--- title: "subaru forester floor mats — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/automotive/subaru-forester-floor-mats" last_updated: "2026-07-09T21:48:35.773Z" locale: en meta: description: "a small market ($7K/yr) — subaru forester floor mats doesn't clear our bar today." "og:description": "a small market ($7K/yr) — subaru forester floor mats doesn't clear our bar today." "og:title": "subaru forester floor mats — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen" --- Back to Flapen home # **subaru forester floor mats** **Skip it****44/100 ** a small market ($7K/yr) — subaru forester floor mats doesn't clear our bar today. **Market/yr** **$7K** **Growth (1y)** **+122.4%** **Products** **17** **Brands** **15** was 11 a year ago **Sellers** **26** **Price range** **$31.60–$182.14** **Returns** **4.9%** **Rating** **4.6★** **Skip it** Scored 44/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **0** ×0.30 Growth **68** ×0.30 Competition **73** ×0.20 Quality gap **32** ×0.10 Returns **61** ×0.10 ## **Demand** Weekly Amazon search volume, last 101 weeks — +122.4% year over year. 295147.5Holiday '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.8× ## **Competition** - LASFIT16% - Binmotor9% - Motor Trend8% - 3W8% - Runine8% - CAR PASS7% - Other (9 brands)44% Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen. 15 brands and 26 sellers compete here. **Brands** **15 **▲rising was 11 a year ago **Sellers** **26** **Top 5 brand share** **49%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Binmotor Floor Mats & Cargo Liner Set for Subaru Forester 2019-2024 Custom Fit TPE All Weather Vehicle Mats](https://m.media-amazon.com/images/I/41gsLrR+HlL.jpg) [**Binmotor Floor Mats & Cargo Liner Set for Subaru Forester 2019-2024 Custom Fit TPE All Weather Vehicle Mats**](https://www.amazon.com/dp/B0CH4F7FHS) Binmotor$103.614.7★1,3119%—flat 2 ![Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories](https://m.media-amazon.com/images/I/41UKQjgA-tL.jpg) [**Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories**](https://www.amazon.com/dp/B01A5TLGJ4) Motor Trend$33.754.3★125,5288%▼falling 3 ![3W Floor Mats for Subaru Forester 2019-2023 2024 Custom Fit TPE All Weather Floor Liners 1st & 2nd Row Full Set Car Accessories](https://m.media-amazon.com/images/I/41w7bDQRN8L.jpg) [**3W Floor Mats for Subaru Forester 2019-2023 2024 Custom Fit TPE All Weather Floor Liners 1st & 2nd Row Full Set Car Accessories**](https://www.amazon.com/dp/B0C23ZL7JC) 3W$110.084.7★8328%▼falling 4 ![Floor Mats for Subaru Forester 2019-2024 Carbon Fiber Accessories TPE All Weather Protection Floor Mats Custom Fit Car Floor Liners Set](https://m.media-amazon.com/images/I/41ih-ObdlgL.jpg) [**Floor Mats for Subaru Forester 2019-2024 Carbon Fiber Accessories TPE All Weather Protection Floor Mats Custom Fit Car Floor Liners Set**](https://www.amazon.com/dp/B0FK4VYPQ8) Runine$114.874.6★1518%▼falling 5 ![CAR PASS Heavy Rubber Car Floor Mats Deep Waterproof Car Mats All Weather Universal Trim-to Fit Automotive Floor Mats for Car SUV Truck Van Durable Floor Liners Solid Black](https://m.media-amazon.com/images/I/51YlfkjujmL.jpg) [**CAR PASS Heavy Rubber Car Floor Mats Deep Waterproof Car Mats All Weather Universal Trim-to Fit Automotive Floor Mats for Car SUV Truck Van Durable Floor Liners Solid Black**](https://www.amazon.com/dp/B0DRY4ZRYN) CAR PASS$31.604.3★1,1987%▲rising 6 ![LASFIT Floor Mats for Subaru Forester 2026 2025 (Only Fit Gas & 2026 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Base/Premium/Sport/Limited/Touring Car Mats](https://m.media-amazon.com/images/I/51pMm6KhjeL.jpg) [**LASFIT Floor Mats for Subaru Forester 2026 2025 (Only Fit Gas & 2026 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Base/Premium/Sport/Limited/Touring Car Mats**](https://www.amazon.com/dp/B0DPZZNZR6) LASFIT$130.424.8★1,0626%▲rising 7 ![Ucaskin Car Floor Mats Custom Fit for Subaru Forester 2019 2020 2021 2022 2023 2024 Odorless Washable Rubber Heavy Duty All Weather Protection Car Floor Liner-Black](https://m.media-amazon.com/images/I/41Yv6yt0ZwL.jpg) [**Ucaskin Car Floor Mats Custom