[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-baby-products-baby-essential-oils":115},[4,11,18,25,32,39,46,53,59,66,73,80,87,94,101,108],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5362,5602759489,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9486,2302875549,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":37,"marketSizeTotal":58},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",950454167,{"nodeId":60,"label":61,"slug":62,"href":63,"nichesTracked":64,"marketSizeTotal":65},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":67,"label":68,"slug":69,"href":70,"nichesTracked":71,"marketSizeTotal":72},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":74,"label":75,"slug":76,"href":77,"nichesTracked":78,"marketSizeTotal":79},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":81,"label":82,"slug":83,"href":84,"nichesTracked":85,"marketSizeTotal":86},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":88,"label":89,"slug":90,"href":91,"nichesTracked":92,"marketSizeTotal":93},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":95,"label":96,"slug":97,"href":98,"nichesTracked":99,"marketSizeTotal":100},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":102,"label":103,"slug":104,"href":105,"nichesTracked":106,"marketSizeTotal":107},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":109,"label":110,"slug":111,"href":112,"nichesTracked":113,"marketSizeTotal":114},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":116,"category":120,"niche":121,"verdict":146,"baselines":183,"demand":188,"seasonality":501,"brandShare":514,"products":523,"feedback":575,"lastUpdated":142},{"flag":117,"name":118,"currency":119},"us","United States","USD",{"nodeId":26,"label":27,"slug":28,"href":29},{"marketSize":122,"searchVolume":123,"growth360":124,"growth90":125,"searchConversion":126,"top5ClickShare":127,"top5BrandShare":127,"avgRating":128,"avgReviewCount":129,"avgPrice":130,"priceMin":131,"priceMax":132,"productCount":133,"unitsSoldMax":134,"sponsoredPct":127,"returnRate":135,"successfulLaunches360":136,"newProducts360":136,"amazonNicheId":137,"title":138,"slug":139,"href":140,"leafCategoryName":141,"scrapedAt":142,"brandCount":113,"brandCountYearAgo":127,"sellerCount":143,"signals":144},245008,160254,0.9709,-0.4248,0.1229,1,4.64,5651,12.44,7.01,18.6,5,25000,0.0056,0,"6a05df011de6703a01e052c1f19e7d1a","baby essential oils","baby-essential-oils","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products\u002Fbaby-essential-oils","Baby Care","2026-07-10T04:11:54.730975+00:00",11,[145],"low_competition",{"score":147,"verdict":148,"components":149},34,"skip",[150,155,158,162,164,166,169,173,176,179],{"key":151,"score":152,"weight":153,"raw":154},"marketSize",46,0.15,245008.49,{"key":156,"score":157,"weight":153,"raw":125},"growth",4,{"key":159,"score":160,"weight":161,"raw":126},"conversion",95,0.1,{"key":163,"score":136,"weight":153,"raw":127},"competition",{"key":165,"score":136,"weight":161,"raw":127},"brandShare",{"key":167,"score":168,"weight":161,"raw":128},"qualityGap",23,{"key":170,"score":171,"weight":172,"raw":129},"reviewMoat",24,0.05,{"key":174,"score":175,"weight":161,"raw":135},"returns",97,{"key":177,"score":178,"weight":172,"raw":130},"avgPrice",54,{"key":180,"score":181,"weight":172,"raw":182},"priceRange",31,0.3106125970664367,{"avgRating":184,"medianPrice":185,"medianReturnRate":186,"nichesTracked":187},4.42,22.21,0.0235,37810,{"points":189,"droppedPartialWeek":500},[190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,237,240,243,246,249,252,255,258,261,264,267,270,273,276,279,282,285,288,291,294,297,300,303,306,309,312,315,318,321,324,327,330,333,336,339,342,345,348,351,353,356,359,362,365,368,371,374,377,380,383,386,389,392,395,398,401,404,407,410,413,416,419,422,425,428,431,434,437,440,443,446,449,452,455,458,461,464,467,470,473,476,479,482,485,488,491