---
title: "duck lamp — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/baby-products/duck-lamp"
last_updated: "2026-07-14T00:30:58.618Z"
locale: en
meta:
  description: "strong incumbent ratings (4.7★) — duck lamp doesn't clear our bar today."
  "og:description": "strong incumbent ratings (4.7★) — duck lamp doesn't clear our bar today."
  "og:title": "duck lamp — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **duck lamp**

**Skip it**

Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.

Market size 34Growth 23Conversion 35Competition 50Returns 80Price range 90Avg price 83Brand share 77Review moat 59Quality gap 18

**Price range**

**Great****$10.53–$76.39**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$18.01**

avg listing price — sweet spot $15–$100

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****58%**

top-5 brand share — no brand owns this niche

**Review moat**

**Good****1,130.44**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****2.8%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$164K**

$164K/yr · 324K searches

**Growth**

**Bad****-4.3%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## **Competition**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**23 **▲rising

**Sellers**

**27**

**Top-5 brand share**

**58%**

**Open market**

**36%**

- HAPPYBAG20% - MUID20% - YR YRHH-PET6% - UNEEDE6% - DREAMING MY DREAM6% - IFTHFOUR5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$33K30%$49K40%$66K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![HAPPYBAG LED Lying Flat Duck Night Light 3 Level Dimmable Nursery Nightlight Cute Lamps Silicone Squishy Light Up Duck Rechargeable Bedside Touch Lamp for Breastfeeding Toddler Baby Kids Decor](https://m.media-amazon.com/images/I/31VZDwLEJaL.jpg)**HAPPYBAG LED Lying Flat Duck Night Light 3 Level Dimmable Nursery Nightlight Cute Lamps Silicone Squishy Light Up Duck Rechargeable Bedside Touch Lamp for Breastfeeding Toddler Baby Kids Decor**HAPPYBAG**$16.20**4.8★3,025 rev](https://www.amazon.com/dp/B0BGBMZMMQ) [2![MUID Benson Lying Flat Duck Night Light LED Squishy Duck Lamp Cute Light Up Duck Silicone Dimmable Nursery Nightlight Rechargeable Bedside Touch Lamp for Breastfeeding Finn The Duck.](https://m.media-amazon.com/images/I/31vnxhvKnnL.jpg)**MUID Benson Lying Flat Duck Night Light LED Squishy Duck Lamp Cute Light Up Duck Silicone Dimmable Nursery Nightlight Rechargeable Bedside Touch Lamp for Breastfeeding Finn The Duck.**MUID**$15.45**4.8★5,465 rev](https://www.amazon.com/dp/B09YRR2LS5) [3![IFTHFOUR DoDo Duck Night Light LED Cute Silicone Dimmable Nursery Lamp Touch Sensor Lamp RGB & Warm White Light for Kids Bedrooms Dorm Decor and Gift Ideas(Battery)](https://m.media-amazon.com/images/I/41M2wRIFplL.jpg)**IFTHFOUR DoDo Duck Night Light LED Cute Silicone Dimmable Nursery Lamp Touch Sensor Lamp RGB & Warm White Light for Kids Bedrooms Dorm Decor and Gift Ideas(Battery)**IFTHFOUR**$10.53**4.6★53 rev](https://www.amazon.com/dp/B0DX188PNW) [4![ATCTBOGFS Cute Duck/Chicken/Rabbit/Panda NightLight LED Squishy Animal Novelty Lamp for Toddler Baby Kids Nursery Touch Kawaii Room/House Decor Bedside Touch Lamp for Breastfeeding](https://m.media-amazon.com/images/I/31dpOzPncQL.jpg)**ATCTBOGFS Cute Duck/Chicken/Rabbit/Panda NightLight LED Squishy Animal Novelty Lamp for Toddler Baby Kids Nursery Touch Kawaii Room/House Decor Bedside Touch Lamp for Breastfeeding**ATCTBOGFS**$15.89**4.7★483 rev](https://www.amazon.com/dp/B0CPYPMMXB) [5![YR YRHH-PET Duck Cute Lamp Squishy Dodo Duck Kids Night Light Dimmable Bedside Light Baby Nursery Touch Animal Silicone Nightlight Boy Girl College White Elephant Gift Desk Decor Bean Ducky Stuff](https://m.media-amazon.com/images/I/41T8YdLtFpL.jpg)**YR YRHH-PET Duck Cute Lamp Squishy Dodo Duck Kids Night Light Dimmable Bedside Light Baby Nursery Touch Animal Silicone Nightlight Boy Girl College White Elephant Gift Desk Decor Bean Ducky Stuff**YR YRHH-PET**$15.59**4.8★941 rev](https://www.amazon.com/dp/B0DRJRRBT2)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Crestview Collection 21 H