---
title: "murphys tire soap — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/murphys-tire-soap"
last_updated: "2026-07-14T01:39:19.177Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 94% of clicks) — murphys tire soap doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 94% of clicks) — murphys tire soap doesn't clear our bar today."
  "og:title": "murphys tire soap — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **murphys tire soap**

**Skip it**

A concentrated shelf (top 5 take 94% of clicks) — this niche doesn't clear our bar today.

Market size 11Growth 34Conversion 86Competition 5Returns 99Price range 95Avg price 95Brand share 14Review moat 81Quality gap 16

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$37.02**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$21.54–$57.78**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****9.8%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Great****372.29**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+7.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****94%**

top-5 brand share — brand-locked demand

**Market size**

**Bad****$46K**

$46K/yr · 13K searches

**Competition**

**Bad****94%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 94% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**7 **▼falling

**Sellers**

**33**

**Top-5 brand share**

**94%**

**Open market**

**2%**

- Tire and Tube Mounting Compound40% - JTM31% - Murphys Tire15% - Myers Tire Supply4% - Tru-Flate3% - JTM Products3% - Open — no brand owns it (1 brand, 2%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$7K30%$14K45%$21K60%$28K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Tire and Tube Mounting Compound REM 46634-8 lb. Pail](https://m.media-amazon.com/images/I/41XiO3LEg3L.jpg)**Tire and Tube Mounting Compound REM 46634-8 lb. Pail**Tire and Tube Mounting Compound**$24.44**4.8★1,531 rev](https://www.amazon.com/dp/B07ZPFP18G) [2![Murphys Concentrated Tire and Tube Mounting Compound Lubricant](https://m.media-amazon.com/images/I/51Zog0hxYFL.jpg)**Murphys Concentrated Tire and Tube Mounting Compound Lubricant**JTM**$57.78**4.8★374 rev](https://www.amazon.com/dp/B07R5RV8HM) [3![Murphys Tire and Tube Mounting Compound 25 lbs. (46636)](https://m.media-amazon.com/images/I/41tEHZwUx9L.jpg)**Murphys Tire and Tube Mounting Compound 25 lbs. (46636)**Murphys Tire**$47.80**4.8★239 rev](https://www.amazon.com/dp/B07R5RV58B) [4![5 Gallon Ready to Use Liquid Tire and Tube Mounting Compound Lube](https://m.media-amazon.com/images/I/51j2qbJUg1L.jpg)**5 Gallon Ready to Use Liquid Tire and Tube Mounting Compound Lube**Myers Tire Supply**$55.81**4.3★45 rev](https://www.amazon.com/dp/B0D4FB5SGF) [5![Tru-Flate 12-095 Stuf Concentrated Tire Mounting Lubricant 8 lb. Pail 1 Pack](https://m.media-amazon.com/images/I/51k-lLASsBL.jpg)**Tru-Flate 12-095 Stuf Concentrated Tire Mounting Lubricant 8 lb. Pail 1 Pack**Tru-Flate**$24.79**4.5★415 rev](https://www.amazon.com/dp/B000CIUOMY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Murphys Tire Mounting White Paste 8lb Pail - Heavy Duty Bead Lubricant for Tire Installation & Removal Non-Petroleum Non-Toxic Formula](https://m.media-amazon.com/images/I/41yBE5uodzL.jpg)**Murphys Tire Mounting White Paste 8lb Pail - Heavy Duty Bead Lubricant for Tire Installation & Removal Non-Petroleum Non-Toxic Formula**Murphy**$27.00**1 rev1y ago](https://www.amazon.com/dp/B0FFJDYGR5) [![JTM Products JTMF10050 1 gal Murphys Ready to Use Blue Concentrated Extra Slippery Tire & Tube Mounting Compound Jug](https://m.media-amazon.com/images/I/311ggzcZ9DL.jpg)**JTM Products JTMF10050 1 gal Murphys Ready to Use Blue