,494,497],{"week":191,"volume":192},"2024-07-14",1881,{"week":194,"volume":195},"2024-07-21",2065,{"week":197,"volume":198},"2024-07-28",1600,{"week":200,"volume":201},"2024-08-04",1814,{"week":203,"volume":204},"2024-08-11",1843,{"week":206,"volume":207},"2024-08-18",1978,{"week":209,"volume":210},"2024-08-25",2335,{"week":212,"volume":213},"2024-09-01",3291,{"week":215,"volume":216},"2024-09-08",3552,{"week":218,"volume":219},"2024-09-15",3595,{"week":221,"volume":222},"2024-09-22",3784,{"week":224,"volume":225},"2024-09-29",3676,{"week":227,"volume":228},"2024-10-06",2977,{"week":230,"volume":231},"2024-10-13",3853,{"week":233,"volume":234},"2024-10-20",3323,{"week":236,"volume":213},"2024-10-27",{"week":238,"volume":239},"2024-11-03",3271,{"week":241,"volume":242},"2024-11-10",3388,{"week":244,"volume":245},"2024-11-17",3720,{"week":247,"volume":248},"2024-11-24",4015,{"week":250,"volume":251},"2024-12-01",4586,{"week":253,"volume":254},"2024-12-08",5181,{"week":256,"volume":257},"2024-12-15",4527,{"week":259,"volume":260},"2024-12-22",4202,{"week":262,"volume":263},"2024-12-29",4655,{"week":265,"volume":266},"2025-01-05",5629,{"week":268,"volume":269},"2025-01-12",5063,{"week":271,"volume":272},"2025-01-19",4334,{"week":274,"volume":275},"2025-01-26",4173,{"week":277,"volume":278},"2025-02-02",4211,{"week":280,"volume":281},"2025-02-09",8423,{"week":283,"volume":284},"2025-02-16",7868,{"week":286,"volume":287},"2025-02-23",8285,{"week":289,"volume":290},"2025-03-02",6343,{"week":292,"volume":293},"2025-03-09",5955,{"week":295,"volume":296},"2025-03-16",5528,{"week":298,"volume":299},"2025-03-23",4818,{"week":301,"volume":302},"2025-03-30",5695,{"week":304,"volume":305},"2025-04-06",5105,{"week":307,"volume":308},"2025-04-13",4952,{"week":310,"volume":311},"2025-04-20",4452,{"week":313,"volume":314},"2025-04-27",4626,{"week":316,"volume":317},"2025-05-04",2085,{"week":319,"volume":320},"2025-05-11",1916,{"week":322,"volume":323},"2025-05-18",1913,{"week":325,"volume":326},"2025-05-25",1756,{"week":328,"volume":329},"2025-06-01",1986,{"week":331,"volume":332},"2025-06-08",1496,{"week":334,"volume":335},"2025-06-15",1368,{"week":337,"volume":338},"2025-06-22",1344,{"week":340,"volume":341},"2025-06-29",1359,{"week":343,"volume":344},"2025-07-06",1156,{"week":346,"volume":347},"2025-07-13",1904,{"week":349,"volume":350},"2025-07-20",1372,{"week":352,"volume":335},"2025-07-27",{"week":354,"volume":355},"2025-08-03",1427,{"week":357,"volume":358},"2025-08-10",2468,{"week":360,"volume":361},"2025-08-17",3116,{"week":363,"volume":364},"2025-08-24",3738,{"week":366,"volume":367},"2025-08-31",4450,{"week":369,"volume":370},"2025-09-07",4814,{"week":372,"volume":373},"2025-09-14",5441,{"week":375,"volume":376},"2025-09-21",5398,{"week":378,"volume":379},"2025-09-28",5607,{"week":381,"volume":382},"2025-10-05",4661,{"week":384,"volume":385},"2025-10-12",3966,{"week":387,"volume":388},"2025-10-19",3507,{"week":390,"volume":391},"2025-10-26",3516,{"week":393,"volume":394},"2025-11-02",3615,{"week":396,"volume":397},"2025-11-09",3928,{"week":399,"volume":400},"2025-11-16",4122,{"week":402,"volume":403},"2025-11-23",4214,{"week":405,"volume":406},"2025-11-30",4231,{"week":408,"volume":409},"2025-12-07",4690,{"week":411,"volume":412},"2025-12-14",4160,{"week":414,"volume":415},"2025-12-21",3610,{"week":417,"volume":418},"2025-12-28",3444,{"week":420,"volume":421},"2026-01-04",4784,{"week":423,"volume":424},"2026-01-11",3712,{"week":426,"volume":427},"2026-01-18",3483,{"week":429,"volume":430},"2026-01-25",3927,{"week":432,"volume":433},"2026-02-01",3700,{"week":435,"volume":436},"2026-02-08",3484,{"week":438,"volume":439},"2026-02-15",3250,{"week":441,"volume":442},"2026-02-22",2956,{"week":444,"volume":445},"2026-03-01",2883,{"week":447,"volume":448},"2026-03-08",2971,{"week":450,"volume":451},"2026-03-15",2629,{"week":453,"volume":454},"2026-03-22",2500,{"week":456,"volume":457},"2026-03-29",2162,{"week":459,"volume":460},"2026-04-05",2149,{"week":462,"volume":463},"2026-04-12",2180,{"week":465,"volume":466},"2026-04-19",2171,{"week":468,"volume":469},"2026-04-26",1937,{"week":471,"volume":472},"2026-05-03",2070,{"week":474,"volume":475},"2026-05-10",1902,{"week":477,"volume":478},"2026-05-17",1878,{"week":480,"volume":481},"2026-05-24",1626,{"week":483,"volume":484},"2026-05-31",1732,{"week":486,"volume":487},"2026-06-07",1575,{"week":489,"volume":490},"2026-06-14",1415,{"week":492,"volume":493},"2026-06-21",1274,{"week":495,"volume":496},"2026-06-28",1794,{"week":498,"volume":499},"2026-07-05",1343,false,[502,503,504,505,506,507,508,509,510,511,512,513],1.2873629039537822,1.5467057456219533,1.2170337606066075,1.0111143708250587,0.5501745200698079,0.4436796654029006,0.46532824065715833,0.7552431245110429,1.2764387875870091,1.0669288228922187,1.124731700467393,1.2730812822210185,{"top":515,"otherBrandCount":136,"otherClickShare":522},[516,519],{"brand":517,"clickShare":518},"Frida",0.9288000000000001,{"brand":520,"clickShare":521},"Oilogic",0.0711,0.00009999999999998899,[524,535,546,556,566],{"asin":525,"title":526,"brand":517,"imageUrl":527,"price":528,"rating":529,"reviews":530,"clickShare90":531,"clickShare360":532,"launchDate":533,"amazonUrl":534},"B07XTVKCHR","Frida Baby Breathefrida Vapor Bath Drops Baby Congestion Relief with Eucalyptus Essential Oil for Humidifier Aromatherapy Oil Help Baby Breathe Easy","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41aUXF-KPWL.jpg",9.67,4.8,15219,0.6722,0.5576,"2019-09-16","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07XTVKCHR",{"asin":536,"title":537,"brand":517,"imageUrl":538,"price":539,"rating":540,"reviews":541,"clickShare90":542,"clickShare360":543,"launchDate":544,"amazonUrl":545},"B08BSMWMH1","Frida Baby Natural Sleep Vapor Bath Drops Lavender Essential Oil Bath Drops for Bedtime Relaxing & Calming Aromatherapy Oil for Better Sleep","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41RK0A095sL.jpg",9.88,4.7,5671,0.168,0.1991,"2020-06-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB08BSMWMH1",{"asin":547,"title":548,"brand":517,"imageUrl":549,"price":550,"rating":529,"reviews":551,"clickShare90":552,"clickShare360":553,"launchDate":554,"amazonUrl":555},"B07L52JPXT","Frida Baby Breathe Easy Kit Sick Day Baby Essentials - 3pc Set Includes Vapor Wipes Vapor Rub + Organic Vapor Drops to Help Baby Breathe Easy Natural Baby Congestion Relief","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41ZqzNki1VL.jpg",17.04,5201,0.0886,0.1989,"2018-12-05","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB07L52JPXT",{"asin":557,"title":558,"brand":520,"imageUrl":559,"price":132,"rating":560,"reviews":561,"clickShare90":562,"clickShare360":563,"launchDate":564,"amazonUrl":565},"B0F9GSGTT4","Oilogic Baby Essential Oil Vapor Drops for Diffuse & Humidifier 2-Pack Set with Stuffy Nose & Cough + Slumber & Sleep - Baby Aromatherapy Oil is Safe for Babies Kids & Toddlers","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51IACAhd90L.jpg",4.2,91,0.0367,0.0348,"2025-05-21","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0F9GSGTT4",{"asin":567,"title":568,"brand":520,"imageUrl":569,"price":131,"rating":540,"reviews":570,"clickShare90":571,"clickShare360":572,"launchDate":573,"amazonUrl":574},"B01G47W564","Oilogic Stuffy Nose and Cough Vapor Bath Relief for Babies & Toddlers Essential Oil Breathe Blend - Pediatrician & Dermatologist Tested Formula Naturally Soothes with Essential Oils- 266ml (9 fl oz)","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F51X1q0W0rJL.jpg",2073,0.0344,0.0096,"2016-05-24","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB01G47W564",{"love":576,"hate":643,"returnReasons":697},[577,584,591,598,605,612,619,626,632,637],{"topic":578,"percentOfMentions":579,"verbatims":580},"Smell",0.30519999999999997,[581,582,583],"Great