Resin Black Duck Table Lamp Natural Linen Shade](https://m.media-amazon.com/images/I/41HfWjv2mqL.jpg)**Crestview Collection 21 H Resin Black Duck Table Lamp Natural Linen Shade**Crestview Collection**$76.39**12 rev4mo ago](https://www.amazon.com/dp/B0FRB4STW7) [![YR YRHH-PET Existential Crisis Duck Lamp Squishy Kid Cute Lying Flat Duck Night Light Rechargeable Ducky Lay Touch Lamp College White Elephant Gifts Boy Girl Fun Birthday Gift Safe Silicone Decor](https://m.media-amazon.com/images/I/41RVj-9Uf3L.jpg)**YR YRHH-PET Existential Crisis Duck Lamp Squishy Kid Cute Lying Flat Duck Night Light Rechargeable Ducky Lay Touch Lamp College White Elephant Gifts Boy Girl Fun Birthday Gift Safe Silicone Decor**YR YRHH-PET**$15.91**709 rev7mo ago](https://www.amazon.com/dp/B0DRL96PCC) [![Imvertu Flying Mallard Duck Bedside Table Lamp for Bedroom with USB Port Funny Cozy Kids Nightstand Lamp with Wood Base Polyester Fabric Shade for Living Room Dorm Desk (Brown)](https://m.media-amazon.com/images/I/51GFP22X5jL.jpg)**Imvertu Flying Mallard Duck Bedside Table Lamp for Bedroom with USB Port Funny Cozy Kids Nightstand Lamp with Wood Base Polyester Fabric Shade for Living Room Dorm Desk (Brown)**Imvertu**$19.77**16 rev7mo ago](https://www.amazon.com/dp/B0G42GSKJ5) [![gofuch Lying Flat Duck Night Light with Timer 3-Level Dimmable USB Rechargeable Bedside Lamp Soothing Nursery Decor Gift for Kids Boys Girls Teens](https://m.media-amazon.com/images/I/41nEdJ7gIpL.jpg)**gofuch Lying Flat Duck Night Light with Timer 3-Level Dimmable USB Rechargeable Bedside Lamp Soothing Nursery Decor Gift for Kids Boys Girls Teens**gofuch**$13.76**51 rev7mo ago](https://www.amazon.com/dp/B0G2XC8H1H) [![Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday](https://m.media-amazon.com/images/I/31oEjnFA7xL.jpg)**Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday**lurk deep**$16.07**70 rev8mo ago](https://www.amazon.com/dp/B0FZKDR2H7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![AVEKI Night Lights for Kids Touch Sensor-Portable Nightlight Lamp Color Changing Silicone Cute Animal Cow LED Nursery Night Lamp Bedroom Decor for Infant or Toddler (Duck)](https://m.media-amazon.com/images/I/41eH1EBup0L.jpg)**AVEKI Night Lights for Kids Touch Sensor-Portable Nightlight Lamp Color Changing Silicone Cute Animal Cow LED Nursery Night Lamp Bedroom Decor for Infant or Toddler (Duck)**AVEKI**$12.34**5.0★**▲ 395%**](https://www.amazon.com/dp/B0FX2M5XJM) [![gofuch Lying Flat Duck Night Light with Timer 3-Level Dimmable USB Rechargeable Bedside Lamp Soothing Nursery Decor Gift for Kids Boys Girls Teens](https://m.media-amazon.com/images/I/41nEdJ7gIpL.jpg)**gofuch Lying Flat Duck Night Light with Timer 3-Level Dimmable USB Rechargeable Bedside Lamp Soothing Nursery Decor Gift for Kids Boys Girls Teens**gofuch**$13.76**4.9★**▲ 373%**](https://www.amazon.com/dp/B0G2XC8H1H) [![Crestview Collection 21 H Resin Black Duck Table Lamp Natural Linen Shade](https://m.media-amazon.com/images/I/41HfWjv2mqL.jpg)**Crestview Collection 21 H Resin Black Duck Table Lamp Natural Linen Shade**Crestview Collection**$76.39**4.5★**▲ 361%**](https://www.amazon.com/dp/B0FRB4STW7) [![Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday](https://m.media-amazon.com/images/I/31oEjnFA7xL.jpg)**Lurk Deep Lying Flat Duck Night Light for Kids Touch Dimmable Rechargeable Portable Squishy Silicone Led Nightlight Kawaii Gift Nursery Toddler Breastfeeding Bedroom Decor Timing Bedside Lamp Birthday**lurk deep**$16.07**4.7★**▲ 309%**](https://www.amazon.com/dp/B0FZKDR2H7) [![UNEEDE LED Benson Night Light Cute Duck Animal Silicone Nursery Night Light Rechargeable Table Lamp Bedside Lamp with Touch Sensor for Baby Girls Women Bedrooms Living Room](https://m.media-amazon.com/images/I/31rdNbDBBBL.jpg)**UNEEDE LED Benson Night Light Cute Duck Animal Silicone Nursery Night Light Rechargeable Table Lamp Bedside Lamp with Touch Sensor for Baby Girls Women Bedrooms Living Room**UNEEDE**$16.40**4.7★**▲ 272%**](https://www.amazon.com/dp/B08CVP316Y)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.2×