--- title: "decals — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/automotive/decals" last_updated: "2026-07-09T23:40:05.271Z" locale: en meta: description: "decals shows a fragmented shelf (top 5 take 18% of clicks), but a small market ($57K/yr) keeps it on the watch list." "og:description": "decals shows a fragmented shelf (top 5 take 18% of clicks), but a small market ($57K/yr) keeps it on the watch list." "og:title": "decals — Niche Verdict: Worth a look (56/100) | Amazon United States - Flapen" --- Back to Flapen home # **decals** **Worth a look****56/100 ** decals shows a fragmented shelf (top 5 take 18% of clicks), but a small market ($57K/yr) keeps it on the watch list. **Market/yr** **$57K** **Growth (1y)** **+197.9%** **Products** **126** **Brands** **99** was 112 a year ago **Sellers** **133** **Price range** **$2.27–$39.64** **Returns** **0.8%** **Rating** **4.5★** **Worth a look** Scored 56/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **3** ×0.30 Growth **76** ×0.30 Competition **97** ×0.20 Quality gap **39** ×0.10 Returns **94** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +197.9% year over year. 19K10KJul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND No pronounced peak months · busiest ÷ quietest = 1.2× ## **Competition** - Puraesla5% - LakoArt5% - Rapid Vinyl5% - AnewDecals3% - Lydosoco3% - CustomDecal US3% - Other (93 brands)76% Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen. 99 brands and 133 sellers compete here. **Brands** **99 **▼falling was 112 a year ago **Sellers** **133** **Top 5 brand share** **21%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats](https://m.media-amazon.com/images/I/61WDYOw6JNL.jpg) [**200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats**](https://www.amazon.com/dp/B0F8B58PBN) LakoArt$11.994.7★1,3715%▼falling 2 ![Rapid Vinyl - Custom Vinyl Lettering & Numbers Your Size and Color. Gloss & Matte Options for Auto Business Window Boat Car Door Sign Truck Windshield & Vehicle](https://m.media-amazon.com/images/I/51zw9BQ611L.jpg) [**Rapid Vinyl - Custom Vinyl Lettering & Numbers Your Size and Color. Gloss & Matte Options for Auto Business Window Boat Car Door Sign Truck Windshield & Vehicle**](https://www.amazon.com/dp/B0DL3T4DR9) Rapid Vinyl$17.704.6★3764%▲rising 3 ![Personalized Design Your Own Name - Custom Vinyl Sticker Car Window - Boat - Lettering JDM Automotive Windshield Graphic Name Letter Auto Vehicle Door Banner - Custom Vinyl Decal](https://m.media-amazon.com/images/I/51DyNjqYgiL.jpg) [**Personalized Design Your Own Name - Custom Vinyl Sticker Car Window - Boat - Lettering JDM Automotive Windshield Graphic Name Letter Auto Vehicle Door Banner - Custom Vinyl Decal**](https://www.amazon.com/dp/B0929CTV96) AnewDecals$14.154.4★6,2663%▲rising 4 ![Aesthetic Downtown Girls Stickers Pack Trendy Y2K Stickers(50)](https://m.media-amazon.com/images/I/61sk0G2VCiL.jpg) [**Aesthetic Downtown Girls Stickers Pack Trendy Y2K Stickers(50)**](https://www.amazon.com/dp/B0DF2LMR51) Lydosoco$5.224.6★1,0233%▼falling 5 ![Personalized Custom Vinyl Lettering (Any Color