---
title: "big bows — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/baby-products/big-bows"
last_updated: "2026-07-14T04:53:04.082Z"
locale: en
meta:
  description: "a small market ($58K/yr) — big bows doesn't clear our bar today."
  "og:description": "a small market ($58K/yr) — big bows doesn't clear our bar today."
  "og:title": "big bows — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **big bows**

**Skip it**

A small market ($58K/yr) — this niche doesn't clear our bar today.

Market size 14Growth 19Conversion 57Competition 83Returns 82Price range 15Avg price 35Brand share 50Review moat 24Quality gap 17

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$10.15**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****5,244.55**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-11.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$5.46–$16.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Bad****$58K**

$58K/yr · 116K searches

## **Competition**

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

**Brands**

**21 **▼falling

**Sellers**

**24**

**Top-5 brand share**

**75%**

**Open market**

**20%**

- CÉLLOT28% - OAOLEER17% - YHXX YLEN15% - JOYOYO9% - choicbaby5% - Niceye5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$2K6%$3K8%$5K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 58 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens](https://m.media-amazon.com/images/I/51vqTGgXBuL.jpg)**CLLOT 40 Pieces Girls Hair Bows Linen Fabric Bows Alligator Clips Hair Accessories for Little Girls Toddlers Kids and Teens**CÉLLOT**$9.79**4.8★2,641 rev](https://www.amazon.com/dp/B09V6MX7BT) [2![CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs](https://m.media-amazon.com/images/I/61Vx9a-uPcL.jpg)**CLLOT 40PCS 4.5 Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Baby Girls Toddlers Kids in Pairs**CÉLLOT**$9.75**4.8★12,087 rev](https://www.amazon.com/dp/B07CSM2T43) [3![Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)](https://m.media-amazon.com/images/I/51yTi8VCB7L.jpg)**Oaoleer 40Pcs 4.5 Hair Bows Clips Grosgrain Ribbon Alligator Clips Barrettes Hair Accessories for Baby Girls Infants Toddlers Kids Teens Children (4.5 Inch 20 Colors in Pairs)**OAOLEER**$9.98**4.7★2,421 rev](https://www.amazon.com/dp/B07M7GNGCF) [4![50PCS 3Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs](https://m.media-amazon.com/images/I/51PBlmsIAsL.jpg)**50PCS 3Inch Hair Bows for Girls Grosgrain Ribbon Toddler Hair Accessories with Alligator Clips for Toddlers Baby Girls Kids Teens in Pairs**YHXX YLEN**$9.84**4.7★7,948 rev](https://www.amazon.com/dp/B0BY8LG5KN) [5![JOYOYO 40Pcs 4.5 Hair Bows Alligator Clips Grosgrain Ribbon Girls Bows Clips Barrettes Hair Accessories for Baby Girls Toddlers Kids Teens](https://m.media-amazon.com/images/I/615ThRKB2jL.jpg)**JOYOYO 40Pcs 4.5 Hair Bows Alligator Clips Grosgrain Ribbon Girls Bows Clips Barrettes Hair Accessories for Baby Girls Toddlers Kids Teens**JOYOYO**$9.79**4.8★15,588 rev](https://www.amazon.com/dp/B0C9PQ8GG4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs(Fresh Color)](https://m.media-amazon.com/images/I/61Xho3v1w0L.jpg)**CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs(Fresh Color)**CÉLLOT**$9.96**306 rev5mo ago](https://www.amazon.com/dp/B0GC5K8KTV) [![2 Pcs 3 Off White Grosgrain Ribbon Hair Bows for Girls Handmade Scalloped Edge dressy Bow Alligator Clip Everyday Hair Styling Accessories for Toddlers Teens Baby in Pairs](https://m.media-amazon.com/images/I/31nc7XZl1AL.jpg)**2 Pcs 3 Off White Grosgrain Ribbon Hair Bows for Girls Handmade Scalloped Edge dressy Bow Alligator Clip Everyday Hair Styling Accessories for Toddlers Teens Baby in Pairs**Miroksh**$6.98**43 rev8mo ago](https://www.amazon.com/dp/B0FWXG5MKJ) [![Pink Grosgrain Ribbon Scalloped Hair Bows for Girls 2Pcs 3 Small Cute Dressy Bow Alligator Clips Valentines Birthday Party Decor Accessories Gift for Toddlers Teens Baby School Kids](https://m.media-amazon.com/images/I/41mcMpEVI2L.jpg)**Pink Grosgrain Ribbon Scalloped Hair Bows for Girls 2Pcs 3 Small Cute Dressy Bow Alligator Clips Valentines Birthday Party Decor Accessories Gift for Toddlers Teens Baby School Kids**Miroksh**$7.21**43 rev8mo ago](https://www.amazon.com/dp/B0FWXL1M4V) [![Cherssy Floral Hair Bow Clips for Little Girls 20 Pack Flower Fully Lined Alligator Clips and Snap Hairpins Set Handmade Hair Accessories for Baby Toddler Kid School Age Girls Gifts](https://m.media-amazon.com/images/I/41C7PvytlGL.jpg)**Cherssy Floral Hair Bow Clips for Little Girls 20 Pack Flower Fully Lined Alligator Clips and Snap Hairpins Set Handmade Hair Accessories for Baby Toddler Kid School Age Girls Gifts**Cherssy**$15.85**135 rev1y ago](https://www.amazon.com/dp/B0FGK2G3TL) [![12PCS 5 Inch Hair Bows for Girls Alligator Clips Grosgrain Ribbon Unicorn Rainbow Big Bows Clips Hair Barrettes Accessories for Little Girls Kids Toddlers Teens](https://m.media-amazon.com/images/I/51gpXMlCzHL.jpg)**12PCS 5 Inch Hair Bows for Girls Alligator Clips Grosgrain Ribbon Unicorn Rainbow Big Bows Clips Hair Barrettes Accessories for Little Girls Kids Toddlers Teens**pipajoy**$9.90**63 rev1y ago](https://www.amazon.com/dp/B0DJ8J17TP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs(Fresh Color)](https://m.media-amazon.com/images/I/61Xho3v1w0L.jpg)**CLLOT 40Pcs 3 Inch Boutique Grosgrain Ribbon Pinwheel Hair Bows Alligator Clips For Girls Toddlers Accessories Teens Gifts In Pairs(Fresh Color)**CÉLLOT**$9.96**4.6★**▲ 360%**](https://www.amazon.com/dp/B0GC5K8KTV) [![doboi 50PCS 2.5 Baby Hair Clips Small Bows Fully Lined Grosgrain Boutique Solid Ribbon Small Bows for Girls Teens Infants Kids Toddlers Newborn (Bright colors)](https://m.media-amazon.com/images/I/41O8YONl0qL.jpg)**doboi 50PCS 2.5 Baby Hair Clips Small Bows Fully Lined Grosgrain Boutique Solid Ribbon Small Bows for Girls Teens Infants Kids Toddlers Newborn (Bright colors)**doboi**$7.88**4.7★**▲ 185%**](https://www.amazon.com/dp/B0DKMXM6ZY) [![CLLOT Hair Clips for Girls - 50PCS Fully Lined Hair Bows Alligator Clips for Toddlers Infants Kids 25 Pinky Color Pairs](https://m.media-amazon.com/images/I/51V5ebGQgqL.jpg)**CLLOT Hair Clips for Girls - 50PCS Fully Lined Hair Bows Alligator Clips for Toddlers Infants Kids 25 Pinky Color Pairs**CÉLLOT**$8.62**4.8★**▲ 181%**](https://www.amazon.com/dp/B0CNRLQBZF) [![Pink Grosgrain Ribbon Scalloped Hair Bows for Girls 2Pcs 3 Small Cute Dressy Bow Alligator Clips Valentines Birthday Party Decor Accessories Gift for Toddlers Teens Baby School Kids](https://m.media-amazon.com/images/I/41mcMpEVI2L.jpg)**Pink Grosgrain Ribbon Scalloped Hair Bows for Girls 2Pcs 3 Small Cute Dressy Bow Alligator Clips Valentines Birthday Party Decor Accessories Gift for Toddlers Teens Baby School Kids**Miroksh**$7.21**4.9★**▲ 174%**](https://www.amazon.com/dp/B0FWXL1M4V) [![doboi 50PCS 2 Baby Hair Bows Clips Fully Lined Grosgrain Boutique Solid Ribbon Mini Bows for Girls Teens Infants Kids Toddlers Newborn](https://m.media-amazon.com/images/I/410yC704LqL.jpg)**doboi 50PCS 2 Baby Hair Bows Clips Fully Lined Grosgrain Boutique Solid Ribbon Mini Bows for Girls Teens Infants Kids Toddlers Newborn**doboi**$7.84**4.9★**▲ 174%**](https://www.amazon.com/dp/B0BLYYJ592)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -11.4% search growth over the last 90 days.

