---
title: "cocomelon cup — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/baby-products/cocomelon-cup"
last_updated: "2026-07-14T05:08:28.926Z"
locale: en
meta:
  description: "a small market ($22K/yr) — cocomelon cup doesn't clear our bar today."
  "og:description": "a small market ($22K/yr) — cocomelon cup doesn't clear our bar today."
  "og:title": "cocomelon cup — Niche Verdict: Skip it (36/100) | Amazon United States - Flapen"
---

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# **cocomelon cup**

**Skip it**

A small market ($22K/yr) — this niche doesn't clear our bar today.

Market size 6Growth 18Conversion 58Competition 40Returns 81Price range 68Avg price 77Brand share 22Review moat 23Quality gap 21

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$15.83**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.94–$31.74**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****5.0%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****7,431.44**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****91%**

top-5 brand share — brand-locked demand

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-13.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$22K**

$22K/yr · 28K searches

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**8 **▲rising

**Sellers**

**25**

**Top-5 brand share**

**91%**

**Open market**

**5%**

- The First Years44% - Simple Modern20% - THERMOS10% - Zak Designs10% - Crocs6% - Skip Hop4% - Open — no brand owns it (2 brands, 5%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$2K15%$3K20%$4K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![The First Years Cocomelon Weighted Straw Cup - Spill Proof Toddler Straw Cups with Flip Top Cover - Transition Sippy Cups - Toddler Feeding Supplies - 7 Oz - Ages 6 Months and Up](https://m.media-amazon.com/images/I/41h0SZwubTL.jpg)**The First Years Cocomelon Weighted Straw Cup - Spill Proof Toddler Straw Cups with Flip Top Cover - Transition Sippy Cups - Toddler Feeding Supplies - 7 Oz - Ages 6 Months and Up**The First Years**$8.14**4.6★1,143 rev](https://www.amazon.com/dp/B0CNJ3NC19) [2![The First Years Cocomelon Kids Insulated Sippy Cups - Dishwasher Safe Spill Proof Toddler Cups - Ages 12 Months and Up - 9 Ounces - 2 Count](https://m.media-amazon.com/images/I/41n5fjkQoEL.jpg)**The First Years Cocomelon Kids Insulated Sippy Cups - Dishwasher Safe Spill Proof Toddler Cups - Ages 12 Months and Up - 9 Ounces - 2 Count**The First Years**$8.01**4.8★8,995 rev](https://www.amazon.com/dp/B09XJDZZLQ) [3![THERMOS FUNTAINER Water Bottle with Straw - 12 Ounce - Kids Stainless Steel Vacuum Insulated Water Bottle with Lid Cocomelon](https://m.media-amazon.com/images/I/41qbpPW0YeL.jpg)**THERMOS FUNTAINER Water Bottle with Straw - 12 Ounce - Kids Stainless Steel Vacuum Insulated Water Bottle with Lid Cocomelon**THERMOS**$17.45**4.7★37,382 rev](https://www.amazon.com/dp/B09WGCRLSC) [4![The First Years Cocomelon Insulated Straw Cups - Silicone Straw Cups for Toddlers - Kids Water Bottles Ages 18 Months and Up - 2 Count](https://m.media-amazon.com/images/I/41FWhxVQSmL.jpg)**The First Years Cocomelon Insulated Straw Cups - Silicone Straw Cups for Toddlers - Kids Water Bottles Ages 18 Months and Up - 2 Count**The First Years**$8.71**4.6★4,292 rev](https://www.amazon.com/dp/B0BXBD9RDV) [5![Simple Modern CoComelon Kids Water Bottle Plastic BPA-Free Tritan Cup with Leak Proof Straw Lid | Reusable and Durable for Toddlers Boys | Summit Collection | 12oz CoComelon Watermelon](https://m.media-amazon.com/images/I/41NRoPJ7z7L.jpg)**Simple Modern CoComelon Kids Water Bottle Plastic BPA-Free Tritan Cup with Leak Proof Straw Lid | Reusable and Durable for Toddlers Boys | Summit Collection | 12oz CoComelon Watermelon**Simple Modern**$15.07**4.6★5,824 rev](https://www.amazon.com/dp/B0CVSJDW8Z)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CoComelon boys Cocomelon 4 Piece Cotton Sleepwear Pajama Set Time for Bed 18 Months US](https://m.media-amazon.com/images/I/419zPJt6n7L.jpg)**CoComelon boys Cocomelon 4 Piece Cotton Sleepwear Pajama Set Time for Bed 18 Months US**CoComelon**$17.94**556 rev2mo ago](https://www.amazon.com/dp/B09TG3JWCK) [![Skip Hop x CoComelon Toddler Sippy Cup with Straw Holds 12oz. BPA-Free & PVC-Free Tritan Renew Kids Reusable Water Bottle with Flip Straw & Grab-Strap Age 12m+](https://m.media-amazon.com/images/I/31riUjFtkSL.jpg)**Skip Hop x CoComelon Toddler Sippy Cup with Straw Holds 12oz. BPA-Free & PVC-Free Tritan Renew Kids Reusable Water Bottle with Flip Straw & Grab-Strap Age 12m+**Skip Hop**$9.77**88 rev2mo ago](https://www.amazon.com/dp/B0GY1N7F7L) [![Skip Hop x CoComelon Baby Snack Container Mealtime Snack Cup BPA-Free & Phthalate-Free Holds 7.5oz. Age 12m+](https://m.media-amazon.com/images/I/31020BK51mL.jpg)**Skip Hop x CoComelon Baby Snack Container Mealtime Snack Cup BPA-Free & Phthalate-Free Holds 7.5oz. Age 12m+**Skip Hop**$9.72**1 rev2mo ago](https://www.amazon.com/dp/B0GY2296X5) [![Simple Modern CoComelon Kids Water Bottle Plastic BPA-Free Tritan Cup with Leak Proof Straw Lid | Reusable and Durable for Toddlers Boys | Summit Collection | 12oz CoComelon Watermelon](https://m.media-amazon.com/images/I/41NRoPJ7z7L.jpg)**Simple Modern CoComelon Kids Water Bottle Plastic BPA-Free Tritan Cup with Leak Proof Straw Lid | Reusable and Durable for Toddlers Boys | Summit Collection | 12oz CoComelon Watermelon**Simple Modern**$15.07**5,824 rev2y ago](https://www.amazon.com/dp/B0CVSJDW8Z) [![Simple Modern CoComelon Kids Water Bottle with Straw Lid | 14oz Insulated Stainless Steel Kids Tumbler & Spill Proof Toddler Cup for School Girls Boys | Summit | CoComelon Watermelon](https://m.media-amazon.com/images/I/41F6IcRz1JL.jpg)**Simple Modern CoComelon Kids Water Bottle with Straw Lid | 14oz Insulated Stainless Steel Kids Tumbler & Spill Proof Toddler Cup for School Girls Boys | Summit | CoComelon Watermelon**Simple Modern**$22.68**12,431 rev2y ago](https://www.amazon.com/dp/B0CVGQ61YL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Skip Hop x CoComelon Toddler Sippy Cup with Straw Holds 12oz. BPA-Free & PVC-Free Tritan Renew Kids Reusable Water Bottle with Flip Straw & Grab-Strap Age 12m+](https://m.media-amazon.com/images/I/31riUjFtkSL.jpg)**Skip Hop x CoComelon Toddler Sippy Cup with Straw Holds 12oz. BPA-Free & PVC-Free Tritan Renew Kids Reusable Water Bottle with Flip Straw & Grab-Strap Age 12m+**Skip Hop**$9.77**4.7★**▲ 371%**](https://www.amazon.com/dp/B0GY1N7F7L) [![Skip Hop x CoComelon Baby Snack Container Mealtime Snack Cup BPA-Free & Phthalate-Free Holds 7.5oz. Age 12m+](https://m.media-amazon.com/images/I/31020BK51mL.jpg)**Skip Hop x CoComelon Baby Snack Container Mealtime Snack Cup BPA-Free & Phthalate-Free Holds 7.5oz. Age 12m+**Skip Hop**$9.72**5.0★**▲ 371%**](https://www.amazon.com/dp/B0GY2296X5) [![CoComelon boys Cocomelon 4 Piece Cotton Sleepwear Pajama Set Time for Bed 18 Months US](https://m.media-amazon.com/images/I/419zPJt6n7L.jpg)**CoComelon boys Cocomelon 4 Piece Cotton Sleepwear Pajama Set Time for Bed 18 Months US**CoComelon**$17.94**4.6★**▲ 296%**](https://www.amazon.com/dp/B09TG3JWCK) [![Crocs Unisex-Child Classic CoComelon Clogs | Toddler Shoes Electric Blue 9 Toddler](https://m.media-amazon.com/images/I/412N1BhbpVL.jpg)**Crocs Unisex-Child Classic CoComelon Clogs | Toddler Shoes Electric Blue 9 Toddler**Crocs**$31.74**4.8★**▲ 237%**](https://www.amazon.com/dp/B0BLMKHW1J) [![Crocs Unisex-Child Classic CoComelon Clogs | Toddler Shoes Electric Blue 10 Toddler](https://m.media-amazon.com/images/I/412N1BhbpVL.jpg)**Crocs Unisex-Child Classic CoComelon Clogs | Toddler Shoes Electric Blue 10 Toddler**Crocs**$31.04**4.8★**▲ 236%**](https://www.amazon.com/dp/B0BLMJV5FG)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -13.8% search growth over the last 90 days.

