---
title: "touch up paint for cars — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/touch-up-paint-for-cars"
last_updated: "2026-07-10T02:53:58.816Z"
locale: en
meta:
  description: "a small market ($177K/yr) — touch up paint for cars doesn't clear our bar today."
  "og:description": "a small market ($177K/yr) — touch up paint for cars doesn't clear our bar today."
  "og:title": "touch up paint for cars — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

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# **touch up paint for cars**

**Skip it****49/100 **

a small market ($177K/yr) — touch up paint for cars doesn't clear our bar today.

**Market/yr**

**$177K**

**Growth (1y)**

**+143.0%**

**Products**

**21**

**Brands**

**13**

was 17 a year ago

**Sellers**

**29**

**Price range**

**$5.04–$41.40**

**Returns**

**1.8%**

**Rating**

**4.2★**

**Skip it**

Scored 49/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**9**

 ×0.30

Growth

**70**

 ×0.30

Competition

**49**

 ×0.20

Quality gap

**71**

 ×0.10

Returns

**85**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +143.0% year over year.

19K9KSpike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

No pronounced peak months · busiest ÷ quietest = 1.8×

## **Competition**

- xdotoar39% - SYOAUTO11% - SCUARI10% - FMFFMF8% - UBOG7% - Voraliq6% - Other (7 brands)20%

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them. 13 brands and 29 sellers compete here.

**Brands**

**13 **▼falling

was 17 a year ago

**Sellers**

**29**

**Top 5 brand share**

**74%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![White Car Paint Touch Up Pen Color Accurate Touch Up Paint for Cars Professional Automotive Scratch Repair Lasting Auto Scratch Remover Fast Dry Easy to Use Safe and Washable Versatile Use](https://m.media-amazon.com/images/I/31CHgq2dBRL.jpg) [**White Car Paint Touch Up Pen Color Accurate Touch Up Paint for Cars Professional Automotive Scratch Repair Lasting Auto Scratch Remover Fast Dry Easy to Use Safe and Washable Versatile Use**](https://www.amazon.com/dp/B0D7C1XSZC)

xdotoar$13.024.2★2,84719%▼falling

2
![Black Touch Up Paint for Cars Color Accurate Car Touch Up Paint Professional Automotive Scratch Repair Lasting Auto Scratch Remover Quick Dry Easy to Use Safe and Waterproof Versatile Use](https://m.media-amazon.com/images/I/319tqazBnWL.jpg) [**Black Touch Up Paint for Cars Color Accurate Car Touch Up Paint Professional Automotive Scratch Repair Lasting Auto Scratch Remover Quick Dry Easy to Use Safe and Waterproof Versatile Use**](https://www.amazon.com/dp/B0D7C21GJ2)

xdotoar$12.974.2★2,84715%▼falling

3
![SCUARI Touch Up Paint Pen Car Paint Pen Car Paint Scratch Repair Car Accessories Car Scratch Remover Pen Car Touch Up Paint Car Paint Scratch Repair Paint Pen for Cars Paint Scratch Repair (White)](https://m.media-amazon.com/images/I/41qR+j9-42L.jpg) [**SCUARI Touch Up Paint Pen Car Paint Pen Car Paint Scratch Repair Car Accessories Car Scratch Remover Pen Car Touch Up Paint Car Paint Scratch Repair Paint Pen for Cars Paint Scratch Repair (White)**](https://www.amazon.com/dp/B0DG2CSDXV)

SCUARI$5.264.0★27310%▼falling

4
![UBOG Car Paint Scratch Repair Touch Up Paint for Cars Touch Up Paint Pen Car Accessories Car Scratch Repair Car Touch Up Paint Car Scratch Remover Pen Car Paint Pen for Erase Car Scratches (Black)](https://m.media-amazon.com/images/I/416M+nJIe9L.jpg) [**UBOG Car Paint Scratch Repair Touch Up Paint for Cars Touch Up Paint Pen Car Accessories Car Scratch Repair Car Touch Up Paint Car Scratch Remover Pen Car Paint Pen for Erase Car Scratches (Black)**](https://www.amazon.com/dp/B0D86GMX1J)

