---
title: "white sidewalk chalk — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/white-sidewalk-chalk"
last_updated: "2026-07-14T07:25:04.136Z"
locale: en
meta:
  description: "white sidewalk chalk shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:description": "white sidewalk chalk shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list."
  "og:title": "white sidewalk chalk — Niche Verdict: Worth a look (60/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **white sidewalk chalk**

**Worth a look**

Shows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 13Growth 81Conversion 70Competition 55Returns 96Price range 66Avg price 81Brand share 59Review moat 64Quality gap 47

**Returns**

**Incredible****0.7%**

return rate — above 6% kills the launch gate

**Growth**

**Great****+74.4%**

90-day search growth — must beat 0% to launch

**Avg price**

**Great****$17.35**

avg listing price — sweet spot $15–$100

**Conversion**

**Good****6.4%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$4.25–$35.69**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****940.32**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Good****69%**

top-5 brand share — brands hold most of the demand

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$54K**

$54K/yr · 48K searches

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**18 **▲rising

**Sellers**

**64**

**Top-5 brand share**

**69%**

**Open market**

**26%**

- Loddie Doddie22% - ywmigl21% - Fulmoon10% - Chivertion8% - JASNKKONT8% - Kid Made Modern5%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$5K20%$11K30%$16K40%$22K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 28 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Loddie Doddie Jumbo Sidewalk Chalk Bucket - 20 Count Black - Washable Sidewalk Chalk for Kids - Bucket Storage for Outside Fun - For Outdoor Kids Activities](https://m.media-amazon.com/images/I/41aMvMngokL.jpg)**Loddie Doddie Jumbo Sidewalk Chalk Bucket - 20 Count Black - Washable Sidewalk Chalk for Kids - Bucket Storage for Outside Fun - For Outdoor Kids Activities**Loddie Doddie**$16.52**4.4★881 rev](https://www.amazon.com/dp/B0B841Z2DB) [2![Fulmoon 40 Pcs Jumbo Sidewalk Chalk for Kids Outdoor Art Non Toxic Large Washable Street Chalk for Adults Drawing Painting (Round Black)](https://m.media-amazon.com/images/I/41jXBCNNubL.jpg)**Fulmoon 40 Pcs Jumbo Sidewalk Chalk for Kids Outdoor Art Non Toxic Large Washable Street Chalk for Adults Drawing Painting (Round Black)**Fulmoon**$18.28**4.6★243 rev](https://www.amazon.com/dp/B0CC8SLM16) [3![162 Pack 18 Colors Washable Sidewalk Chalk Set Non-Toxic Jumbo Chalk for Outdoor Art Play Paint on Playground School Classroom Chalkboard Office Blackboard Outside Toys Gift For Kid and Adult](https://m.media-amazon.com/images/I/51m7-Ukx64L.jpg)**162 Pack 18 Colors Washable Sidewalk Chalk Set Non-Toxic Jumbo Chalk for Outdoor Art Play Paint on Playground School Classroom Chalkboard Office Blackboard Outside Toys Gift For Kid and Adult**JASNKKONT**$26.08**4.5★1,208 rev](https://www.amazon.com/dp/B08XZBT9NZ) [4![ywmigl 10 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black)](https://m.media-amazon.com/images/I/41zZXcGrHZL.jpg)**ywmigl 10 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black)**ywmigl**$13.16**4.1★40 rev](https://www.amazon.com/dp/B0FCC9BBV7) [5![Chivertion 20 Pcs Sidewalk Chalk Jumbo Black White Washable Non Toxic Chalk for Outdoor Fun Creativity Art Painting on Chalkboard Playground Blackboard Easter Party](https://m.media-amazon.com/images/I/41ch5f+11hL.jpg)**Chivertion 20 Pcs Sidewalk Chalk Jumbo Black White Washable Non Toxic Chalk for Outdoor Fun Creativity Art Painting on Chalkboard Playground Blackboard Easter Party**Chivertion**$20.49**4.5★67 rev](https://www.amazon.com/dp/B0DHKR25RZ)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ywmigl 10 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black and White)](https://m.media-amazon.com/images/I/31cyqMcOOkL.jpg)**ywmigl 10 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black and White)**ywmigl**$10.45**40 rev10mo ago](https://www.amazon.com/dp/B0FPGC7DW7) [![ywmigl 