--- title: "trunk liner — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/automotive/trunk-liner" last_updated: "2026-07-09T21:45:41.454Z" locale: en meta: description: "a small market ($137K/yr) — trunk liner doesn't clear our bar today." "og:description": "a small market ($137K/yr) — trunk liner doesn't clear our bar today." "og:title": "trunk liner — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen" --- Back to Flapen home # **trunk liner** **Skip it****48/100 ** a small market ($137K/yr) — trunk liner doesn't clear our bar today. **Market/yr** **$137K** **Growth (1y)** **+151.3%** **Products** **37** **Brands** **32** was 28 a year ago **Sellers** **39** **Price range** **$10.73–$123.65** **Returns** **4.2%** **Rating** **4.5★** **Skip it** Scored 48/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **7** ×0.30 Growth **71** ×0.30 Competition **68** ×0.20 Quality gap **44** ×0.10 Returns **66** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +151.3% year over year. 9K5KPrime Day '24Holiday '24Prime Day '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.3× ## **Competition** - PETICON15% - F-color12% - BDK10% - Motor Trend9% - Reliadura6% - Amazon Basics6% - Other (26 brands)42% The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them. 32 brands and 39 sellers compete here. **Brands** **32 **▲rising was 28 a year ago **Sellers** **39** **Top 5 brand share** **51%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![PETICON SUV Cargo Liner for Dogs Waterproof Trunk Cover for SUVs with Bumper Flap Protector Scratchproof Durable 600D Oxford Fabric Non-Slip Machine Washable](https://m.media-amazon.com/images/I/51UPOojNtBL.jpg) [**PETICON SUV Cargo Liner for Dogs Waterproof Trunk Cover for SUVs with Bumper Flap Protector Scratchproof Durable 600D Oxford Fabric Non-Slip Machine Washable**](https://www.amazon.com/dp/B08LPJB9KK) PETICON$37.104.5★2,97214%▼falling 2 ![Heavy Duty Cargo Liner Floor Mat-All Weather Trunk Protection Trimmable to Fit & Durable HD Rubber Protection for Car SUV Sedan Auto](https://m.media-amazon.com/images/I/31DNbfzbasL.jpg) [**Heavy Duty Cargo Liner Floor Mat-All Weather Trunk Protection Trimmable to Fit & Durable HD Rubber Protection for Car SUV Sedan Auto**](https://www.amazon.com/dp/B00PV5F2L6) BDK$29.034.3★17,33110%▼falling 3 ![F-color SUV Cargo Liner for Dogs Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector Non-Slip Standard Size Universal Fit Black](https://m.media-amazon.com/images/I/41rseTROM7L.jpg) [**F-color SUV Cargo Liner for Dogs Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector Non-Slip Standard Size Universal Fit Black**](https://www.amazon.com/dp/B0755DRHSL) F-color$29.694.7★8,6897%—flat 4 ![Motor Trend Premium FlexTough All-Protection Cargo Mat Liner w/Traction Grips & Fresh Design Heavy Duty Trimmable Trunk Liner for Car Truck SUV Black (OF-985-BK)](https://m.media-amazon.com/images/I/41Ix41VnBwL.jpg) [**Motor Trend Premium FlexTough All-Protection Cargo Mat Liner w/Traction Grips & Fresh Design Heavy Duty Trimmable Trunk Liner for Car Truck SUV Black (OF-985-BK)**](https://www.amazon.com/dp/B07PWNGPR1) Motor Trend$37.604.5★25,6597%▼falling 5 ![Reliadura SUV Cargo Liner for Dogs Waterproof Dog Trunk Cover with Bumper Flap Protector Pet