---
title: "bows — Niche Verdict: Launch it (64/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/baby-products/bows"
last_updated: "2026-07-11T05:39:06.536Z"
locale: en
meta:
  description: "bows clears our launch bar: a $3.1M/yr market growing +133.1% with returns at 1.6%."
  "og:description": "bows clears our launch bar: a $3.1M/yr market growing +133.1% with returns at 1.6%."
  "og:title": "bows — Niche Verdict: Launch it (64/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **bows**

**Launch it****64/100 **

bows clears our launch bar: a $3.1M/yr market growing +133.1% with returns at 1.6%.

**Market/yr**

**$3.1M**

**Growth (1y)**

**+133.1%**

**Products**

**54**

**Brands**

**34**

was 49 a year ago

**Sellers**

**45**

**Price range**

**$4.99–$77.66**

**Returns**

**1.6%**

**Rating**

**4.7★**

**Launch it**

Scored 64/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**55**

 ×0.30

Growth

**69**

 ×0.30

Competition

**78**

 ×0.20

Quality gap

**25**

 ×0.10

Returns

**87**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +133.1% year over year.

269K135KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Aug, Dec · busiest ÷ quietest = 2.4×

## **Competition**

- CÉLLOT21% - YHXX YLEN10% - LWANO9% - OAOLEER9% - Babymatch7% - WORTL5% - Other (28 brands)40%

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen. 34 brands and 45 sellers compete here.

**Brands**

**34 **▼falling

was 49 a year ago

**Sellers**

**45**

**Top 5 brand share**

**55%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners](https://m.media-amazon.com/images/I/51qY1P9g44L.jpg) [**LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners**](https://www.amazon.com/dp/B0DNYJ5SQC)

LWANO$45.334.2★318%▲rising

2
![CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs](https://m.media-amazon.com/images/I/61Vx9a-uPcL.jpg) [**CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs**](https://www.amazon.com/dp/B07CSM2T43)

CÉLLOT$9.754.8★12,0878%▲rising

3
![40Piece 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Babies Toddlers Accessories Teens In Pairs](https://m.media-amazon.com/images/I/513x1jUDlEL.jpg) [**40Piece 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Babies Toddlers Accessories Teens In Pairs**](https://www.amazon.com/dp/B06XFWSXM3)

Babymatch$6.624.8★20,7537%▼falling

4
![CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens](https://m.media-amazon.com/images/I/51vqTGgXBuL.jpg) [**CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens**](https://www.amazon.com/dp/B09V6MX7BT)

CÉLLOT$9.794.8★2,6417%—flat

5
![40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs](https://m.media-amazon.com/images/I/512CvqAj-zL.jpg) [**40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs**](https://www.amazon.com/dp/B075F6LC5K)

YHXX YLEN$10.124.7★7,9486%▼falling

6
![WORTL 16 PCS Hair Bows for Women Hair Ribbon Hair Bows With Long Tail Hair Bow Clips Hair Barrettes for Women Accessories](https://m.media-amazon.com/images/I/51cVQExQd6L.jpg) [**WORTL 16 PCS Hair Bows for Women Hair Ribbon Hair Bows With Long Tail Hair Bow Clips Hair Barrettes for Women Accessories**](https://www.amazon.com/dp/B0CRTNBCS6)

WORTL$8.914.7★1,4875%▼falling

7
![Choicbaby 60pcs 3 Inches Boutique Grosgrain Ribbon Pinwheel Hair Bows for Baby Girls Toddler Bows Hair Clip Birthday Gifts In Pair](https://m.media-amazon.com/images/I/51-mOdizlzL.jpg) [**Choicbaby 60pcs 3 Inches Boutique Grosgrain Ribbon Pinwheel Hair Bows for Baby Girls Toddler Bows Hair Clip Birthday Gifts In Pair**](https://www.amazon.com/dp/B083DGL85K)

choicbaby$10.014.8★10,3095%—flat

8
![Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)](https://m.media-amazon.com/images/I/51yTi8VCB7L.jpg) [**Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)**](https://www.amazon.com/dp/B07M7GNGCF)

