---
title: "wooden frames for crafts — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/wooden-frames-for-crafts"
last_updated: "2026-07-14T04:03:35.410Z"
locale: en
meta:
  description: "wooden frames for crafts shows a thin review moat (251 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "wooden frames for crafts shows a thin review moat (251 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "wooden frames for crafts — Niche Verdict: Worth a look (58/100) | Amazon United States - Flapen"
---

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# **wooden frames for crafts**

**Worth a look**

Shows a thin review moat (251 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 17Growth 58Conversion 30Competition 79Returns 78Price range 69Avg price 83Brand share 76Review moat 87Quality gap 43

**Review moat**

**Great****251.38**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Great****$18.09**

avg listing price — sweet spot $15–$100

**Competition**

**Great****36%**

top-5 click share — an open shelf

**Returns**

**Great****1.8%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****59%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****$6.29–$34.30**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Good****+32.6%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Okay****2.4%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$70K**

$70K/yr · 162K searches

## **Competition**

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

**Brands**

**30 **—flat

**Sellers**

**35**

**Top-5 brand share**

**59%**

**Open market**

**41%**

- VOKOY19% - RYKOMO10% - Horizon Group USA10% - zjdbset8% - WSICSE6% - PURPLE LADYBUG6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$8K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects](https://m.media-amazon.com/images/I/51VOyXeOo4L.jpg)**Horizon Group USA DIY Foam Picture Frame Craft Kit 12-Pack of 4x6-Inch Colorful Picture Frames with 500+ Punch Out Stickers & Easels Back to School Arts & Craft Activity Perfect for Projects**Horizon Group USA**$6.29**4.1★424 rev](https://www.amazon.com/dp/B07QGH4DVH) [2![VOKOY 20 Pack Wooden Picture Frames for Crafts DIY Wood Craft Picture Frames Bulk for 4 x 6 Photos Unfinished Standing Photo Frames DIY Crafts Wood Decorate for Fathers Day Birthday Party Gifts](https://m.media-amazon.com/images/I/41iFc-V31SL.jpg)**VOKOY 20 Pack Wooden Picture Frames for Crafts DIY Wood Craft Picture Frames Bulk for 4 x 6 Photos Unfinished Standing Photo Frames DIY Crafts Wood Decorate for Fathers Day Birthday Party Gifts**VOKOY**$20.05**4.6★164 rev](https://www.amazon.com/dp/B0CZ3PRYPY) [3![zjdbset Picture Frame Painting Craft Kit for 4 * 6 Photo 10Pcs DIY Unfinished Wooden Picture Frames with 12Pcs Painting Color Pen 4 Sheets Crystal Diamond Stickers for DIY Craft](https://m.media-amazon.com/images/I/51B9KhEFvTL.jpg)**zjdbset Picture Frame Painting Craft Kit for 4 * 6 Photo 10Pcs DIY Unfinished Wooden Picture Frames with 12Pcs Painting Color Pen 4 Sheets Crystal Diamond Stickers for DIY Craft**zjdbset**$19.32**4.3★127 rev](https://www.amazon.com/dp/B0CCR7Y6KC) [4![PURPLE LADYBUG DIY Mosaic Photo Frame Crafts for Girls 8-12 6-8 - Great Gift for Teens Tweens Fun Craft Kit for Kids & Girl Birthday Gifts for 7 8 9 10 11 12 Years Old](https://m.media-amazon.com/images/I/510DFyZykdL.jpg)**PURPLE LADYBUG DIY Mosaic Photo Frame Crafts for Girls 8-12 6-8 - Great Gift for Teens Tweens Fun Craft Kit for Kids & Girl Birthday Gifts for 7 8 9 10 11 12 Years Old**PURPLE LADYBUG**$13.00**4.6★2,492 rev](https://www.amazon.com/dp/B095GXTV58) [5![LWR CRAFTS Wooden DIY Photo Frame 4 x 6 Pack of 2](https://m.media-amazon.com/images/I/41iv1U2De2L.jpg)**LWR CRAFTS Wooden DIY Photo Frame 4 x 6 Pack of 2**LWR CRAFTS**$11.78**4.4★895 rev](https://www.amazon.com/dp/B072MRD8TN)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Temlum Wooden Picture Frames Painting Kit Unfinished Wood Crafts DIY Picture Frame Kit Paint You Own Photo Frame Easy Crafts for Adults](https://m.media-amazon.com/images/I/41kEx+XfYSL.jpg)**Temlum Wooden Picture Frames Painting Kit Unfinished Wood Crafts DIY Picture Frame Kit Paint You Own Photo Frame Easy Crafts for Adults**Temlum**$17.60**9 rev4mo ago](https://www.amazon.com/dp/B0GS1Q6YB7) [![JOPHMO 24 Pack DIY Wood Picture Frames - 4 x 6 Unfinished Wooden Photo Frame