---
title: "265&#x2F;60r18 — Niche Verdict: Worth a look (53&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/265-60r18"
last_updated: "2026-07-14T01:39:39.863Z"
locale: en
meta:
  description: "265/60r18 shows low returns (0.2%), but prices mostly outside the sweet spot ($99.30–$839.34) keeps it on the watch list."
  "og:description": "265/60r18 shows low returns (0.2%), but prices mostly outside the sweet spot ($99.30–$839.34) keeps it on the watch list."
  "og:title": "265/60r18 — Niche Verdict: Worth a look (53/100) | Amazon United States - Flapen"
---

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# **265/60r18**

**Worth a look**

Shows low returns (0.2%), but prices mostly outside the sweet spot ($99.30–$839.34) keeps it on the watch list.

Market size 38Growth 33Conversion 6Competition 92Returns 99Price range 0Avg price 43Brand share 95Review moat 87Quality gap 24

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Brand share**

**Incredible****39%**

top-5 brand share — no brand owns this niche

**Competition**

**Great****23%**

top-5 click share — an open shelf

**Review moat**

**Great****257.99**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Okay****$220.32**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$192K**

$192K/yr · 198K searches

**Growth**

**Okay****+6.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****0.4%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$99.30–$839.34**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

**Brands**

**41 **▲rising

**Sellers**

**38**

**Top-5 brand share**

**39%**

**Open market**

**56%**

- Forceum10% - Arisun8% - Evoluxx7% - CROSSWIND7% - Accelera7% - Aplus5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4K4%$8K6%$11K8%$15K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)7 products missing review or click data not plotted

