---
title: "power steering pump — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/power-steering-pump"
last_updated: "2026-07-14T07:12:15.455Z"
locale: en
meta:
  description: "power steering pump shows a $2.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "power steering pump shows a $2.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "power steering pump — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **power steering pump**

**Worth a look**

Shows a $2.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 12Conversion 27Competition 87Returns 23Price range 52Avg price 84Brand share 66Review moat 92Quality gap 72

**Market size**

**Incredible****$2.9M**

$2.9M/yr · 1.8M searches

**Review moat**

**Great****155.95**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****28%**

top-5 click share — an open shelf

**Avg price**

**Great****$74.27**

avg listing price — sweet spot $15–$100

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****65%**

top-5 brand share — brands hold most of the demand

**Price range**

**Good****$17.06–$175.40**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Okay****2.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Bad****6.4%**

return rate — above 6% kills the launch gate

**Growth**

**Bad****-25.3%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

**Brands**

**41 **▼falling

**Sellers**

**100**

**Top-5 brand share**

**65%**

**Open market**

**32%**

- A-Premium41% - Daysyore13% - Loautong5% - GELUOXI4% - NewYall3% - DNA MOTORING2%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$88K6%$177K9%$265K12%$354K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 105 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![A-Premium Power Steering Pump with Reservoir Compatible with Chevrolet & GMC & Cadillac & Hummer - 1996-2014 - Silverado 1500 Suburban 1500 Escalade Cheyenne Avalanche 1500 Sierra 1500 Yukon](https://m.media-amazon.com/images/I/41Idslk5U-L.jpg)**A-Premium Power Steering Pump with Reservoir Compatible with Chevrolet & GMC & Cadillac & Hummer - 1996-2014 - Silverado 1500 Suburban 1500 Escalade Cheyenne Avalanche 1500 Sierra 1500 Yukon**A-Premium**$89.72**4.2★306 rev](https://www.amazon.com/dp/B082SGHXD7) [2![A-Premium Power Steering Pump with Pulley Compatible with Honda Odyssey 2005-2010 Pilot 2005-2008 & Acura MDX 2007-2013 V6 3.5L 3.7L Replace # 56110RGL305 56110RGLA01](https://m.media-amazon.com/images/I/413rmHV53DL.jpg)**A-Premium Power Steering Pump with Pulley Compatible with Honda Odyssey 2005-2010 Pilot 2005-2008 & Acura MDX 2007-2013 V6 3.5L 3.7L Replace # 56110RGL305 56110RGLA01**A-Premium**$81.33**4.3★328 rev](https://www.amazon.com/dp/B07TH1LRK7) [3![A-Premium Power Steering Pump with Pulley Compatible with Honda CR-V 2002 2005-2011 Accord 2006-2007 Element 2006-2011 & Acura RDX 2007-2012 TSX 2006-2008 RSX 2002-2006 2.0L 2.3L 2.4L](https://m.media-amazon.com/images/I/41sLPmA86cL.jpg)**A-Premium Power Steering Pump with Pulley Compatible with Honda CR-V 2002 2005-2011 Accord 2006-2007 Element 2006-2011 & Acura RDX 2007-2012 TSX 2006-2008 RSX 2002-2006 2.0L 2.3L 2.4L**A-Premium**$97.34**4.3★165 rev](https://www.amazon.com/dp/B0D95PTKTD) [4![20-2403 Power Steering Pump Replacement for Traverse Acadia Enclave Outlook](https://m.media-amazon.com/images/I/41L5SwPma7L.jpg)**20-2403 Power Steering Pump Replacement for Traverse Acadia Enclave Outlook**GELUOXI**$56.04**4.4★247 rev](https://www.amazon.com/dp/B088YT9G83) [5![A-Premium Power Steering Pump with Reservoir Compatible with Chevrolet & GMC & Cadillac - 1997-2002 - Escalade EXT C1500 Suburban Suburban 1500 C2500 Suburban K2500 Suburban Tahoe Yukon XL 1500](https://m.media-amazon.com/images/I/41p59JHydnL.jpg)**A-Premium Power Steering Pump with Reservoir Compatible with Chevrolet & GMC & Cadillac - 1997-2002 - Escalade EXT C1500 Suburban Suburban 1500 C2500 Suburban K2500 Suburban Tahoe Yukon XL 1500**A-Premium**$89.43**4.2★143 rev](https://www.amazon.com/dp/B082SG7D91)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![56110PNBA01 Power Steering Pump with Pulley](https://m.media-amazon.com/images/I/4149onhdGHL.jpg)**56110PNBA01 Power Steering Pump with Pulley**pexulys**$68.26**31 rev1w