Fit for Subaru Forester 2019 2020 2021 2022 2023 2024 Odorless Washable Rubber Heavy Duty All Weather Protection Car Floor Liner-Black**](https://www.amazon.com/dp/B08MDX3Z6K) Asrnten$51.414.5★1116%▲rising 8 ![KIWI MASTER Floor Mats for 2019-2024 Subaru Forester Replace OEM J501SSJ030 All Weather Mat Front & 2nd 2 Row Seat TPE Slush Liners Black](https://m.media-amazon.com/images/I/31RasdMhZcL.jpg) [**KIWI MASTER Floor Mats for 2019-2024 Subaru Forester Replace OEM J501SSJ030 All Weather Mat Front & 2nd 2 Row Seat TPE Slush Liners Black**](https://www.amazon.com/dp/B08DS814ZX) Kiwi Master$71.934.6★3,4946%▲rising 9 ![AOMSAZTO Floor Mats for Subaru Forester 2014-2018 1st & 2nd Row All Weather Protection Car Floor Liners Anti Skid Mats](https://m.media-amazon.com/images/I/41iNXI-klyL.jpg) [**AOMSAZTO Floor Mats for Subaru Forester 2014-2018 1st & 2nd Row All Weather Protection Car Floor Liners Anti Skid Mats**](https://www.amazon.com/dp/B0CNT8VSSJ) AOMSAZTO$83.154.6★1266%—flat 10 ![LASFIT Floor Mats Fit for Subaru Forester 2024 2023 2022 2021 2020 2019](https://m.media-amazon.com/images/I/41yz9i29fxL.jpg) [**LASFIT Floor Mats Fit for Subaru Forester 2024 2023 2022 2021 2020 2019**](https://www.amazon.com/dp/B08M9422VV) LASFIT$122.564.8★1,0625%▼falling 11 ![LASFIT Floor Mats & Seatback & Cargo Mats for Subaru Forester 2025-2026 (Not Fit Hybrid & 2025 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Gas Backrest and Trunk Mat](https://m.media-amazon.com/images/I/419Nf83ed3L.jpg) [**LASFIT Floor Mats & Seatback & Cargo Mats for Subaru Forester 2025-2026 (Not Fit Hybrid & 2025 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Gas Backrest and Trunk Mat**](https://www.amazon.com/dp/B0DPZZBGKB) LASFIT$182.144.5★9735%▲rising 12 ![Powerty Floor Mats & Cargo Liner for 2019-2024 Subaru Forester Accessories Cargo Mats TPE All Weather Floor Liners Heavy-Duty Trunk Liners Trunk Mat 3PCS](https://m.media-amazon.com/images/I/417xTZAm5-L.jpg) [**Powerty Floor Mats & Cargo Liner for 2019-2024 Subaru Forester Accessories Cargo Mats TPE All Weather Floor Liners Heavy-Duty Trunk Liners Trunk Mat 3PCS**](https://www.amazon.com/dp/B0CYPTXRQT) Powerty$101.373.8★95%—flat 13 ![Cartist Floor Mats for Subaru Forester 2019-2024 All Weather Cargo Mat for Forester Accessories Heavy Duty Car Mats Car Accessories (Not Fit Models with Subwoofer on Trunk Side)](https://m.media-amazon.com/images/I/413XbMEaeuL.jpg) [**Cartist Floor Mats for Subaru Forester 2019-2024 All Weather Cargo Mat for Forester Accessories Heavy Duty Car Mats Car Accessories (Not Fit Models with Subwoofer on Trunk Side)**](https://www.amazon.com/dp/B0D96198QC) CARTIST$92.364.5★5415%—flat 14 ![Nilight TPE Floor Mats for Subaru Forester 2019 2020 2021 2022 2023 2024 All Weather Custom Fit Heavy Duty Floor Liners](https://m.media-amazon.com/images/I/41B39hzsTEL.jpg) [**Nilight TPE Floor Mats for Subaru Forester 2019 2020 2021 2022 2023 2024 All Weather Custom Fit Heavy Duty Floor Liners**](https://www.amazon.com/dp/B0CR9QFLD2) Nilight$79.534.7★2385%▼falling 15 ![LUMWAY Floor Mats for Subaru Forester 2026 2025 (Not for Hybrid & Wilderness) TPE All Weather Floor Liners Door Sill Guards for Forester Base Premium Sport Limited Touring Accessories](https://m.media-amazon.com/images/I/4102fAbus-L.jpg) [**LUMWAY Floor Mats for Subaru Forester 2026 2025 (Not for Hybrid & Wilderness) TPE All Weather Floor Liners Door Sill Guards for Forester Base Premium Sport Limited Touring Accessories**](https://www.amazon.com/dp/B0GSQ6YR6V) LUMWAY$59.625.0★45%▲rising **~~Showing 15 of 17 — show all ~~** ## **Product shelf** All 17 tracked products in this niche. Top sellersNewestTrending [![Binmotor Floor Mats & Cargo Liner Set for Subaru Forester 2019-2024 Custom Fit TPE All Weather Vehicle Mats](https://m.media-amazon.com/images/I/41gsLrR+HlL.jpg)**Binmotor Floor Mats & Cargo Liner Set for Subaru Forester 2019-2024 Custom Fit TPE All Weather Vehicle Mats** Binmotor**$103.61**4.7★1,311 reviews](https://www.amazon.com/dp/B0CH4F7FHS) [![Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories](https://m.media-amazon.com/images/I/41UKQjgA-tL.jpg)**Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories** Motor