--- title: "am107423 — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/automotive/am107423" last_updated: "2026-07-09T23:53:18.237Z" locale: en meta: description: "a small market ($147K/yr) — am107423 doesn't clear our bar today." "og:description": "a small market ($147K/yr) — am107423 doesn't clear our bar today." "og:title": "am107423 — Niche Verdict: Skip it (45/100) | Amazon United States - Flapen" --- Back to Flapen home # **am107423** **Skip it****45/100 ** a small market ($147K/yr) — am107423 doesn't clear our bar today. **Market/yr** **$147K** **Growth (1y)** **+172.9%** **Products** **19** **Brands** **15** was 7 a year ago **Sellers** **37** **Price range** **$8.05–$37.86** **Returns** **0.7%** **Rating** **4.6★** **Skip it** Scored 45/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **7** ×0.30 Growth **74** ×0.30 Competition **39** ×0.20 Quality gap **31** ×0.10 Returns **95** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +172.9% year over year. 3K1KBlack Friday '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Mar, Apr, May · busiest ÷ quietest = 6.6× ## **Competition** - John Deere42% - FHSJXR14% - BOLEWIN8% - Generic7% - Tvent4% - DVPARTS4% - Other (9 brands)20% The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them. 15 brands and 37 sellers compete here. **Brands** **15 **▲rising was 7 a year ago **Sellers** **37** **Top 5 brand share** **77%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![John Deere Original Equipment Oil Filter #AM107423 (2-Pack)](https://m.media-amazon.com/images/I/31lv8tbhNfL.jpg) [**John Deere Original Equipment Oil Filter #AM107423 (2-Pack)**](https://www.amazon.com/dp/B078KJZD1K) John Deere$19.804.8★42124%▲rising 2 ![John Deere Original Equipment Oil Filter #AM107423](https://m.media-amazon.com/images/I/31K99WB407L.jpg) [**John Deere Original Equipment Oil Filter #AM107423**](https://www.amazon.com/dp/B00850F70U) John Deere$10.664.8★1,40813%▼falling 3 ![FHSJXR 49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 2](https://m.media-amazon.com/images/I/41Xttc8fVZL.jpg) [**FHSJXR 49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 2**](https://www.amazon.com/dp/B0DQCLQ8PP) FHSJXR$13.114.7★13512%▲rising 4 ![2 PCS Engine Oil Filter AM107423 AM101054 Replaces 170 175 180 185 240 Oil Filter 49065-2078 49065-2071 49065-0724 Compatible with Kawasaki 15 HP -27 HP Engines](https://m.media-amazon.com/images/I/31-EOOTr-uL.jpg) [**2 PCS Engine Oil Filter AM107423 AM101054 Replaces 170 175 180 185 240 Oil Filter 49065-2078 49065-2071 49065-0724 Compatible with Kawasaki 15 HP -27 HP Engines**](https://www.amazon.com/dp/B09PDHN55D) BOLEWIN$13.434.6★1288%▼falling 5 ![Oil Filter AM107423 49065-7010 49065-0724 Is Applicable to FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models It Is An Engine Oil Filter for Club Car 1016467 2pcs](https://m.media-amazon.com/images/I/41Zm2qRmkEL.jpg) [**Oil Filter AM107423 49065-7010 49065-0724 Is Applicable to FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models It Is An Engine Oil Filter for Club Car 1016467 2pcs**](https://www.amazon.com/dp/B0FMJG9GHN) Generic$12.274.7★107%▲rising 6 ![Tvent AM107423 Oil Filter Replacement for Kawasaki 49065-2071 49065-2070 49065-2078 49065-0724 49065-7010 Fits FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models](https://m.media-amazon.com/images/I/31QCIRQgC4L.jpg) [**Tvent AM107423 Oil Filter Replacement for Kawasaki 49065-2071 49065-2070 49065-2078 49065-0724 49065-7010 Fits FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models**](https://www.amazon.com/dp/B0D8HZL1J8) Tvent$8.054.8★394%▲rising 7 ![John Deere Original Equipment Oil Filter - AM107423 (4pk)](https://m.media-amazon.com/images/I/31lv8tbhNfL.jpg) [**John Deere Original Equipment Oil Filter - AM107423 (4pk)**](https://www.amazon.com/dp/B078KJLC6B) John Deere$37.864.7★834%▲rising 8 ![DVPARTS Fuel and Oil Filter Kit AM107423 AM116304 for John Deere Equipment](https://m.media-amazon.com/images/I/31djFBOG1xL.jpg) [**DVPARTS Fuel and Oil Filter Kit AM107423 AM116304 for John Deere Equipment**](https://www.amazon.com/dp/B09H5H38CR) DVPARTS$11.534.5★474%▲rising 9 ![ANWTOTU 49065-0724 Oil Filter 49065-7010 for kawasaki FH381-721V FX850V FX801V FJ180V FH601-770D FX751-FX1000V Models AM107423 120-634 1016467 49065-2071Engine Oil Filter (2)](https://m.media-amazon.com/images/I/41Ywk5b78RL.jpg) [**ANWTOTU 49065-0724 Oil Filter 49065-7010 for kawasaki FH381-721V FX850V FX801V FJ180V FH601-770D FX751-FX1000V Models AM107423 120-634 1016467 49065-2071Engine Oil Filter (2)**](https://www.amazon.com/dp/B0G7TS5KGQ) ANWTOTU$12.754.6★304%▲rising 10 ![49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter (2)](https://m.media-amazon.com/images/I/41Ywk5b78RL.jpg) [**49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter (2)**](https://www.amazon.com/dp/B0GQDC9LQH) AHNTTGS$12.724.8★93%▲rising 11 ![49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 6](https://m.media-amazon.com/images/I/51T5Y1dsUbL.jpg) [**49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 6**](https://www.amazon.com/dp/B0DDT494F9) FHSJXR$25.574.7★1353%—flat 12 ![4 Pack AM107423 Oil Filter for John Deere AM101054 AM116304 Replace for Kawasaki 49065-0724 49065-7010 for Kawasaki FH721V FX801V FX850V FX1000V FJ180V FH601-770D Engines Lawn Mower](https://m.media-amazon.com/images/I/41WzAHscjRL.jpg) [**4 Pack AM107423 Oil Filter for John Deere AM101054 AM116304 Replace for Kawasaki 49065-0724 49065-7010 for Kawasaki FH721V FX801V FX850V FX1000V FJ180V FH601-770D Engines Lawn Mower**](https://www.amazon.com/dp/B0GWMNFKLP) TidiRob$20.095.0★63%▲rising 13 ![JDLLONG 11013-2109 Air Filter AM107423 Oil Filter Fit for Kawasaki FC420V FC400V FC401V 14HP Engine for John Deere 170 175 240 245 LX172 LX176 GT242 Lawn Mower 11013-2141 11013-2110](https://m.media-amazon.com/images/I/41iNBgPyzjL.jpg) [**JDLLONG 11013-2109 Air Filter AM107423 Oil Filter Fit for Kawasaki FC420V FC400V FC401V 14HP Engine for John Deere 170 175 240 245 LX172 LX176 GT242 Lawn Mower 11013-2141 11013-2110**](https://www.amazon.com/dp/B0F2Y4W9HY) JDLLONG$22.963.8★72%—flat 14 ![AWSZH 49065-0724 Oil Filter Compatible with FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models AM107423 120-634 49065-2071 1016467 49065-7010 oil filter elment Pack of 2](https://m.media-amazon.com/images/I/41p12fP+OrL.jpg) [**AWSZH 49065-0724 Oil Filter Compatible with FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models AM107423 120-634 49065-2071 1016467 49065-7010 oil filter elment Pack of 2**](https://www.amazon.com/dp/B0BK16CYDD) AWSZH$13.034.7★142%▲rising 15 ![John Deere 2-1/2 Oil Filter Wrench with AM107423 Oil Filter - Set](https://m.media-amazon.com/images/I/51aQAinG8oL.jpg) [**John Deere 2-1/2 Oil Filter Wrench with AM107423 Oil Filter - Set**](https://www.amazon.com/dp/B079SHBXQT) John Deere$29.054.5★362%▲rising **~~Showing 15 of 19 — show all ~~** ## **Product shelf** All 19 tracked products in this niche. Top sellersNewestTrending [![John Deere Original Equipment Oil Filter #AM107423 (2-Pack)](https://m.media-amazon.com/images/I/31lv8tbhNfL.jpg)**John Deere Original Equipment Oil Filter #AM107423 (2-Pack)** John Deere**$19.80**4.8★421 reviews](https://www.amazon.com/dp/B078KJZD1K) [![John Deere Original Equipment Oil Filter #AM107423](https://m.media-amazon.com/images/I/31K99WB407L.jpg)**John