UBOG$6.304.0★6367%▼falling

5
![SYOAUTO Black Touch Up Paint for Cars Auto Touch Up Paint Black Scratch Repair Automotive Black Car Paint Pen 2 in 1 Car Touch Up Paint 0.4 oz](https://m.media-amazon.com/images/I/31eLrMiyCYL.jpg) [**SYOAUTO Black Touch Up Paint for Cars Auto Touch Up Paint Black Scratch Repair Automotive Black Car Paint Pen 2 in 1 Car Touch Up Paint 0.4 oz**](https://www.amazon.com/dp/B08Y6K3VQH)

SYOAUTO$10.114.3★4,1206%▼falling

6
![Gloss Black Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting](https://m.media-amazon.com/images/I/31L6yMtze1L.jpg) [**Gloss Black Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting**](https://www.amazon.com/dp/B0GJ4Z5F5V)

FMFFMF$9.474.4★1416%▲rising

7
![SYOAUTO White Touch Up Paint for Cars White Car Touch up Paint Auto Scratch Repair Pen Brush and Tip 2 in 1 Repair Pen 0.4 oz](https://m.media-amazon.com/images/I/31+XjyyQxLL.jpg) [**SYOAUTO White Touch Up Paint for Cars White Car Touch up Paint Auto Scratch Repair Pen Brush and Tip 2 in 1 Repair Pen 0.4 oz**](https://www.amazon.com/dp/B0948KZCQD)

SYOAUTO$9.534.3★4,1205%▲rising

8
![Touch Up Paint for Cars 3-Pack - Black Car Scratch Repair Pen Color Accurate Automotive Touch Up Paint Long-Lasting Scratch Resistance Fast-Drying & User-Friendly Safe & Water-Resistant for Automotive & Household Touch-Ups](https://m.media-amazon.com/images/I/41wHDzMmdRL.jpg) [**Touch Up Paint for Cars 3-Pack - Black Car Scratch Repair Pen Color Accurate Automotive Touch Up Paint Long-Lasting Scratch Resistance Fast-Drying & User-Friendly Safe & Water-Resistant for Automotive & Household Touch-Ups**](https://www.amazon.com/dp/B0G1K75Q37)

Voraliq$12.534.1★925%▲rising

9
![UNLRAE Car Paint Scratch Repair Touch Up Paint for Cars Car Accessories Scratch Pens for Cars Indoor and Outdoor Use Easy & Quick Erase Automotive Scratches Suitable for Most Trucks and SUVs (Silver)](https://m.media-amazon.com/images/I/31n8yM1G8+L.jpg) [**UNLRAE Car Paint Scratch Repair Touch Up Paint for Cars Car Accessories Scratch Pens for Cars Indoor and Outdoor Use Easy & Quick Erase Automotive Scratches Suitable for Most Trucks and SUVs (Silver)**](https://www.amazon.com/dp/B0F8QJX5D4)

UNLRAE$5.044.0★1054%▲rising

10

![ACDelco GM Original Equipment 19367652 Summit White/Olympic White (WA8624) Four-In-One Touch-Up Paint Pen 0.5 Fl Oz (Pack of 1)](https://m.media-amazon.com/images/I/21WCD8HXjfL.jpg) [**ACDelco GM Original Equipment 19367652 Summit White/Olympic White (WA8624) Four-In-One Touch-Up Paint Pen 0.5 Fl Oz (Pack of 1)**](https://www.amazon.com/dp/B010GGFR1E)

ACDelco$24.504.5★6,0473%▼falling

11

![QZTYTY Touch Up Paint for Cars Touch Up Paint Pen Scratch Remover for Vehicles Universal Car Accessories Exterior Decoration Touch-up Pen Car Scratch Remover for Minor Scratches for Most Cars (Red)](https://m.media-amazon.com/images/I/41MAXVp59RL.jpg) [**QZTYTY Touch Up Paint for Cars Touch Up Paint Pen Scratch Remover for Vehicles Universal Car Accessories Exterior Decoration Touch-up Pen Car Scratch Remover for Minor Scratches for Most Cars (Red)**](https://www.amazon.com/dp/B0DMFBJ2YW)

QZTYTY$6.123.3★1153%▲rising

12

![Pure White Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting](https://m.media-amazon.com/images/I/31EEJSqCrDL.jpg) [**Pure White Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting**](https://www.amazon.com/dp/B0GJ4VMZJV)