Trend**$33.75**4.3★125,528 reviews](https://www.amazon.com/dp/B01A5TLGJ4) [![3W Floor Mats for Subaru Forester 2019-2023 2024 Custom Fit TPE All Weather Floor Liners 1st & 2nd Row Full Set Car Accessories](https://m.media-amazon.com/images/I/41w7bDQRN8L.jpg)**3W Floor Mats for Subaru Forester 2019-2023 2024 Custom Fit TPE All Weather Floor Liners 1st & 2nd Row Full Set Car Accessories** 3W**$110.08**4.7★832 reviews](https://www.amazon.com/dp/B0C23ZL7JC) [![Floor Mats for Subaru Forester 2019-2024 Carbon Fiber Accessories TPE All Weather Protection Floor Mats Custom Fit Car Floor Liners Set](https://m.media-amazon.com/images/I/41ih-ObdlgL.jpg)**Floor Mats for Subaru Forester 2019-2024 Carbon Fiber Accessories TPE All Weather Protection Floor Mats Custom Fit Car Floor Liners Set** Runine**$114.87**4.6★151 reviews](https://www.amazon.com/dp/B0FK4VYPQ8) [![CAR PASS Heavy Rubber Car Floor Mats Deep Waterproof Car Mats All Weather Universal Trim-to Fit Automotive Floor Mats for Car SUV Truck Van Durable Floor Liners Solid Black](https://m.media-amazon.com/images/I/51YlfkjujmL.jpg)**CAR PASS Heavy Rubber Car Floor Mats Deep Waterproof Car Mats All Weather Universal Trim-to Fit Automotive Floor Mats for Car SUV Truck Van Durable Floor Liners Solid Black** CAR PASS**$31.60**4.3★1,198 reviews](https://www.amazon.com/dp/B0DRY4ZRYN) [![LASFIT Floor Mats for Subaru Forester 2026 2025 (Only Fit Gas & 2026 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Base/Premium/Sport/Limited/Touring Car Mats](https://m.media-amazon.com/images/I/51pMm6KhjeL.jpg)**LASFIT Floor Mats for Subaru Forester 2026 2025 (Only Fit Gas & 2026 Wilderness) All Weather TPE Custom Fit Floor Liners for Forester 2025-2026 Base/Premium/Sport/Limited/Touring Car Mats** LASFIT**$130.42**4.8★1,062 reviews](https://www.amazon.com/dp/B0DPZZNZR6) [![Ucaskin Car Floor Mats Custom Fit for Subaru Forester 2019 2020 2021 2022 2023 2024 Odorless Washable Rubber Heavy Duty All Weather Protection Car Floor Liner-Black](https://m.media-amazon.com/images/I/41Yv6yt0ZwL.jpg)**Ucaskin Car Floor Mats Custom Fit for Subaru Forester 2019 2020 2021 2022 2023 2024 Odorless Washable Rubber Heavy Duty All Weather Protection Car Floor Liner-Black** Asrnten**$51.41**4.5★111 reviews](https://www.amazon.com/dp/B08MDX3Z6K) [![KIWI MASTER Floor Mats for 2019-2024 Subaru Forester Replace OEM J501SSJ030 All Weather Mat Front & 2nd 2 Row Seat TPE Slush Liners Black](https://m.media-amazon.com/images/I/31RasdMhZcL.jpg)**KIWI MASTER Floor Mats for 2019-2024 Subaru Forester Replace OEM J501SSJ030 All Weather Mat Front & 2nd 2 Row Seat TPE Slush Liners Black** Kiwi Master**$71.93**4.6★3,494 reviews](https://www.amazon.com/dp/B08DS814ZX) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Size-Overall**35% *“They easily trim-to-fit for a more precise fit”* **Quality-Overall**15% *“These mats are excellent quality”* **Value For Money**9% *“Excellent value”* **Ease Of Cleaning**5% *“clean off easily”* **Durability**4% *“They are very durable”* **Advertised Vs Actual Product**4% *“as advertised”* **Assembly/Installation**3% *“Easy install”* **Material Quality**3% *“good strong material heavy”* **Strength**2% *“Strong and good”* **Thickness**2% *“The mats are good quality, theyre thick and they really do look nice”* ### **What buyers complain about ** **Size-Overall**32% *“way too big”* **Smell**18% *“Bad chemical smell”* **Compatibility-Overall**9% *“Do not fit”* **Quality-Overall**6% *“But not as good as what I expected”* **Advertised Vs Actual Product**2% *“Misleading product description”* **Thickness**2% *“The material itself is pretty thick”* **Grip**2% *“not staying in place”* **Flatness**1% *“Will not lay flat next to gas pedal even if you trim it”* **Value For Money**1% *“not worth the money”* **Functionality-Overall**1% *“air nothing works”* #### **Top return reasons**- Size-Overall70% - Compatibility-Overall10% - Advertised Vs Actual Product3% - Value For Money2% - Quality-Overall2% - Smell2% - Material Quality2% - Width1% - Thin1% - Functionality-Overall1%