OAOLEER$9.984.7★2,4214%▲rising

9
![Hair Bows for Women Girls 8 PCS Hair Ribbon Bow Hair Clips with Long Tails Vintage Hair Accessories for Women Gifts](https://m.media-amazon.com/images/I/51qrzAjWPWL.jpg) [**Hair Bows for Women Girls 8 PCS Hair Ribbon Bow Hair Clips with Long Tails Vintage Hair Accessories for Women Gifts**](https://www.amazon.com/dp/B0BHZFHVFX)

Tobeffect$10.834.7★2,1994%▼falling

10

![hisial 6Pcs Large Bows Hair Clips for Women Girls Long Tail Hair Ribbon Silky Satin Barrettes Coquette Bows Accessories (Black/Pink/Red/White)](https://m.media-amazon.com/images/I/51NIUiUhz4L.jpg) [**hisial 6Pcs Large Bows Hair Clips for Women Girls Long Tail Hair Ribbon Silky Satin Barrettes Coquette Bows Accessories (Black/Pink/Red/White)**](https://www.amazon.com/dp/B0DQCNQJLR)

hisial$10.084.8★4984%▲rising

11

![CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs](https://m.media-amazon.com/images/I/51Mtz0WzSGL.jpg) [**CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs**](https://www.amazon.com/dp/B00J2NWIX8)

CÉLLOT$6.544.8★2,1393%—flat

12

![Niceye Fable Girls Hair Bows Cotton Linen Alligator Hair Clips or Little Girls Toddlers Kids Neutral Handmade Hair Accessories - 5.5 bow](https://m.media-amazon.com/images/I/5149F236cTL.jpg) [**Niceye Fable Girls Hair Bows Cotton Linen Alligator Hair Clips or Little Girls Toddlers Kids Neutral Handmade Hair Accessories - 5.5 bow**](https://www.amazon.com/dp/B0B1ZDPYPL)

Niceye$13.124.7★1,5483%▼falling

13

![Oaoleer Hair Bows for Girls 30 Colors 6 Inch Grosgrain Ribbon Hair Bows Clips Alligator Clips Barrettes Hair Accessories Back to School Party Photography Christmas Travel](https://m.media-amazon.com/images/I/51x234pCaQL.jpg) [**Oaoleer Hair Bows for Girls 30 Colors 6 Inch Grosgrain Ribbon Hair Bows Clips Alligator Clips Barrettes Hair Accessories Back to School Party Photography Christmas Travel**](https://www.amazon.com/dp/B07YBVJ2PP)

OAOLEER$10.014.7★7,0232%—flat

14

![20PCS Big 6 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens](https://m.media-amazon.com/images/I/51cF1WEpZ5L.jpg) [**20PCS Big 6 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens**](https://www.amazon.com/dp/B0BRC5GF19)

YHXX YLEN$9.854.7★9,7472%▼falling

15

![6 PCS Hair Bows for Women Big Bow Hair Clips for Girls Silky Satin Hair Bows Clips Oversized Long Tail Large Hair Barrettes Cute Aesthetic Hair Accessories Metal Bow Hair Clips Neutral Color](https://m.media-amazon.com/images/I/51YvraQq59L.jpg) [**6 PCS Hair Bows for Women Big Bow Hair Clips for Girls Silky Satin Hair Bows Clips Oversized Long Tail Large Hair Barrettes Cute Aesthetic Hair Accessories Metal Bow Hair Clips Neutral Color**](https://www.amazon.com/dp/B0CNLC2ZZY)

Unbednigt$9.824.7★1,6402%▼falling

**~~Showing 15 of 54 — show all ~~**

## **Product shelf**

All 54 tracked products in this niche.

