[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"research-category-rollups-us":3,"research-niche-us-baby-products-aussie-bubs-goat-milk-formula":115},[4,11,18,25,32,39,46,53,59,66,73,80,87,94,101,108],{"nodeId":5,"label":6,"slug":7,"href":8,"nichesTracked":9,"marketSizeTotal":10},"3760931","Health & Household","health-household","\u002Famazon\u002Fresearch\u002Fus\u002Fhealth-household",5362,5602759489,{"nodeId":12,"label":13,"slug":14,"href":15,"nichesTracked":16,"marketSizeTotal":17},"15690151","Automotive","automotive","\u002Famazon\u002Fresearch\u002Fus\u002Fautomotive",7287,2959139927,{"nodeId":19,"label":20,"slug":21,"href":22,"nichesTracked":23,"marketSizeTotal":24},"7141124011","Clothing, Shoes & Jewelry","clothing-shoes-jewelry","\u002Famazon\u002Fresearch\u002Fus\u002Fclothing-shoes-jewelry",9486,2302875549,{"nodeId":26,"label":27,"slug":28,"href":29,"nichesTracked":30,"marketSizeTotal":31},"165797011","Baby Products","baby-products","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products",2244,1684108154,{"nodeId":33,"label":34,"slug":35,"href":36,"nichesTracked":37,"marketSizeTotal":38},"2335753011","Cell Phones & Accessories","cell-phones-accessories","\u002Famazon\u002Fresearch\u002Fus\u002Fcell-phones-accessories",2220,1674627174,{"nodeId":40,"label":41,"slug":42,"href":43,"nichesTracked":44,"marketSizeTotal":45},"2619534011","Pet Supplies","pet-supplies","\u002Famazon\u002Fresearch\u002Fus\u002Fpet-supplies",1386,1198403832,{"nodeId":47,"label":48,"slug":49,"href":50,"nichesTracked":51,"marketSizeTotal":52},"2617942011","Arts, Crafts & Sewing","arts-crafts-sewing","\u002Famazon\u002Fresearch\u002Fus\u002Farts-crafts-sewing",3612,1166051621,{"nodeId":54,"label":55,"slug":56,"href":57,"nichesTracked":37,"marketSizeTotal":58},"11055981","Beauty & Personal Care","beauty-personal-care","\u002Famazon\u002Fresearch\u002Fus\u002Fbeauty-personal-care",950454167,{"nodeId":60,"label":61,"slug":62,"href":63,"nichesTracked":64,"marketSizeTotal":65},"2619526011","Appliances","appliances","\u002Famazon\u002Fresearch\u002Fus\u002Fappliances",845,522195610,{"nodeId":67,"label":68,"slug":69,"href":70,"nichesTracked":71,"marketSizeTotal":72},"3375301","Sports & Outdoors","sports-outdoors","\u002Famazon\u002Fresearch\u002Fus\u002Fsports-outdoors",351,473124347,{"nodeId":74,"label":75,"slug":76,"href":77,"nichesTracked":78,"marketSizeTotal":79},"3238155011","Patio, Lawn & Garden","patio-lawn-garden","\u002Famazon\u002Fresearch\u002Fus\u002Fpatio-lawn-garden",964,470873818,{"nodeId":81,"label":82,"slug":83,"href":84,"nichesTracked":85,"marketSizeTotal":86},"1063498","Home & Kitchen","home-kitchen","\u002Famazon\u002Fresearch\u002Fus\u002Fhome-kitchen",960,470474522,{"nodeId":88,"label":89,"slug":90,"href":91,"nichesTracked":92,"marketSizeTotal":93},"11965861","Musical Instruments","musical-instruments","\u002Famazon\u002Fresearch\u002Fus\u002Fmusical-instruments",437,265480238,{"nodeId":95,"label":96,"slug":97,"href":98,"nichesTracked":99,"marketSizeTotal":100},"1084128","Office Products","office-products","\u002Famazon\u002Fresearch\u002Fus\u002Foffice-products",426,134456572,{"nodeId":102,"label":103,"slug":104,"href":105,"nichesTracked":106,"marketSizeTotal":107},"10304191","Other","other","\u002Famazon\u002Fresearch\u002Fus\u002Fother",8,1511091,{"nodeId":109,"label":110,"slug":111,"href":112,"nichesTracked":113,"marketSizeTotal":114},"18981046011","Amazon Luxury","amazon-luxury","\u002Famazon\u002Fresearch\u002Fus\u002Famazon-luxury",2,34419,{"country":116,"category":120,"niche":121,"verdict":143,"baselines":177,"demand":182,"seasonality":495,"brandShare":508,"products":512,"feedback":519,"lastUpdated":139},{"flag":117,"name":118,"currency":119},"us","United