2K2KPrime Day '24Holiday '24Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Dec · busiest ÷ quietest = 2.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**20%

*“Decent quality”*

**Weight Light**11%

*“Good weight for baby 2 and a half”*

**Durability**11%

*“Very durable and the straw is not tiny like a lot of other cubs”*

**Size-Overall**11%

*“Fits perfectly grandson loves them”*

**Leak-Proof**9%

*“Doesnt leak”*

**Age Suitability**7%

*“Good for babies”*

**Ease Of Use**5%

*“it's easy for children to use”*

**Temperature Retention**4%

*“keep water cold for hours”*

**Comfort-Overall**4%

*“seems to be very comfortable”*

**Storage Capacity**4%

*“love that it has a lid for mess-free storage”*

### **What buyers complain about **

**Leak-Proof**29%

*“Unfortunately, this cup is not spill proof”*

**Size-Overall**29%

*“Smaller than I expected”*

**Ease Of Use**14%

*“Its hard to drink from”*

**Assembly/Installation**14%

*“Too much to clean and put together”*

**Durability**5%

*“its durability and value was sadly shown as it was boxed up with some heavy items and was totally box out of packaging and lost some of its color”*

**Color**5%

*“lost some of its color”*

### **Top return reasons **

**Size-Overall**28%

**Leak-Proof**19%

**Advertised Vs Actual Product**9%

**Value For Money**7%

**Functionality-Overall**5%

**Color**5%

**Product Condition**4%

**Weight Heavy**3%

**Design-Overall**3%

**Ease Of Use**3%