Top sellersNewestTrending

[![LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners](https://m.media-amazon.com/images/I/51qY1P9g44L.jpg)**LWANO Archery Recurve Bow and Arrow Set for Adult/Youth/Teens Beginners** LWANO**$45.33**4.2★31 reviews](https://www.amazon.com/dp/B0DNYJ5SQC) [![CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs](https://m.media-amazon.com/images/I/61Vx9a-uPcL.jpg)**CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs** CÉLLOT**$9.75**4.8★12,087 reviews](https://www.amazon.com/dp/B07CSM2T43) [![40Piece 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Babies Toddlers Accessories Teens In Pairs](https://m.media-amazon.com/images/I/513x1jUDlEL.jpg)**40Piece 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Babies Toddlers Accessories Teens In Pairs** Babymatch**$6.62**4.8★20,753 reviews](https://www.amazon.com/dp/B06XFWSXM3) [![CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens](https://m.media-amazon.com/images/I/51vqTGgXBuL.jpg)**CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens** CÉLLOT**$9.79**4.8★2,641 reviews](https://www.amazon.com/dp/B09V6MX7BT) [![40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs](https://m.media-amazon.com/images/I/512CvqAj-zL.jpg)**40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs** YHXX YLEN**$10.12**4.7★7,948 reviews](https://www.amazon.com/dp/B075F6LC5K) [![WORTL 16 PCS Hair Bows for Women Hair Ribbon Hair Bows With Long Tail Hair Bow Clips Hair Barrettes for Women Accessories](https://m.media-amazon.com/images/I/51cVQExQd6L.jpg)**WORTL 16 PCS Hair Bows for Women Hair Ribbon Hair Bows With Long Tail Hair Bow Clips Hair Barrettes for Women Accessories** WORTL**$8.91**4.7★1,487 reviews](https://www.amazon.com/dp/B0CRTNBCS6) [![Choicbaby 60pcs 3 Inches Boutique Grosgrain Ribbon Pinwheel Hair Bows for Baby Girls Toddler Bows Hair Clip Birthday Gifts In Pair](https://m.media-amazon.com/images/I/51-mOdizlzL.jpg)**Choicbaby 60pcs 3 Inches Boutique Grosgrain Ribbon Pinwheel Hair Bows for Baby Girls Toddler Bows Hair Clip Birthday Gifts In Pair** choicbaby**$10.01**4.8★10,309 reviews](https://www.amazon.com/dp/B083DGL85K) [![Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)](https://m.media-amazon.com/images/I/51yTi8VCB7L.jpg)**Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)** OAOLEER**$9.98**4.7★2,421 reviews](https://www.amazon.com/dp/B07M7GNGCF)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**26%

*“Beautiful colors”*

**Quality-Overall**18%

*“Well made at an affordable price”*

**Size-Overall**12%

*“Sooo cute for my birthday fit”*

**Value For Money**8%

*“Great Value”*

**Ease Of Use**7%

*“Easy to Use”*

**Advertised Vs Actual Product**5%

*“Exactly as pictured”*

**Durability**3%

*“Perfect for daily use”*

**Soft Feel**2%

*“material is soft”*

**Suitability Straight Hair**2%

*“Perfect for fine toddler hair”*

**Material Quality**2%

*“The material feels durable”*

### **What buyers complain about **

**Durability**17%

*“just dont seem durable”*

**Quality-Overall**12%

*“Quality Control Lacking”*

**Size-Overall**11%

*“Smaller than expected”*

**Strength**5%

*“Flimsy,”*

**Color**4%

*“every other color is different”*

**Wrinkles**3%

*“it came out wrinkled”*

**Adhesion/Stickiness**3%

*“They do not stick properly”*

**Value For Money**3%

*“Not even a little bit worth it”*

**Advertised Vs Actual Product**3%

*“Not even Close to the size it shows in the picture”*

**Material Quality**2%

*“The material feels cheap”*

#### **Top return reasons**- Size-Overall36% - Suitability Long Hair16% - Advertised Vs Actual Product7% - Quality-Overall6% - Color6% - Material Quality5% - Defective Material/Parts3% - Suitability Colored Hair2% - Value For Money2% - Suitability Short Hair2%