---
title: "subaru keychain — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/subaru-keychain"
last_updated: "2026-07-10T02:23:32.248Z"
locale: en
meta:
  description: "subaru keychain shows low returns (1.6%), but a small market ($36K/yr) keeps it on the watch list."
  "og:description": "subaru keychain shows low returns (1.6%), but a small market ($36K/yr) keeps it on the watch list."
  "og:title": "subaru keychain — Niche Verdict: Worth a look (55/100) | Amazon United States - Flapen"
---

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# **subaru keychain**

**Worth a look****55/100 **

subaru keychain shows low returns (1.6%), but a small market ($36K/yr) keeps it on the watch list.

**Market/yr**

**$36K**

**Growth (1y)**

**+213.6%**

**Products**

**54**

**Brands**

**29**

was 18 a year ago

**Sellers**

**44**

**Price range**

**$8.04–$24.48**

**Returns**

**1.6%**

**Rating**

**4.4★**

**Worth a look**

Scored 55/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**2**

 ×0.30

Growth

**78**

 ×0.30

Competition

**86**

 ×0.20

Quality gap

**47**

 ×0.10

Returns

**87**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +213.6% year over year.

6K3KHoliday '24Spike '25Black Friday '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Dec · busiest ÷ quietest = 2.3×

## **Competition**

- Subaru34% - BAIMICE7% - TACOMA6% - QBUC6% - GshionLyfe5% - Cacacar4% - Other (23 brands)38%

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen. 29 brands and 44 sellers compete here.

**Brands**

**29 **▲rising

was 18 a year ago

**Sellers**

**44**

**Top 5 brand share**

**58%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Subaru Genuine WRX Carbon Fiber Key Chain - SOA342L157](https://m.media-amazon.com/images/I/317SMWASbKL.jpg) [**Subaru Genuine WRX Carbon Fiber Key Chain - SOA342L157**](https://www.amazon.com/dp/B0088DA7OU)

Subaru$24.484.9★1098%▼falling

2
![TACOMA Genuine Leather Car Keychain Fit for SUBARU Ascent BRZ Crosstrek Forester Impreza Legacy Outback WRX STI XV Crosstrek Key Chain for Men and Women Family Present Key Ring Accessories Black](https://m.media-amazon.com/images/I/41A9ldzKLsL.jpg) [**TACOMA Genuine Leather Car Keychain Fit for SUBARU Ascent BRZ Crosstrek Forester Impreza Legacy Outback WRX STI XV Crosstrek Key Chain for Men and Women Family Present Key Ring Accessories Black**](https://www.amazon.com/dp/B0GG7GP6LL)

TACOMA$12.074.6★8426%▲rising

3
![BAIMICE For Subaru Key Fob Cover with Keychain Ascent Outback BRZ Forester Impreza Crosstrek Legacy WRX WRX STI XV Crosstrek TPU Key Fob Cover Key Shell (Blue Key Case + key chain)](https://m.media-amazon.com/images/I/41mqf5bt7eL.jpg) [**BAIMICE For Subaru Key Fob Cover with Keychain Ascent Outback BRZ Forester Impreza Crosstrek Legacy WRX WRX STI XV Crosstrek TPU Key Fob Cover Key Shell (Blue Key Case + key chain)**](https://www.amazon.com/dp/B0GSK19MN3)

BAIMICE$10.844.5★125%▲rising

4
![GshionLyfe Car Keychain Keyring Fit Subaru BRZ 2015-up Subaru Legacy Outback Leather Keychain Lanyard for Car Key Fob Holder Souvenir/Gifts](https://m.media-amazon.com/images/I/41h5L1AuMiL.jpg) [**GshionLyfe Car Keychain Keyring Fit Subaru BRZ 2015-up Subaru Legacy Outback Leather Keychain Lanyard for Car Key Fob Holder Souvenir/Gifts**](https://www.amazon.com/dp/B0GH6RZWG5)

GshionLyfe$10.104.1★315%▲rising

5
![Subaru Logo Oval Key Tag Keyring Key Chain Genuine](https://m.media-amazon.com/images/I/31Pb0acgPkL.jpg) [**Subaru Logo Oval Key Tag Keyring Key Chain Genuine**](https://www.amazon.com/dp/B07F2TC41H)

Subaru$15.124.7★5915%▼falling

6
![Xiconbao Genuine Leather Car Keychain for Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series Car Key Chain Ring Accessories for Men and Woman](https://m.media-amazon.com/images/I/418wwmYcC8L.jpg) [**Xiconbao Genuine Leather Car Keychain for Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series Car Key Chain Ring Accessories for Men and Woman**](https://www.amazon.com/dp/B0FDQ65HYX)

Xiconbao$12.534.5★2474%▼falling

7
![MDSXO Paracord Key Lanyard for Men Black Neck Lanyard for Keys with Cool USA Flag Long Heavy Duty Braided Keychain Lanyard for Wallets Keys WhistleCamera Phone Outdoor Activities](https://m.media-amazon.com/images/I/41HuEqHfTjL.jpg) [**MDSXO Paracord Key Lanyard for Men Black Neck Lanyard for Keys with Cool USA Flag Long Heavy Duty Braided Keychain Lanyard for Wallets Keys WhistleCamera Phone Outdoor Activities**](https://www.amazon.com/dp/B09ZH99L63)

