---
title: "ford explorer floor mats — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/ford-explorer-floor-mats"
last_updated: "2026-07-10T00:04:10.776Z"
locale: en
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  description: "a small market ($402K/yr) — ford explorer floor mats doesn't clear our bar today."
  "og:description": "a small market ($402K/yr) — ford explorer floor mats doesn't clear our bar today."
  "og:title": "ford explorer floor mats — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
---

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# **ford explorer floor mats**

**Skip it****48/100 **

a small market ($402K/yr) — ford explorer floor mats doesn't clear our bar today.

**Market/yr**

**$402K**

**Growth (1y)**

**+155.4%**

**Products**

**21**

**Brands**

**18**

was 33 a year ago

**Sellers**

**40**

**Price range**

**$33.75–$189.04**

**Returns**

**4.8%**

**Rating**

**4.6★**

**Skip it**

Scored 48/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**20**

 ×0.30

Growth

**71**

 ×0.30

Competition

**57**

 ×0.20

Quality gap

**30**

 ×0.10

Returns

**61**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +155.4% year over year.

4K2KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Mar · busiest ÷ quietest = 1.7×

## **Competition**

- HOUCLEMIC28% - JOULARISE13% - CARTIST8% - LASFIT7% - Partzer6% - SANBAN-AXE4% - Other (12 brands)34%

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them. 18 brands and 40 sellers compete here.

**Brands**

**18 **▼falling

was 33 a year ago

**Sellers**

**40**

**Top 5 brand share**

**62%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Floor Mats for 2020-2025 2026 Ford Explorer Accessories Cargo Mat with Backrest Mat All Weather TPE Waterproof for Ford Explorer 6 Passenger Captain Seat ST Accessories 2025 2024 2023](https://m.media-amazon.com/images/I/5164wNjV-PL.jpg) [**Floor Mats for 2020-2025 2026 Ford Explorer Accessories Cargo Mat with Backrest Mat All Weather TPE Waterproof for Ford Explorer 6 Passenger Captain Seat ST Accessories 2025 2024 2023**](https://www.amazon.com/dp/B0D46CW33T)

HOUCLEMIC$134.524.7★38826%▼falling

2
![JOULARISE Floor Mats for 2020-2025 2026 Ford Explorer 6 Seats Captain Chairs Car Mat Accessories All Weather TPE Cargo Mat Backrest Mat Active/ST Line/ST/Platinum](https://m.media-amazon.com/images/I/51pw+oKtSWL.jpg) [**JOULARISE Floor Mats for 2020-2025 2026 Ford Explorer 6 Seats Captain Chairs Car Mat Accessories All Weather TPE Cargo Mat Backrest Mat Active/ST Line/ST/Platinum**](https://www.amazon.com/dp/B0DC4D4L3M)

JOULARISE$130.424.7★3747%▼falling

3
![LASFIT Floor Mats & Cargo Liner with Backrest Mat for Ford Explorer 2022-2025 2026 6 Passenger Custom Fit All Weather Protector TPE Easy Clean Floor Liners Car Mats for Explorer Accessories Black](https://m.media-amazon.com/images/I/410h7tk4XAL.jpg) [**LASFIT Floor Mats & Cargo Liner with Backrest Mat for Ford Explorer 2022-2025 2026 6 Passenger Custom Fit All Weather Protector TPE Easy Clean Floor Liners Car Mats for Explorer Accessories Black**](https://www.amazon.com/dp/B0FDKCRM21)

LASFIT$189.044.7★2,5067%▲rising

4
![JOULARISE Floor Mats Cargo Mat Set for 2015-2019 Ford Explorer 7 Seats Extra Sub-Trunk Mat and Door Sill Guards All Weather TPE Floor Liners Cargo Liner Trunk Lower Mat Accessories](https://m.media-amazon.com/images/I/515N45J7uNL.jpg) [**JOULARISE Floor Mats Cargo Mat Set for 2015-2019 Ford Explorer 7 Seats Extra Sub-Trunk Mat and Door Sill Guards All Weather TPE Floor Liners Cargo Liner Trunk Lower Mat Accessories**](https://www.amazon.com/dp/B0FYF45CT4)

