---
title: "black leather dye — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/black-leather-dye"
last_updated: "2026-07-10T02:37:41.283Z"
locale: en
meta:
  description: "a small market ($216K/yr) — black leather dye doesn't clear our bar today."
  "og:description": "a small market ($216K/yr) — black leather dye doesn't clear our bar today."
  "og:title": "black leather dye — Niche Verdict: Skip it (42/100) | Amazon United States - Flapen"
---

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# **black leather dye**

**Skip it****42/100 **

a small market ($216K/yr) — black leather dye doesn't clear our bar today.

**Market/yr**

**$216K**

**Growth (1y)**

**+143.1%**

**Products**

**14**

**Brands**

**7**

was 7 a year ago

**Sellers**

**72**

**Price range**

**$7.13–$24.72**

**Returns**

**1.7%**

**Rating**

**4.5★**

**Skip it**

Scored 42/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**11**

 ×0.30

Growth

**70**

 ×0.30

Competition

**24**

 ×0.20

Quality gap

**39**

 ×0.10

Returns

**87**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +143.1% year over year.

5K3KBlack Friday '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

## **Competition**

- Angelus57% - Fiebing's22% - Griffin8% - drtulz5% - KIWI3% - Tough 12% - Other (1 brands)2%

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack. 7 brands and 72 sellers compete here.

**Brands**

**7 **—flat

was 7 a year ago

**Sellers**

**72**

**Top 5 brand share**

**96%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Jet Black)](https://m.media-amazon.com/images/I/51pIIhccU+L.jpg) [**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Jet Black)**](https://www.amazon.com/dp/B0CFG1S5CY)

Angelus$12.154.5★1,61228%▲rising

2
![Angelus Leather Dye Permanent Leather Dye for Shoes Boots Bags Crafts Furniture & More - 3 fl oz Jet Black](https://m.media-amazon.com/images/I/51IgiiEBCVL.jpg) [**Angelus Leather Dye Permanent Leather Dye for Shoes Boots Bags Crafts Furniture & More - 3 fl oz Jet Black**](https://www.amazon.com/dp/B01L9DVKG4)

Angelus$12.034.6★7,93018%▼falling

3
![Fiebings Leathercolors 4 oz Black 50-2026-BK](https://m.media-amazon.com/images/I/41OqjSTWdmL.jpg) [**Fiebings Leathercolors 4 oz Black 50-2026-BK**](https://www.amazon.com/dp/B00A2APQGQ)

Fiebing's$7.904.5★19913%▲rising

4
![Griffin Black Leather Dye for Shoes & Boots 2.5oz Repairs Scuffs Scratches & Fading Permanent Leather & Suede Dye for Furniture Car Seats Jackets Upholstery & More Made in USA](https://m.media-amazon.com/images/I/31e1ijXdaWL.jpg) [**Griffin Black Leather Dye for Shoes & Boots 2.5oz Repairs Scuffs Scratches & Fading Permanent Leather & Suede Dye for Furniture Car Seats Jackets Upholstery & More Made in USA**](https://www.amazon.com/dp/B007SI68IU)

Griffin$9.474.3★1,9978%▲rising

5
![Fiebings Pro Dye Black 4 oz. - Professional Oil Dye for Leather](https://m.media-amazon.com/images/I/41Q9ricT-dL.jpg) [**Fiebings Pro Dye Black 4 oz. - Professional Oil Dye for Leather**](https://www.amazon.com/dp/B008ROPJXE)

Fiebing's$12.434.7★4,2857%▼falling

6
![drtulz Black Leather Recoloring Balm Leather Color Restorer Conditioner Leather Repair Kits for Vinyl Furniture Sofa Car Seats Shoes - Repair Leather Color on Faded & Scratched Leather Couches](https://m.media-amazon.com/images/I/412bhpiP6KL.jpg) [**drtulz Black Leather Recoloring Balm Leather Color Restorer Conditioner Leather Repair Kits for Vinyl Furniture Sofa Car Seats Shoes - Repair Leather Color on Faded & Scratched Leather Couches**](https://www.amazon.com/dp/B08LKPWTWK)

drtulz$19.194.4★3,9565%▼falling

7
![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Burgundy)](https://m.media-amazon.com/images/I/512s5QKjgoL.jpg) [**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Burgundy)**](https://www.amazon.com/dp/B0CFG4ZHCM)