States","USD",{"nodeId":26,"label":27,"slug":28,"href":29},{"marketSize":122,"searchVolume":123,"growth360":124,"growth90":125,"searchConversion":126,"top5ClickShare":127,"top5BrandShare":127,"avgRating":128,"avgReviewCount":129,"avgPrice":130,"priceMin":130,"priceMax":130,"productCount":127,"unitsSoldMax":131,"sponsoredPct":127,"returnRate":132,"successfulLaunches360":133,"newProducts360":133,"amazonNicheId":134,"title":135,"slug":136,"href":137,"leafCategoryName":138,"scrapedAt":139,"brandCount":127,"brandCountYearAgo":127,"sellerCount":140,"signals":141},1424486,192923,0.555,-0.2658,0.235,1,4.7,2143,31.42,80000,0.0004,0,"fccf76a7bda844e71f7df8e9316c7ed1","aussie bubs goat milk formula","aussie-bubs-goat-milk-formula","\u002Famazon\u002Fresearch\u002Fus\u002Fbaby-products\u002Faussie-bubs-goat-milk-formula","Baby Foods","2026-07-12T06:51:07.85843+00:00",5,[142],"low_competition",{"score":144,"verdict":145,"components":146},48,"skip",[147,152,155,159,161,163,166,170,172,175],{"key":148,"score":149,"weight":150,"raw":151},"marketSize",85,0.15,1424485.56,{"key":153,"score":154,"weight":150,"raw":125},"growth",12,{"key":156,"score":157,"weight":158,"raw":126},"conversion",100,0.1,{"key":160,"score":133,"weight":150,"raw":127},"competition",{"key":162,"score":133,"weight":158,"raw":127},"brandShare",{"key":164,"score":165,"weight":158,"raw":128},"qualityGap",19,{"key":167,"score":168,"weight":169,"raw":129},"reviewMoat",44,0.05,{"key":171,"score":157,"weight":158,"raw":132},"returns",{"key":173,"score":174,"weight":169,"raw":130},"avgPrice",95,{"key":176,"score":174,"weight":169,"raw":127},"priceRange",{"avgRating":178,"medianPrice":179,"medianReturnRate":180,"nichesTracked":181},4.42,22.21,0.0235,37810,{"points":183,"droppedPartialWeek":494},[184,187,190,193,196,199,202,205,208,211,214,217,220,223,226,229,232,235,238,241,244,247,250,253,256,259,262,265,268,271,274,277,280,283,286,289,292,295,298,301,304,307,310,313,316,319,322,325,328,331,334,337,340,343,346,349,352,355,358,361,364,367,370,373,376,379,382,385,388,391,394,397,400,403,406,409,412,415,418,421,424,427,430,432,435,438,441,444,447,450,453,456,459,461,464,467,470,473,476,479,482,485,488,491],{"week":185,"volume":186},"2024-07-14",296,{"week":188,"volume":189},"2024-07-21",308,{"week":191,"volume":192},"2024-07-28",380,{"week":194,"volume":195},"2024-08-04",557,{"week":197,"volume":198},"2024-08-11",558,{"week":200,"volume":201},"2024-08-18",445,{"week":203,"volume":204},"2024-08-25",364,{"week":206,"volume":207},"2024-09-01",434,{"week":209,"volume":210},"2024-09-08",439,{"week":212,"volume":213},"2024-09-15",494,{"week":215,"volume":216},"2024-09-22",743,{"week":218,"volume":219},"2024-09-29",1209,{"week":221,"volume":222},"2024-10-06",2660,{"week":224,"volume":225},"2024-10-13",2374,{"week":227,"volume":228},"2024-10-20",2530,{"week":230,"volume":231},"2024-10-27",2452,{"week":233,"volume":234},"2024-11-03",2306,{"week":236,"volume":237},"2024-11-10",3008,{"week":239,"volume":240},"2024-11-17",3044,{"week":242,"volume":243},"2024-11-24",4954,{"week":245,"volume":246},"2024-12-01",5952,{"week":248,"volume":249},"2024-12-08",6146,{"week":251,"volume":252},"2024-12-15",5067,{"week":254,"volume":255},"2024-12-22",4029,{"week":257,"volume":258},"2024-12-29",4001,{"week":260,"volume":261},"2025-01-05",3774,{"week":263,"volume":264},"2025-01-12",2712,{"week":266,"volume":267},"2025-01-19",2327,{"week":269,"volume":270},"2025-01-26",1961,{"week":272,"volume":273},"2025-02-02",2141,{"week":275,"volume":276},"2025-02-09",1995,{"week":278,"volume":279},"2025-02-16",2037,{"week":281,"volume":282},"2025-02-23",2157,{"week":284,"volume":285},"2025-03-02",2208,{"week":287,"volume":288},"2025-03-09",2309,{"week":290,"volume":291},"2025-03-16",2570,{"week":293,"volume":294},"2025-03-23",5496,{"week":296,"volume":297},"2025-03-30",5784,{"week":299,"volume":300},"2025-04-06",5956,{"week":302,"volume":303},"2025-04-13",5899,{"week":305,"volume":306},"2025-04-20",15922,{"week":308,"volume":309},"2025-04-27",