JOULARISE$133.004.7★3747%▲rising

5
![Floor Mats for Ford Explorer 2020-2025 2026 Captain Chairs (Only Fit 6 Seats) All Weather Cargo Liner for Explorer Accessories Active/ST Line/ST/Platinum Car Accessories Heavy Duty Car Mats](https://m.media-amazon.com/images/I/31nVH7KutgL.jpg) [**Floor Mats for Ford Explorer 2020-2025 2026 Captain Chairs (Only Fit 6 Seats) All Weather Cargo Liner for Explorer Accessories Active/ST Line/ST/Platinum Car Accessories Heavy Duty Car Mats**](https://www.amazon.com/dp/B0DZN2RLPK)

CARTIST$96.124.5★5966%▲rising

6
![PARTZER Floor Mats for Ford Explorer 2020-2024 2025 2026 6-Seat (2nd Row Captain Seat) Custom Fit TPE All Weather Floor Liners 1st & 2nd Row & Cargo Mat & Backrest Mat Explorer Accessories](https://m.media-amazon.com/images/I/41AetItLHkL.jpg) [**PARTZER Floor Mats for Ford Explorer 2020-2024 2025 2026 6-Seat (2nd Row Captain Seat) Custom Fit TPE All Weather Floor Liners 1st & 2nd Row & Cargo Mat & Backrest Mat Explorer Accessories**](https://www.amazon.com/dp/B0FKNBQ1VV)

Partzer$91.024.7★2466%▼falling

7
![SANBAN-AXE Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford ExplorerTPE All Weather Protection Car Floor Liners with Foldable Big Cargo Liners Accessories](https://m.media-amazon.com/images/I/4155+a5u5SL.jpg) [**SANBAN-AXE Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford ExplorerTPE All Weather Protection Car Floor Liners with Foldable Big Cargo Liners Accessories**](https://www.amazon.com/dp/B0D81NLLGH)

SANBAN-AXE$125.884.6★7744%▼falling

8
![Rongtaod 6 Seats Floor Mats Compatible with 2020-2025 2026 Ford Explorer Captain Chairs Trunk Liner Cargo Liner Cargo Mat 2024 Explorer Accessories (Floor Mats+Trunk Mat with Backrest Mat)](https://m.media-amazon.com/images/I/41ORlBxTijL.jpg) [**Rongtaod 6 Seats Floor Mats Compatible with 2020-2025 2026 Ford Explorer Captain Chairs Trunk Liner Cargo Liner Cargo Mat 2024 Explorer Accessories (Floor Mats+Trunk Mat with Backrest Mat)**](https://www.amazon.com/dp/B0B4WB574T)

Rongtaod$127.204.4★1974%▲rising

9
![SHINJEW Floor Mats Compatible with Ford Explorer 7 Seat 2015-2019 All Weather Floor Liners Full Set 1th 2nd 3rd Waterproof Non-Slip TPE Custom Floor Mats Accessories for Car Front and Back](https://m.media-amazon.com/images/I/41GcOONH3zL.jpg) [**SHINJEW Floor Mats Compatible with Ford Explorer 7 Seat 2015-2019 All Weather Floor Liners Full Set 1th 2nd 3rd Waterproof Non-Slip TPE Custom Floor Mats Accessories for Car Front and Back**](https://www.amazon.com/dp/B0C6K44K35)

SHINJEW$91.854.6★754%▼falling

10

![Husky Liners Weatherbeater Floor Mats | Fits 2020-2026 Ford Explorer | Front & 2nd Row 4-pc Black - 99321](https://m.media-amazon.com/images/I/31l6Iy2Mx8L.jpg) [**Husky Liners Weatherbeater Floor Mats | Fits 2020-2026 Ford Explorer | Front & 2nd Row 4-pc Black - 99321**](https://www.amazon.com/dp/B07ZG9HW9G)

Husky Liners$127.814.5★1,1873%▼falling

11

![KARPAL Floor Mats for 2020-2026 Ford Explorer 6 & 7 Seats Custom Fit TPE All Weather Ford Explorer Accessories 1st & 2nd Row Floor Liner](https://m.media-amazon.com/images/I/41w5VrZ+75L.jpg) [**KARPAL Floor Mats for 2020-2026 Ford Explorer 6 & 7 Seats Custom Fit TPE All Weather Ford Explorer Accessories 1st & 2nd Row Floor Liner**](https://www.amazon.com/dp/B0CT5TH6QQ)

KARPAL$56.474.7★1,2813%▲rising

12

![Floor Mats for 2015-2018 2019 Ford Explorer Accessories 5PCS Cargo Mat Custom TPE All Weather Protection Full Coverage Trunk Liner & Floor Liner car Accessories](https://m.media-amazon.com/images/I/41in4iQzbpL.jpg) [**Floor Mats for 2015-2018 2019 Ford Explorer Accessories 5PCS Cargo Mat Custom TPE All Weather Protection Full Coverage Trunk Liner & Floor Liner car Accessories**](https://www.amazon.com/dp/B0F2HW354K)