smell","Comforting scent","Decent smell",{"topic":585,"percentOfMentions":586,"verbatims":587},"Quality-Overall",0.1011,[588,589,590],"Frida is a great brand","Great product","The best product",{"topic":592,"percentOfMentions":593,"verbatims":594},"Breathability",0.0902,[595,596,597],"he can instantly start to breath better","even helps me breathe while bathing the kids","Good for breathing",{"topic":599,"percentOfMentions":600,"verbatims":601},"Sleep Quality",0.08800000000000001,[602,603,604],"This stuff smells divine and helped our little sleep so much better when she was all congested and stuffy","it helps him go back to sleep on his own","Actually helps my baby sleep",{"topic":606,"percentOfMentions":607,"verbatims":608},"Ease Of Use",0.06280000000000001,[609,610,611],"Its so convenient throughout the day","Easy to use","Easy on the skin",{"topic":613,"percentOfMentions":614,"verbatims":615},"Efficiency",0.0492,[616,617,618],"Works really well","Works good","Works great",{"topic":620,"percentOfMentions":621,"verbatims":622},"Soft Feel",0.0279,[623,624,625],"Gentle & useful","The wipes are soft","Theyre gentle and help out little one tremendously",{"topic":627,"percentOfMentions":628,"verbatims":629},"Durability",0.0246,[630,631],"this bottle has lasted us 18 months","Drop last long",{"topic":633,"percentOfMentions":628,"verbatims":634},"Sinus Relief",[635,636],"I feel my own sinuses clearing up","So good for toddlers who have stuffy nose",{"topic":638,"percentOfMentions":639,"verbatims":640},"Advertised Vs Actual Product",0.0219,[641,642],"gets job done","Exactly as described",[644,650,657,662,669,675,681,684,688,692],{"topic":578,"percentOfMentions":645,"verbatims":646},0.1856,[647,648,649],"had a very faint smell to it","The smell was extremely strong","Did not like the smell",{"topic":651,"percentOfMentions":652,"verbatims":653},"Leak-Proof",0.1061,[654,655,656],"The bottles leak constantly no matter what so I got one use out of them before they emptied","Leak","this arrived leaking all over the box",{"topic":638,"percentOfMentions":658,"verbatims":659},0.0909,[660,661],"Absolutely disgusted by this company and their advertising","Disappointed in this brand for inappropriate marketing when it comes to babies",{"topic":663,"percentOfMentions":664,"verbatims":665},"Allergies",0.07200000000000001,[666,667,668],"my baby had an allergic reaction","My baby got a really bad rash from just 1 use","Asthma warning ⚠️ There should really be an asthma warning on this",{"topic":670,"percentOfMentions":671,"verbatims":672},"Hard Feel",0.056799999999999996,[673,674],"The wipes are a bit harsh especially on cracked or dry skin","Not gentle",{"topic":676,"percentOfMentions":677,"verbatims":678},"Value For Money",0.0455,[679,680],"My only complaint is the price—it is a bit expensive for the small amount you get","On the pricey side",{"topic":627,"percentOfMentions":677,"verbatims":682},[683],"Lasted me maybe 1 week",{"topic":685,"percentOfMentions":677,"verbatims":686},"Natural Resource Wastage",[687],"Waste, sadly",{"topic":689,"percentOfMentions":677,"verbatims":690},"Size-Overall",[691],"The bottles are deceiving small",{"topic":606,"percentOfMentions":693,"verbatims":694},0.0379,[695,696],"was difficult to remove","The essential oil is very difficult to get out of the bottle",[698,700,702,705,708,710,713,714,715,718],{"reason":578,"pct":699},0.3131,{"reason":651,"pct":701},0.1591,{"reason":703,"pct":704},"Functionality-Overall",0.1174,{"reason":706,"pct":707},"Age Suitability",0.0682,{"reason":638,"pct":709},0.061200000000000004,{"reason":711,"pct":712},"Defective Material\u002FParts",0.0562,{"reason":676,"pct":614},{"reason":689,"pct":677},{"reason":716,"pct":717},"Compatibility-Overall",0.0341,{"reason":719,"pct":628},"Ingredients-Overall"]