--- title: "power running board motor — Niche Verdict: Skip it (53/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/automotive/power-running-board-motor" last_updated: "2026-07-10T21:05:16.285Z" locale: en meta: description: "a small market ($107K/yr) — power running board motor doesn't clear our bar today." "og:description": "a small market ($107K/yr) — power running board motor doesn't clear our bar today." "og:title": "power running board motor — Niche Verdict: Skip it (53/100) | Amazon United States - Flapen" --- Back to Flapen home # **power running board motor** **Skip it****53/100 ** a small market ($107K/yr) — power running board motor doesn't clear our bar today. **Market/yr** **$107K** **Growth (1y)** **+366.9%** **Products** **54** **Brands** **31** was 14 a year ago **Sellers** **45** **Price range** **$37.70–$357.39** **Returns** **8.0%** **Rating** **4.4★** **Skip it** Scored 53/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **5** ×0.30 Growth **90** ×0.30 Competition **83** ×0.20 Quality gap **48** ×0.10 Returns **30** ×0.10 ## **Demand** Weekly Amazon search volume, last 8 weeks — +366.9% year over year. 566283Spike '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26 ## **Competition** - GELUOXI24% - Fexhull9% - Qagea8% - LDMINDA8% - MiCCiKA6% - A-Premium6% - Other (25 brands)39% Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen. 31 brands and 45 sellers compete here. **Brands** **31 **▲rising was 14 a year ago **Sellers** **45** **Top 5 brand share** **55%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![GELUOXI Driver Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452642](https://m.media-amazon.com/images/I/415PmIwwgeL.jpg) [**GELUOXI Driver Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452642**](https://www.amazon.com/dp/B0BMTXTZRT) GELUOXI$166.484.4★2498%▼falling 2 ![MiCCiKA AMP Research Replacement Motor Kit 80-03129-90 Replacement for AMP Research Step Running Board Motor #Replace A10049-113 80-03129-90](https://m.media-amazon.com/images/I/41wMKMA8KKL.jpg) [**MiCCiKA AMP Research Replacement Motor Kit 80-03129-90 Replacement for AMP Research Step Running Board Motor #Replace A10049-113 80-03129-90**](https://www.amazon.com/dp/B0CYLDDDCY) MiCCiKA$43.694.4★726%—flat 3 ![747-900 Front Left Driver Side Power Running Board Motor Assembly with Bracket for 2007-2014 Fo-rd Expedition Lin-coln Navigator 9L7Z16A507A FSM1P5](https://m.media-amazon.com/images/I/41pOuRk4UWL.jpg) [**747-900 Front Left Driver Side Power Running Board Motor Assembly with Bracket for 2007-2014 Fo-rd Expedition Lin-coln Navigator 9L7Z16A507A FSM1P5**](https://www.amazon.com/dp/B07PQRZTPK) GELUOXI$122.714.6★2186%—flat 4 ![Power Running Board Motor with Bracket for Front Left Driver Side Replacement for Ford F150 Series 2007-2014 3.5L 3.7L 4.2L 4.6L 5.0L 5.4L 6.2L V6 / V8 AL3Z16A507A AL3Z-16A507-A](https://m.media-amazon.com/images/I/41fIgFxhdXL.jpg) [**Power Running Board Motor with Bracket for Front Left Driver Side Replacement for Ford F150 Series 2007-2014 3.5L 3.7L 4.2L 4.6L 5.0L 5.4L 6.2L V6 / V8 AL3Z16A507A AL3Z-16A507-A**](https://www.amazon.com/dp/B0D7VZKB4L) LDMINDA$186.984.9★206%▲rising 5 ![Fexhull Power Running Board Motor with Bracket Assemly Fit for Ford F150 2015 2016 2017 2018 2019 2020 Front Left Driver Side Replaces FL3Z-16A507-A FL3Z16A507A](https://m.media-amazon.com/images/I/410g2bToe+L.jpg) [**Fexhull Power Running Board Motor with Bracket Assemly Fit for Ford F150 2015 2016 2017 2018 2019 2020 Front Left Driver Side Replaces FL3Z-16A507-A FL3Z16A507A**](https://www.amazon.com/dp/B0BQX9LVF5) Fexhull$159.324.2★385%▲rising 6 ![DICMIC Front Left Driver Side Power Running Board Motor with Bracket Compatible with 2015-2020 Cadillac Escalade Chevy Suburban GMC Yukon Replace# 84452642](https://m.media-amazon.com/images/I/41Cvi0Sj9NL.jpg) [**DICMIC Front Left Driver Side Power Running Board Motor with Bracket Compatible with 2015-2020 Cadillac Escalade Chevy Suburban GMC Yukon Replace# 84452642**](https://www.amazon.com/dp/B0BZ41MV8L) DICMIC$166.955.0★74%—flat 7 ![GELUOXI Right Passenger Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452643](https://m.media-amazon.com/images/I/31nCaragnQL.jpg) [**GELUOXI Right