with Beach Stickers Rhinestone Stickers Drawing Tools Summer Beach Theme Arts and Crafts Kit Birthday Party Favors](https://m.media-amazon.com/images/I/61WNrcWlTIL.jpg)**JOPHMO 24 Pack DIY Wood Picture Frames - 4 x 6 Unfinished Wooden Photo Frame with Beach Stickers Rhinestone Stickers Drawing Tools Summer Beach Theme Arts and Crafts Kit Birthday Party Favors**JOPHMO**$30.94**6 rev4mo ago](https://www.amazon.com/dp/B0GN1NVBK1) [![WSICSE 16 Pack Wooden Picture Frames for Crafts 4 x 6 DIY Picture Frame Craft Photos Wooden Frames for Fathers Day Birthday Wedding Party](https://m.media-amazon.com/images/I/41gLW9MfAkL.jpg)**WSICSE 16 Pack Wooden Picture Frames for Crafts 4 x 6 DIY Picture Frame Craft Photos Wooden Frames for Fathers Day Birthday Wedding Party**WSICSE**$17.87**12 rev5mo ago](https://www.amazon.com/dp/B0GMHH19TF) [![Lesnala 6Pcs Unfinished wood picture frames with 4 Sheets crystal diamond stickers Wooden photo frames for crafts DIY picture frames crafts kits for Adults Kids DIY party gifts(Fits 3.35x5 Photo)](https://m.media-amazon.com/images/I/51kHmwOxIoL.jpg)**Lesnala 6Pcs Unfinished wood picture frames with 4 Sheets crystal diamond stickers Wooden photo frames for crafts DIY picture frames crafts kits for Adults Kids DIY party gifts(Fits 3.35x5 Photo)**Lesnala**$9.28**60 rev5mo ago](https://www.amazon.com/dp/B0GGYPY42J) [![Picture Frame Painting Craft Kit 12 Pack Unfinished Wooden Picture Frames 4 x 6 Inch with Pearl Resin Diamond and Foam Stickers for DIY Paint and Decorate Craft Birthday Wedding Gifts](https://m.media-amazon.com/images/I/51Z+1FvWmXL.jpg)**Picture Frame Painting Craft Kit 12 Pack Unfinished Wooden Picture Frames 4 x 6 Inch with Pearl Resin Diamond and Foam Stickers for DIY Paint and Decorate Craft Birthday Wedding Gifts**JMUQ**$17.92**5 rev6mo ago](https://www.amazon.com/dp/B0GCRMGQDD)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Temlum Wooden Picture Frames Painting Kit Unfinished Wood Crafts DIY Picture Frame Kit Paint You Own Photo Frame Easy Crafts for Adults](https://m.media-amazon.com/images/I/41kEx+XfYSL.jpg)**Temlum Wooden Picture Frames Painting Kit Unfinished Wood Crafts DIY Picture Frame Kit Paint You Own Photo Frame Easy Crafts for Adults**Temlum**$17.60**4.7★**▲ 189%**](https://www.amazon.com/dp/B0GS1Q6YB7) [![WSICSE 16 Pack Wooden Picture Frames for Crafts 4 x 6 DIY Picture Frame Craft Photos Wooden Frames for Fathers Day Birthday Wedding Party](https://m.media-amazon.com/images/I/41gLW9MfAkL.jpg)**WSICSE 16 Pack Wooden Picture Frames for Crafts 4 x 6 DIY Picture Frame Craft Photos Wooden Frames for Fathers Day Birthday Wedding Party**WSICSE**$17.87**5.0★**▲ 186%**](https://www.amazon.com/dp/B0GMHH19TF) [![Fun Express DIY Picture Frame Kit for Kids Art - Wooden Craft Frames to Decorate for Mothers Day Crafts| Paintable Wood Photo Frames for Classroom Activities | Bulk 12 Pack with Easel Backs](https://m.media-amazon.com/images/I/51fuM9fk3uL.jpg)**Fun Express DIY Picture Frame Kit for Kids Art - Wooden Craft Frames to Decorate for Mothers Day Crafts| Paintable Wood Photo Frames for Classroom Activities | Bulk 12 Pack with Easel Backs**Fun Express**$20.67**4.4★**▲ 185%**](https://www.amazon.com/dp/B07NV8X4Y9) [![JOPHMO 24 Pack DIY Wood Picture Frames - 4 x 6 Unfinished Wooden Photo Frame with Beach Stickers Rhinestone Stickers Drawing Tools Summer Beach Theme Arts and Crafts Kit Birthday Party Favors](https://m.media-amazon.com/images/I/61WNrcWlTIL.jpg)**JOPHMO 24 Pack DIY Wood Picture Frames - 4 x 6 Unfinished Wooden Photo Frame with Beach Stickers Rhinestone Stickers Drawing Tools Summer Beach Theme Arts and Crafts Kit Birthday Party Favors**JOPHMO**$30.94**5.0★**▲ 176%**](https://www.amazon.com/dp/B0GN1NVBK1) [![Lesnala 6Pcs Unfinished wood picture frames with 4 Sheets crystal diamond stickers Wooden photo frames for crafts DIY picture frames crafts kits for Adults Kids DIY party gifts(Fits 3.35x5 Photo)](https://m.media-amazon.com/images/I/51kHmwOxIoL.jpg)**Lesnala 6Pcs Unfinished wood picture frames with 4 Sheets crystal diamond stickers Wooden photo frames for crafts DIY picture frames crafts kits for Adults Kids DIY party gifts(Fits 3.35x5 Photo)**Lesnala**$9.28**4.4★**▲ 165%**](https://www.amazon.com/dp/B0GGYPY42J)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +32.6% search growth over the last 90 days.