10K6KSpike '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**28%

*“Colors are beautiful”*

**Quality-Overall**19%

*“Amazing quality”*

**Size-Overall**15%

*“Fits great”*

**Value For Money**8%

*“Value for money”*

**Advertised Vs Actual Product**4%

*“true to picture”*

**Ease Of Use**4%

*“Easy to use”*

**Durability**3%

*“have held up well so far”*

**Hair Styling**2%

*“Good hold in the hair”*

**Suitability Straight Hair**2%

*“These are perfect for my granddaughters fine hair”*

**Soft Feel**1%

*“Cute and soft”*

### **What buyers complain about **

**Quality-Overall**15%

*“Cheaper quality”*

**Size-Overall**14%

*“Smaller than expected”*

**Durability**13%

*“Falling apart”*

**Color**6%

*“Size is accurate colors are not”*

**Wrinkles**5%

*“it came out wrinkled”*

**Strength**3%

*“They break way too easily”*

**Advertised Vs Actual Product**3%

*“Not even Close to the size it shows in the picture”*

**Grip**2%

*“The hold was not great”*

**Shape/Style**2%

*“No shape edges”*

**Value For Money**2%

*“not worth buying”*

### **Top return reasons **

**Size-Overall**40%

**Suitability Long Hair**20%

**Advertised Vs Actual Product**6%

**Color**6%

**Quality-Overall**5%

**Material Quality**4%

**Suitability Short Hair**2%

**Suitability Colored Hair**2%

**Shape/Style**2%

**Defective Material/Parts**2%