16995,{"week":311,"volume":312},"2025-05-04",7232,{"week":314,"volume":315},"2025-05-11",5562,{"week":317,"volume":318},"2025-05-18",4590,{"week":320,"volume":321},"2025-05-25",4378,{"week":323,"volume":324},"2025-06-01",4368,{"week":326,"volume":327},"2025-06-08",4071,{"week":329,"volume":330},"2025-06-15",5109,{"week":332,"volume":333},"2025-06-22",8543,{"week":335,"volume":336},"2025-06-29",7292,{"week":338,"volume":339},"2025-07-06",5764,{"week":341,"volume":342},"2025-07-13",6680,{"week":344,"volume":345},"2025-07-20",4634,{"week":347,"volume":348},"2025-07-27",3627,{"week":350,"volume":351},"2025-08-03",3787,{"week":353,"volume":354},"2025-08-10",3710,{"week":356,"volume":357},"2025-08-17",3470,{"week":359,"volume":360},"2025-08-24",3750,{"week":362,"volume":363},"2025-08-31",3728,{"week":365,"volume":366},"2025-09-07",3862,{"week":368,"volume":369},"2025-09-14",3424,{"week":371,"volume":372},"2025-09-21",4981,{"week":374,"volume":375},"2025-09-28",5814,{"week":377,"volume":378},"2025-10-05",6361,{"week":380,"volume":381},"2025-10-12",4090,{"week":383,"volume":384},"2025-10-19",2933,{"week":386,"volume":387},"2025-10-26",3284,{"week":389,"volume":390},"2025-11-02",3205,{"week":392,"volume":393},"2025-11-09",3450,{"week":395,"volume":396},"2025-11-16",3379,{"week":398,"volume":399},"2025-11-23",3387,{"week":401,"volume":402},"2025-11-30",4050,{"week":404,"volume":405},"2025-12-07",4223,{"week":407,"volume":408},"2025-12-14",4241,{"week":410,"volume":411},"2025-12-21",6050,{"week":413,"volume":414},"2025-12-28",4959,{"week":416,"volume":417},"2026-01-04",5647,{"week":419,"volume":420},"2026-01-11",5066,{"week":422,"volume":423},"2026-01-18",4530,{"week":425,"volume":426},"2026-01-25",4662,{"week":428,"volume":429},"2026-02-01",3936,{"week":431,"volume":261},"2026-02-08",{"week":433,"volume":434},"2026-02-15",3607,{"week":436,"volume":437},"2026-02-22",3835,{"week":439,"volume":440},"2026-03-01",3348,{"week":442,"volume":443},"2026-03-08",3195,{"week":445,"volume":446},"2026-03-15",2877,{"week":448,"volume":449},"2026-03-22",3091,{"week":451,"volume":452},"2026-03-29",2730,{"week":454,"volume":455},"2026-04-05",2747,{"week":457,"volume":458},"2026-04-12",2681,{"week":460,"volume":291},"2026-04-19",{"week":462,"volume":463},"2026-04-26",2462,{"week":465,"volume":466},"2026-05-03",2463,{"week":468,"volume":469},"2026-05-10",2467,{"week":471,"volume":472},"2026-05-17",2423,{"week":474,"volume":475},"2026-05-24",2590,{"week":477,"volume":478},"2026-05-31",2631,{"week":480,"volume":481},"2026-06-07",2581,{"week":483,"volume":484},"2026-06-14",2862,{"week":486,"volume":487},"2026-06-21",2798,{"week":489,"volume":490},"2026-06-28",3569,{"week":492,"volume":493},"2026-07-05",2702,false,[496,497,498,499,500,501,502,503,504,505,506,507],1.031026950171266,0.7891578879338202,0.9035693142894075,1.8561778582046145,1.0257133214129273,1.2305512828798553,0.8197065856653526,0.6084795737377654,0.6392784563792125,0.8967672720222323,0.9195751739589393,1.3343593499788162,{"top":509,"otherBrandCount":133,"otherClickShare":133},[510],{"brand":511,"clickShare":127},"Bubs",[513],{"asin":514,"title":515,"brand":511,"imageUrl":516,"price":130,"rating":128,"reviews":129,"clickShare90":127,"clickShare360":127,"launchDate":517,"amazonUrl":518},"B0DCLL5XLB","Bubs Whole Goat Milk Formula with Iron Goat Milk-Based Powder for Infants 0-12 Months Made with Non-GMO Goat Milk 20 oz","https:\u002F\u002Fm.media-amazon.com\u002Fimages\u002FI\u002F41vjIkirZwL.jpg","2024-08-08","https:\u002F\u002Fwww.amazon.com\u002Fdp\u002FB0DCLL5XLB",{"love":520,"hate":590,"returnReasons":644},[521,528,535,542,549,556,563,569,576,583],{"topic":522,"percentOfMentions":523,"verbatims":524},"Regulates Digestion",0.10220000000000001,[525,526,527],"Great with her reflux","we noticed gentle digestion","No More Reflux",{"topic":529,"percentOfMentions":530,"verbatims":531},"Quality-Overall",0.0962,[532,533,534],"Excellent