[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-baby-products-mama-bear-gentle-formula":115},[4,11,18,25,32,39,46,53,59,66,73,80,87,94,101,108],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5362,5602759489,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9486,2302875549,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":37,"marketSizeTotal":58},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",950454167,{"nodeId":60,"label":61,"slug":62,"href":63,"nichesTracked":64,"marketSizeTotal":65},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":67,"label":68,"slug":69,"href":70,"nichesTracked":71,"marketSizeTotal":72},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":74,"label":75,"slug":76,"href":77,"nichesTracked":78,"marketSizeTotal":79},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":81,"label":82,"slug":83,"href":84,"nichesTracked":85,"marketSizeTotal":86},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":88,"label":89,"slug":90,"href":91,"nichesTracked":92,"marketSizeTotal":93},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":95,"label":96,"slug":97,"href":98,"nichesTracked":99,"marketSizeTotal":100},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":102,"label":103,"slug":104,"href":105,"nichesTracked":106,"marketSizeTotal":107},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":109,"label":110,"slug":111,"href":112,"nichesTracked":113,"marketSizeTotal":114},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":116,"category":120,"niche":121,"verdict":147,"baselines":184,"demand":189,"seasonality":490,"brandShare":503,"products":508,"feedback":575,"lastUpdated":143},{"flag":117,"name":118,"currency":119},"us","United States","USD",{"nodeId":26,"label":27,"slug":28,"href":29},{"marketSize":122,"searchVolume":123,"growth360":124,"growth90":125,"searchConversion":126,"top5ClickShare":127,"top5BrandShare":128,"avgRating":129,"avgReviewCount":130,"avgPrice":131,"priceMin":132,"priceMax":133,"productCount":134,"unitsSoldMax":135,"sponsoredPct":128,"returnRate":136,"successfulLaunches360":137,"newProducts360":137,"amazonNicheId":138,"title":139,"slug":140,"href":141,"leafCategoryName":142,"scrapedAt":143,"brandCount":128,"brandCountYearAgo":113,"sellerCount":144,"signals":145},46494,22484,0.9938,0.0803,0.0738,0.8371,1,4.5,384,28.02,20.38,35.79,7,2500,0.0007,0,"564593cffc2cd0f1a8727998468c05f2","mama bear gentle formula","mama-bear-gentle-formula","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products\u002Fmama-bear-gentle-formula","Baby Foods","2026-07-12T06:51:07.85843+00:00",16,[146],"low_competition",{"score":148,"verdict":149,"components":150},44,"skip",[151,156,159,163,166,168,171,176,179,182],{"key":152,"score":153,"weight":154,"raw":155},"marketSize",12,0.15,46494.12,{"key":157,"score":158,"weight":154,"raw":125},"growth",35,{"key":160,"score":161,"weight":162,"raw":126},"conversion",77,0.1,{"key":164,"score":165,"weight":154,"raw":127},"competition",14,{"key":167,"score":137,"weight":162,"raw":128},"brandShare",{"key":169,"score":170,"weight":162,"raw":129},"qualityGap",42,{"key":172,"score":173,"weight":174,"raw":175},"reviewMoat",81,0.05,384.43,{"key":177,"score":178,"weight":162,"raw":136},"returns",100,{"key":180,"score":181,"weight":174,"raw":131},"avgPrice",95,{"key":183,"score":181,"weight":174,"raw":128},"priceRange",{"avgRating":185,"medianPrice":186,"medianReturnRate":187,"nichesTracked":188},4.42,22.21,0.0235,37810,{"points":190,"droppedPartialWeek":489},[191,194,197,200,203,206,209,212,215,218,221,224,227,230,233,236,239,242,245,248,251,254,257,260,263,266,269,272,274,277,280,283,286,289,291,294,297,300,303,306,309,312,315,317,320,323,325,328,331,334,337,340,342,345,347,350,353,355,357,360,363,366,369,371,374,377,380,383,386,389,392,395,398,401,404,407,409