Passenger Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452643**](https://www.amazon.com/dp/B0BMTDM4ZZ) GELUOXI$159.104.4★2494%▼falling 8 ![BROODAY AMP Research Replacement Motor Kit 80-03129-90 Electric Side Step Motor Step Running Board Motor Replacement for AMP Research Replace A10049-113](https://m.media-amazon.com/images/I/31K+XLajQeL.jpg) [**BROODAY AMP Research Replacement Motor Kit 80-03129-90 Electric Side Step Motor Step Running Board Motor Replacement for AMP Research Replace A10049-113**](https://www.amazon.com/dp/B0CWKWPT7S) BROODAY$43.444.6★923%▲rising 9 ![Front Left Power Running Board Motor Assembly Replacement for 2007-2014 Cadillac Escalade Chevy Avalanche Tahoe Suburban 1500 2500 GMC Yukon 19303235 22778156](https://m.media-amazon.com/images/I/41O+nrCS+IL.jpg) [**Front Left Power Running Board Motor Assembly Replacement for 2007-2014 Cadillac Escalade Chevy Avalanche Tahoe Suburban 1500 2500 GMC Yukon 19303235 22778156**](https://www.amazon.com/dp/B07NKDRS1T) GELUOXI$130.274.4★2493%▲rising 10 ![Front Right Passenger Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Cadillac Escalade Chevy Suburban GMC Yukon Replaces 84452643](https://m.media-amazon.com/images/I/41A0ZgDA6VL.jpg) [**Front Right Passenger Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Cadillac Escalade Chevy Suburban GMC Yukon Replaces 84452643**](https://www.amazon.com/dp/B0BCFGR8WB) Qagea$244.074.2★963%▲rising 11 ![Front Left Driver Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Cadillac Escalade Chevy Suburban GMC Yukon Replaces 84452642](https://m.media-amazon.com/images/I/414N3zJaCeL.jpg) [**Front Left Driver Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Cadillac Escalade Chevy Suburban GMC Yukon Replaces 84452642**](https://www.amazon.com/dp/B0DJX61P2T) Qagea$248.234.2★963%▼falling 12 ![A-Premium Pair(2) Power Running Board Motor Compatible with Cadillac Escalade 07-14 & Chevrolet Avalanche Suburban 1500 Tahoe & GMC Yukon Motor Only Without Bracket Driver and Passenger Side](https://m.media-amazon.com/images/I/41tamnliy8L.jpg) [**A-Premium Pair(2) Power Running Board Motor Compatible with Cadillac Escalade 07-14 & Chevrolet Avalanche Suburban 1500 Tahoe & GMC Yukon Motor Only Without Bracket Driver and Passenger Side**](https://www.amazon.com/dp/B082SG2RGM) A-Premium$148.083.9★482%—flat 13 ![Dorman 747-956 Passenger Side Running Board Motor Compatible with Select Cadillac/Chevrolet/GMC Models](https://m.media-amazon.com/images/I/41btqQsOhwL.jpg) [**Dorman 747-956 Passenger Side Running Board Motor Compatible with Select Cadillac/Chevrolet/GMC Models**](https://www.amazon.com/dp/B0F2Q68NGQ) Dorman$357.395.0★22%▲rising 14 ![Front Left Driver Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Ford F150 Replaces FL3Z16A507A FL3Z-16A507-A](https://m.media-amazon.com/images/I/418-kgLHKaL.jpg) [**Front Left Driver Side Power Running Board Motor & Bracket Assembly Compatible with 2015 2016 2017 2018 2019 2020 Ford F150 Replaces FL3Z16A507A FL3Z-16A507-A**](https://www.amazon.com/dp/B09BNC4F3W) Qagea$210.804.2★962%▼falling 15 ![80-03129-90 Step Running Board Motor Kit Electric Side Replacement for AMP Research Motor Compatible with GM Dodge Hummer Electric Steps Replace# A10049-113](https://m.media-amazon.com/images/I/41dyOye99WL.jpg) [**80-03129-90 Step Running Board Motor Kit Electric Side Replacement for AMP Research Motor Compatible with GM Dodge Hummer Electric Steps Replace# A10049-113**](https://www.amazon.com/dp/B0D22DRDN7) ATRACYPART$40.774.2★502%—flat **~~Showing 15 of 54 — show all ~~** ## **Product shelf** All 54 tracked products in this niche. Top sellersNewestTrending [![GELUOXI Driver Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452642](https://m.media-amazon.com/images/I/415PmIwwgeL.jpg)**GELUOXI Driver Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452642** GELUOXI**$166.48**4.4★249 reviews](https://www.amazon.com/dp/B0BMTXTZRT) [![MiCCiKA AMP Research Replacement Motor Kit 80-03129-90 Replacement for AMP Research Step Running Board Motor #Replace A10049-113 80-03129-90](https://m.media-amazon.com/images/I/41wMKMA8KKL.jpg)**MiCCiKA AMP Research Replacement Motor Kit 80-03129-90 Replacement for AMP Research Step Running Board Motor #Replace A10049-113 80-03129-90** MiCCiKA**$43.69**4.4★72 reviews](https://www.amazon.com/dp/B0CYLDDDCY) [![747-900 