ago](https://www.amazon.com/dp/B0FCXR1WX3) [![21-5419 Power Steering Pump with Pulley For Honda CR-V 2002-2011 2.4L For Accord 2006-2007 2.4L For Acura TSX 2006-2008 2.4L For Element 2006-2011 2.4L Replace# 56110PNBA01](https://m.media-amazon.com/images/I/41QI9sIaP3L.jpg)**21-5419 Power Steering Pump with Pulley For Honda CR-V 2002-2011 2.4L For Accord 2006-2007 2.4L For Acura TSX 2006-2008 2.4L For Element 2006-2011 2.4L Replace# 56110PNBA01**pexulys**$64.02**6 rev6mo ago](https://www.amazon.com/dp/B0G7TR75ZY) [![maXpeedingrods Power Steering Pump with Reservoir for Cadillac Escalade 2002-2014 for Chevrolet Silverado 1500 1999-2013 for GMC Sierra 1500 1999-2013 for Hummer H2 2008-2009 Replace 20-8740](https://m.media-amazon.com/images/I/41M-asvSK3L.jpg)**maXpeedingrods Power Steering Pump with Reservoir for Cadillac Escalade 2002-2014 for Chevrolet Silverado 1500 1999-2013 for GMC Sierra 1500 1999-2013 for Hummer H2 2008-2009 Replace 20-8740**maXpeedingrods**$74.39**5 rev7mo ago](https://www.amazon.com/dp/B0G2LQ6KGD) [![maXpeedingrods Power Steering Pump with Reservoir for Chevrolet GMC C1500 / C2500 / K1500 / K2500 1990-1995 for Chevrolet Blazer 1992-1994 Replace# 20-7828 207828 19153678 26025302](https://m.media-amazon.com/images/I/41vEpCPZSKL.jpg)**maXpeedingrods Power Steering Pump with Reservoir for Chevrolet GMC C1500 / C2500 / K1500 / K2500 1990-1995 for Chevrolet Blazer 1992-1994 Replace# 20-7828 207828 19153678 26025302**maXpeedingrods**$70.73**5 rev7mo ago](https://www.amazon.com/dp/B0G2LCLTMQ) [![AISIN AFTERMARKET PSPH-00148 Power Steering Pump - Compatible with Honda CR-V 2002 2005-2011 Accord 2006-2007 Element 2006-2011 Acura RDX 2007-2012 TSX 2006-2008 RSX 2002-2006 - L4 2.0L 2.3L 2.4L](https://m.media-amazon.com/images/I/51JR-3zzmXL.jpg)**AISIN AFTERMARKET PSPH-00148 Power Steering Pump - Compatible with Honda CR-V 2002 2005-2011 Accord 2006-2007 Element 2006-2011 Acura RDX 2007-2012 TSX 2006-2008 RSX 2002-2006 - L4 2.0L 2.3L 2.4L**AISIN**$138.22**9 rev8mo ago](https://www.amazon.com/dp/B0G3Q2RMYR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![21-5419 Power Steering Pump with Pulley For Honda CR-V 2002-2011 2.4L For Accord 2006-2007 2.4L For Acura TSX 2006-2008 2.4L For Element 2006-2011 2.4L Replace# 56110PNBA01](https://m.media-amazon.com/images/I/41QI9sIaP3L.jpg)**21-5419 Power Steering Pump with Pulley For Honda CR-V 2002-2011 2.4L For Accord 2006-2007 2.4L For Acura TSX 2006-2008 2.4L For Element 2006-2011 2.4L Replace# 56110PNBA01**pexulys**$64.02**4.8★**▲ 325%**](https://www.amazon.com/dp/B0G7TR75ZY) [![maXpeedingrods Power Steering Pump with Reservoir for Chevrolet GMC C1500 / C2500 / K1500 / K2500 1990-1995 for Chevrolet Blazer 1992-1994 Replace# 20-7828 207828 19153678 26025302](https://m.media-amazon.com/images/I/41vEpCPZSKL.jpg)**maXpeedingrods Power Steering Pump with Reservoir for Chevrolet GMC C1500 / C2500 / K1500 / K2500 1990-1995 for Chevrolet Blazer 1992-1994 Replace# 20-7828 207828 19153678 26025302**maXpeedingrods**$70.73**4.2★**▲ 282%**](https://www.amazon.com/dp/B0G2LCLTMQ) [![Allstar Performance Power Steering Tank Firewall Mount RH Inlet](https://m.media-amazon.com/images/I/31TM+nd87ZL.jpg)**Allstar Performance Power Steering Tank Firewall Mount RH Inlet**Allstar Performance**$89.20**4.5★**▲ 211%**](https://www.amazon.com/dp/B07KQHJX8M) [![maXpeedingrods Power Steering Pump with Reservoir for Cadillac Escalade 2002-2014 for Chevrolet Silverado 1500 1999-2013 for GMC Sierra 1500 1999-2013 for Hummer H2 2008-2009 Replace 20-8740](https://m.media-amazon.com/images/I/41M-asvSK3L.jpg)**maXpeedingrods Power Steering Pump with Reservoir for Cadillac Escalade 2002-2014 for Chevrolet Silverado 1500 1999-2013 for GMC Sierra 1500 1999-2013 for Hummer H2 2008-2009 Replace 20-8740**maXpeedingrods**$74.39**4.2★**▲ 200%**](https://www.amazon.com/dp/B0G2LQ6KGD) [![20-8739 Power Steering Pump Replacement for Chevy Silverado GMC 1996-2007](https://m.media-amazon.com/images/I/41RPw9O3M2L.jpg)**20-8739 Power Steering Pump Replacement for Chevy Silverado GMC 1996-2007**Woosphy**$71.28**5.0★**▲ 172%**](https://www.amazon.com/dp/B0FHVNWZ8X)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -25.3% search growth over the last 90 days.

45K35K seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**30%

*“It fit perfectly on my vehicle”*

**Quality-Overall**12%

*“Good Quality”*

**Value For Money**12%

*“reasonable price”*

**Assembly/Installation**8%

*“Easily installed”*

**Efficiency**8%

*“Works perfectly”*

**Noise Level**5%

*“No noise at all”*

**Advertised Vs Actual Product**5%

*“Product matched”*

**Durability**3%

*“highly durable”*

**Pressure**2%

*“Pump when on without any issue”*

**Leak-Proof**1%

*“It no longer leaks”*

### **What buyers complain about **

**Durability**19%

*“Mine failed after 4 months”*

**Noise Level**15%

*“a loud noise”*

**Quality-Overall**14%

*“Bad quality”*

**Leak-Proof**8%

*“Leaking everywhere”*

**Size-Overall**7%

*“Doesnt fit”*

**Functionality-Overall**5%

*“Did not work”*

**Value For Money**3%

*“Avoid at all cost”*

**Compatibility-Overall**3%

*“they were not compatible”*

**Product Condition**2%

*“Sent me a used power steering pump”*

**Defective Material/Parts**2%

*“the part broken”*

### **Top return reasons **

**Size-Overall**20%

**Defective Material/Parts**18%

**Compatibility-Overall**13%

**Advertised Vs Actual Product**9%

**Noise Level**7%

**Functionality-Overall**7%

**Leak-Proof**5%

**Value For Money**4%

**Assembly/Installation**4%

**Product Condition**2%