Cargo Mat for SUVs Sedans Vans Non-Slip Scratchproof Dog Seat Cover Large Size Universal Fit](https://m.media-amazon.com/images/I/51NgpNVxQCL.jpg) [**Reliadura SUV Cargo Liner for Dogs Waterproof Dog Trunk Cover with Bumper Flap Protector Pet Cargo Mat for SUVs Sedans Vans Non-Slip Scratchproof Dog Seat Cover Large Size Universal Fit**](https://www.amazon.com/dp/B0FM6ZKKW9) Reliadura$33.414.4★1686%▲rising 6 ![Amazon Basics Cargo Liner Floor Mat All Weather Trunk Protection Trimmable to Fit Black](https://m.media-amazon.com/images/I/41emrV45JuL.jpg) [**Amazon Basics Cargo Liner Floor Mat All Weather Trunk Protection Trimmable to Fit Black**](https://www.amazon.com/dp/B0DNKLHPF7) Amazon Basics$20.074.6★1716%▲rising 7 ![Universal Car Trunk Mat 29 x 39 Multicolor Floral All Weather Trunk Protection Cargo Liner Durable Cargo Mat Rear Trunk Liner Stylish Vehicle Interior Accessories Suitable for Most Car Models](https://m.media-amazon.com/images/I/51EH3iP-XWL.jpg) [**Universal Car Trunk Mat 29 x 39 Multicolor Floral All Weather Trunk Protection Cargo Liner Durable Cargo Mat Rear Trunk Liner Stylish Vehicle Interior Accessories Suitable for Most Car Models**](https://www.amazon.com/dp/B0G4BVH5ZZ) WOYUO$20.474.7★416%▲rising 8 ![F-color SUV Cargo Liner for Dogs - Waterproof Pet Cargo Liner Comfort Dog Cargo Cover with Bumper Flap Protector Scratchproof for Large SUVs Sedans Trunks Vans Black](https://m.media-amazon.com/images/I/41e1UAjkI7L.jpg) [**F-color SUV Cargo Liner for Dogs - Waterproof Pet Cargo Liner Comfort Dog Cargo Cover with Bumper Flap Protector Scratchproof for Large SUVs Sedans Trunks Vans Black**](https://www.amazon.com/dp/B07WTKY2PX) F-color$19.494.6★3,2145%▼falling 9 ![fidozen Universal Cargo Liner for SUV Waterproof Dog Trunk Mat Non-Slip Back Seat Protector Car Bed Cover Pet Barrier Rear Liner Accessories for Trucks & Sedans Universal Fit Trunk Cover](https://m.media-amazon.com/images/I/41law-CLyHL.jpg) [**fidozen Universal Cargo Liner for SUV Waterproof Dog Trunk Mat Non-Slip Back Seat Protector Car Bed Cover Pet Barrier Rear Liner Accessories for Trucks & Sedans Universal Fit Trunk Cover**](https://www.amazon.com/dp/B0DS5X7GYS) fidozen$21.514.6★1424%—flat 10 ![CAT Heavy Duty SUV Black Cargo Liner & Car Trunk Mat - Universal Trimmable All Weather Cargo Mats for Back of SUV - SUV Trunk Mat & Carpet Cover Trunk Liner - Cargo Cover Trunk Cover 53 x 36.25](https://m.media-amazon.com/images/I/41azwxzF3SL.jpg) [**CAT Heavy Duty SUV Black Cargo Liner & Car Trunk Mat - Universal Trimmable All Weather Cargo Mats for Back of SUV - SUV Trunk Mat & Carpet Cover Trunk Liner - Cargo Cover Trunk Cover 53 x 36.25**](https://www.amazon.com/dp/B092DTWLXS) CAT$39.684.4★1,1982%▼falling 11 ![Nilight Rubber Cargo Mats for Cars Trucks SUVs Universal Trim to fit for Most Vehicles All Weather Protection Heavy Duty Cargo Liners](https://m.media-amazon.com/images/I/41qNRNB5PjL.jpg) [**Nilight Rubber Cargo Mats for Cars Trucks SUVs Universal Trim to fit for Most Vehicles All Weather Protection Heavy Duty Cargo Liners**](https://www.amazon.com/dp/B0CH9VNB7K) Nilight$23.354.4★7142%▼falling 12 ![FH Group ClimaProof Universal Cargo Mat All-Weather Trimmable Trunk Mat (48 W x 32 D) Fits Most Cars SUVs & Trucks