---
title: "toyota atf type t-iv — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
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  description: "a small market ($61K/yr) — toyota atf type t-iv doesn't clear our bar today."
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  "og:title": "toyota atf type t-iv — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
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# **toyota atf type t-iv**

**Skip it****39/100 **

a small market ($61K/yr) — toyota atf type t-iv doesn't clear our bar today.

**Market/yr**

**$61K**

**Growth (1y)**

**+317.4%**

**Products**

**11**

**Brands**

**7**

was 6 a year ago

**Sellers**

**52**

**Price range**

**$11.54–$93.91**

**Returns**

**2.1%**

**Rating**

**4.7★**

**Skip it**

Scored 39/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**3**

 ×0.30

Growth

**87**

 ×0.30

Competition

**10**

 ×0.20

Quality gap

**20**

 ×0.10

Returns

**83**

 ×0.10

## **Competition**

- Toyota54% - EASY ROAD21% - Valvoline12% - Idemitsu4% - Castrol3% - Alpaca3% - Other (1 brands)3%

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack. 7 brands and 52 sellers compete here.

**Brands**

**7 **▲rising

was 6 a year ago

**Sellers**

**52**

**Top 5 brand share**

**94%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Toyota 00279-000T4 Automatic Transmission Fluid 192 Ounces 6 Pack](https://m.media-amazon.com/images/I/410qL61F3LL.jpg) [**Toyota 00279-000T4 Automatic Transmission Fluid 192 Ounces 6 Pack**](https://www.amazon.com/dp/B07BZ9P4BQ)

Toyota$52.304.8★2,46935%—flat

2
![For TOYOTA/For LEXUS OEM TYPE-4 TRANSMISSION FLUID 4 QUARTS 00279-000T4-01](https://m.media-amazon.com/images/I/51pSNDgDhIL.jpg) [**For TOYOTA/For LEXUS OEM TYPE-4 TRANSMISSION FLUID 4 QUARTS 00279-000T4-01**](https://www.amazon.com/dp/B09HXQ1VGZ)

EASY ROAD$38.234.9★8421%▲rising

3
![Toyota 00279-000T4-0 Lexus ATF Automatic Transmission Fluid Black](https://m.media-amazon.com/images/I/41lfmIBTxTL.jpg) [**Toyota 00279-000T4-0 Lexus ATF Automatic Transmission Fluid Black**](https://www.amazon.com/dp/B00P2QIR0C)

Toyota$11.544.8★80116%▼falling

4
![Valvoline MaxLife Multi-Vehicle ATF Full Synthetic Automatic Transmission Fluid 1 Gallon](https://m.media-amazon.com/images/I/41ybB16Yi0L.jpg) [**Valvoline MaxLife Multi-Vehicle ATF Full Synthetic Automatic Transmission Fluid 1 Gallon**](https://www.amazon.com/dp/B008QDV2JG)

Valvoline$25.024.8★11,2968%▼falling

5
![Valvoline Import Multi-Vehicle (ATF) Full Synthetic Automatic Transmission Fluid 1 GA](https://m.media-amazon.com/images/I/41VWTU4H3LL.jpg) [**Valvoline Import Multi-Vehicle (ATF) Full Synthetic Automatic Transmission Fluid 1 GA**](https://www.amazon.com/dp/B071WKK7J4)

Valvoline$29.054.8★1,0334%—flat

6
![Genuine Toyota Lexus ATF Type T-IV Automatic Transmission Fluid OEM 12 Quart Type-4 ATF](https://m.media-amazon.com/images/I/51WGbHJKVfL.jpg) [**Genuine Toyota Lexus ATF Type T-IV Automatic Transmission Fluid OEM 12 Quart Type-4 ATF**](https://www.amazon.com/dp/B00EV5A5NC)

Toyota$93.914.8★3293%▼falling

7
![Castrol Transmax ATF/CVT Universal Automatic Transmission Fluid 1 Gallon](https://m.media-amazon.com/images/I/41vhJasue1S.jpg) [**Castrol Transmax ATF/CVT Universal Automatic Transmission Fluid 1 Gallon**](https://www.amazon.com/dp/B093R9YZ75)

Castrol$23.344.8★2,0593%—flat

8
![Genuine OEM Set of 6 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus](https://m.media-amazon.com/images/I/51y+6NY0vgL.jpg) [**Genuine OEM Set of 6 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus**](https://www.amazon.com/dp/B0DJT7N5SC)

Alpaca$51.874.8★243%—flat

9
![Idemitsu ATF Type TLS Automatic Transmission Fluid for Toyota/Lexus/Scion - 5 Quart](https://m.media-amazon.com/images/I/51ClVS52T8L.jpg) [**Idemitsu ATF Type TLS Automatic Transmission Fluid for Toyota/Lexus/Scion - 5 Quart**](https://www.amazon.com/dp/B07MN2XS8J)

Idemitsu$41.524.6★2743%▲rising

10

![Genuine OEM Set of 4 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus](https://m.media-amazon.com/images/I/51ZdT4Zq95L.jpg) [**Genuine OEM Set of 4 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus**](https://www.amazon.com/dp/B0DJVVJ7PV)

Newparts$45.224.4★153%▲rising

11

![Idemitsu ATF Type TLS (T-IV) Automatic Transmission Fluid for Toyota/Lexus/Scion 1 Quart Pack of 2 | Engineered for Smooth Performance and Superior Protection](https://m.media-amazon.com/images/I/41oAI7YY9IL.jpg) [**Idemitsu ATF Type TLS (T-IV) Automatic Transmission Fluid for Toyota/Lexus/Scion 1 Quart Pack of 2 | Engineered for Smooth Performance and Superior Protection**](https://www.amazon.com/dp/B0G53LTYGL)

Idemitsu$24.364.6★2742%▲rising

## **Product shelf**

All 11 tracked products in this niche.

