---
title: "gluten free onion soup mix — Niche Verdict: Skip it (43&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/baby-products/gluten-free-onion-soup-mix"
last_updated: "2026-07-14T00:58:08.647Z"
locale: en
meta:
  description: "soft demand (-27.0% this quarter) — gluten free onion soup mix doesn't clear our bar today."
  "og:description": "soft demand (-27.0% this quarter) — gluten free onion soup mix doesn't clear our bar today."
  "og:title": "gluten free onion soup mix — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **gluten free onion soup mix**

**Skip it**

Soft demand (-27.0% this quarter) — this niche doesn't clear our bar today.

Market size 17Growth 11Conversion 96Competition 22Returns 100Price range 59Avg price 40Brand share 35Review moat 70Quality gap 37

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****13.4%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****682.64**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$0.81–$35.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$10.83**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****84%**

top-5 brand share — brands hold most of the demand

**Competition**

**Bad****73%**

top-5 click share — a locked-up shelf

**Market size**

**Bad****$69K**

$69K/yr · 47K searches

**Growth**

**Bad****-27.0%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **▲rising

**Sellers**

**614**

**Top-5 brand share**

**84%**

**Open market**

**10%**

- Mom's Place Gluten-Free36% - Gefen23% - Goodman's19% - --6% - McCormick3% - Clean Monday Meals3% - Open — no brand owns it (4 brands, 10%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$14K30%$21K40%$28K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Moms Place Gluten-Free Onion Soup Mix or Dip Vegan & Kosher Nut Free Soy Free Dairy Free & Corn Free 16 servings 2.0 oz](https://m.media-amazon.com/images/I/41ukHzgoaEL.jpg)**Moms Place Gluten-Free Onion Soup Mix or Dip Vegan & Kosher Nut Free Soy Free Dairy Free & Corn Free 16 servings 2.0 oz**Mom's Place Gluten-Free**$5.71**4.6★283 rev](https://www.amazon.com/dp/B0DGW9M5J2) [2![Lipton Gluten Free (Not Certified) Onion Soup & Dip Mix 1.9oz (3 Pack) | Great for Soups Dips Gravy & Seasoning | Kosher (Including Passover)](https://m.media-amazon.com/images/I/61zmnUbxwgL.jpg)**Lipton Gluten Free (Not Certified) Onion Soup & Dip Mix 1.9oz (3 Pack) | Great for Soups Dips Gravy & Seasoning | Kosher (Including Passover)**Gefen**$14.88**4.1★224 rev](https://www.amazon.com/dp/B0B9HP4QZ2) [3![Goodmans Onion Soup & Dip Mix KFP 2.75 Oz. Pack Of 3.](https://m.media-amazon.com/images/I/51aEWuWqStL.jpg)**Goodmans Onion Soup & Dip Mix KFP 2.75 Oz. Pack Of 3.**Goodman's**$9.98**4.6★337 rev](https://www.amazon.com/dp/B07B2MV82Y) [4![Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz](https://m.media-amazon.com/images/I/51g582RtetL.jpg)**Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz**Mom's Place Gluten-Free**$10.01**4.6★283 rev](https://www.amazon.com/dp/B0F3KQPKFG) [5![Goodmans Onion Soup & Dip Mix 2.75-ounce (Pack of 2)](https://m.media-amazon.com/images/I/51DV4w9RafL.jpg)**Goodmans Onion Soup & Dip Mix 2.75-ounce (Pack of 2)**Goodman's**$7.07**4.5★141 rev](https://www.amazon.com/dp/B0083JTW90)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz](https://m.media-amazon.com/images/I/51g582RtetL.jpg)**Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz**Mom's Place Gluten-Free**$10.01**283 rev1y ago](https://www.amazon.com/dp/B0F3KQPKFG) [![Moms Place Gluten-Free Onion Soup Mix or Dip Vegan & Kosher Nut Free Soy Free Dairy Free & Corn Free 16 servings 2.0 oz](https://m.media-amazon.com/images/I/41ukHzgoaEL.jpg)**Moms Place Gluten-Free Onion Soup Mix or Dip Vegan & Kosher Nut Free Soy Free Dairy Free & Corn Free 16 servings 2.0 oz**Mom's Place Gluten-Free**$5.71**283 rev1y ago](https://www.amazon.com/dp/B0DGW9M5J2) [![Smoke n Sanity Onion Base Certified Low FODMAP Vegetarian Gluten Free Dairy Free MSG Free Ideal for Low FODMAP Foods Soups Casseroles Gravies and Sauces Low FODMAP Diet Essential 10 oz Jar](https://m.media-amazon.com/images/I/41dw05RDrgL.jpg)**Smoke n Sanity Onion Base Certified Low FODMAP Vegetarian Gluten Free Dairy Free MSG Free Ideal for Low FODMAP Foods Soups Casseroles Gravies and Sauces Low FODMAP Diet Essential 10 oz Jar**Smoke n Sanity**$13.95**53 rev1y ago](https://www.amazon.com/dp/B0DC15K3PJ) [![Clean Monday Meals Onion Seasoning Mix | Gluten Free Dairy Free No Artificial Additives | Versatile Dry Onion & Garlic Seasoning for Soups Sauces & Cooking | 11 oz ( 314 g)](https://m.media-amazon.com/images/I/316Rx+djzmL.jpg)**Clean Monday Meals Onion Seasoning Mix | Gluten Free Dairy Free No Artificial Additives | Versatile Dry Onion & Garlic Seasoning for Soups Sauces & Cooking | 11 oz ( 314 g)**Clean Monday Meals**$35.71**12 rev3y ago](https://www.amazon.com/dp/B0CZ7DJSTS) [![Lipton Gluten Free (Not Certified) Onion Soup & Dip Mix 1.9oz (3 Pack) | Great for Soups Dips Gravy & Seasoning | Kosher (Including Passover)](https://m.media-amazon.com/images/I/61zmnUbxwgL.jpg)**Lipton Gluten Free (Not Certified) Onion Soup & Dip Mix 1.9oz (3 Pack) | Great for Soups Dips Gravy & Seasoning | Kosher (Including Passover)**Gefen**$14.88**224 rev3y ago](https://www.amazon.com/dp/B0B9HP4QZ2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Smoke n Sanity Onion Base Certified Low FODMAP Vegetarian Gluten Free Dairy Free MSG Free Ideal for Low FODMAP Foods Soups Casseroles Gravies and Sauces Low FODMAP Diet Essential 10 oz Jar](https://m.media-amazon.com/images/I/41dw05RDrgL.jpg)**Smoke n Sanity Onion Base Certified Low FODMAP Vegetarian Gluten Free Dairy Free MSG Free Ideal for Low FODMAP Foods Soups Casseroles Gravies and Sauces Low FODMAP Diet Essential 10 oz Jar**Smoke n Sanity**$13.95**4.7★**▲ 244%**](https://www.amazon.com/dp/B0DC15K3PJ) [![Clean Monday Meals Onion Seasoning Mix | Gluten Free Dairy Free No Artificial Additives | Versatile Dry Onion & Garlic Seasoning for Soups Sauces & Cooking | 11 oz ( 314 g)](https://m.media-amazon.com/images/I/316Rx+djzmL.jpg)**Clean Monday Meals Onion Seasoning Mix | Gluten Free Dairy Free No Artificial Additives | Versatile Dry Onion & Garlic Seasoning for Soups Sauces & Cooking | 11 oz ( 314 g)**Clean Monday Meals**$35.71**4.7★**▲ 51%**](https://www.amazon.com/dp/B0CZ7DJSTS) [![Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz](https://m.media-amazon.com/images/I/51g582RtetL.jpg)**Moms Place Gluten-Free Onion Soup Mix or Chip Dip Kosher Nut Free Soy Free Vegan Dairy Free 32 servings 4.0 oz**Mom's Place Gluten-Free**$10.01**4.6★**▲ 42%**](https://www.amazon.com/dp/B0F3KQPKFG) [![Goodmans Onion Soup & Dip Mix 2.75-ounce (Pack of 2)](https://m.media-amazon.com/images/I/51DV4w9RafL.jpg)**Goodmans Onion Soup & Dip Mix 2.75-ounce (Pack of 2)**Goodman's**$7.07**4.5★**▲ 23%**](https://www.amazon.com/dp/B0083JTW90) [![Goodmans Onion Soup & Dip Mix KFP 2.75 Oz. Pack Of 3.](https://m.media-amazon.com/images/I/51aEWuWqStL.jpg)**Goodmans Onion Soup & Dip Mix KFP 2.75 Oz. Pack Of 3.**Goodman's**$9.98**4.6★**— 9%**](https://www.amazon.com/dp/B07B2MV82Y)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 82 weeks — -27.0% search growth over the last 90 days.