FMFFMF$9.544.4★1412%▲rising

13

![Touch Up Paint Pen for Cars Car Paint Scratch Repair 2-In-1 Car Touch Up Paint Fill Paint Pen Quick & Easy Solution to Repair Minor Automotive Scratches 0.8 fl oz (White)](https://m.media-amazon.com/images/I/41L2vk+OlpL.jpg) [**Touch Up Paint Pen for Cars Car Paint Scratch Repair 2-In-1 Car Touch Up Paint Fill Paint Pen Quick & Easy Solution to Repair Minor Automotive Scratches 0.8 fl oz (White)**](https://www.amazon.com/dp/B0G4V29P7X)

Galitoon$7.884.1★792%▲rising

14

![Silver Touch Up Paint for Cars Professional Automotive Paint Scratch Repair Lasting Auto Scratch Remover Color Accurate Quick Drying Easy to Use Safe and Waterproof Versatile Use](https://m.media-amazon.com/images/I/31DkWFaLrCL.jpg) [**Silver Touch Up Paint for Cars Professional Automotive Paint Scratch Repair Lasting Auto Scratch Remover Color Accurate Quick Drying Easy to Use Safe and Waterproof Versatile Use**](https://www.amazon.com/dp/B0D7BZDVV4)

xdotoar$10.764.2★2,8472%—flat

15

![ACDelco 19367651 nt Touch Up Tube (.5 Oz) Four in One for PAI](https://m.media-amazon.com/images/I/21EBuuYAa5L.jpg) [**ACDelco 19367651 nt Touch Up Tube (.5 Oz) Four in One for PAI**](https://www.amazon.com/dp/B010GGGSRG)

ACDelco$24.364.5★4,8472%▼falling

**~~Showing 15 of 21 — show all ~~**

## **Product shelf**

All 21 tracked products in this niche.

