---
title: "yarn for crafts — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/yarn-for-crafts"
last_updated: "2026-07-14T04:03:52.728Z"
locale: en
meta:
  description: "a small market ($70K/yr) — yarn for crafts doesn't clear our bar today."
  "og:description": "a small market ($70K/yr) — yarn for crafts doesn't clear our bar today."
  "og:title": "yarn for crafts — Niche Verdict: Skip it (47/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **yarn for crafts**

**Skip it**

A small market ($70K/yr) — this niche doesn't clear our bar today.

Market size 18Growth 19Conversion 70Competition 50Returns 87Price range 58Avg price 46Brand share 63Review moat 24Quality gap 62

**Returns**

**Great****1.4%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****6.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Good****67%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$3.81–$30.14**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****55%**

top-5 click share — leaders hold, buyers still browse

**Avg price**

**Okay****$11.47**

avg listing price — sweet spot $15–$100

**Review moat**

**Bad****6,244**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-11.7%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$70K**

$70K/yr · 96K searches

## **Competition**

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**20 **▼falling

**Sellers**

**55**

**Top-5 brand share**

**67%**

**Open market**

**25%**

- MAQIHAN19% - Yinsun13% - Red Heart12% - LIHAO12% - Mira HandCrafts11% - Craftwiz8%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$8K16%$11K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MAQIHAN 15x20g Acrylic Yarn for Crocheting - Soft Knitting Yarn for Crafts](https://m.media-amazon.com/images/I/51akNAdd5nL.jpg)**MAQIHAN 15x20g Acrylic Yarn for Crocheting - Soft Knitting Yarn for Crafts**MAQIHAN**$8.85**4.1★1,360 rev](https://www.amazon.com/dp/B0CCXHLMLB) [2![LIHAO 12 Skeins Mini Yarn for Knitting Crochet Craft - 100% Acrylic](https://m.media-amazon.com/images/I/512G2jWzWmL.jpg)**LIHAO 12 Skeins Mini Yarn for Knitting Crochet Craft - 100% Acrylic**LIHAO**$8.85**4.2★2,728 rev](https://www.amazon.com/dp/B01DVU5LCM) [3![Yinsun 12 Crochet Yarn for Crafts Mini Acrylic Yarn for Beginners (12x15g)](https://m.media-amazon.com/images/I/515rHXIwhcL.jpg)**Yinsun 12 Crochet Yarn for Crafts Mini Acrylic Yarn for Beginners (12x15g)**Yinsun**$8.60**3.9★245 rev](https://www.amazon.com/dp/B09VRYHMDT) [4![20 Acrylic Yarn Skeins - 438 Yards Multicolored Yarn in Total Great Crochet and Knitting Starter Kit for Colorful Craft Assorted Colors](https://m.media-amazon.com/images/I/61Lv6O4V2eL.jpg)**20 Acrylic Yarn Skeins - 438 Yards Multicolored Yarn in Total Great Crochet and Knitting Starter Kit for Colorful Craft Assorted Colors**Mira HandCrafts**$16.55**4.2★20,254 rev](https://www.amazon.com/dp/B07B7M5RBW) [5![CRAFTWIZ 100% Acrylic Yarn for Crocheting and Knitting - 30x20g Skeins of #4 Worsted Weight 1200 Yards of Soft Yarn Perfect for Amigurumi and Other Small Crafts Projects](https://m.media-amazon.com/images/I/51TE6X3tOiL.jpg)**CRAFTWIZ 100% Acrylic Yarn for Crocheting and Knitting - 30x20g Skeins of #4 Worsted Weight 1200 Yards of Soft Yarn Perfect for Amigurumi and Other Small Crafts Projects**Craftwiz**$25.16**4.6★435 rev](https://www.amazon.com/dp/B0CMV3K2PK)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![PerkDecor 1000FT Natural Jute Twine String Bulk Hemp Rope Cord for Crafts Gardening Gift Wrapping Wedding Dcor Packing Material Burlap Ribbon Christmas Knitting Macrame Decoration (Brown 2mm* 1000ft)](https://m.media-amazon.com/images/I/51HBJhXvxsL.jpg)**PerkDecor 1000FT Natural Jute Twine String Bulk Hemp Rope Cord for Crafts Gardening Gift Wrapping Wedding Dcor Packing Material Burlap Ribbon Christmas Knitting Macrame Decoration (Brown 2mm* 1000ft)**PerkDecor**$5.05**697 rev11mo ago](https://www.amazon.com/dp/B0FF2YKCVJ) [![7x15g Cotton Yarn for Crocheting - Soft Crochet Yarn Bulk for Crafts Multicolor Skeins for DIY Handicraft Scarves Ideal Gift for Knitting Beginners 7 Vibrant Colors](https://m.media-amazon.com/images/I/51Q7itJf4mL.jpg)**7x15g Cotton Yarn for Crocheting - Soft Crochet Yarn Bulk for Crafts Multicolor Skeins for DIY Handicraft Scarves Ideal Gift for Knitting Beginners 7 Vibrant Colors**MAQIHAN**$5.22**30 rev1y ago](https://www.amazon.com/dp/B0FFSWQD66) [![SIXLAMB 3 * 50g/1.76oz Yarn for Crocheting and Knitting 3 * 60yds Beginner Yarn with Easy-to-See Stitches; Worsted-Weight Medium #4;Amigurumi-Friendly Crochet Kit(Petal+Blue+Merry Pink)](https://m.media-amazon.com/images/I/51QGwa2sQFL.jpg)**SIXLAMB 3 * 50g/1.76oz Yarn for Crocheting and Knitting 3 * 60yds Beginner Yarn with Easy-to-See Stitches; Worsted-Weight Medium #4;Amigurumi-Friendly Crochet Kit(Petal+Blue+Merry Pink)**Sixlamb**$10.00**354 rev1y ago](https://www.amazon.com/dp/B0DF7CLMZ3) [![Ombre Yarn - 10 Pack x 15g Yarn Cotton Multi Colored with Vibrant Colors for Crocheting Color Changing Soft Ideal for Knitting Crafts Suitable for Crocheting Beginners](https://m.media-amazon.com/images/I/51oH-bW3ouL.jpg)**Ombre Yarn - 10 Pack x 15g Yarn Cotton Multi Colored with Vibrant Colors for Crocheting Color Changing Soft Ideal for Knitting Crafts Suitable for Crocheting Beginners**MAQIHAN**$7.49**306 rev1y ago](https://www.amazon.com/dp/B0DG29SXX8) [![FREEASYFAR 3.5Oz/120yds Pastel Beginner Easy Yarn for Crocheting and Knitting;Worsted-Weight Medium #4;Cotton Blend Yarn for Beginners Amigurumi DIY(Coral 1 Skein)](https://m.media-amazon.com/images/I/41YnqEuLZYL.jpg)**FREEASYFAR 3.5Oz/120yds Pastel Beginner Easy Yarn for Crocheting and Knitting;Worsted-Weight Medium #4;Cotton Blend Yarn for Beginners Amigurumi DIY(Coral 1 Skein)**FREEASYFAR**$8.67**717 rev2y ago](https://www.amazon.com/dp/B0D6QWTN9C)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![RED HEART Super Saver Yarn White](https://m.media-amazon.com/images/I/31a4F5CN+hL.jpg)**RED HEART Super Saver Yarn White**Red Heart**$3.81**4.7★**▲ 348%**](https://www.amazon.com/dp/B000XZY8Q4) [![Garden Twine 2mm 328 Feet Natural Jute Twine for Garden Crafts Gifts Wrapping Packing and Home Decor](https://m.media-amazon.com/images/I/419A21dl1yL.jpg)**Garden Twine 2mm 328 Feet Natural Jute Twine for Garden Crafts Gifts Wrapping Packing and Home Decor**LOTIMOYIA**$7.47**4.9★**▲ 197%**](https://www.amazon.com/dp/B0D41XKCJW) [![Red Heart E300.0319 Super Saver Economy Yarn Cherry Red](https://m.media-amazon.com/images/I/41QqIy5UdXL.jpg)**Red Heart E300.0319 Super Saver Economy Yarn Cherry Red**Red Heart**$3.90**4.7★**▲ 163%**](https://www.amazon.com/dp/B0017342OY) [![SIXLAMB 3 * 50g/1.76oz Yarn for Crocheting and Knitting 3 * 60yds Beginner Yarn with Easy-to-See Stitches; Worsted-Weight Medium #4;Amigurumi-Friendly Crochet Kit(Petal+Blue+Merry Pink)](https://m.media-amazon.com/images/I/51QGwa2sQFL.jpg)**SIXLAMB 3 * 50g/1.76oz Yarn for Crocheting and Knitting 3 * 60yds Beginner Yarn with Easy-to-See Stitches; Worsted-Weight Medium #4;Amigurumi-Friendly Crochet Kit(Petal+Blue+Merry Pink)**Sixlamb**$10.00**4.6★**▲ 138%**](https://www.amazon.com/dp/B0DF7CLMZ3) [![PerkDecor 1000FT Natural Jute Twine String Bulk Hemp Rope Cord for Crafts Gardening Gift Wrapping Wedding Dcor Packing Material Burlap Ribbon Christmas Knitting Macrame Decoration (Brown 2mm* 1000ft)](https://m.media-amazon.com/images/I/51HBJhXvxsL.jpg)**PerkDecor 1000FT Natural Jute Twine String Bulk Hemp Rope Cord for Crafts Gardening Gift Wrapping Wedding Dcor Packing Material Burlap Ribbon Christmas Knitting Macrame Decoration (Brown 2mm* 1000ft)**PerkDecor**$5.05**4.7★**▲ 136%**](https://www.amazon.com/dp/B0FF2YKCVJ)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 71 weeks — -11.7% search growth over the last 90 days.

