---
title: "mazda cx5 cabin air filter — Niche Verdict: Skip it (48&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/mazda-cx5-cabin-air-filter"
last_updated: "2026-07-14T02:51:28.663Z"
locale: en
meta:
  description: "a concentrated shelf (top 5 take 87% of clicks) — mazda cx5 cabin air filter doesn't clear our bar today."
  "og:description": "a concentrated shelf (top 5 take 87% of clicks) — mazda cx5 cabin air filter doesn't clear our bar today."
  "og:title": "mazda cx5 cabin air filter — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **mazda cx5 cabin air filter**

**Skip it**

A concentrated shelf (top 5 take 87% of clicks) — this niche doesn't clear our bar today.

Market size 39Growth 48Conversion 96Competition 11Returns 97Price range 69Avg price 80Brand share 30Review moat 22Quality gap 24

**Returns**

**Incredible****0.6%**

return rate — above 6% kills the launch gate

**Conversion**

**Incredible****13.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$16.92**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$8.95–$28.28**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Okay****+18.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$198K**

$198K/yr · 89K searches

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****8,773.22**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****87%**

top-5 click share — a locked-up shelf

## **Competition**

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**9 **▲rising

**Sellers**

**17**

**Top-5 brand share**

**87%**

**Open market**

**9%**

- EPAuto53% - Puroma15% - Femota7% - Bosch7% - COCOAUTO5% - ryvclim4% - Open — no brand owns it (3 brands, 9%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$30K30%$59K45%$89K60%$119K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 9 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)](https://m.media-amazon.com/images/I/51G4pzbXSWL.jpg)**EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)**EPAuto**$12.64**4.8★8,081 rev](https://www.amazon.com/dp/B01LWV2W5M) [2![Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X](https://m.media-amazon.com/images/I/515v1EENOrL.jpg)**Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X**Puroma**$9.79**4.7★3,189 rev](https://www.amazon.com/dp/B0D7Z2D3BJ) [3![Femota Tested MERV 13 Cabin Air Filter with Activated Carbon CF11811 for Mazda 3 (2014-2018) Mazda 6 (2014-2021) Mazda CX5 (2013-2025).](https://m.media-amazon.com/images/I/51LOD7IIkmL.jpg)**Femota Tested MERV 13 Cabin Air Filter with Activated Carbon CF11811 for Mazda 3 (2014-2018) Mazda 6 (2014-2021) Mazda CX5 (2013-2025).**Femota**$8.95**4.8★337 rev](https://www.amazon.com/dp/B0CRL2RK4L) [4![BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5](https://m.media-amazon.com/images/I/31WCxqE2UNL.jpg)**BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5**Bosch**$16.38**4.6★1,591 rev](https://www.amazon.com/dp/B07M8J9LNC) [5![COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X](https://m.media-amazon.com/images/I/51LXCkkgSXL.jpg)**COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X**COCOAUTO**$27.65**4.7★187 rev](https://www.amazon.com/dp/B0DYV5RCMT)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media](https://m.media-amazon.com/images/I/51Ar0+t7ZCL.jpg)**VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media**VASHEN**$9.80**19 rev6mo ago](https://www.amazon.com/dp/B0G8HYWZY4) [![Ryvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259](https://m.media-amazon.com/images/I/410fYlnSBML.jpg)**Ryvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259**ryvclim**$23.93**61 rev8mo ago](https://www.amazon.com/dp/B0FXW82NQ7) [![SERVKITOUR Engine cabin Air Filter Set for CX-5 (2013-2024) 2.0L/2.5L Gas Naturally Aspirated (NOT TURBO) for Mazda 3 (2014-18) for Mazda 6 (2014-21) 2.5L Not Turbo KD4561J6X PE07133A0A](https://m.media-amazon.com/images/I/51ilKjTZ4yL.jpg)**SERVKITOUR Engine cabin Air Filter Set for CX-5 (2013-2024) 2.0L/2.5L Gas Naturally Aspirated (NOT TURBO) for Mazda 3 (2014-18) for Mazda 6 (2014-21) 2.5L Not Turbo KD4561J6X PE07133A0A**SERVKITOUR**$28.28**132 rev1y ago](https://www.amazon.com/dp/B0DZ2B52HF) [![COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X](https://m.media-amazon.com/images/I/51LXCkkgSXL.jpg)**COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X**COCOAUTO**$27.65**187 rev1y ago](https://www.amazon.com/dp/B0DYV5RCMT) [![Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X](https://m.media-amazon.com/images/I/515v1EENOrL.jpg)**Puroma Cabin Air Filter with Activated Carbon Replacement for CF11811 CPJ6X CAF1907P CAF1907C CU24009 Compatible with Mazda 3 Mazda 6 CX-5 MP11-1K-D45 KD45-61-J6X KR11-61-J6X**Puroma**$9.79**3,189 rev2y ago](https://www.amazon.com/dp/B0D7Z2D3BJ)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Ryvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259](https://m.media-amazon.com/images/I/410fYlnSBML.jpg)**Ryvclim Engine Air Filter & Cabin Air Filter Combo Fits Mazda CX-5 2013-2025 2.0L/2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L (Not for Turbo) - CF11811 & CA11259**ryvclim**$23.93**4.5★**▲ 131%**](https://www.amazon.com/dp/B0FXW82NQ7) [![VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media](https://m.media-amazon.com/images/I/51Ar0+t7ZCL.jpg)**VASHEN CF11811 Cabin Air Filter for Mazda CX-5 2013-2025 Mazda 6 2014-2021 Mazda 3 2014-2018 SkyBlue High-Efficiency Media**VASHEN**$9.80**4.0★**▲ 94%**](https://www.amazon.com/dp/B0G8HYWZY4) [![COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X](https://m.media-amazon.com/images/I/51LXCkkgSXL.jpg)**COCOAUTO Cabin Engine Air Filter Kit for CX-5 2013-2024 2.0L 2.5L (Not for Turbo) Mazda 3 2014-2018 Mazda 6 2014-2021 2.5L | Naturally Aspirated Only Not for Turbo | Replaces PE07133A0A KD4561J6X**COCOAUTO**$27.65**4.7★**— 9%**](https://www.amazon.com/dp/B0DYV5RCMT) [![EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)](https://m.media-amazon.com/images/I/51G4pzbXSWL.jpg)**EPAuto CPJ6X (KD45-61-J6X) Cabin Air Filter includes Activated Carbon Replacement for Mazda 3 (2014-2018) Mazda 6 (2014-2021) CX-5 (2013-2025)**EPAuto**$12.64**4.8★**— 2%**](https://www.amazon.com/dp/B01LWV2W5M) [![BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5](https://m.media-amazon.com/images/I/31WCxqE2UNL.jpg)**BOSCH 6080C HEPA Cabin Air Filter - Compatible with Select Mazda 3 3 Sport 6 CX-5**Bosch**$16.38**4.6★**— 1%**](https://www.amazon.com/dp/B07M8J9LNC)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +18.8% search growth over the last 90 days.