Top sellersNewestTrending

[![Toyota 00279-000T4 Automatic Transmission Fluid 192 Ounces 6 Pack](https://m.media-amazon.com/images/I/410qL61F3LL.jpg)**Toyota 00279-000T4 Automatic Transmission Fluid 192 Ounces 6 Pack** Toyota**$52.30**4.8★2,469 reviews](https://www.amazon.com/dp/B07BZ9P4BQ) [![For TOYOTA/For LEXUS OEM TYPE-4 TRANSMISSION FLUID 4 QUARTS 00279-000T4-01](https://m.media-amazon.com/images/I/51pSNDgDhIL.jpg)**For TOYOTA/For LEXUS OEM TYPE-4 TRANSMISSION FLUID 4 QUARTS 00279-000T4-01** EASY ROAD**$38.23**4.9★84 reviews](https://www.amazon.com/dp/B09HXQ1VGZ) [![Toyota 00279-000T4-0 Lexus ATF Automatic Transmission Fluid Black](https://m.media-amazon.com/images/I/41lfmIBTxTL.jpg)**Toyota 00279-000T4-0 Lexus ATF Automatic Transmission Fluid Black** Toyota**$11.54**4.8★801 reviews](https://www.amazon.com/dp/B00P2QIR0C) [![Valvoline MaxLife Multi-Vehicle ATF Full Synthetic Automatic Transmission Fluid 1 Gallon](https://m.media-amazon.com/images/I/41ybB16Yi0L.jpg)**Valvoline MaxLife Multi-Vehicle ATF Full Synthetic Automatic Transmission Fluid 1 Gallon** Valvoline**$25.02**4.8★11,296 reviews](https://www.amazon.com/dp/B008QDV2JG) [![Valvoline Import Multi-Vehicle (ATF) Full Synthetic Automatic Transmission Fluid 1 GA](https://m.media-amazon.com/images/I/41VWTU4H3LL.jpg)**Valvoline Import Multi-Vehicle (ATF) Full Synthetic Automatic Transmission Fluid 1 GA** Valvoline**$29.05**4.8★1,033 reviews](https://www.amazon.com/dp/B071WKK7J4) [![Genuine Toyota Lexus ATF Type T-IV Automatic Transmission Fluid OEM 12 Quart Type-4 ATF](https://m.media-amazon.com/images/I/51WGbHJKVfL.jpg)**Genuine Toyota Lexus ATF Type T-IV Automatic Transmission Fluid OEM 12 Quart Type-4 ATF** Toyota**$93.91**4.8★329 reviews](https://www.amazon.com/dp/B00EV5A5NC) [![Castrol Transmax ATF/CVT Universal Automatic Transmission Fluid 1 Gallon](https://m.media-amazon.com/images/I/41vhJasue1S.jpg)**Castrol Transmax ATF/CVT Universal Automatic Transmission Fluid 1 Gallon** Castrol**$23.34**4.8★2,059 reviews](https://www.amazon.com/dp/B093R9YZ75) [![Genuine OEM Set of 6 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus](https://m.media-amazon.com/images/I/51y+6NY0vgL.jpg)**Genuine OEM Set of 6 Quarts ATF Auto Transmission Fluid T-IV For Toyota Lexus** Alpaca**$51.87**4.8★24 reviews](https://www.amazon.com/dp/B0DJT7N5SC)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**32%

*“GOOD PRICE”*

**Quality-Overall**20%

*“Good quality and fast delivery”*

**Advertised Vs Actual Product**15%

*“Product was as advertised”*

**Efficiency**11%

*“works well”*

**Lubrication**7%

*“I think Valvoline lubricants are the best on the market”*

**Ease Of Use**2%

*“Easy to use”*

**Size-Overall**2%

*“Good fit for older Mazdas”*

**Noise Level**2%

*“no noise at start”*

**Smell**1%

*“Nice clean scent”*

**Leak-Proof**1%

*“delivered with no leaks”*

### **What buyers complain about **

**Leak-Proof**16%

*“After my transmission rebuild transmission oil started leaking”*

**Lubrication**16%

*“Bad oil”*

**Value For Money**8%

*“Cheaper on here then ebay”*

**Compatibility-Overall**8%

*“Does not work well for Honda”*

**Grip**5%

*“After using the slipping went away”*

**Quality-Overall**5%

*“damage and extra cost from low quality product”*

**Pressure**5%

*“High mileage at fluid”*

**Ease Of Cleaning**5%

*“It was so dirty”*

**Coolant**5%

*“there is no such thing as a 'lifetime' ATF fluid or brake fluid or coolant”*

**Advertised Vs Actual Product**5%

*“False advertisement”*

#### **Top return reasons**- Compatibility-Overall43% - Leak-Proof18% - Value For Money13% - Advertised Vs Actual Product8% - Functionality-Overall4% - Size-Overall2% - Certifications2% - Defective Material/Parts1% - Maintenance And Repair1% - Lubrication1%