WAYIDSS$125.174.8★1413%▼falling

13

![G-PLUS Floor Mats Fit for 2020-2025 Ford Explorer 2020 2021 2022 2023 2024 2025 TPE Custom Fit All Weather Protection 1st & 2nd Row Floor Liner Accessories Black Car Mats](https://m.media-amazon.com/images/I/41B6rHa77yL.jpg) [**G-PLUS Floor Mats Fit for 2020-2025 Ford Explorer 2020 2021 2022 2023 2024 2025 TPE Custom Fit All Weather Protection 1st & 2nd Row Floor Liner Accessories Black Car Mats**](https://www.amazon.com/dp/B0DP227TFC)

G-PLUS$60.184.6★3683%▲rising

14

![LJWAITO Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford Explorer TPE All Weather Protection Car Floor Liners with Foldable Big Cargo LinersFoldable Accessories](https://m.media-amazon.com/images/I/51-fbbtZ8DL.jpg) [**LJWAITO Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford Explorer TPE All Weather Protection Car Floor Liners with Foldable Big Cargo LinersFoldable Accessories**](https://www.amazon.com/dp/B0D5DGRQ8N)

LJWAITO$127.894.6★5673%—flat

15

![Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories](https://m.media-amazon.com/images/I/41UKQjgA-tL.jpg) [**Motor Trend FlexTough Floor Mats for Cars Black Deep Dish All-Weather Car Mats Waterproof Trim-to Fit Automotive Floor Mats for Cars Trucks SUV Universal Floor Liner Car Accessories**](https://www.amazon.com/dp/B01A5TLGJ4)

Motor Trend$33.754.3★125,5283%▼falling

**~~Showing 15 of 21 — show all ~~**

## **Product shelf**

All 21 tracked products in this niche.