Angelus$11.994.5★1,6124%▲rising

8
![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Brown)](https://m.media-amazon.com/images/I/51x3W1hSg+L.jpg) [**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Brown)**](https://www.amazon.com/dp/B0CFG4WZJH)

Angelus$12.064.5★1,6123%▲rising

9
![KIWI Leather Dye Restorer | For Shoes Boots Furniture Jacket Briefcase and More | Black | Includes Sponge Applicator](https://m.media-amazon.com/images/I/41ezlb1XJcS.jpg) [**KIWI Leather Dye Restorer | For Shoes Boots Furniture Jacket Briefcase and More | Black | Includes Sponge Applicator**](https://www.amazon.com/dp/B001T8OE4U)

KIWI$9.234.6★1,6153%▼falling

10

![Angelus Acrylic Leather Paint 1 Fl Oz Black - Professional Flexible Crack Scratch Peel Resistant Leather Paint for Shoes Sneakers Canvas Furniture and Other Leather Projects](https://m.media-amazon.com/images/I/41roQCxrC1L.jpg) [**Angelus Acrylic Leather Paint 1 Fl Oz Black - Professional Flexible Crack Scratch Peel Resistant Leather Paint for Shoes Sneakers Canvas Furniture and Other Leather Projects**](https://www.amazon.com/dp/B0196T93QC)

Angelus$7.134.6★49,8253%—flat

11

![Fiebings Leather Stain 4fl Oz Black](https://m.media-amazon.com/images/I/41OkwJQQwsL.jpg) [**Fiebings Leather Stain 4fl Oz Black**](https://www.amazon.com/dp/B00A2APMH4)

Fiebing's$9.054.5★6332%▼falling

12

![Fiebings Leather Dye 4oz Black - Alcohol Based penetrating & Permanent Leather dye](https://m.media-amazon.com/images/I/416Umg11fGL.jpg) [**Fiebings Leather Dye 4oz Black - Alcohol Based penetrating & Permanent Leather dye**](https://www.amazon.com/dp/B000HHM20M)

Tough 1$10.984.5★15,4282%▼falling

13

![FORTIVO Leather Recoloring Balm Color Restorer Scratch Remover Couch Paint and Repair Leather Balm for Couches](https://m.media-amazon.com/images/I/41zzuiQWt9L.jpg) [**FORTIVO Leather Recoloring Balm Color Restorer Scratch Remover Couch Paint and Repair Leather Balm for Couches**](https://www.amazon.com/dp/B07WDRD583)

FORTIVO$24.724.4★15,8762%—flat

14

![Angelus Acrylic Leather Paint for Shoes Sneakers Leather Canvas Furniture and More - 4 fl oz Black](https://m.media-amazon.com/images/I/41IZvYpGMjL.jpg) [**Angelus Acrylic Leather Paint for Shoes Sneakers Leather Canvas Furniture and More - 4 fl oz Black**](https://www.amazon.com/dp/B0196T916Y)

Angelus$10.064.6★49,8252%▼falling

## **Product shelf**

All 14 tracked products in this niche.