Top sellersNewestTrending

[![White Car Paint Touch Up Pen Color Accurate Touch Up Paint for Cars Professional Automotive Scratch Repair Lasting Auto Scratch Remover Fast Dry Easy to Use Safe and Washable Versatile Use](https://m.media-amazon.com/images/I/31CHgq2dBRL.jpg)**White Car Paint Touch Up Pen Color Accurate Touch Up Paint for Cars Professional Automotive Scratch Repair Lasting Auto Scratch Remover Fast Dry Easy to Use Safe and Washable Versatile Use** xdotoar**$13.02**4.2★2,847 reviews](https://www.amazon.com/dp/B0D7C1XSZC) [![Black Touch Up Paint for Cars Color Accurate Car Touch Up Paint Professional Automotive Scratch Repair Lasting Auto Scratch Remover Quick Dry Easy to Use Safe and Waterproof Versatile Use](https://m.media-amazon.com/images/I/319tqazBnWL.jpg)**Black Touch Up Paint for Cars Color Accurate Car Touch Up Paint Professional Automotive Scratch Repair Lasting Auto Scratch Remover Quick Dry Easy to Use Safe and Waterproof Versatile Use** xdotoar**$12.97**4.2★2,847 reviews](https://www.amazon.com/dp/B0D7C21GJ2) [![SCUARI Touch Up Paint Pen Car Paint Pen Car Paint Scratch Repair Car Accessories Car Scratch Remover Pen Car Touch Up Paint Car Paint Scratch Repair Paint Pen for Cars Paint Scratch Repair (White)](https://m.media-amazon.com/images/I/41qR+j9-42L.jpg)**SCUARI Touch Up Paint Pen Car Paint Pen Car Paint Scratch Repair Car Accessories Car Scratch Remover Pen Car Touch Up Paint Car Paint Scratch Repair Paint Pen for Cars Paint Scratch Repair (White)** SCUARI**$5.26**4.0★273 reviews](https://www.amazon.com/dp/B0DG2CSDXV) [![UBOG Car Paint Scratch Repair Touch Up Paint for Cars Touch Up Paint Pen Car Accessories Car Scratch Repair Car Touch Up Paint Car Scratch Remover Pen Car Paint Pen for Erase Car Scratches (Black)](https://m.media-amazon.com/images/I/416M+nJIe9L.jpg)**UBOG Car Paint Scratch Repair Touch Up Paint for Cars Touch Up Paint Pen Car Accessories Car Scratch Repair Car Touch Up Paint Car Scratch Remover Pen Car Paint Pen for Erase Car Scratches (Black)** UBOG**$6.30**4.0★636 reviews](https://www.amazon.com/dp/B0D86GMX1J) [![SYOAUTO Black Touch Up Paint for Cars Auto Touch Up Paint Black Scratch Repair Automotive Black Car Paint Pen 2 in 1 Car Touch Up Paint 0.4 oz](https://m.media-amazon.com/images/I/31eLrMiyCYL.jpg)**SYOAUTO Black Touch Up Paint for Cars Auto Touch Up Paint Black Scratch Repair Automotive Black Car Paint Pen 2 in 1 Car Touch Up Paint 0.4 oz** SYOAUTO**$10.11**4.3★4,120 reviews](https://www.amazon.com/dp/B08Y6K3VQH) [![Gloss Black Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting](https://m.media-amazon.com/images/I/31L6yMtze1L.jpg)**Gloss Black Touch Up Paint for cars 2-in-1 Brush & Tip 0.4 fl oz - Universal Car Scratch Repair Pen for Scratches & Scuffs OEM Color Match Quick-Dry & Long-Lasting** FMFFMF**$9.47**4.4★141 reviews](https://www.amazon.com/dp/B0GJ4Z5F5V) [![SYOAUTO White Touch Up Paint for Cars White Car Touch up Paint Auto Scratch Repair Pen Brush and Tip 2 in 1 Repair Pen 0.4 oz](https://m.media-amazon.com/images/I/31+XjyyQxLL.jpg)**SYOAUTO White Touch Up Paint for Cars White Car Touch up Paint Auto Scratch Repair Pen Brush and Tip 2 in 1 Repair Pen 0.4 oz** SYOAUTO**$9.53**4.3★4,120 reviews](https://www.amazon.com/dp/B0948KZCQD) [![Touch Up Paint for Cars 3-Pack - Black Car Scratch Repair Pen Color Accurate Automotive Touch Up Paint Long-Lasting Scratch Resistance Fast-Drying & User-Friendly Safe & Water-Resistant for Automotive & Household Touch-Ups](https://m.media-amazon.com/images/I/41wHDzMmdRL.jpg)**Touch Up Paint for Cars 3-Pack - Black Car Scratch Repair Pen Color Accurate Automotive Touch Up Paint Long-Lasting Scratch Resistance Fast-Drying & User-Friendly Safe & Water-Resistant for Automotive & Household Touch-Ups** Voraliq**$12.53**4.1★92 reviews](https://www.amazon.com/dp/B0G1K75Q37)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**16%

*“The colors are vibrant”*

**Paint Quality**14%

*“The paint flows out smoothly”*

**Quality-Overall**13%

*“Excellent product”*

**Ease Of Use**13%

*“So easy to work with”*

**Scratch Resistance**6%

*“Good for minor scratches”*

**Value For Money**6%

*“Great value for the price”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Efficiency**4%

*“matched my car well”*

**Design-Overall**2%

*“works great, solid build”*

**Ease Of Cleaning**2%

*“Bright Colors & Easy to Clean Off”*

### **What buyers complain about **

**Color**24%

*“Didn't Match the color”*

**Paint Quality**20%

*“Paint was off”*

**Functionality-Overall**7%

*“Did not do the job for me”*

**Thickness**3%

*“Application a little thicker than nail polish”*

**Value For Money**3%

*“little expensive”*

**Advertised Vs Actual Product**3%

*“Darker than pictured”*

**Leak-Proof**3%

*“Was leaking in package”*

**Durability**2%

*“the brush broke”*

**Quality-Overall**2%

*“Cheap and works, peels off”*

**Ease Of Use**2%

*“Couldn't get it off”*

#### **Top return reasons**- Color33% - Paint Quality31% - Functionality-Overall7% - Display Colors6% - Advertised Vs Actual Product4% - Value For Money4% - Size-Overall2% - Leak-Proof2% - Product Condition1% - Scratch Resistance1%