Any Size) for Business Cars Trucks Boats Marine MC DOT Doors Windows Glass Signs Windshields Letters Numbers Clipart Image Social Media Decal Bumper Stickers](https://m.media-amazon.com/images/I/51nCKlpYjgL.jpg) [**Personalized Custom Vinyl Lettering (Any Color Any Size) for Business Cars Trucks Boats Marine MC DOT Doors Windows Glass Signs Windshields Letters Numbers Clipart Image Social Media Decal Bumper Stickers**](https://www.amazon.com/dp/B0CTQ5WDPG) CustomDecal US$16.504.7★1,0843%▼falling 6 ![60pcs Coquette Stickers Cute Vinyl Laptop Stickers Waterproof Aesthetic Stickers Pink Sticker Pack for Girls Water Bottles Laptop Computer Phone Guitar (60 Coquette Stickers)](https://m.media-amazon.com/images/I/510a0i8Ji0L.jpg) [**60pcs Coquette Stickers Cute Vinyl Laptop Stickers Waterproof Aesthetic Stickers Pink Sticker Pack for Girls Water Bottles Laptop Computer Phone Guitar (60 Coquette Stickers)**](https://www.amazon.com/dp/B0CYNZ1K6H) FYFDLLTF$4.354.7★9803%▼falling 7 ![306pcs Funny Meme Vinyl Stickers Pack Large Bulk Sticker for Laptop Phone Water Bottles Computer Cars... Vine Sticker Decal DIY Dcor for Bumper Accesory](https://m.media-amazon.com/images/I/61GzjnUm3mL.jpg) [**306pcs Funny Meme Vinyl Stickers Pack Large Bulk Sticker for Laptop Phone Water Bottles Computer Cars... Vine Sticker Decal DIY Dcor for Bumper Accesory**](https://www.amazon.com/dp/B0BKYN1S4B) Puraesla$13.964.7★1,8193%▼falling 8 ![Custom Vinyl Lettering (Any Size & Color)](https://m.media-amazon.com/images/I/41pk+yMA5dL.jpg) [**Custom Vinyl Lettering (Any Size & Color)**](https://www.amazon.com/dp/B0DP5QRWZ2) 1060 Graphics$20.334.4★10,4033%▲rising 9 ![Custom Vinyl Decals | Your Own Personalized Decal | Car Auto Glass Window Business Letters Numbers | Any Design Text Image or Logo](https://m.media-amazon.com/images/I/41+7rOi554L.jpg) [**Custom Vinyl Decals | Your Own Personalized Decal | Car Auto Glass Window Business Letters Numbers | Any Design Text Image or Logo**](https://www.amazon.com/dp/B081HT52TV) VyoletShop$14.614.1★1,8712%▼falling 10 ![Sunshine Stickers Custom Waterproof Vinyl Stickers with Your Image Photo Text or Logo | Personalized Dishwasher Safe Label for Business Logo](https://m.media-amazon.com/images/I/41XlG+OhDML.jpg) [**Sunshine Stickers Custom Waterproof Vinyl Stickers with Your Image Photo Text or Logo | Personalized Dishwasher Safe Label for Business Logo**](https://www.amazon.com/dp/B0B4FQ3THS) SUNSHINE STICKERS$26.014.6★3,2862%—flat 11 ![Fuck Off QR Code Sticker - Funny Prank Joke Gag Gift Idea for Best Friend - 3.5 x 3.5 inch - Vinyl Sticker Decal - Funny Sarcastic Decal Meme for Water Bottles or Laptop - Made in USA (2 Pack)](https://m.media-amazon.com/images/I/41SZQdMOS3L.jpg) [**Fuck Off QR Code Sticker - Funny Prank Joke Gag Gift Idea for Best Friend - 3.5 x 3.5 inch - Vinyl Sticker Decal - Funny Sarcastic Decal Meme for Water Bottles or Laptop - Made in USA (2 Pack)**](https://www.amazon.com/dp/B0DYDB37D1) Gelid$5.144.6★1892%▲rising 12 ![Custom Business Decals Stickers Vinyl - Personalized Logo Decal Vinyl Signs - Customized Window Decal with