Top sellersNewestTrending

[![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Jet Black)](https://m.media-amazon.com/images/I/51pIIhccU+L.jpg)**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Jet Black)** Angelus**$12.15**4.5★1,612 reviews](https://www.amazon.com/dp/B0CFG1S5CY) [![Angelus Leather Dye Permanent Leather Dye for Shoes Boots Bags Crafts Furniture & More - 3 fl oz Jet Black](https://m.media-amazon.com/images/I/51IgiiEBCVL.jpg)**Angelus Leather Dye Permanent Leather Dye for Shoes Boots Bags Crafts Furniture & More - 3 fl oz Jet Black** Angelus**$12.03**4.6★7,930 reviews](https://www.amazon.com/dp/B01L9DVKG4) [![Fiebings Leathercolors 4 oz Black 50-2026-BK](https://m.media-amazon.com/images/I/41OqjSTWdmL.jpg)**Fiebings Leathercolors 4 oz Black 50-2026-BK** Fiebing's**$7.90**4.5★199 reviews](https://www.amazon.com/dp/B00A2APQGQ) [![Griffin Black Leather Dye for Shoes & Boots 2.5oz Repairs Scuffs Scratches & Fading Permanent Leather & Suede Dye for Furniture Car Seats Jackets Upholstery & More Made in USA](https://m.media-amazon.com/images/I/31e1ijXdaWL.jpg)**Griffin Black Leather Dye for Shoes & Boots 2.5oz Repairs Scuffs Scratches & Fading Permanent Leather & Suede Dye for Furniture Car Seats Jackets Upholstery & More Made in USA** Griffin**$9.47**4.3★1,997 reviews](https://www.amazon.com/dp/B007SI68IU) [![Fiebings Pro Dye Black 4 oz. - Professional Oil Dye for Leather](https://m.media-amazon.com/images/I/41Q9ricT-dL.jpg)**Fiebings Pro Dye Black 4 oz. - Professional Oil Dye for Leather** Fiebing's**$12.43**4.7★4,285 reviews](https://www.amazon.com/dp/B008ROPJXE) [![drtulz Black Leather Recoloring Balm Leather Color Restorer Conditioner Leather Repair Kits for Vinyl Furniture Sofa Car Seats Shoes - Repair Leather Color on Faded & Scratched Leather Couches](https://m.media-amazon.com/images/I/412bhpiP6KL.jpg)**drtulz Black Leather Recoloring Balm Leather Color Restorer Conditioner Leather Repair Kits for Vinyl Furniture Sofa Car Seats Shoes - Repair Leather Color on Faded & Scratched Leather Couches** drtulz**$19.19**4.4★3,956 reviews](https://www.amazon.com/dp/B08LKPWTWK) [![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Burgundy)](https://m.media-amazon.com/images/I/512s5QKjgoL.jpg)**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Burgundy)** Angelus**$11.99**4.5★1,612 reviews](https://www.amazon.com/dp/B0CFG4ZHCM) [![Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Brown)](https://m.media-amazon.com/images/I/51x3W1hSg+L.jpg)**Angelus Leather Dye - Flexible Leather Dye for Shoes Boots Bags Crafts Furniture & More 3oz Dauber Included (Brown)** Angelus**$12.06**4.5★1,612 reviews](https://www.amazon.com/dp/B0CFG4WZJH)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**19%

*“Excellent Product”*

**Color**15%

*“Color is great”*

**Ease Of Use**10%

*“Easy to use”*

**Leather Quality**9%

*“covers leather nicely”*

**Advertised Vs Actual Product**8%

*“Exactly what I needed”*

**Efficiency**7%

*“But it performs well”*

**Value For Money**5%

*“Great Product at a Great Price”*

**Product Condition**5%

*“it looks BRAND NEW”*

**Coverage**4%

*“Covers well”*

**Paint Quality**2%

*“Paint seems good quality, and is for leather, vinyl, and other surfaces”*

### **What buyers complain about **

**Color**22%

*“They were a weird brown”*

**Paint Quality**8%

*“Its just black paint”*

**Quality-Overall**7%

*“Bad quality”*

**Adhesion/Stickiness**5%

*“would not stick”*

**Value For Money**4%

*“This is not enough product for the cost”*

**Instructions/User Manual/Troubleshooting**4%

*“Not as finicky as the instructions would indicate”*

**Moist/Dry**4%

*“dried a deep brown”*

**Smell**4%

*“smells a bit intense at first”*

**Functionality-Overall**3%

*“Not only did it fail to deliver the expected results”*

**Durability**3%

*“Not durable”*

#### **Top return reasons**- Color29% - Paint Quality13% - Functionality-Overall11% - Advertised Vs Actual Product10% - Value For Money6% - Leak-Proof4% - Maintenance And Repair3% - Product Condition3% - Size-Overall3% - Display Colors3%