Black](https://m.media-amazon.com/images/I/41BC2HvhIJL.jpg) [**FH Group ClimaProof Universal Cargo Mat All-Weather Trimmable Trunk Mat (48 W x 32 D) Fits Most Cars SUVs & Trucks Black**](https://www.amazon.com/dp/B01H4QPJ4O) FH Group$23.244.3★16,6122%—flat 13 ![Motor Trend FlexTough SUV Cargo Liner & Car Trunk Mat - Universal Trim-To-Fit All Weather Cargo Mats for Back of SUV - SUV Trunk Mat & Trunk Liner Floor Mat Cargo Cover - Trunk Cover 47.5in x 32.2in](https://m.media-amazon.com/images/I/41ZotWWbOnS.jpg) [**Motor Trend FlexTough SUV Cargo Liner & Car Trunk Mat - Universal Trim-To-Fit All Weather Cargo Mats for Back of SUV - SUV Trunk Mat & Trunk Liner Floor Mat Cargo Cover - Trunk Cover 47.5in x 32.2in**](https://www.amazon.com/dp/B0932FCG81) Motor Trend$24.584.3★1,5452%—flat 14 ![HNCPSY SUV Cargo Liner for Dog Car Seat Cover for Pet Dogs Waterproof Cargo Cover Dog Seat Mat for SUVs Sedans Vans with Bumper Flap Protector Non-Slip Black 70x40](https://m.media-amazon.com/images/I/51ko+XOHWIL.jpg) [**HNCPSY SUV Cargo Liner for Dog Car Seat Cover for Pet Dogs Waterproof Cargo Cover Dog Seat Mat for SUVs Sedans Vans with Bumper Flap Protector Non-Slip Black 70x40**](https://www.amazon.com/dp/B0C7CFSHFS) HNCPSY$21.894.6★4242%▼falling 15 ![Smatto SUV Cargo Liner for Dogs Waterproof Pet Cargo Cover with Bumper Flap Protector Scrachproof Non-Slip 600D Oxford Fabric Machine Washable](https://m.media-amazon.com/images/I/51OD+nufdrL.jpg) [**Smatto SUV Cargo Liner for Dogs Waterproof Pet Cargo Cover with Bumper Flap Protector Scrachproof Non-Slip 600D Oxford Fabric Machine Washable**](https://www.amazon.com/dp/B0FSDHCRJP) Smatto$33.674.4★962%▲rising **~~Showing 15 of 37 — show all ~~** ## **Product shelf** All 37 tracked products in this niche. Top sellersNewestTrending [![PETICON SUV Cargo Liner for Dogs Waterproof Trunk Cover for SUVs with Bumper Flap Protector Scratchproof Durable 600D Oxford Fabric Non-Slip Machine Washable](https://m.media-amazon.com/images/I/51UPOojNtBL.jpg)**PETICON SUV Cargo Liner for Dogs Waterproof Trunk Cover for SUVs with Bumper Flap Protector Scratchproof Durable 600D Oxford Fabric Non-Slip Machine Washable** PETICON**$37.10**4.5★2,972 reviews](https://www.amazon.com/dp/B08LPJB9KK) [![Heavy Duty Cargo Liner Floor Mat-All Weather Trunk Protection Trimmable to Fit & Durable HD Rubber Protection for Car SUV Sedan Auto](https://m.media-amazon.com/images/I/31DNbfzbasL.jpg)**Heavy Duty Cargo Liner Floor Mat-All Weather Trunk Protection Trimmable to Fit & Durable HD Rubber Protection for Car SUV Sedan Auto** BDK**$29.03**4.3★17,331 reviews](https://www.amazon.com/dp/B00PV5F2L6) [![F-color SUV Cargo Liner for Dogs Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector Non-Slip Standard Size Universal Fit Black](https://m.media-amazon.com/images/I/41rseTROM7L.jpg)**F-color SUV Cargo Liner for Dogs Heavy Duty Water Resistant Pet Cargo Cover Dog Seat Cover Mat for Mid-Size SUVs Sedans Vans with Bumper Flap Protector Non-Slip Standard Size Universal Fit Black** F-color**$29.69**4.7★8,689 reviews](https://www.amazon.com/dp/B0755DRHSL) [![Motor Trend Premium FlexTough All-Protection Cargo Mat Liner w/Traction Grips & Fresh Design Heavy Duty Trimmable Trunk Liner for Car Truck SUV Black (OF-985-BK)](https://m.media-amazon.com/images/I/41Ix41VnBwL.jpg)**Motor