MDSXO$8.644.6★8964%▲rising

8
![Subaru Logo Silver KeyTag Keyring Key Chain Impreza Legacy Forester Ascent BRZ Crosstrek Outback STI WRX](https://m.media-amazon.com/images/I/41czaw3X2zL.jpg) [**Subaru Logo Silver KeyTag Keyring Key Chain Impreza Legacy Forester Ascent BRZ Crosstrek Outback STI WRX**](https://www.amazon.com/dp/B087G4VF4C)

Subaru$15.004.5★2974%▼falling

9
![Subaru Gear Logo Leather Key Tag Keyring Key Chain Genuine](https://m.media-amazon.com/images/I/31lt8pw4X3L.jpg) [**Subaru Gear Logo Leather Key Tag Keyring Key Chain Genuine**](https://www.amazon.com/dp/B07F318YF8)

Subaru$14.984.6★3953%▲rising

10

![Subaru SOA342L162 Logo Stainless Steel Keychain Key Chain Impreza Legacy Outback Ascent Forester BRZ Crosstrek WRX STI Solterra Trailseeker Uncharted Genuine OEM](https://m.media-amazon.com/images/I/41R1XEccXjL.jpg) [**Subaru SOA342L162 Logo Stainless Steel Keychain Key Chain Impreza Legacy Outback Ascent Forester BRZ Crosstrek WRX STI Solterra Trailseeker Uncharted Genuine OEM**](https://www.amazon.com/dp/B07JDDD8P6)

Subaru$16.454.7★1373%▼falling

11

![L LEIWEK Combo of Car Tire Valve Caps&Car Key Chain Cars Compatible with Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series 4pcs Car Tire Dust Caps& Car Keychain Accessories](https://m.media-amazon.com/images/I/410xuAdDI2L.jpg) [**L LEIWEK Combo of Car Tire Valve Caps&Car Key Chain Cars Compatible with Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series 4pcs Car Tire Dust Caps& Car Keychain Accessories**](https://www.amazon.com/dp/B0GLDQ4WPB)

L LEIWEK$17.374.2★253%▲rising

12

![YUIQIEUY Car Logo Key Chain Ring 3D Chrome Metal Alloy Keychain Fit Subaru Car Accessories](https://m.media-amazon.com/images/I/411PQM+Zg3L.jpg) [**YUIQIEUY Car Logo Key Chain Ring 3D Chrome Metal Alloy Keychain Fit Subaru Car Accessories**](https://www.amazon.com/dp/B0GVPZD9Q7)

YUIQIEUY$12.254.2★543%▲rising

13

![Nike Unisex Adult Club Standard Lanyard](https://m.media-amazon.com/images/I/31kd2DNDxAL.jpg) [**Nike Unisex Adult Club Standard Lanyard**](https://www.amazon.com/dp/B0DFWWCQ64)

Nike$12.174.7★3093%▲rising

14

![Subaru Wilderness Logo Lanyard Keyring Key Chain Outback Forester Wrx Crosstrek](https://m.media-amazon.com/images/I/31PRC4MkJRL.jpg) [**Subaru Wilderness Logo Lanyard Keyring Key Chain Outback Forester Wrx Crosstrek**](https://www.amazon.com/dp/B0CDTBZFP8)

Subaru$15.014.7★1033%▼falling

15

![Cacacar for Subaru Key Fob Cover with Keychain for Forester Outback BRZ Legacy CrossTrek Premium Soft TPU 360 Degree Protection Key Case Remote Key Holder (Size B-Grey)](https://m.media-amazon.com/images/I/51rHT71dePL.jpg) [**Cacacar for Subaru Key Fob Cover with Keychain for Forester Outback BRZ Legacy CrossTrek Premium Soft TPU 360 Degree Protection Key Case Remote Key Holder (Size B-Grey)**](https://www.amazon.com/dp/B0B4NZCCFH)

Cacacar$12.644.6★1,5302%▲rising

**~~Showing 15 of 54 — show all ~~**

## **Product shelf**

All 54 tracked products in this niche.