20 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black and White)](https://m.media-amazon.com/images/I/414zwWtEN0L.jpg)**ywmigl 20 Pcs Sidewalk Chalks for Kids Non Toxic Jumbo Chalk for Party Gift Outdoor Art Classroom Play Painting (Black and White)**ywmigl**$14.54**26 rev10mo ago](https://www.amazon.com/dp/B0FPGG5626) [![Jumbo Sidewalk Chalk Bucket 2 Pack | 30 Pieces Carbon Black Chalks + 4 Holders |4 Jumbo Washable Non-Toxic Chalk Set for Sidewalks Driveways & Outdoor Shadow and Outline Drawing Fun | Kids Ages 3+](https://m.media-amazon.com/images/I/41PDKDFoZrL.jpg)**Jumbo Sidewalk Chalk Bucket 2 Pack | 30 Pieces Carbon Black Chalks + 4 Holders |4 Jumbo Washable Non-Toxic Chalk Set for Sidewalks Driveways & Outdoor Shadow and Outline Drawing Fun | Kids Ages 3+**CocoNut Outdoor**$20.21**100 rev11mo ago](https://www.amazon.com/dp/B0FMFPZL2X) [![Jumbo Sidewalk Chalk Bucket | 15 Pieces Carbon Black Chalks + 2 Holders |4 Jumbo Washable Non-Toxic Chalk Set for Sidewalks Driveways & Outdoor Shadow and Outline Drawing Fun | Kids Ages 3+](https://m.media-amazon.com/images/I/315hy3T-T6L.jpg)**Jumbo Sidewalk Chalk Bucket | 15 Pieces Carbon Black Chalks + 2 Holders |4 Jumbo Washable Non-Toxic Chalk Set for Sidewalks Driveways & Outdoor Shadow and Outline Drawing Fun | Kids Ages 3+**CocoNut Outdoor**$15.80**100 rev11mo ago](https://www.amazon.com/dp/B0FMFK96H6) [![Jumbo Sidewalk Chalk Bucket | 15 Pieces Black & White Chalks + 2 Holders | Washable Non-Toxic Chalk Set | 4 Jumbo Chalk Sticks for Sidewalks Driveways & Outdoor Drawing | Gift for Kids Ages 3+](https://m.media-amazon.com/images/I/41VXKrrVmfL.jpg)**Jumbo Sidewalk Chalk Bucket | 15 Pieces Black & White Chalks + 2 Holders | Washable Non-Toxic Chalk Set | 4 Jumbo Chalk Sticks for Sidewalks Driveways & Outdoor Drawing | Gift for Kids Ages 3+**CocoNut Outdoor**$15.82**100 rev11mo ago](https://www.amazon.com/dp/B0FM8RFNRY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Primo Chalks 1 lb. Resealable Bucket: Loose Chalk for Weightlifting Rock Climbing & Gymnastics Made in the USA Chalks Ball Refill for Superior Grip](https://m.media-amazon.com/images/I/41fyb+ytKRL.jpg)**Primo Chalks 1 lb. Resealable Bucket: Loose Chalk for Weightlifting Rock Climbing & Gymnastics Made in the USA Chalks Ball Refill for Superior Grip**Primo Chalk**$30.08**4.7★**▲ 194%**](https://www.amazon.com/dp/B00EWOD96C) [![Primo Chalk 6oz. Resealable Bag: Loose Chalk for Weightlifting Rock Climbing & Gymnastics Made in The USA Chalk Ball Refill for Superior Grip](https://m.media-amazon.com/images/I/51Q+yCVg8kL.jpg)**Primo Chalk 6oz. Resealable Bag: Loose Chalk for Weightlifting Rock Climbing & Gymnastics Made in The USA Chalk Ball Refill for Superior Grip**Primo Chalk**$19.74**4.7★**▲ 179%**](https://www.amazon.com/dp/B0085088PG) [![280PCS Sidewalk Chalks in 24 Colors: Washable Jumbo Chalk Set for Kids Toddlers Non-Toxic Dustless Colored Chalk Bulk for Outdoor Art Party Favors Painting on Chalkboard Blackboard Playground](https://m.media-amazon.com/images/I/514kfKMiAjL.jpg)**280PCS Sidewalk Chalks in 24 Colors: Washable Jumbo Chalk Set for Kids Toddlers Non-Toxic Dustless Colored Chalk Bulk for Outdoor Art Party Favors Painting on Chalkboard Blackboard Playground**SMALL FISH**$35.69**4.8★**▲ 76%**](https://www.amazon.com/dp/B0DNT2QJ4Q) [![Kid Made Modern 60 Count Pack of Sidewalk Chalk Black](https://m.media-amazon.com/images/I/41H9KhX-1qL.jpg)**Kid Made Modern 60 Count Pack of Sidewalk Chalk Black**Kid Made Modern**$19.89**3.1★**▲ 50%**](https://www.amazon.com/dp/B0F6PZJLX7) [![Loddie Doddie Jumbo Sidewalk Chalk Bucket - 20 Count Black - Washable Sidewalk Chalk for Kids - Bucket Storage for Outside Fun - For Outdoor Kids Activities](https://m.media-amazon.com/images/I/41aMvMngokL.jpg)**Loddie Doddie Jumbo Sidewalk Chalk Bucket - 20 Count Black - Washable Sidewalk Chalk for Kids - Bucket Storage for Outside Fun - For Outdoor Kids Activities**Loddie Doddie**$16.52**4.4★**▲ 22%**](https://www.amazon.com/dp/B0B841Z2DB)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 102 weeks — +74.4% search growth over the last 90 days.