,411,414,417,420,423,426,429,432,435,438,441,444,447,449,452,455,458,461,464,466,469,472,475,478,480,483,486],{"week":192,"volume":193},"2024-07-14",335,{"week":195,"volume":196},"2024-07-21",337,{"week":198,"volume":199},"2024-07-28",320,{"week":201,"volume":202},"2024-08-04",374,{"week":204,"volume":205},"2024-08-11",394,{"week":207,"volume":208},"2024-08-18",458,{"week":210,"volume":211},"2024-08-25",321,{"week":213,"volume":214},"2024-09-01",338,{"week":216,"volume":217},"2024-09-08",436,{"week":219,"volume":220},"2024-09-15",402,{"week":222,"volume":223},"2024-09-22",417,{"week":225,"volume":226},"2024-09-29",409,{"week":228,"volume":229},"2024-10-06",728,{"week":231,"volume":232},"2024-10-13",467,{"week":234,"volume":235},"2024-10-20",435,{"week":237,"volume":238},"2024-10-27",339,{"week":240,"volume":241},"2024-11-03",330,{"week":243,"volume":244},"2024-11-10",370,{"week":246,"volume":247},"2024-11-17",310,{"week":249,"volume":250},"2024-11-24",293,{"week":252,"volume":253},"2024-12-01",260,{"week":255,"volume":256},"2024-12-08",367,{"week":258,"volume":259},"2024-12-15",344,{"week":261,"volume":262},"2024-12-22",297,{"week":264,"volume":265},"2024-12-29",348,{"week":267,"volume":268},"2025-01-05",532,{"week":270,"volume":271},"2025-01-12",466,{"week":273,"volume":223},"2025-01-19",{"week":275,"volume":276},"2025-01-26",508,{"week":278,"volume":279},"2025-02-02",581,{"week":281,"volume":282},"2025-02-09",507,{"week":284,"volume":285},"2025-02-16",523,{"week":287,"volume":288},"2025-02-23",567,{"week":290,"volume":288},"2025-03-02",{"week":292,"volume":293},"2025-03-09",490,{"week":295,"volume":296},"2025-03-16",491,{"week":298,"volume":299},"2025-03-23",569,{"week":301,"volume":302},"2025-03-30",561,{"week":304,"volume":305},"2025-04-06",453,{"week":307,"volume":308},"2025-04-13",462,{"week":310,"volume":311},"2025-04-20",473,{"week":313,"volume":314},"2025-04-27",552,{"week":316,"volume":285},"2025-05-04",{"week":318,"volume":319},"2025-05-11",428,{"week":321,"volume":322},"2025-05-18",452,{"week":324,"volume":92},"2025-05-25",{"week":326,"volume":327},"2025-06-01",577,{"week":329,"volume":330},"2025-06-08",676,{"week":332,"volume":333},"2025-06-15",430,{"week":335,"volume":336},"2025-06-22",451,{"week":338,"volume":339},"2025-06-29",456,{"week":341,"volume":226},"2025-07-06",{"week":343,"volume":344},"2025-07-13",610,{"week":346,"volume":217},"2025-07-20",{"week":348,"volume":349},"2025-07-27",492,{"week":351,"volume":352},"2025-08-03",496,{"week":354,"volume":223},"2025-08-10",{"week":356,"volume":208},"2025-08-17",{"week":358,"volume":359},"2025-08-24",484,{"week":361,"volume":362},"2025-08-31",461,{"week":364,"volume":365},"2025-09-07",443,{"week":367,"volume":368},"2025-09-14",493,{"week":370,"volume":232},"2025-09-21",{"week":372,"volume":373},"2025-09-28",636,{"week":375,"volume":376},"2025-10-05",418,{"week":378,"volume":379},"2025-10-12",673,{"week":381,"volume":382},"2025-10-19",476,{"week":384,"volume":385},"2025-10-26",445,{"week":387,"volume":388},"2025-11-02",638,{"week":390,"volume":391},"2025-11-09",747,{"week":393,"volume":394},"2025-11-16",818,{"week":396,"volume":397},"2025-11-23",505,{"week":399,"volume":400},"2025-11-30",530,{"week":402,"volume":403},"2025-12-07",517,{"week":405,"volume":406},"2025-12-14",396,{"week":408,"volume":365},"2025-12-21",{"week":410,"volume":130},"2025-12-28",{"week":412,"volume":413},"2026-01-04",454,{"week":415,"volume":416},"2026-01-11",425,{"week":418,"volume":419},"2026-01-18",429,{"week":421,"volume":422},"2026-01-25",433,{"week":424,"volume":425},"2026-02-01",376,{"week":427,"volume":428},"2026-02-08",304,{"week":430,"volume":431},"2026-02-15",355,{"week":433,"volume":434},"2026-02-22",287,{"week":436,"volume":437},"2026-03-01",295,{"week":439,"volume":440},"2026-03-08",356,{