Trend Premium FlexTough All-Protection Cargo Mat Liner w/Traction Grips & Fresh Design Heavy Duty Trimmable Trunk Liner for Car Truck SUV Black (OF-985-BK)** Motor Trend**$37.60**4.5★25,659 reviews](https://www.amazon.com/dp/B07PWNGPR1) [![Reliadura SUV Cargo Liner for Dogs Waterproof Dog Trunk Cover with Bumper Flap Protector Pet Cargo Mat for SUVs Sedans Vans Non-Slip Scratchproof Dog Seat Cover Large Size Universal Fit](https://m.media-amazon.com/images/I/51NgpNVxQCL.jpg)**Reliadura SUV Cargo Liner for Dogs Waterproof Dog Trunk Cover with Bumper Flap Protector Pet Cargo Mat for SUVs Sedans Vans Non-Slip Scratchproof Dog Seat Cover Large Size Universal Fit** Reliadura**$33.41**4.4★168 reviews](https://www.amazon.com/dp/B0FM6ZKKW9) [![Amazon Basics Cargo Liner Floor Mat All Weather Trunk Protection Trimmable to Fit Black](https://m.media-amazon.com/images/I/41emrV45JuL.jpg)**Amazon Basics Cargo Liner Floor Mat All Weather Trunk Protection Trimmable to Fit Black** Amazon Basics**$20.07**4.6★171 reviews](https://www.amazon.com/dp/B0DNKLHPF7) [![Universal Car Trunk Mat 29 x 39 Multicolor Floral All Weather Trunk Protection Cargo Liner Durable Cargo Mat Rear Trunk Liner Stylish Vehicle Interior Accessories Suitable for Most Car Models](https://m.media-amazon.com/images/I/51EH3iP-XWL.jpg)**Universal Car Trunk Mat 29 x 39 Multicolor Floral All Weather Trunk Protection Cargo Liner Durable Cargo Mat Rear Trunk Liner Stylish Vehicle Interior Accessories Suitable for Most Car Models** WOYUO**$20.47**4.7★41 reviews](https://www.amazon.com/dp/B0G4BVH5ZZ) [![F-color SUV Cargo Liner for Dogs - Waterproof Pet Cargo Liner Comfort Dog Cargo Cover with Bumper Flap Protector Scratchproof for Large SUVs Sedans Trunks Vans Black](https://m.media-amazon.com/images/I/41e1UAjkI7L.jpg)**F-color SUV Cargo Liner for Dogs - Waterproof Pet Cargo Liner Comfort Dog Cargo Cover with Bumper Flap Protector Scratchproof for Large SUVs Sedans Trunks Vans Black** F-color**$19.49**4.6★3,214 reviews](https://www.amazon.com/dp/B07WTKY2PX) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Size-Overall**25% *“its really easy to fit”* **Quality-Overall**16% *“This is a nice quality mat”* **Value For Money**7% *“Excellent value”* **Ease Of Cleaning**7% *“easy to clean off”* **Material Quality**4% *“Good material”* **Durability**4% *“The material feels durable”* **Drop/Impact Protection**3% *“Great protection”* **Advertised Vs Actual Product**3% *“came in as advertised”* **Thickness**2% *“The quality is thick waterproof pvc”* **Ease Of Use**2% *“Easy to put on”* ### **What buyers complain about ** **Size-Overall**17% *“It was too big”* **Smell**11% *“No smell”* **Quality-Overall**4% *“Garbage”* **Suction**4% *“the suction cups to hold it up suck”* **Thickness**4% *“- Some material is thin”* **Grip**3% *“Poor grip too”* **Durability**3% *“constantly fall off”* **Adhesion/Stickiness**3% *“it wasnt sticking”* **Advertised Vs Actual Product**2% *“False information”* **Compatibility-Overall**2% *“Not compatible”* #### **Top return reasons**- Size-Overall58% - Compatibility-Overall7% - Advertised Vs Actual Product4% - Windshield Issues4% - Material Quality3% - Smell3% - Value For Money2% - Thin2% - Adhesion/Stickiness2% - Functionality-Overall2%