product","Good quality","with all the great reviews we thought to give this a shot",{"topic":536,"percentOfMentions":537,"verbatims":538},"Ingredients-Overall",0.0915,[539,540,541],"Overall though, happy baby, good ingredients, easy to tolerate overall, and we keep reordering it, even if my bank account sighs every month","Great Formula","With good ingredients",{"topic":543,"percentOfMentions":544,"verbatims":545},"Nutritional Content",0.085,[546,547,548],"on top of all of the nutrition it provides","It gives me peace of mind knowing Im giving my baby something that supports healthy growth and development","Healthy milk",{"topic":550,"percentOfMentions":551,"verbatims":552},"Acid Regulator\u002FStomach Ache Relief",0.051399999999999994,[553,554,555],"It didnt upset his tummy","Its gentle on the tummy","Highly recommended for sensitive stomachs",{"topic":557,"percentOfMentions":558,"verbatims":559},"Vegan\u002FOrganic",0.0361,[560,561,562],"Has been a great alternative to cow's milk-based formula","I love that its made with non-GMO goat milk and supports digestion and overall development","Organic, Goat Milk, easy on the tummy",{"topic":564,"percentOfMentions":565,"verbatims":566},"Soft Feel",0.0333,[567,568,554],"Gentle formula","gentle on their tummies",{"topic":570,"percentOfMentions":571,"verbatims":572},"Comfort-Overall",0.032799999999999996,[573,574,575],"overall more comfortable","But Id much rather deal with that for my babys comfort","has a smooth texture that baby seems to tolerate comfortably",{"topic":577,"percentOfMentions":578,"verbatims":579},"Taste-Overall",0.028399999999999998,[580,581,582],"Delicious goat milk powder","He loved the taste","Not only does he seem to genuinely enjoy the taste",{"topic":584,"percentOfMentions":585,"verbatims":586},"Ease Of Use",0.0279,[587,588,589],"It is easy to open and use","we didnt have any issues once switching","Handy scoop for measuring",[591,598,604,611,618,623,627,632,636,640],{"topic":592,"percentOfMentions":593,"verbatims":594},"Allergies",0.12179999999999999,[595,596,597],"gets irritated quite easy with an extreme peanut allergy","skin rashes with every feed","I'm not sure what in this that caused the reaction as they didn't do any allergy testing at the ER",{"topic":550,"percentOfMentions":599,"verbatims":600},0.08650000000000001,[601,602,603],"My 3 week old baby was miserable from reflux with our previous formula","My son had such a sensitive stomach as an infant","that gave her bad diarrhea",{"topic":605,"percentOfMentions":606,"verbatims":607},"Value For Money",0.0801,[608,609,610],"super costly if I had to feed this to baby every day","Pricey,","A little more pricey than other formulas",{"topic":612,"percentOfMentions":613,"verbatims":614},"Smell",0.060899999999999996,[615,616,617],"It makes my baby's breath smells","Goat milk diapers are stinky and very thick","HOWEVER, his throw up smell like grown people throw up, and his poops are bigger",{"topic":536,"percentOfMentions":619,"verbatims":620},0.057699999999999994,[621,622],"Negatives: the product contains various undesirable oils","It has seed oil",{"topic":543,"percentOfMentions":619,"verbatims":624},[625,626],"not a good formula for my baby at all","This milk is not hypoallergenic be careful",{"topic":557,"percentOfMentions":628,"verbatims":629},0.0385,[630,631],"Misleading and GMO","Just wish it was organic",{"topic":633,"percentOfMentions":628,"verbatims":634},"Ease Of Cleaning",[635],"Not as clean as I thought",{"topic":637,"percentOfMentions":628,"verbatims":638},"Residue",[639],"noticed that when I was washing the bottle their were lots of fat residue along the inside of the bottle",{"topic":641,"percentOfMentions":628,"verbatims":642},"Iron",[643],"They must've increased the iron content because my new baby had dark green poops",[]]