"week":442,"volume":443},"2026-03-15",277,{"week":445,"volume":446},"2026-03-22",284,{"week":448,"volume":262},"2026-03-29",{"week":450,"volume":451},"2026-04-05",279,{"week":453,"volume":454},"2026-04-12",309,{"week":456,"volume":457},"2026-04-19",340,{"week":459,"volume":460},"2026-04-26",375,{"week":462,"volume":463},"2026-05-03",342,{"week":465,"volume":193},"2026-05-10",{"week":467,"volume":468},"2026-05-17",307,{"week":470,"volume":471},"2026-05-24",324,{"week":473,"volume":474},"2026-05-31",392,{"week":476,"volume":477},"2026-06-07",412,{"week":479,"volume":425},"2026-06-14",{"week":481,"volume":482},"2026-06-21",372,{"week":484,"volume":485},"2026-06-28",500,{"week":487,"volume":488},"2026-07-05",366,false,[491,492,493,494,495,496,497,498,499,500,501,502],1.0475247960238394,1.0006377691275758,0.9576389347056364,0.9271623672230652,0.899621003863268,1.0800534650900817,0.9448879505618966,0.9817050672101143,1.0269402476303577,1.1381539882562512,1.1540053611703673,0.8528610420805446,{"top":504,"otherBrandCount":137,"otherClickShare":137},[505],{"brand":506,"clickShare":507},"Mama Bear",1.0001,[509,519,527,538,548,557,567],{"asin":510,"title":511,"brand":506,"imageUrl":512,"price":513,"rating":129,"reviews":514,"clickShare90":515,"clickShare360":516,"launchDate":517,"amazonUrl":518},"B0D2Y9T8RL","Amazon Brand - Mama Bear Advantage Premium Baby Formula Powder 2-FL HMO LNnT HMOs for Immune Support Non-GMO 34 oz (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41b+HtJrGGL.jpg",30.48,537,0.2356,0.2779,"2024-09-25","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D2Y9T8RL",{"asin":520,"title":521,"brand":506,"imageUrl":522,"price":132,"rating":129,"reviews":514,"clickShare90":523,"clickShare360":524,"launchDate":525,"amazonUrl":526},"B09GLD15YP","Amazon Brand - Mama Bear Advantage Premium Baby Formula Powder 2-FL HMO LNnT HMOs for Immune Support Non-GMO 23.2 oz 1.45 pound (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F419QvgJ1K0L.jpg",0.1734,0.0627,"2022-07-22","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB09GLD15YP",{"asin":528,"title":529,"brand":506,"imageUrl":530,"price":531,"rating":532,"reviews":533,"clickShare90":534,"clickShare360":535,"launchDate":536,"amazonUrl":537},"B0D2YBJG1L","Amazon Brand - Mama Bear Gentle Premium Baby Formula Powder DHA for Brain Support Immune Blend 6 2FL HMO For Fusiness Crying & Gas 33.2 Ounce (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KZ7L1UiVL.jpg",32.69,4.6,582,0.1596,0.2648,"2024-11-06","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D2YBJG1L",{"asin":539,"title":540,"brand":506,"imageUrl":541,"price":542,"rating":543,"reviews":544,"clickShare90":545,"clickShare360":154,"launchDate":546,"amazonUrl":547},"B0D2YBBBBD","Amazon Brand - Mama Bear Sensitivity Premium Infant Formula Powder with Iron Dual HMOs for Immune Support Non-GMO for Fussiness and Gas from Lactose Sensitivity 33.2 Ounce (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41GYLY34DjL.jpg",30.74,4.4,328,0.1591,"2024-12-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D2YBBBBD",{"asin":549,"title":550,"brand":506,"imageUrl":551,"price":552,"rating":532,"reviews":533,"clickShare90":553,"clickShare360":554,"launchDate":555,"amazonUrl":556},"B0BYZVJV85","Amazon Brand - Mama Bear Gentle Premium Baby Formula Powder DHA for Brain Support Gentle Immune Blend 6 2FL HMO For Fusiness Crying & Gas 21.5 oz 1.34 pound (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41xZ3Sh9g0L.jpg",22.17,0.1095,0.106,"2023-10-13","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BYZVJV85",{"asin":558,"title":559,"brand":506,"imageUrl":560,"price":561,"rating":543,"reviews":562,"clickShare90":563,"clickShare360":564,"launchDate":565,"amazonUrl":566},"B0BYZV7SQ5","Amazon Brand - Mama Bear Infant Milk-Based Baby