Top sellersNewestTrending

[![Floor Mats for 2020-2025 2026 Ford Explorer Accessories Cargo Mat with Backrest Mat All Weather TPE Waterproof for Ford Explorer 6 Passenger Captain Seat ST Accessories 2025 2024 2023](https://m.media-amazon.com/images/I/5164wNjV-PL.jpg)**Floor Mats for 2020-2025 2026 Ford Explorer Accessories Cargo Mat with Backrest Mat All Weather TPE Waterproof for Ford Explorer 6 Passenger Captain Seat ST Accessories 2025 2024 2023** HOUCLEMIC**$134.52**4.7★388 reviews](https://www.amazon.com/dp/B0D46CW33T) [![JOULARISE Floor Mats for 2020-2025 2026 Ford Explorer 6 Seats Captain Chairs Car Mat Accessories All Weather TPE Cargo Mat Backrest Mat Active/ST Line/ST/Platinum](https://m.media-amazon.com/images/I/51pw+oKtSWL.jpg)**JOULARISE Floor Mats for 2020-2025 2026 Ford Explorer 6 Seats Captain Chairs Car Mat Accessories All Weather TPE Cargo Mat Backrest Mat Active/ST Line/ST/Platinum** JOULARISE**$130.42**4.7★374 reviews](https://www.amazon.com/dp/B0DC4D4L3M) [![LASFIT Floor Mats & Cargo Liner with Backrest Mat for Ford Explorer 2022-2025 2026 6 Passenger Custom Fit All Weather Protector TPE Easy Clean Floor Liners Car Mats for Explorer Accessories Black](https://m.media-amazon.com/images/I/410h7tk4XAL.jpg)**LASFIT Floor Mats & Cargo Liner with Backrest Mat for Ford Explorer 2022-2025 2026 6 Passenger Custom Fit All Weather Protector TPE Easy Clean Floor Liners Car Mats for Explorer Accessories Black** LASFIT**$189.04**4.7★2,506 reviews](https://www.amazon.com/dp/B0FDKCRM21) [![JOULARISE Floor Mats Cargo Mat Set for 2015-2019 Ford Explorer 7 Seats Extra Sub-Trunk Mat and Door Sill Guards All Weather TPE Floor Liners Cargo Liner Trunk Lower Mat Accessories](https://m.media-amazon.com/images/I/515N45J7uNL.jpg)**JOULARISE Floor Mats Cargo Mat Set for 2015-2019 Ford Explorer 7 Seats Extra Sub-Trunk Mat and Door Sill Guards All Weather TPE Floor Liners Cargo Liner Trunk Lower Mat Accessories** JOULARISE**$133.00**4.7★374 reviews](https://www.amazon.com/dp/B0FYF45CT4) [![Floor Mats for Ford Explorer 2020-2025 2026 Captain Chairs (Only Fit 6 Seats) All Weather Cargo Liner for Explorer Accessories Active/ST Line/ST/Platinum Car Accessories Heavy Duty Car Mats](https://m.media-amazon.com/images/I/31nVH7KutgL.jpg)**Floor Mats for Ford Explorer 2020-2025 2026 Captain Chairs (Only Fit 6 Seats) All Weather Cargo Liner for Explorer Accessories Active/ST Line/ST/Platinum Car Accessories Heavy Duty Car Mats** CARTIST**$96.12**4.5★596 reviews](https://www.amazon.com/dp/B0DZN2RLPK) [![PARTZER Floor Mats for Ford Explorer 2020-2024 2025 2026 6-Seat (2nd Row Captain Seat) Custom Fit TPE All Weather Floor Liners 1st & 2nd Row & Cargo Mat & Backrest Mat Explorer Accessories](https://m.media-amazon.com/images/I/41AetItLHkL.jpg)**PARTZER Floor Mats for Ford Explorer 2020-2024 2025 2026 6-Seat (2nd Row Captain Seat) Custom Fit TPE All Weather Floor Liners 1st & 2nd Row & Cargo Mat & Backrest Mat Explorer Accessories** Partzer**$91.02**4.7★246 reviews](https://www.amazon.com/dp/B0FKNBQ1VV) [![SANBAN-AXE Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford ExplorerTPE All Weather Protection Car Floor Liners with Foldable Big Cargo Liners Accessories](https://m.media-amazon.com/images/I/4155+a5u5SL.jpg)**SANBAN-AXE Floor Mats & Large Trunk Mat for 2015-2017 2018 2019 Ford ExplorerTPE All Weather Protection Car Floor Liners with Foldable Big Cargo Liners Accessories** SANBAN-AXE**$125.88**4.6★774 reviews](https://www.amazon.com/dp/B0D81NLLGH) [![Rongtaod 6 Seats Floor Mats Compatible with 2020-2025 2026 Ford Explorer Captain Chairs Trunk Liner Cargo Liner Cargo Mat 2024 Explorer Accessories (Floor Mats+Trunk Mat with Backrest Mat)](https://m.media-amazon.com/images/I/41ORlBxTijL.jpg)**Rongtaod 6 Seats Floor Mats Compatible with 2020-2025 2026 Ford Explorer Captain Chairs Trunk Liner Cargo Liner Cargo Mat 2024 Explorer Accessories (Floor Mats+Trunk Mat with Backrest Mat)** Rongtaod**$127.20**4.4★197 reviews](https://www.amazon.com/dp/B0B4WB574T)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**46%

*“fit my car perfectly”*

**Quality-Overall**13%

*“A very versatile option of very good quality”*

**Value For Money**10%

*“Excellent for the money”*

**Assembly/Installation**4%

*“Easy Install”*

**Ease Of Cleaning**3%

*“my car is clean”*

**Durability**3%

*“They are very durable”*

**Advertised Vs Actual Product**2%

*“Fits as description described”*

**Material Quality**2%

*“sturdy material”*

**Strength**2%

*“Very sturdy”*

**Thickness**1%

*“The mats are good quality, theyre thick and they really do look nice”*

### **What buyers complain about **

**Size-Overall**26%

*“It is slightly too short”*

**Smell**18%

*“Bad chemical smell”*

**Compatibility-Overall**8%

*“Do not fit”*

**Quality-Overall**5%

*“Terrible quality”*

**Thickness**3%

*“The material itself is pretty thick”*

**Material Quality**2%

*“Buyer beware - material is cheap, dangerous and overall terrible product”*

**Grip**2%

*“not staying in place”*

**Advertised Vs Actual Product**1%

*“Misleading product description”*

**Defective Material/Parts**1%

*“Floor Mats arrived damaged and missing sections”*

**Durability**1%

*“Coming Apart”*

#### **Top return reasons**- Size-Overall69% - Compatibility-Overall11% - Advertised Vs Actual Product4% - Smell2% - Value For Money2% - Quality-Overall2% - Material Quality2% - Width1% - Functionality-Overall1% - Defective Material/Parts1%