Logo - Waterproof Custom Stickers for Business Home Office](https://m.media-amazon.com/images/I/51MEIIDkNdL.jpg) [**Custom Business Decals Stickers Vinyl - Personalized Logo Decal Vinyl Signs - Customized Window Decal with Logo - Waterproof Custom Stickers for Business Home Office**](https://www.amazon.com/dp/B0DPG41TFC) SolowayDecor$27.903.7★2732%▲rising 13 ![Blancas 3 Its Fine Im Fine Everything is Fine Sticker Vinyl Stickers Laptop Decal Water Bottle Sticker Car Decal Skateboard Stickers Funny Stickers Small Gift](https://m.media-amazon.com/images/I/41uTed25i7L.jpg) [**Blancas 3 Its Fine Im Fine Everything is Fine Sticker Vinyl Stickers Laptop Decal Water Bottle Sticker Car Decal Skateboard Stickers Funny Stickers Small Gift**](https://www.amazon.com/dp/B0BDZCYKNK) Blancas$2.274.7★7522%▲rising 14 ![GudaAphrmix 9Pcs Funny Colorful Birds Vinyl Decals on Branch Wall Easy Peel and Stick Watercolor Patterns Cute Birds Vinyl Wall Stickers for Women Students Girl Boys Room Wide Applications Decor](https://m.media-amazon.com/images/I/51kMHSut-3L.jpg) [**GudaAphrmix 9Pcs Funny Colorful Birds Vinyl Decals on Branch Wall Easy Peel and Stick Watercolor Patterns Cute Birds Vinyl Wall Stickers for Women Students Girl Boys Room Wide Applications Decor**](https://www.amazon.com/dp/B0DHCN5XFS) GudaAphrmix$10.034.4★2592%—flat 15 ![Racing Gear Decal Sticker Mx Motocross Dirt Bike ATV 2 Sheets #R203 by Rockstar](https://m.media-amazon.com/images/I/51LB14whmYL.jpg) [**Racing Gear Decal Sticker Mx Motocross Dirt Bike ATV 2 Sheets #R203 by Rockstar**](https://www.amazon.com/dp/B00A9UXOJ0) Racing Decal$6.314.4★1,3151%▲rising **~~Showing 15 of 126 — show all ~~** ## **Product shelf** All 126 tracked products in this niche. Top sellersNewestTrending [![200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats](https://m.media-amazon.com/images/I/61WDYOw6JNL.jpg)**200 PCS Funny Holographic Stickers for Adults Waterproof Vinyl Sarcastic Meme Decals for Laptop Water Bottle Phone Kindle Journal Scrapbook Bumper Skateboard Luggage No Repeats** LakoArt**$11.99**4.7★1,371 reviews](https://www.amazon.com/dp/B0F8B58PBN) [![Rapid Vinyl - Custom Vinyl Lettering & Numbers Your Size and Color. Gloss & Matte Options for Auto Business Window Boat Car Door Sign Truck Windshield & Vehicle](https://m.media-amazon.com/images/I/51zw9BQ611L.jpg)**Rapid Vinyl - Custom Vinyl Lettering & Numbers Your Size and Color. Gloss & Matte Options for Auto Business Window Boat Car Door Sign Truck Windshield & Vehicle** Rapid Vinyl**$17.70**4.6★376 reviews](https://www.amazon.com/dp/B0DL3T4DR9) [![Personalized Design Your Own Name - Custom Vinyl Sticker Car Window - Boat - Lettering JDM Automotive Windshield Graphic Name Letter Auto Vehicle Door Banner - Custom Vinyl Decal](https://m.media-amazon.com/images/I/51DyNjqYgiL.jpg)**Personalized Design Your Own Name - Custom Vinyl Sticker Car Window - Boat - Lettering JDM Automotive Windshield Graphic Name Letter Auto Vehicle Door Banner - Custom Vinyl Decal** AnewDecals**$14.15**4.4★6,266 reviews](https://www.amazon.com/dp/B0929CTV96) [![Aesthetic Downtown