1K750Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Apr, May, Oct · busiest ÷ quietest = 2.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**42%

*“Great assortment of colors”*

**Value For Money**11%

*“Good value”*

**Fun/Entertainment Experience**9%

*“very fun for kids of all ages”*

**Quality-Overall**9%

*“Very good quality chalk”*

**Durability**4%

*“It doesn't break as easily as others”*

**Gifting Purpose**3%

*“They were a great gift for the price I paid”*

**Ease Of Use**3%

*“Easy to use”*

**Efficiency**2%

*“Works fine”*

**Drawing Experience**2%

*“Theyre kind of softer chalk which makes them easier to draw with”*

**Engraving/Paint/Sublimation**2%

*“The chalk as usual is great chalk”*

### **What buyers complain about **

**Color**34%

*“Misleading color”*

**Defective Material/Parts**13%

*“Came damaged, almost ALL chalk pieces were broken”*

**Value For Money**8%

*“Holy crap this was cheap in price”*

**Quality-Overall**7%

*“maybe not a premium quality”*

**Advertised Vs Actual Product**5%

*“ABSOLUTELY NOT WHAT IS PICTURED”*

**Stain Resistance**5%

*“Only reason I removed a star is due to the black chalk staining my driveway”*

**Display Colors**3%

*“Colors are not as they appear in the photo”*

**Gifting Purpose**2%

*“Disappointing as this was discovered while the child opened it as her Easter gift”*

**Cushion**2%

*“It would have been better it shipped with better padding”*

**Strength**2%

*“Very fragile compared to other brands and breaks easily”*

### **Top return reasons **

**Defective Material/Parts**55%

**Value For Money**12%

**Color**8%

**Size-Overall**8%

**Advertised Vs Actual Product**2%

**Product Condition**2%

**Functionality-Overall**2%

**Stain Resistance**1%

**Quality-Overall**1%

**Display Colors**1%