---
title: "235&#x2F;65r16c — Niche Verdict: Worth a look (51&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/235-65r16c"
last_updated: "2026-07-14T02:41:16.689Z"
locale: en
meta:
  description: "235/65r16c shows low returns (0.1%), but prices mostly outside the sweet spot ($81.49–$512.17) keeps it on the watch list."
  "og:description": "235/65r16c shows low returns (0.1%), but prices mostly outside the sweet spot ($81.49–$512.17) keeps it on the watch list."
  "og:title": "235/65r16c — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **235/65r16c**

**Worth a look**

Shows low returns (0.1%), but prices mostly outside the sweet spot ($81.49–$512.17) keeps it on the watch list.

Market size 27Growth 55Conversion 31Competition 60Returns 100Price range 4Avg price 49Brand share 79Review moat 86Quality gap 19

**Returns**

**Incredible****0.1%**

return rate — above 6% kills the launch gate

**Review moat**

**Great****284.7**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Great****56%**

top-5 brand share — no brand owns this niche

**Competition**

**Good****49%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Good****+27.8%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$179.90**

avg listing price — sweet spot $15–$100

**Conversion**

**Okay****2.5%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$112K**

$112K/yr · 25K searches

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$81.49–$512.17**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**23 **▼falling

**Sellers**

**33**

**Top-5 brand share**

**56%**

**Open market**

**39%**

- Cooper14% - Mastertrack12% - Barkley11% - Aplus11% - TRAVELSTAR9% - Arroyo6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$9K12%$13K16%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 30 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Cooper Discoverer HT3 All Season Truck Tire 235/65R16C 121/119R Set of 1](https://m.media-amazon.com/images/I/41R6SP3QozL.jpg)**Cooper Discoverer HT3 All Season Truck Tire 235/65R16C 121/119R Set of 1**Cooper**$156.48**4.7★306 rev](https://www.amazon.com/dp/B01GJVGDU4) [2![Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire](https://m.media-amazon.com/images/I/41KC560hApL.jpg)**Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire**Barkley**$97.72**5.0★1 rev](https://www.amazon.com/dp/B0GVGTDDPN) [3![Aplus Performax LTR Commercial Van 235/65R16C 121/119R E Light Truck Tire](https://m.media-amazon.com/images/I/51qlkulp6jL.jpg)**Aplus Performax LTR Commercial Van 235/65R16C 121/119R E Light Truck Tire**Aplus**$91.24**4.9★10 rev](https://www.amazon.com/dp/B0FJMT6B6X) [4![Set of 4 Mastertrack M-TRAC HT 235/65R16C 121/119S 10PR E All Season SUV Highway Terrain Tires 235/65/16 + 3-Year Road Hazard Warranty Included (Tire Only)](https://m.media-amazon.com/images/I/51qrArGZB1L.jpg)**Set of 4 Mastertrack M-TRAC HT 235/65R16C 121/119S 10PR E All Season SUV Highway Terrain Tires 235/65/16 + 3-Year Road Hazard Warranty Included (Tire Only)**Mastertrack**$512.17**4.5★55 rev](https://www.amazon.com/dp/B0F1YFH1PX) [5![Arroyo Van Pro Commercial Van 235/65R16C 121/119R E Light Truck Tire](https://m.media-amazon.com/images/I/41Flv2RNW+L.jpg)**Arroyo Van Pro Commercial Van 235/65R16C 121/119R E Light Truck Tire**Arroyo**$106.17**4.5★11 rev](https://www.amazon.com/dp/B0CGJ6YB3W)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Set of 4 (FOUR) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)](https://m.media-amazon.com/images/I/51Vn8eq8yXL.jpg)**Set of 4 (FOUR) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)**TRAVELSTAR**$469.95**28 