---
title: "235/50/r18 tires — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/automotive/235-50-r18-tires"
last_updated: "2026-07-14T01:41:51.606Z"
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meta:
  description: "prices mostly outside the sweet spot ($77.13–$394.86) — 235/50/r18 tires doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($77.13–$394.86) — 235/50/r18 tires doesn't clear our bar today."
  "og:title": "235/50/r18 tires — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **235/50/r18 tires**

**Skip it**

Prices mostly outside the sweet spot ($77.13–$394.86) — this niche doesn't clear our bar today.

Market size 42Growth 34Conversion 12Competition 44Returns 100Price range 7Avg price 49Brand share 49Review moat 64Quality gap 28

**Returns**

**Incredible****0.0%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****959.27**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$179.43**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$221K**

$221K/yr · 128K searches

**Growth**

**Okay****+7.0%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Bad****1.0%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Bad****$77.13–$394.86**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**27**

**Top-5 brand share**

**76%**

**Open market**

**20%**

- Fullway27% - Lexani21% - Aplus11% - Landgolden10% - Landspider6% - Forceum4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$22K20%$44K30%$66K40%$88K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Lexani LXUHP-207 235/50R18](https://m.media-amazon.com/images/I/4182J6qTrJL.jpg)**Lexani LXUHP-207 235/50R18**Lexani**$81.03**4.5★2,771 rev](https://www.amazon.com/dp/B076ZY6SK4) [2![Set of 4 (FOUR) Fullway HP108 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA](https://m.media-amazon.com/images/I/51Wm++qAMJL.jpg)**Set of 4 (FOUR) Fullway HP108 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$349.62**4.5★157 rev](https://www.amazon.com/dp/B0BRZW64KP) [3![Fullway HP108 All-Season Truck/SUV High Performance Radial Tire-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA](https://m.media-amazon.com/images/I/517l8v1iLUL.jpg)**Fullway HP108 All-Season Truck/SUV High Performance Radial Tire-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA**Fullway**$87.91**4.5★13,514 rev](https://www.amazon.com/dp/B093ZW92MV) [4![Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/51Mp9AVhF+L.jpg)**Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Aplus**$317.01**4.7★4 rev](https://www.amazon.com/dp/B0GKGHWVD7) [5![Set of 4 (FOUR) Landspider Citytraxx H/P All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/4135mskhK2L.jpg)**Set of 4 (FOUR) Landspider Citytraxx H/P All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Landspider**$336.38**4.6★99 rev](https://www.amazon.com/dp/B0BS13W93H)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/51Mp9AVhF+L.jpg)**Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Aplus**$317.01**4 rev5mo ago](https://www.amazon.com/dp/B0GKGHWVD7) [![Set of 2 (TWO) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51zJ+0Hv9-L.jpg)**Set of 2 (TWO) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Landgolden**$160.41**9 rev7mo ago](https://www.amazon.com/dp/B0G3XHXM1H) [![Set of 4 (FOUR) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51UM8By9R7L.jpg)**Set of 4 (FOUR) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Landgolden**$308.84**1 rev7mo ago](https://www.amazon.com/dp/B0G3XM4TBJ) [![Aplus Pro Racing Racing 235/50ZR18 101W XL Passenger Tire](https://m.media-amazon.com/images/I/41HVaK5S3eL.jpg)**Aplus Pro Racing Racing 235/50ZR18 101W XL Passenger Tire**Aplus**$78.79**269 rev1y ago](https://www.amazon.com/dp/B0FG3B8RBX) [![Set of 4 Mastertrack M-TRAC HP 235/50ZR18 97W High Performance All Season Passenger Tires 235/50/18 + 3-Year Road Hazard Warranty Included (Tire Only)-UTQG 420AA](https://m.media-amazon.com/images/I/41sN+FH2bUL.jpg)**Set of 4 Mastertrack M-TRAC HP 235/50ZR18 97W High Performance All Season Passenger Tires 235/50/18 + 3-Year Road Hazard Warranty Included (Tire Only)-UTQG 420AA**Mastertrack**$394.86**170 rev1y ago](https://www.amazon.com/dp/B0F4CNZXXT)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Goodyear Eagle LS2 All-Season Radial Tire - 235/50R18 97H](https://m.media-amazon.com/images/I/51yxGotBMOL.jpg)**Goodyear Eagle LS2 All-Season Radial Tire - 235/50R18 97H**Goodyear**$141.33**4.6★**▲ 210%**](https://www.amazon.com/dp/B01MS8GARI) [![Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA](https://m.media-amazon.com/images/I/51Mp9AVhF+L.jpg)**Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA**Aplus**$317.01**4.7★**▲ 151%**](https://www.amazon.com/dp/B0GKGHWVD7) [![Set of 2 (TWO) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA](https://m.media-amazon.com/images/I/51zJ+0Hv9-L.jpg)**Set of 2 (TWO) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-235/50R18 235/50ZR18 235/50/18 235/50-18 101W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA**Landgolden**$160.41**4.8★**▲ 89%**](https://www.amazon.com/dp/B0G3XHXM1H) [![Forceum Octa 235/50R18XL 101Y Tire](https://m.media-amazon.com/images/I/41oyg-CfpqL.jpg)**Forceum Octa 235/50R18XL 101Y Tire**Forceum**$78.28**4.4★**▲ 73%**](https://www.amazon.com/dp/B07S35ZJWC) [![Kelly Edge Touring Plus All-Season 235/50R18 SL 97 V Tire](https://m.media-amazon.com/images/I/51m9f+B5F1L.jpg)**Kelly Edge Touring Plus All-Season 235/50R18 SL 97 V Tire**Kelly**$132.71**4.6★**▲ 65%**](https://www.amazon.com/dp/B0DNRJNSC3)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — +7.0% search growth over the last 90 days.

3K2KPrime Day '24Prime Day '25Spike '25Spike '26 seasonDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Wheel Quality**29%

*“Good tires”*

**Value For Money**27%

*“Great value”*

**Quality-Overall**18%

*“Look good, rides nice, very little road noise, handles well”*

**Durability**4%

*“have been pleased with the longevity (80k miles)”*

**Friction**4%

*“Good easy tires to install balanced very well”*

**Size-Overall**4%

*“perfect fit”*

**Advertised Vs Actual Product**3%

*“They are better than expected”*

**Assembly/Installation**2%

*“installation was very easy”*

**Safety Standards**1%

*“feels safe while driving”*

**Grip**1%

*“Great tire, excellent grip and feels safe while driving”*

### **What buyers complain about **

**Quality-Overall**20%

*“Trash”*

**Durability**15%

*“they dont last as long”*

**Size-Overall**10%

*“wrong size”*

**Advertised Vs Actual Product**7%

*“somewhat misleading”*

### **Top return reasons **

**Size-Overall**87%

**Advertised Vs Actual Product**6%

**Functionality-Overall**2%

**Instructions/User Manual/Troubleshooting**2%

**Assembly/Installation**2%

**Maintenance And Repair**2%