All 70 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Forceum Penta All Season 265/60R18 114V Passenger Tire](https://m.media-amazon.com/images/I/41rz1iAKSsL.jpg)**Forceum Penta All Season 265/60R18 114V Passenger Tire**Forceum**$105.51**4.4★349 rev](https://www.amazon.com/dp/B09DXS76ZX) [2![Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tire-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/517g+8nRqlL.jpg)**Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tire-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA**Arisun**$127.06**4.9★24 rev](https://www.amazon.com/dp/B0DJ9B8MJ4) [3![Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-265/60R18 265/60/18 265/60-18 110H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA](https://m.media-amazon.com/images/I/51g5PpcF0-L.jpg)**Set of 4 (FOUR) Aplus Performax SUV/CUV Truck/SUV All-Season Highway Radial Tires-265/60R18 265/60/18 265/60-18 110H Load Range SL 4-Ply BSW Black Side Wall UTQG 620AA**Aplus**$432.85**5.0★5 rev](https://www.amazon.com/dp/B0GKGM3RD8) [4![Set of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 110H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA](https://m.media-amazon.com/images/I/512LdT8GapL.jpg)**Set of 4 (FOUR) Evoluxx Capricorn 4X4 HP All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 110H Load Range SL 4-Ply BSW Black Side Wall UTQG 480AA**Evoluxx**$434.22**4.5★2 rev](https://www.amazon.com/dp/B0GJSXRZ9C) [5![Forceum ATZ-R All Terrain 265/60R18 110H Passenger Tire](https://m.media-amazon.com/images/I/41oSOFLLBtL.jpg)**Forceum ATZ-R All Terrain 265/60R18 110H Passenger Tire**Forceum**$115.75**4.4★43 rev](https://www.amazon.com/dp/B0CWY2GYNP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 114V Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA](https://m.media-amazon.com/images/I/51vTaQNuuXL.jpg)**Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 114V Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA**Accelera**$410.54**1 rev2mo ago](https://www.amazon.com/dp/B0GZL4CY8F) [![Set of 4 (FOUR) Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51wnJ4Z9YYL.jpg)**Set of 4 (FOUR) Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA**Arisun**$503.03**0 rev2mo ago](https://www.amazon.com/dp/B0GZLBTJBJ) [![Set of 4 (FOUR) Accelera M/T-01 M/T Truck/SUV Mud Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110Q Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA](https://m.media-amazon.com/images/I/51fY6pos0yL.jpg)**Set of 4 (FOUR) Accelera M/T-01 M/T Truck/SUV Mud Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110Q Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Accelera**$594.84**0 rev2mo ago](https://www.amazon.com/dp/B0GZKV4WZL) [![Goodyear EfficientGrip 2 SUV Truck/SUV Summer Performance Radial Tire-265/60R18 265/60/18 265/60-18 110V Load Range SL 4-Ply BSW Black Side Wall](https://m.media-amazon.com/images/I/51wrUSz6PlL.jpg)**Goodyear EfficientGrip 2 SUV Truck/SUV Summer Performance Radial Tire-265/60R18 265/60/18 265/60-18 110V Load Range SL 4-Ply BSW Black Side Wall**Goodyear**$162.73**0 rev3mo ago](https://www.amazon.com/dp/B0GTQMQSRB) [![Set of 4 Travelstar EcoPath H/T 265/60R18High Performance All Season SUV/Light Truck Tire 265/60R18(Tire Only)](https://m.media-amazon.com/images/I/413ufv4VvUL.jpg)**Set of 4 Travelstar EcoPath H/T 265/60R18High Performance All Season SUV/Light Truck Tire 265/60R18(Tire Only)**TRAVELSTAR**$543.10**28 rev4mo ago](https://www.amazon.com/dp/B0GR52L35Q)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Set of 4 (FOUR) Accelera M/T-01 M/T Truck/SUV Mud Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110Q Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA](https://m.media-amazon.com/images/I/51fY6pos0yL.jpg)**Set of 4 (FOUR) Accelera M/T-01 M/T Truck/SUV Mud Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110Q Load Range SL 4-Ply BSW Black Side Wall UTQG 600AA**Accelera**$594.84**0.0★**▲ 308%**](https://www.amazon.com/dp/B0GZKV4WZL) [![Set of 4 (FOUR) Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51wnJ4Z9YYL.jpg)**Set of 4 (FOUR) Arisun Aresta A/T ZG06 Truck/SUV All-Terrain Off-Road Radial Tires-265/60R18 265/60/18 265/60-18 110T Load Range SL 4-Ply BSW Black Side Wall UTQG 500AA**Arisun**$503.03**0.0★**▲ 298%**](https://www.amazon.com/dp/B0GZLBTJBJ) [![Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 114V Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA](https://m.media-amazon.com/images/I/51vTaQNuuXL.jpg)**Set of 4 (FOUR) Accelera Iota ST68 All-Season Truck/SUV Performance Radial Tires-265/60R18 265/60/18 265/60-18 114V Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA**Accelera**$410.54**5.0★**▲ 297%**](https://www.amazon.com/dp/B0GZL4CY8F) [![Set of 4 (FOUR) Venom Power Terra Hunter X/T XT All-Terrain Mud Off-Road Truck/SUV Radial Tires-265/60R18 265/60/18 265/60-18 114T Load Range XL 4-Ply BSW Black Side Wall](https://m.media-amazon.com/images/I/51D30dF847L.jpg)**Set of 4 (FOUR) Venom Power Terra Hunter X/T XT All-Terrain Mud Off-Road Truck/SUV Radial Tires-265/60R18 265/60/18 265/60-18 114T Load Range XL 4-Ply BSW Black Side Wall**VENOM POWER**$618.52**2.5★**▲ 285%**](https://www.amazon.com/dp/B0GK1ZTZVQ) [![Set of 4 Travelstar EcoPath H/T 265/60R18High Performance All Season SUV/Light Truck Tire 265/60R18(Tire Only)](https://m.media-amazon.com/images/I/413ufv4VvUL.jpg)**Set of 4 Travelstar EcoPath H/T 265/60R18High Performance All Season SUV/Light Truck Tire 265/60R18(Tire Only)**TRAVELSTAR**$543.10**4.8★**▲ 278%**](https://www.amazon.com/dp/B0GR52L35Q)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +6.0% search growth over the last 90 days.

5K3KPrime Day '25Spike '25Holiday '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Wheel Quality**35%

*“Solid tires”*

**Value For Money**31%

*“Great value”*

**Quality-Overall**15%

*“Good off road quality for decent price”*

**Size-Overall**7%

*“They fit”*

**Advertised Vs Actual Product**2%

*“Better than I expected”*

**Tread Pattern Pitch**2%

*“Awesome treads”*

**Durability**2%

*“For the price and durability, I probably will buy then again”*

**Grip**1%

*“Great grip in dry or wet weather”*

**Functionality-Overall**1%

*“Ride very well quite”*

**Friction**1%

*“great traction”*

### **What buyers complain about **

**Quality-Overall**40%

*“Worst tires I ever purchased”*

**Value For Money**10%

*“com, you are getting less than what you pay for”*

**Size-Overall**10%

*“just the wrong size from what I intended to ordee”*

**Advertised Vs Actual Product**10%

*“So this if falsely advertised as a new tire”*

**Durability**7%

*“less durable and more fit for going speeds that most people won't drive(150+ mph)”*

### **Top return reasons **

**Size-Overall**78%

**Compatibility-Overall**7%

**Advertised Vs Actual Product**5%

**Value For Money**3%

**Product Condition**3%

**Quality-Overall**2%

**Assembly/Installation**1%

**Tread Pattern Pitch**1%

**Durability**1%

**Ease Of Use**1%