rev1mo ago](https://www.amazon.com/dp/B0H3387YWT) [![Set of 2 (Two) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)](https://m.media-amazon.com/images/I/41hqOJ83HXL.jpg)**Set of 2 (Two) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)**TRAVELSTAR**$237.38**43 rev1mo ago](https://www.amazon.com/dp/B0H334ZCW8) [![Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire](https://m.media-amazon.com/images/I/41KC560hApL.jpg)**Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire**Barkley**$97.72**1 rev3mo ago](https://www.amazon.com/dp/B0GVGTDDPN) [![Ironman All Country CHT 235/65R16C F/12PLY Light Truck & SUV Tire](https://m.media-amazon.com/images/I/41tSB0h9NgL.jpg)**Ironman All Country CHT 235/65R16C F/12PLY Light Truck & SUV Tire**Ironman**$116.94**0 rev4mo ago](https://www.amazon.com/dp/B0GN44T52C) [![Lionhart Kilima A/T All Terrain 235/65R16C 115/113Q D Light Truck Tire](https://m.media-amazon.com/images/I/41K1BRGErhL.jpg)**Lionhart Kilima A/T All Terrain 235/65R16C 115/113Q D Light Truck Tire**Lionhart**$112.95**0 rev11mo ago](https://www.amazon.com/dp/B0FHVZJWCR)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Set of 2 (Two) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)](https://m.media-amazon.com/images/I/41hqOJ83HXL.jpg)**Set of 2 (Two) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)**TRAVELSTAR**$237.38**4.8★**▲ 226%**](https://www.amazon.com/dp/B0H334ZCW8) [![Set of 4 (FOUR) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)](https://m.media-amazon.com/images/I/51Vn8eq8yXL.jpg)**Set of 4 (FOUR) Travelstar EcoPath HTC 235/65R16C 121/119 Load Range E 10PR High Performance All Season Highway Terrain SUV/Light Truck Tire 235/65/16 (Tire Only)**TRAVELSTAR**$469.95**4.8★**▲ 225%**](https://www.amazon.com/dp/B0H3387YWT) [![Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire](https://m.media-amazon.com/images/I/41KC560hApL.jpg)**Barkley Veigar HT 235/65R16C Commercial Van 121/119R 10 Ply Load E All Season Tire**Barkley**$97.72**5.0★**▲ 224%**](https://www.amazon.com/dp/B0GVGTDDPN) [![Ironman All Country CHT 235/65R16C F/12PLY Light Truck & SUV Tire](https://m.media-amazon.com/images/I/41tSB0h9NgL.jpg)**Ironman All Country CHT 235/65R16C F/12PLY Light Truck & SUV Tire**Ironman**$116.94**0.0★**▲ 188%**](https://www.amazon.com/dp/B0GN44T52C) [![Hankook Kinergy ST H735 all_ Season Radial Tire-235/65R16 103T](https://m.media-amazon.com/images/I/51NhXfUu2RL.jpg)**Hankook Kinergy ST H735 all_ Season Radial Tire-235/65R16 103T**HANKOOK**$113.12**4.6★**▲ 105%**](https://www.amazon.com/dp/B07C7KFGQ9)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 9 weeks — +27.8% search growth over the last 90 days.

500300Spike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Value For Money**44%

*“Great value”*

**Quality-Overall**19%

*“This is a very good tire and cheap”*

**Wheel Quality**18%

*“Great tires”*

**Durability**7%

*“I have been over 5000 miles and no issues”*

**Friction**3%

*“have good traction”*

**Ease Of Use**3%

*“So quick and easy”*

**Tread Pattern Pitch**2%

*“tread design good for wet roads”*

**Design-Overall**2%

*“tread design good for wet roads”*

### **What buyers complain about **

**Durability**67%

*“I dont know how much going to last”*

### **Top return reasons **

**Size-Overall**54%

**Quality-Overall**12%

**Compatibility-Overall**8%

**Advertised Vs Actual Product**8%

**Product Condition**6%

**Value For Money**4%

**Pressure**4%

**Durability**2%

**Functionality-Overall**2%

**Assembly/Installation**1%