---
title: "long funnel — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/long-funnel"
last_updated: "2026-07-13T22:39:42.983Z"
locale: en
meta:
  description: "long funnel shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "long funnel shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "long funnel — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **long funnel**

**Worth a look**

Shows low returns (1.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 38Growth 32Conversion 80Competition 65Returns 89Price range 59Avg price 41Brand share 83Review moat 73Quality gap 38

**Returns**

**Great****1.3%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****52%**

top-5 brand share — no brand owns this niche

**Conversion**

**Great****8.2%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****585**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Good****$5.76–$28.13**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$10.97**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$188K**

$188K/yr · 209K searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+5.8%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**28 **▼falling

**Sellers**

**94**

**Top-5 brand share**

**52%**

**Open market**

**44%**

- Cartisen16% - KarZone13% - Yuesstloo11% - BILITOOLS7% - HexinYigjly5% - Custom Accessories5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$8K8%$15K12%$23K16%$30K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 34 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![KarZone Long Neck Funnel Oil Funnels for Oil Change Long Funnels for Transmission Fluid Automotive Funnel for Gas & Lubricants (12.0 Fluid Ounces Red)](https://m.media-amazon.com/images/I/21lGu0iRTWL.jpg)**KarZone Long Neck Funnel Oil Funnels for Oil Change Long Funnels for Transmission Fluid Automotive Funnel for Gas & Lubricants (12.0 Fluid Ounces Red)**KarZone**$12.26**4.7★2,922 rev](https://www.amazon.com/dp/B07RQ87PM7) [2![Yuesstloo 27.56 Steel Bendable Spout Funnel with Filter for All Automotive Oils Metal Flexible Long Funnels for Automotive Use for Transmission Fluid Diesel Fuel and Other Liquids](https://m.media-amazon.com/images/I/31jb44zjtOL.jpg)**Yuesstloo 27.56 Steel Bendable Spout Funnel with Filter for All Automotive Oils Metal Flexible Long Funnels for Automotive Use for Transmission Fluid Diesel Fuel and Other Liquids**Yuesstloo**$17.82**4.6★1,318 rev](https://www.amazon.com/dp/B09WHSPP2B) [3![Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Blue (1-Pack))](https://m.media-amazon.com/images/I/41WYfOaws5L.jpg)**Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Blue (1-Pack))**Cartisen**$7.98**4.6★266 rev](https://www.amazon.com/dp/B0FN4LKCT1) [4![BILITOOLS 26.2 Steel Flexible Oil Funnel with Filter for Automotive Use](https://m.media-amazon.com/images/I/316QZZ1ysdL.jpg)**BILITOOLS 26.2 Steel Flexible Oil Funnel with Filter for Automotive Use**BILITOOLS**$17.51**4.7★291 rev](https://www.amazon.com/dp/B0DP25CSGW) [5![HexinYigjly 3 Pcs Automotive Funnels Set Wide Mouth Fuel Funnels Plastic Long Neck Oil Funnel Flexible Right Angle Funnels with Detachable Spout and Filter for Water/Gasoline/Coolant/Engine Oil](https://m.media-amazon.com/images/I/41K7EqIm5CL.jpg)**HexinYigjly 3 Pcs Automotive Funnels Set Wide Mouth Fuel Funnels Plastic Long Neck Oil Funnel Flexible Right Angle Funnels with Detachable Spout and Filter for Water/Gasoline/Coolant/Engine Oil**HexinYigjly**$9.72**4.6★1,018 rev](https://www.amazon.com/dp/B0BWNWFS7D)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![3-Pack Long-Neck Oil Funnels 11 Multi-Purpose Funnels for Automotive & Motorcycle Use Reusable Funnel for Oil Gas & Transmission Fluid (Orange&Blue&Black)](https://m.media-amazon.com/images/I/41FLRW4qq9L.jpg)**3-Pack Long-Neck Oil Funnels 11 Multi-Purpose Funnels for Automotive & Motorcycle Use Reusable Funnel for Oil Gas & Transmission Fluid (Orange&Blue&Black)**Cartisen**$9.97**70 rev9mo ago](https://www.amazon.com/dp/B0FSK1QM1V) [![ZNDAW Oil Funnel Multi-Purpose Plastic Long Neck Oil Funnel Automotive Use Funnels for Filling Oils Lubricants Water Diesel Kitchen Funnels for Filling Bottles Jars (Blue 1PCS)](https://m.media-amazon.com/images/I/41XSacNQtOL.jpg)**ZNDAW Oil Funnel Multi-Purpose Plastic Long Neck Oil Funnel Automotive Use Funnels for Filling Oils Lubricants Water Diesel Kitchen Funnels for Filling Bottles Jars (Blue 1PCS)**ZNDAW**$5.80**62 rev10mo ago](https://www.amazon.com/dp/B0FNK6CFB2) [![Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Blue (1-Pack))](https://m.media-amazon.com/images/I/41WYfOaws5L.jpg)**Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Blue (1-Pack))**Cartisen**$7.98**266 rev10mo ago](https://www.amazon.com/dp/B0FN4LKCT1) [![Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Black (1-Pack))](https://m.media-amazon.com/images/I/41OtVin-pgL.jpg)**Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Black (1-Pack))**Cartisen**$7.79**266 rev10mo ago](https://www.amazon.com/dp/B0FN4N7NNS) [![5-Piece Automotive Oil Funnel Set with Flexible Neck Filter Screen Wide Mouth for Gas Oil Coolant Engine Oil](https://m.media-amazon.com/images/I/418ro3lrxOL.jpg)**5-Piece Automotive Oil Funnel Set with Flexible Neck Filter Screen Wide Mouth for Gas Oil Coolant Engine Oil**Cartisen**$9.78**156 rev10mo ago](https://www.amazon.com/dp/B0FMYSGHFW)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ROAD GENIE Auto Long Neck Funnel | Pack of 2 | 18 (45.7 cm) Length 5 (12.7 cm) Diameter Mouth | Sturdy Black Plastic | Ideal for Oil Transmission Fluid Gasoline Additives](https://m.media-amazon.com/images/I/31q7WxOtZcL.jpg)**ROAD GENIE Auto Long Neck Funnel | Pack of 2 | 18 (45.7 cm) Length 5 (12.7 cm) Diameter Mouth | Sturdy Black Plastic | Ideal for Oil Transmission Fluid Gasoline Additives**ROAD GENIE**$12.38**4.8★**▲ 185%**](https://www.amazon.com/dp/B007A6G45W) [![Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Black (1-Pack))](https://m.media-amazon.com/images/I/41OtVin-pgL.jpg)**Long-Neck Oil Funnel for Automotive Multi-Function Plastic Funnel for Oil Gas & Lubricants Universal Car Accessory (Black (1-Pack))**Cartisen**$7.79**4.6★**▲ 172%**](https://www.amazon.com/dp/B0FN4N7NNS) [![2PCS Long Neck Oil Funnels Multi-Purpose Spill Saver Funnel Plastic Funnel for Filling Automotive Oils Lubricants Engine Oils Water Diesel Fuel Kerosene and Other Liquids (Small Red+Orange)](https://m.media-amazon.com/images/I/31WkNeCZscL.jpg)**2PCS Long Neck Oil Funnels Multi-Purpose Spill Saver Funnel Plastic Funnel for Filling Automotive Oils Lubricants Engine Oils Water Diesel Fuel Kerosene and Other Liquids (Small Red+Orange)**JOYCOURT**$7.00**4.6★**▲ 170%**](https://www.amazon.com/dp/B0DZ2KX81S) [![3-Pack Long-Neck Oil Funnels 11 Multi-Purpose Funnels for Automotive & Motorcycle Use Reusable Funnel for Oil Gas & Transmission Fluid (Orange&Blue&Black)](https://m.media-amazon.com/images/I/41FLRW4qq9L.jpg)**3-Pack Long-Neck Oil Funnels 11 Multi-Purpose Funnels for Automotive & Motorcycle Use Reusable Funnel for Oil Gas & Transmission Fluid (Orange&Blue&Black)**Cartisen**$9.97**4.8★**▲ 145%**](https://www.amazon.com/dp/B0FSK1QM1V) [![5-Piece Automotive Oil Funnel Set with Flexible Neck Filter Screen Wide Mouth for Gas Oil Coolant Engine Oil](https://m.media-amazon.com/images/I/418ro3lrxOL.jpg)**5-Piece Automotive Oil Funnel Set with Flexible Neck Filter Screen Wide Mouth for Gas Oil Coolant Engine Oil**Cartisen**$9.78**4.6★**▲ 141%**](https://www.amazon.com/dp/B0FMYSGHFW)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +5.8% search growth over the last 90 days.

