---
title: "245 40 20 — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/245-40-20"
last_updated: "2026-07-14T05:59:02.251Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($75.83–$442.88) — 245 40 20 doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($75.83–$442.88) — 245 40 20 doesn't clear our bar today."
  "og:title": "245 40 20 — Niche Verdict: Skip it (44/100) | Amazon United States - Flapen"
---

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# **245 40 20**

**Skip it**

Prices mostly outside the sweet spot ($75.83–$442.88) — this niche doesn't clear our bar today.

Market size 31Growth 27Conversion 17Competition 51Returns 100Price range 7Avg price 51Brand share 51Review moat 69Quality gap 42

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****741.96**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Good****54%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****75%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Good****$170.97**

avg listing price — sweet spot $15–$100

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Okay****$139K**

$139K/yr · 61K searches

**Growth**

**Okay****+1.5%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$75.83–$442.88**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**17 **▼falling

**Sellers**

**33**

**Top-5 brand share**

**75%**

**Open market**

**21%**

- Fullway37% - Forceum11% - Landspider11% - Aplus11% - Yokohama5% - Atturo5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$6K8%$11K12%$17K16%$22K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 25 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Fullway HP108 All-Season Passenger Car High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA](https://m.media-amazon.com/images/I/514uTsu9aAL.jpg)**Fullway HP108 All-Season Passenger Car High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$95.46**4.5★13,514 rev](https://www.amazon.com/dp/B0BMW9VWGW) [2![Set of 4 (FOUR) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA](https://m.media-amazon.com/images/I/61FmSwAUSdL.jpg)**Set of 4 (FOUR) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$370.93**4.2★51 rev](https://www.amazon.com/dp/B0C9MFKXFG) [3![Set of 2 (TWO) Forceum Octa All-Season High Performance Radial Tires-245/40R20 245/40ZR20 99Y XL](https://m.media-amazon.com/images/I/51un-VVAenL.jpg)**Set of 2 (TWO) Forceum Octa All-Season High Performance Radial Tires-245/40R20 245/40ZR20 99Y XL**Forceum**$181.86**4.2★139 rev](https://www.amazon.com/dp/B07ZPBH6BF) [4![Set of 2 (TWO) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA](https://m.media-amazon.com/images/I/51YkYvpFceL.jpg)**Set of 2 (TWO) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$186.12**4.5★47 rev](https://www.amazon.com/dp/B0C9MFZ11Z) [5![Aplus Pro Racing 245/40ZR20 99W XL Racing Tire](https://m.media-amazon.com/images/I/412jqTqPGjL.jpg)**Aplus Pro Racing 245/40ZR20 99W XL Racing Tire**Aplus**$82.76**4.6★269 rev](https://www.amazon.com/dp/B0FN886XX5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Barkley Aphelios UHP 245/40R20 99W XL All Season Tire](https://m.media-amazon.com/images/I/41UVfkHNCHL.jpg)**Barkley Aphelios UHP 245/40R20 99W XL All Season Tire**Barkley**$82.41**20 rev3mo ago](https://www.amazon.com/dp/B0GVGQV7GY) [![Ameritread Xtreme Grip Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51V9barurjL.jpg)**Ameritread Xtreme Grip Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Ameritread**$85.18**1 rev4mo ago](https://www.amazon.com/dp/B0GRGZQ7R5) [![Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/51Mp9AVhF+L.jpg)**Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Aplus**$340.22**2 rev5mo ago](https://www.amazon.com/dp/B0GKH75CW6) [![Royal Black Racing Trac Racing 245/40ZR20 99W XL Passenger Tire](https://m.media-amazon.com/images/I/515g1lSjIfL.jpg)**Royal Black Racing Trac Racing 245/40ZR20 99W XL Passenger Tire**ROYALBLACK**$81.66**43 rev8mo ago](https://www.amazon.com/dp/B0FY6J215S) [![Accelera Iota EVT Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA](https://m.media-amazon.com/images/I/51D1LzvlgLL.jpg)**Accelera Iota EVT Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA**Accelera**$86.48**99 rev10mo ago](https://www.amazon.com/dp/B0FQBQ38GF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Barkley Aphelios UHP 245/40R20 99W XL All Season Tire](https://m.media-amazon.com/images/I/41UVfkHNCHL.jpg)**Barkley Aphelios UHP 245/40R20 99W XL All Season Tire**Barkley**$82.41**4.9★**▲ 262%**](https://www.amazon.com/dp/B0GVGQV7GY) [![Ameritread Xtreme Grip Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51V9barurjL.jpg)**Ameritread Xtreme Grip Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Ameritread**$85.18**4.0★**▲ 177%**](https://www.amazon.com/dp/B0GRGZQ7R5) [![Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/51Mp9AVhF+L.jpg)**Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-245/40R20 245/40ZR20 245/40/20 245/40-20 99W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Aplus**$340.22**5.0★**▲ 160%**](https://www.amazon.com/dp/B0GKH75CW6) [![Accelera Iota EVT Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA](https://m.media-amazon.com/images/I/51D1LzvlgLL.jpg)**Accelera Iota EVT Passenger Car All-Season High Performance Radial Tire-245/40R20 245/40ZR20 245/40/20 245/40-20 99Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA**Accelera**$86.48**4.3★**▲ 113%**](https://www.amazon.com/dp/B0FQBQ38GF) [![ATTURO AZ850 Ultra-High Performance Summer Tire 245/40R20 99Y XL](https://m.media-amazon.com/images/I/41r30wjlO4L.jpg)**ATTURO AZ850 Ultra-High Performance Summer Tire 245/40R20 99Y XL**Atturo**$105.90**4.7★**▲ 107%**](https://www.amazon.com/dp/B09P42DBMM)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — +1.5% search growth over the last 90 days.

1K750Spike '24Spike '25Spike '26 seasonDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“Great tires”*

**Value For Money**24%

*“Excellent value”*

**Wheel Quality**17%

*“Perfect Tire”*

**Size-Overall**14%

*“Fits great keeps you cool”*

**Advertised Vs Actual Product**5%

*“came as described”*

**Product Condition**4%

*“I love them my car rides like its brand new”*

**Thickness**4%

*“Great tires Great thickness”*

**Friction**4%

*“Good tire”*

**Tread Pattern Pitch**2%

*“They started out as great tread and handling”*

**Durability**2%

*“durable”*

### **What buyers complain about **

**Quality-Overall**50%

*“Very poor quality”*

**Friction**25%

*“Bumpy ride”*

**Durability**13%

*“one has always busted on me”*

### **Top return reasons **

**Size-Overall**85%

**Compatibility-Overall**7%

**Value For Money**3%

**Advertised Vs Actual Product**3%

**Product Condition**1%

**Durability**1%

**Quality-Overall**1%