Concentrated Extra Slippery Tire & Tube Mounting Compound Jug**JTM Products**$21.54**1 rev1y ago](https://www.amazon.com/dp/B0GGDW8M89) [![5 Gallon Ready to Use Liquid Tire and Tube Mounting Compound Lube](https://m.media-amazon.com/images/I/51j2qbJUg1L.jpg)**5 Gallon Ready to Use Liquid Tire and Tube Mounting Compound Lube**Myers Tire Supply**$55.81**45 rev3y ago](https://www.amazon.com/dp/B0D4FB5SGF) [![Tire and Tube Mounting Compound REM 46634-8 lb. Pail](https://m.media-amazon.com/images/I/41XiO3LEg3L.jpg)**Tire and Tube Mounting Compound REM 46634-8 lb. Pail**Tire and Tube Mounting Compound**$24.44**1,531 rev6y ago](https://www.amazon.com/dp/B07ZPFP18G) [![Murphys Tire and Tube Mounting Compound 25 lbs. (46636)](https://m.media-amazon.com/images/I/41tEHZwUx9L.jpg)**Murphys Tire and Tube Mounting Compound 25 lbs. (46636)**Murphys Tire**$47.80**239 rev6y ago](https://www.amazon.com/dp/B07R5RV58B)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![JTM Products JTMF10050 1 gal Murphys Ready to Use Blue Concentrated Extra Slippery Tire & Tube Mounting Compound Jug](https://m.media-amazon.com/images/I/311ggzcZ9DL.jpg)**JTM Products JTMF10050 1 gal Murphys Ready to Use Blue Concentrated Extra Slippery Tire & Tube Mounting Compound Jug**JTM Products**$21.54**5.0★**▲ 105%**](https://www.amazon.com/dp/B0GGDW8M89) [![Murphys Tire Mounting White Paste 8lb Pail - Heavy Duty Bead Lubricant for Tire Installation & Removal Non-Petroleum Non-Toxic Formula](https://m.media-amazon.com/images/I/41yBE5uodzL.jpg)**Murphys Tire Mounting White Paste 8lb Pail - Heavy Duty Bead Lubricant for Tire Installation & Removal Non-Petroleum Non-Toxic Formula**Murphy**$27.00**5.0★**▲ 47%**](https://www.amazon.com/dp/B0FFJDYGR5) [![Tru-Flate 12-095 Stuf Concentrated Tire Mounting Lubricant 8 lb. Pail 1 Pack](https://m.media-amazon.com/images/I/51k-lLASsBL.jpg)**Tru-Flate 12-095 Stuf Concentrated Tire Mounting Lubricant 8 lb. Pail 1 Pack**Tru-Flate**$24.79**4.5★**▲ 21%**](https://www.amazon.com/dp/B000CIUOMY) [![Tire and Tube Mounting Compound REM 46634-8 lb. Pail](https://m.media-amazon.com/images/I/41XiO3LEg3L.jpg)**Tire and Tube Mounting Compound REM 46634-8 lb. Pail**Tire and Tube Mounting Compound**$24.44**4.8★**— 9%**](https://www.amazon.com/dp/B07ZPFP18G) [![Murphys Concentrated Tire and Tube Mounting Compound Lubricant](https://m.media-amazon.com/images/I/51Zog0hxYFL.jpg)**Murphys Concentrated Tire and Tube Mounting Compound Lubricant**JTM**$57.78**4.8★**— 10%**](https://www.amazon.com/dp/B07R5RV8HM)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +7.0% search growth over the last 90 days.

350250Spike '24Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Mounting**27%

*“makes mounting tires easy”*

**Efficiency**16%

*“Works great”*

**Lubrication**14%

*“Great product, works well as a bead sealer when used at full strength(grease)”*

**Quality-Overall**14%

*“Excellent product”*

**Advertised Vs Actual Product**9%

*“Received as described”*

**Durability**5%

*“Used this stuff for years”*

**Pressure**5%

*“great valve”*

**Maintenance And Repair**5%

*“This stuff is a lifesaver if you ever need it”*

**Assembly/Installation**2%

*“Makes installing tires much easier”*

**Value For Money**2%

*“Good price on a good product”*

### **What buyers complain about **

**Value For Money**50%

*“Too expensive”*

**Rusts/Corrodes**25%

*“it causes rust on steel wheels”*

### **Top return reasons **

**Leak-Proof**38%

**Size-Overall**12%

**Advertised Vs Actual Product**12%

**Mounting**10%

**Material Quality**4%

**Product Condition**4%

**Wet Cleaning**4%

**Functionality-Overall**4%

**Value For Money**4%

**Compatibility-Overall**4%