Deere Original Equipment Oil Filter #AM107423** John Deere**$10.66**4.8★1,408 reviews](https://www.amazon.com/dp/B00850F70U) [![FHSJXR 49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 2](https://m.media-amazon.com/images/I/41Xttc8fVZL.jpg)**FHSJXR 49065-0724 Oil Filter 49065-7010 AM107423 for kawasaki FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models Club Car 1016467 S-tens 120-634 49065-2071 Engine Oil Filter Pack of 2** FHSJXR**$13.11**4.7★135 reviews](https://www.amazon.com/dp/B0DQCLQ8PP) [![2 PCS Engine Oil Filter AM107423 AM101054 Replaces 170 175 180 185 240 Oil Filter 49065-2078 49065-2071 49065-0724 Compatible with Kawasaki 15 HP -27 HP Engines](https://m.media-amazon.com/images/I/31-EOOTr-uL.jpg)**2 PCS Engine Oil Filter AM107423 AM101054 Replaces 170 175 180 185 240 Oil Filter 49065-2078 49065-2071 49065-0724 Compatible with Kawasaki 15 HP -27 HP Engines** BOLEWIN**$13.43**4.6★128 reviews](https://www.amazon.com/dp/B09PDHN55D) [![Oil Filter AM107423 49065-7010 49065-0724 Is Applicable to FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models It Is An Engine Oil Filter for Club Car 1016467 2pcs](https://m.media-amazon.com/images/I/41Zm2qRmkEL.jpg)**Oil Filter AM107423 49065-7010 49065-0724 Is Applicable to FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Models It Is An Engine Oil Filter for Club Car 1016467 2pcs** Generic**$12.27**4.7★10 reviews](https://www.amazon.com/dp/B0FMJG9GHN) [![Tvent AM107423 Oil Filter Replacement for Kawasaki 49065-2071 49065-2070 49065-2078 49065-0724 49065-7010 Fits FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models](https://m.media-amazon.com/images/I/31QCIRQgC4L.jpg)**Tvent AM107423 Oil Filter Replacement for Kawasaki 49065-2071 49065-2070 49065-2078 49065-0724 49065-7010 Fits FX850V FX801V FJ180V FH381-721V FH601-770D FX751-FX1000V Engine Models** Tvent**$8.05**4.8★39 reviews](https://www.amazon.com/dp/B0D8HZL1J8) [![John Deere Original Equipment Oil Filter - AM107423 (4pk)](https://m.media-amazon.com/images/I/31lv8tbhNfL.jpg)**John Deere Original Equipment Oil Filter - AM107423 (4pk)** John Deere**$37.86**4.7★83 reviews](https://www.amazon.com/dp/B078KJLC6B) [![DVPARTS Fuel and Oil Filter Kit AM107423 AM116304 for John Deere Equipment](https://m.media-amazon.com/images/I/31djFBOG1xL.jpg)**DVPARTS Fuel and Oil Filter Kit AM107423 AM116304 for John Deere Equipment** DVPARTS**$11.53**4.5★47 reviews](https://www.amazon.com/dp/B09H5H38CR) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Size-Overall**24% *“Fit good”* **Value For Money**22% *“more affordable”* **Filtration**15% *“Right filter”* **Quality-Overall**9% *“The build quality feels solid”* **Advertised Vs Actual Product**9% *“Exactly as advertised”* **Leak-Proof**5% *“It does not leak”* **Assembly/Installation**4% *“Installing them was a breeze”* **Fuel Efficiency**2% *“Saved on gas”* **Efficiency**2% *“Filtration performance seems to be good”* **Maintenance And Repair**2% *“making routine maintenance more convenient”* ### **What buyers complain about ** **Filtration**22% *“Filters took a little bit to get to me”* **Quality-Overall**17% *“Cheap quality”* **Compatibility-Overall**17% *“ABSOLUTELY NOT COMPATIBLE WITH JOHN DEERE 455 TRACTOR”* **Size-Overall**14% *“Don't fit”* **Advertised Vs Actual Product**6% *“Product image is misleading”* **Leak-Proof**6% *“Leaks”* **Assembly/Installation**6% *“cannot be installed”* #### **Top return reasons**- Size-Overall52% - Filtration15% - Advertised Vs Actual Product13% - Defective Material/Parts7% - Compatibility-Overall7% - Product Condition3% - Functionality-Overall2% - Value For Money1% - Width1% - Quality-Overall1%