2K2KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**34%

*“They fit as advertised”*

**Value For Money**15%

*“Great Value”*

**Filtration**14%

*“air filter working great”*

**Assembly/Installation**10%

*“Easy installation”*

**Quality-Overall**10%

*“Excellent product”*

**Advertised Vs Actual Product**3%

*“As described and expected”*

**Ease Of Use**2%

*“Easy to use”*

**Material Quality**1%

*“Good materials”*

**Smell**1%

*“It had no plastic or fiber glass smell like some filters have”*

**Maintenance And Repair**1%

*“Its an affordable maintenance item that really improves driving comfort”*

### **What buyers complain about **

**Filtration**19%

*“The cabin air filter is too restrictive”*

**Size-Overall**8%

*“The cabin air filter felt a little smaller than the one I had in there”*

**Value For Money**4%

*“Why pay more”*

**Carbon Footprint**4%

*“Not much of a carbon in it”*

**Product Condition**4%

*“If Im buying something new, Id better receive it new and in perfect condition.”*

**Compression**4%

*“The air conditioner wouldn't blow as hard”*

**Compatibility-Overall**4%

*“causing the filter to not fit in my 2021 CX-5 out of the box”*

**Smell**4%

*“Cabin air still smells like cabin air - no worse, no better”*

**Design-Overall**2%

*“Had to fight to get it in – Poor design for Mazda 3”*

**Spray/Flow**2%

*“Not enough air flow”*

### **Top return reasons **

**Size-Overall**45%

**Compatibility-Overall**21%

**Filtration**16%

**Value For Money**3%

**Product Condition**3%

**Quality-Overall**2%

**Defective Material/Parts**2%

**Assembly/Installation**2%

**Advertised Vs Actual Product**1%

**Wet Cleaning**1%