Formula Powder with Iron 2FL HMO Omega-3 DHA and Choline Brain Growth Immunity Non-GMO 1.39 pound (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41KN+X8W9dL.jpg",23.92,76,0.0875,0.0678,"2023-12-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0BYZV7SQ5",{"asin":568,"title":569,"brand":506,"imageUrl":570,"price":133,"rating":129,"reviews":571,"clickShare90":572,"clickShare360":573,"launchDate":546,"amazonUrl":574},"B0D2YFWXLV","Amazon Brand - Mama Bear Infant Premium Milk-Based Baby Formula Powder with Iron 2FL HMO Omega-3 DHA and Choline Brain Growth Immunity Non-GMO 2.12 pound (Pack of 1)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41BF1NIOwGL.jpg",49,0.0754,0.0708,"https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0D2YFWXLV",{"love":576,"hate":633,"returnReasons":680},[577,584,591,597,602,608,615,620,624,628],{"topic":578,"percentOfMentions":579,"verbatims":580},"Value For Money",0.35090000000000005,[581,582,583],"Affordable","Good for the price","Great Value",{"topic":585,"percentOfMentions":586,"verbatims":587},"Quality-Overall",0.21050000000000002,[588,589,590],"Great quality","Good product,","just as good as name brand",{"topic":592,"percentOfMentions":593,"verbatims":594},"Advertised Vs Actual Product",0.0789,[595,596],"Literally the same this as the name brand","Just like the brand names",{"topic":598,"percentOfMentions":599,"verbatims":600},"Fertility\u002FConception",0.0526,[601],"She transitioned well from breast feeding to this formula",{"topic":603,"percentOfMentions":604,"verbatims":605},"Allergies",0.0351,[606,607],"Giving this a 5 star because as a mom of an milk allergy baby its so nice to see a brand have a good priced option","Fortunately my granddaughter does not appear to have gastrointestinal allergies or upset",{"topic":609,"percentOfMentions":610,"verbatims":611},"Ingredients-Overall",0.030699999999999998,[612,613,614],"Its a good formula","The ingredients are great","Good ingredients, Great brand",{"topic":616,"percentOfMentions":617,"verbatims":618},"Regulates Digestion",0.0263,[619],"Digestion has definitely been better",{"topic":621,"percentOfMentions":617,"verbatims":622},"Breastfeeding Friendly",[623],"Love this formula- my baby has been on it since birth",{"topic":625,"percentOfMentions":617,"verbatims":626},"Iron",[627],"I like that its milk-based with iron",{"topic":629,"percentOfMentions":630,"verbatims":631},"Ease Of Use",0.0175,[632],"so convenient to just reorder online when needed",[634,640,646,651,656,660,665,670,674,677],{"topic":578,"percentOfMentions":635,"verbatims":636},0.2708,[637,638,639],"cheaper","A bit pricey","Doubled in price",{"topic":641,"percentOfMentions":642,"verbatims":643},"Residue",0.125,[644,645],"left a layer of residue on the sides","12h later ther was an obvious red deposit in the bottle",{"topic":603,"percentOfMentions":647,"verbatims":648},0.1042,[649,650],"Caused severe diaper rash","they have an intolerance",{"topic":652,"percentOfMentions":653,"verbatims":654},"Smell",0.0833,[655],"Smelled like chemicals",{"topic":657,"percentOfMentions":653,"verbatims":658},"Acid Regulator\u002FStomach Ache Relief",[659],"Don't buy other ones because this messed my babies stomach up for a week",{"topic":661,"percentOfMentions":662,"verbatims":663},"Contamination",0.0417,[664],"Obvious contamination",{"topic":666,"percentOfMentions":667,"verbatims":668},"Nutritional Content",0.0208,[669],"Breastmilk is mostly sugar and fat",{"topic":671,"percentOfMentions":667,"verbatims":672},"Ease Of Cleaning",[673],"rock hard when I go to clean the funnel of my machine",{"topic":616,"percentOfMentions":667,"verbatims":675},[676],"Gave my 1 week old constipation",{"topic":625,"percentOfMentions":667,"verbatims":678},[679],"Not everyone tolerates iron fortification well",[]]