Girls Stickers Pack Trendy Y2K Stickers(50)](https://m.media-amazon.com/images/I/61sk0G2VCiL.jpg)**Aesthetic Downtown Girls Stickers Pack Trendy Y2K Stickers(50)** Lydosoco**$5.22**4.6★1,023 reviews](https://www.amazon.com/dp/B0DF2LMR51) [![Personalized Custom Vinyl Lettering (Any Color Any Size) for Business Cars Trucks Boats Marine MC DOT Doors Windows Glass Signs Windshields Letters Numbers Clipart Image Social Media Decal Bumper Stickers](https://m.media-amazon.com/images/I/51nCKlpYjgL.jpg)**Personalized Custom Vinyl Lettering (Any Color Any Size) for Business Cars Trucks Boats Marine MC DOT Doors Windows Glass Signs Windshields Letters Numbers Clipart Image Social Media Decal Bumper Stickers** CustomDecal US**$16.50**4.7★1,084 reviews](https://www.amazon.com/dp/B0CTQ5WDPG) [![60pcs Coquette Stickers Cute Vinyl Laptop Stickers Waterproof Aesthetic Stickers Pink Sticker Pack for Girls Water Bottles Laptop Computer Phone Guitar (60 Coquette Stickers)](https://m.media-amazon.com/images/I/510a0i8Ji0L.jpg)**60pcs Coquette Stickers Cute Vinyl Laptop Stickers Waterproof Aesthetic Stickers Pink Sticker Pack for Girls Water Bottles Laptop Computer Phone Guitar (60 Coquette Stickers)** FYFDLLTF**$4.35**4.7★980 reviews](https://www.amazon.com/dp/B0CYNZ1K6H) [![306pcs Funny Meme Vinyl Stickers Pack Large Bulk Sticker for Laptop Phone Water Bottles Computer Cars... Vine Sticker Decal DIY Dcor for Bumper Accesory](https://m.media-amazon.com/images/I/61GzjnUm3mL.jpg)**306pcs Funny Meme Vinyl Stickers Pack Large Bulk Sticker for Laptop Phone Water Bottles Computer Cars... Vine Sticker Decal DIY Dcor for Bumper Accesory** Puraesla**$13.96**4.7★1,819 reviews](https://www.amazon.com/dp/B0BKYN1S4B) [![Custom Vinyl Lettering (Any Size & Color)](https://m.media-amazon.com/images/I/41pk+yMA5dL.jpg)**Custom Vinyl Lettering (Any Size & Color)** 1060 Graphics**$20.33**4.4★10,403 reviews](https://www.amazon.com/dp/B0DP5QRWZ2) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**32% *“AMAZING QUALITY”* **Adhesion/Stickiness**11% *“Adhesive was good”* **Advertised Vs Actual Product**10% *“Does the job”* **Value For Money**6% *“fair price”* **Color**6% *“Color is accurate”* **Ease Of Use**6% *“Easy peasy”* **Size-Overall**5% *“the size is perfect for what I wanted”* **Durability**3% *“Durable as expected”* **Design-Overall**3% *“Cool design”* **Fun/Entertainment Experience**2% *“Fun gift”* ### **What buyers complain about ** **Adhesion/Stickiness**17% *“Bad adhesive”* **Size-Overall**14% *“Too big”* **Quality-Overall**13% *“quality is not consistent”* **Advertised Vs Actual Product**6% *“Not as described”* **Ease Of Use**6% *“hard to put on”* **Value For Money**6% *“What a waste of money”* **Durability**4% *“can rip”* **Color**3% *“bad color”* **Functionality-Overall**3% *“Doesn't work”* **Print Quality**2% *“Print was fuzzy”* #### **Top return reasons**- Size-Overall34% - Adhesion/Stickiness19% - Advertised Vs Actual Product14% - Value For Money5% - Color4% - Quality-Overall3% - Material Quality3% - Functionality-Overall2% - Defective Material/Parts2% - Design-Overall1%