5K3KSpike '24Holiday '24Holiday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Advertised Vs Actual Product**16%

*“As advertised”*

**Quality-Overall**14%

*“This is very well made product”*

**Value For Money**13%

*“Good Value”*

**Ease Of Use**8%

*“Easy to use”*

**Efficiency**7%

*“Works great for special circumstances”*

**Size-Overall**7%

*“Good fit”*

**Flexibility**5%

*“love the flexibility”*

**Leak-Proof**4%

*“at least it doesn't leak”*

**Durability**3%

*“Durable”*

**Strength**3%

*“Well built”*

### **What buyers complain about **

**Size-Overall**23%

*“Very small”*

**Quality-Overall**20%

*“the quality is pretty cheap as well”*

**Strength**7%

*“Too flimsy”*

**Advertised Vs Actual Product**6%

*“Inaccurate product description”*

**Thickness**6%

*“Its a bit thinner than I expected”*

**Durability**5%

*“Broke”*

**Material Quality**4%

*“Cheap plastic”*

**Leak-Proof**4%

*“leaks”*

**Value For Money**3%

*“It is 1$ Temu crap”*

**Flexibility**2%

*“does NOT have a flexible hose. or any hose”*

### **Top return reasons **

**Size-Overall**55%

**Advertised Vs Actual Product**6%

**Quality-Overall**5%

**Value For Money**5%

**Material Quality**4%

**Leak-Proof**4%

**Defective Material/Parts**4%

**Strength**4%

**Functionality-Overall**3%

**Flexibility**2%