Top sellersNewestTrending

[![Subaru Genuine WRX Carbon Fiber Key Chain - SOA342L157](https://m.media-amazon.com/images/I/317SMWASbKL.jpg)**Subaru Genuine WRX Carbon Fiber Key Chain - SOA342L157** Subaru**$24.48**4.9★109 reviews](https://www.amazon.com/dp/B0088DA7OU) [![TACOMA Genuine Leather Car Keychain Fit for SUBARU Ascent BRZ Crosstrek Forester Impreza Legacy Outback WRX STI XV Crosstrek Key Chain for Men and Women Family Present Key Ring Accessories Black](https://m.media-amazon.com/images/I/41A9ldzKLsL.jpg)**TACOMA Genuine Leather Car Keychain Fit for SUBARU Ascent BRZ Crosstrek Forester Impreza Legacy Outback WRX STI XV Crosstrek Key Chain for Men and Women Family Present Key Ring Accessories Black** TACOMA**$12.07**4.6★842 reviews](https://www.amazon.com/dp/B0GG7GP6LL) [![BAIMICE For Subaru Key Fob Cover with Keychain Ascent Outback BRZ Forester Impreza Crosstrek Legacy WRX WRX STI XV Crosstrek TPU Key Fob Cover Key Shell (Blue Key Case + key chain)](https://m.media-amazon.com/images/I/41mqf5bt7eL.jpg)**BAIMICE For Subaru Key Fob Cover with Keychain Ascent Outback BRZ Forester Impreza Crosstrek Legacy WRX WRX STI XV Crosstrek TPU Key Fob Cover Key Shell (Blue Key Case + key chain)** BAIMICE**$10.84**4.5★12 reviews](https://www.amazon.com/dp/B0GSK19MN3) [![GshionLyfe Car Keychain Keyring Fit Subaru BRZ 2015-up Subaru Legacy Outback Leather Keychain Lanyard for Car Key Fob Holder Souvenir/Gifts](https://m.media-amazon.com/images/I/41h5L1AuMiL.jpg)**GshionLyfe Car Keychain Keyring Fit Subaru BRZ 2015-up Subaru Legacy Outback Leather Keychain Lanyard for Car Key Fob Holder Souvenir/Gifts** GshionLyfe**$10.10**4.1★31 reviews](https://www.amazon.com/dp/B0GH6RZWG5) [![Subaru Logo Oval Key Tag Keyring Key Chain Genuine](https://m.media-amazon.com/images/I/31Pb0acgPkL.jpg)**Subaru Logo Oval Key Tag Keyring Key Chain Genuine** Subaru**$15.12**4.7★591 reviews](https://www.amazon.com/dp/B07F2TC41H) [![Xiconbao Genuine Leather Car Keychain for Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series Car Key Chain Ring Accessories for Men and Woman](https://m.media-amazon.com/images/I/418wwmYcC8L.jpg)**Xiconbao Genuine Leather Car Keychain for Subaru Ascent BRZ Crosstrek Forester Impreza Legacy Outback Series Car Key Chain Ring Accessories for Men and Woman** Xiconbao**$12.53**4.5★247 reviews](https://www.amazon.com/dp/B0FDQ65HYX) [![MDSXO Paracord Key Lanyard for Men Black Neck Lanyard for Keys with Cool USA Flag Long Heavy Duty Braided Keychain Lanyard for Wallets Keys WhistleCamera Phone Outdoor Activities](https://m.media-amazon.com/images/I/41HuEqHfTjL.jpg)**MDSXO Paracord Key Lanyard for Men Black Neck Lanyard for Keys with Cool USA Flag Long Heavy Duty Braided Keychain Lanyard for Wallets Keys WhistleCamera Phone Outdoor Activities** MDSXO**$8.64**4.6★896 reviews](https://www.amazon.com/dp/B09ZH99L63) [![Subaru Logo Silver KeyTag Keyring Key Chain Impreza Legacy Forester Ascent BRZ Crosstrek Outback STI WRX](https://m.media-amazon.com/images/I/41czaw3X2zL.jpg)**Subaru Logo Silver KeyTag Keyring Key Chain Impreza Legacy Forester Ascent BRZ Crosstrek Outback STI WRX** Subaru**$15.00**4.5★297 reviews](https://www.amazon.com/dp/B087G4VF4C)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**29%

*“Excellent items, very detailed”*

**Durability**10%

*“Very durable”*

**Advertised Vs Actual Product**8%

*“As described”*

**Size-Overall**8%

*“it fits really snuggly”*

**Strength**5%

*“sturdy”*

**Material Quality**5%

*“Durable materials”*

**Color**4%

*“Brightline color as advertised”*

**Ease Of Use**4%

*“Easy to use”*

**Design-Overall**3%

*“Nice simple design”*

**Value For Money**3%

*“price is good”*

### **What buyers complain about **

**Durability**17%

*“Just broke”*

**Size-Overall**16%

*“To short”*

**Quality-Overall**8%

*“Terrible product”*

**Functionality-Overall**5%

*“the small bar that holds it together uncrews itself now it's lost”*

**Value For Money**4%

*“This is not a huge deal for me”*

**Paint Quality**3%

*“Then the paint started flaking”*

**Flatness**3%

*“It looks good, kinda flat”*

**Compatibility-Overall**3%

*“Not for all fobs”*

**Print Quality**3%

*“Print may not be quite level”*

**Material Quality**3%

*“not the best quality material”*

#### **Top return reasons**- Size-Overall34% - Length14% - Color9% - Advertised Vs Actual Product7% - Defective Material/Parts5% - Value For Money4% - Material Quality4% - Functionality-Overall3% - Compatibility-Overall3% - Shape/Style2%