Front Left Driver Side Power Running Board Motor Assembly with Bracket for 2007-2014 Fo-rd Expedition Lin-coln Navigator 9L7Z16A507A FSM1P5](https://m.media-amazon.com/images/I/41pOuRk4UWL.jpg)**747-900 Front Left Driver Side Power Running Board Motor Assembly with Bracket for 2007-2014 Fo-rd Expedition Lin-coln Navigator 9L7Z16A507A FSM1P5** GELUOXI**$122.71**4.6★218 reviews](https://www.amazon.com/dp/B07PQRZTPK) [![Power Running Board Motor with Bracket for Front Left Driver Side Replacement for Ford F150 Series 2007-2014 3.5L 3.7L 4.2L 4.6L 5.0L 5.4L 6.2L V6 / V8 AL3Z16A507A AL3Z-16A507-A](https://m.media-amazon.com/images/I/41fIgFxhdXL.jpg)**Power Running Board Motor with Bracket for Front Left Driver Side Replacement for Ford F150 Series 2007-2014 3.5L 3.7L 4.2L 4.6L 5.0L 5.4L 6.2L V6 / V8 AL3Z16A507A AL3Z-16A507-A** LDMINDA**$186.98**4.9★20 reviews](https://www.amazon.com/dp/B0D7VZKB4L) [![Fexhull Power Running Board Motor with Bracket Assemly Fit for Ford F150 2015 2016 2017 2018 2019 2020 Front Left Driver Side Replaces FL3Z-16A507-A FL3Z16A507A](https://m.media-amazon.com/images/I/410g2bToe+L.jpg)**Fexhull Power Running Board Motor with Bracket Assemly Fit for Ford F150 2015 2016 2017 2018 2019 2020 Front Left Driver Side Replaces FL3Z-16A507-A FL3Z16A507A** Fexhull**$159.32**4.2★38 reviews](https://www.amazon.com/dp/B0BQX9LVF5) [![DICMIC Front Left Driver Side Power Running Board Motor with Bracket Compatible with 2015-2020 Cadillac Escalade Chevy Suburban GMC Yukon Replace# 84452642](https://m.media-amazon.com/images/I/41Cvi0Sj9NL.jpg)**DICMIC Front Left Driver Side Power Running Board Motor with Bracket Compatible with 2015-2020 Cadillac Escalade Chevy Suburban GMC Yukon Replace# 84452642** DICMIC**$166.95**5.0★7 reviews](https://www.amazon.com/dp/B0BZ41MV8L) [![GELUOXI Right Passenger Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452643](https://m.media-amazon.com/images/I/31nCaragnQL.jpg)**GELUOXI Right Passenger Side Power Running Step Motor Assembly Compatible with 2015-2020 Cadillac Escalade ESV Chevy Suburban GMC Yukon XL 6.2L 5.3L 84452643** GELUOXI**$159.10**4.4★249 reviews](https://www.amazon.com/dp/B0BMTDM4ZZ) [![BROODAY AMP Research Replacement Motor Kit 80-03129-90 Electric Side Step Motor Step Running Board Motor Replacement for AMP Research Replace A10049-113](https://m.media-amazon.com/images/I/31K+XLajQeL.jpg)**BROODAY AMP Research Replacement Motor Kit 80-03129-90 Electric Side Step Motor Step Running Board Motor Replacement for AMP Research Replace A10049-113** BROODAY**$43.44**4.6★92 reviews](https://www.amazon.com/dp/B0CWKWPT7S) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Assembly/Installation**19% *“Just installed this”* **Size-Overall**18% *“Direct fit”* **Value For Money**13% *“Great price”* **Efficiency**8% *“The new motor works perfectly”* **Quality-Overall**8% *“The part arrived on time and appeared to be good quality and exact match”* **Motor Power**5% *“This motor works exactly how it should”* **Ease Of Use**5% *“Easy peasy”* **Advertised Vs Actual Product**4% *“Did the job”* **Amplification**3% *“This one is plug and play, performs and looks the same as original, and you dont have to do any of the rewiring AMP wants you to do”* **Durability**3% *“the finish appears durable enough to withstand road conditions”* ### **What buyers complain about ** **Durability**24% *“Lasted 5 days then wuit”* **Noise Level**8% *“motor is loud”* **Functionality-Overall**6% *“Mine was slightly off and it did not want to retract the running board until I loosened the 6 bolts and got it flush and completely level on the vehicle”* **Add-Ons/Attachments**5% *“NO CONNECTING SHAFT”* **Value For Money**5% *“I really dont feel like for the price its worth it”* **Mounting**5% **Rusts/Corrodes**4% *“Other than the bolts on my truck being very corroded”* **Assembly/Installation**3% *“A little difficult to install”* **Defective Material/Parts**2% *“This part doesn't work”* **Compatibility-Overall**2% *“Not it - 06 GMC/Chevy”* #### **Top return reasons**- Motor Issues20% - Size-Overall19% - Defective Material/Parts17% - Compatibility-Overall13% - Functionality-Overall9% - Assembly/Installation7% - Mounting3% - Advertised Vs Actual Product3% - Mechanism Issues2% - Connectivity-Overall1%