10K6KBlack Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: May, Dec · busiest ÷ quietest = 2.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Fun/Entertainment Experience**16%

*“fun designs,”*

**Frame Quality**13%

*“The frames were absolutely perfect”*

**Quality-Overall**11%

*“Good quality and the stickers were great too”*

**Gifting Purpose**10%

*“Great gift”*

**Value For Money**8%

*“worth the price”*

**Design-Overall**6%

*“Nice craft”*

**Advertised Vs Actual Product**4%

*“Just what we needed”*

**Ease Of Use**4%

*“Its easy to use”*

**Durability**3%

*“Durable and easy to use”*

**Color**3%

*“Color is accurate to description”*

### **What buyers complain about **

**Adhesion/Stickiness**13%

*“Needs more glue”*

**Quality-Overall**11%

*“Quality is lacking”*

**Frame Quality**7%

*“Frames Break Easily”*

**Strength**7%

*“are not heavy duty”*

**Defective Material/Parts**6%

*“Half came chipped or a crack in it”*

**Durability**5%

*“Easily broken”*

**Size-Overall**4%

*“no longer fit the picture”*

**Ease Of Use**3%

*“Not easy”*

**Hard Feel**3%

*“Glitter clay arrived hard as a rock and not spreadable”*

**Advertised Vs Actual Product**2%

*“There is no plastic covering for the photo as advertised”*

### **Top return reasons **

**Frame Quality**33%

**Size-Overall**24%

**Value For Money**7%

**Quality-Overall**6%

**Advertised Vs Actual Product**5%

**Adhesion/Stickiness**3%

**Material Quality**3%

**Defective Material/Parts**3%

**Strength**2%

**Wood Quality**2%