2K1KSpike '25Prime Day '25Black Friday '25 seasonJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Taste-Overall**27%

*“Good taste”*

**Flavor**18%

*“It has a balanced flavor”*

**Nutritional Content**8%

*“Gluten free”*

**Cooking Instructions**7%

*“Delicious addition to cooking”*

**Quality-Overall**6%

*“This is just as good as the name-brand variety”*

**Value For Money**5%

*“Good price”*

**Blend/Ratio**4%

*“Blends great with yogurt, in soups, casseroles...options are endless”*

**Sour**4%

*“Perfect for dip making when sour cream is added”*

**Ease Of Use**4%

*“easy use”*

**Spiciness**3%

*“Great spices for soup etc”*

### **What buyers complain about **

**Salt Content**15%

*“the taste is a little too salty for me”*

**Flavor**13%

*“The flavor is just OFF”*

**Taste-Overall**12%

*“they were all tasteless”*

**Value For Money**8%

*“Pricey”*

**Nutritional Content**6%

*“Bummer because its gluten free”*

**Blend/Ratio**5%

*“Dip mix”*

**Quality-Overall**4%

*“not real good”*

**Moist/Dry**3%

*“Soggy dip”*

**Allergies**3%

*“I'm allergic to Dairy”*

**Ingredients-Overall**3%

*“Yeast extract is basically the same as MSG so I wouldn't call this msg free”*