4K3KSpike '25Black Friday '25Holiday '25 seasonMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**22%

*“Beautiful colors”*

**Quality-Overall**15%

*“Good variety”*

**Value For Money**8%

*“Great deal”*

**Advertised Vs Actual Product**7%

*“exactly as pictured”*

**Ease Of Use**6%

*“Easy to use”*

**Soft Feel**4%

*“Smooth to the touch”*

**Strength**3%

*“Sturdy and easy to use dispenser”*

**Gifting Purpose**3%

*“Great gift”*

**Fun/Entertainment Experience**3%

*“fun to make”*

**Material Quality**3%

*“The yarn was great color and great material”*

### **What buyers complain about **

**Size-Overall**22%

*“Super Small”*

**Quality-Overall**9%

*“Bad quality”*

**Thickness**9%

*“Slightly thinner than the other brand Ive ordered”*

**Advertised Vs Actual Product**5%

*“Looks can be deceiving”*

**Value For Money**4%

*“So cheap”*

**Color**4%

*“Colors not accurate”*

**Instructions/User Manual/Troubleshooting**3%

*“Instructions are hard to understand”*

**Durability**3%

*“Breaks easily”*

**Material Quality**3%

*“This yarn is of the worst quality”*

**Strength**3%

*“Very weak”*

### **Top return reasons **

**Size-Overall**24%

**Thin**17%

**Color**9%

**Value For Money**9%

**Advertised Vs Actual Product**9%

**Material Quality**7%

**Quality-Overall**5%

**Thickness**5%

**Functionality-Overall**2%

**Instructions/User Manual/Troubleshooting**2%