---
title: "white oil pastels — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
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last_updated: "2026-07-14T02:45:43.366Z"
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  description: "a small market ($28K/yr) — white oil pastels doesn't clear our bar today."
  "og:description": "a small market ($28K/yr) — white oil pastels doesn't clear our bar today."
  "og:title": "white oil pastels — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
---

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# **white oil pastels**

**Skip it**

A small market ($28K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 13Conversion 86Competition 40Returns 96Price range 63Avg price 46Brand share 48Review moat 74Quality gap 68

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Conversion**

**Great****9.7%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****557.8**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Price range**

**Good****$6.17–$29.91**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$11.57**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****61%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-24.6%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$28K**

$28K/yr · 25K searches

## **Competition**

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **—flat

**Sellers**

**18**

**Top-5 brand share**

**76%**

**Open market**

**15%**

- MEEDEN19% - Paul Rubens17% - Artecho16% - Geyoga15% - ForraFun10% - Mont Marte9% - Open — no brand owns it (7 brands, 15%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$3K15%$4K20%$6K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![MEEDEN Soft White Oil Pastels: 6 Pcs Oil Pastels for Artists Beginners Adults - Smooth Oil Pastel Crayons for Art Supplies Painting Drawing Blending Layering Shading](https://m.media-amazon.com/images/I/51QKodR1FIL.jpg)**MEEDEN Soft White Oil Pastels: 6 Pcs Oil Pastels for Artists Beginners Adults - Smooth Oil Pastel Crayons for Art Supplies Painting Drawing Blending Layering Shading**MEEDEN**$6.97**4.8★641 rev](https://www.amazon.com/dp/B0F9PH868K) [2![Paul Rubens White Oil Pastels (8 Pack) - Ultra-Creamy & Blendable Bullet Tip for Precision - Premium Art Supplies for Drawing Sketching & Painting - Ideal for Artists Students & Beginners](https://m.media-amazon.com/images/I/41wxnGgCyDL.jpg)**Paul Rubens White Oil Pastels (8 Pack) - Ultra-Creamy & Blendable Bullet Tip for Precision - Premium Art Supplies for Drawing Sketching & Painting - Ideal for Artists Students & Beginners**Paul Rubens**$9.46**4.7★127 rev](https://www.amazon.com/dp/B0D91R1CVL) [3![Geyoga 36 Pcs White Oil Pastels Bulk for Artists Soft Oil Crayons Single Color Creamy Pastels for Art Painting Drawing Blending for Artist](https://m.media-amazon.com/images/I/51WBwcV5WEL.jpg)**Geyoga 36 Pcs White Oil Pastels Bulk for Artists Soft Oil Crayons Single Color Creamy Pastels for Art Painting Drawing Blending for Artist**Geyoga**$14.37**3.9★61 rev](https://www.amazon.com/dp/B0DHX43N4X) [4![Artecho Oil Pastels Set of 12 PCS 6 White and 6 Black Crayons for Art Painting Drawing Blending (10 x 70 mm)](https://m.media-amazon.com/images/I/51VhbLaP5SL.jpg)**Artecho Oil Pastels Set of 12 PCS 6 White and 6 Black Crayons for Art Painting Drawing Blending (10 x 70 mm)**Artecho**$8.14**4.7★5,604 rev](https://www.amazon.com/dp/B0CQ7L31SH) [5![ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending](https://m.media-amazon.com/images/I/51TZKQK-sDL.jpg)**ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending**ForraFun**$14.71**3.5★2 rev](https://www.amazon.com/dp/B0G3NXDTQ9)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ForraFun 144 Pcs White Oil Pastels Bulk Soft Oil Crayons Precision Bullet Tip Artists Pastel Crayons 2.8 x 0.4 Inch Single Color Creamy Pastels Blending Graffiti for Painting Drawing Sketching](https://m.media-amazon.com/images/I/51ylBMghzZL.jpg)**ForraFun 144 Pcs White Oil Pastels Bulk Soft Oil Crayons Precision Bullet Tip Artists Pastel Crayons 2.8 x 0.4 Inch Single Color Creamy Pastels Blending Graffiti for Painting Drawing Sketching**ForraFun**$29.91**2 rev2mo ago](https://www.amazon.com/dp/B0GXKSGMHG) [![ForraFun 96 Pcs White Soft Oil Pastels Bulk Artists White Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending Graffiti Gallery](https://m.media-amazon.com/images/I/51Mina5BOIL.jpg)**ForraFun 96 Pcs White Soft Oil Pastels Bulk Artists White Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending Graffiti Gallery**ForraFun**$23.17**2 rev5mo ago](https://www.amazon.com/dp/B0GKMR1YVB) [![ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending](https://m.media-amazon.com/images/I/51TZKQK-sDL.jpg)**ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending**ForraFun**$14.71**2 rev7mo ago](https://www.amazon.com/dp/B0G3NXDTQ9) [![Nezyo 48 Pcs White Oil Pastels Bulk Soft Oil Crayons Single Color Creamy Pastels Stick Refill Set Art Supplies for Artists Beginners Art Painting Drawing Blending Graffiti](https://m.media-amazon.com/images/I/51p4P0siD2L.jpg)**Nezyo 48 Pcs White Oil Pastels Bulk Soft Oil Crayons Single Color Creamy Pastels Stick Refill Set Art Supplies for Artists Beginners Art Painting Drawing Blending Graffiti**Nezyo**$15.61**5 rev9mo ago](https://www.amazon.com/dp/B0FT3CXK8N) [![MEEDEN Soft White Oil Pastels: 6 Pcs Oil Pastels for Artists Beginners Adults - Smooth Oil Pastel Crayons for Art Supplies Painting Drawing Blending Layering Shading](https://m.media-amazon.com/images/I/51QKodR1FIL.jpg)**MEEDEN Soft White Oil Pastels: 6 Pcs Oil Pastels for Artists Beginners Adults - Smooth Oil Pastel Crayons for Art Supplies Painting Drawing Blending Layering Shading**MEEDEN**$6.97**641 rev1y ago](https://www.amazon.com/dp/B0F9PH868K)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![ForraFun 144 Pcs White Oil Pastels Bulk Soft Oil Crayons Precision Bullet Tip Artists Pastel Crayons 2.8 x 0.4 Inch Single Color Creamy Pastels Blending Graffiti for Painting Drawing Sketching](https://m.media-amazon.com/images/I/51ylBMghzZL.jpg)**ForraFun 144 Pcs White Oil Pastels Bulk Soft Oil Crayons Precision Bullet Tip Artists Pastel Crayons 2.8 x 0.4 Inch Single Color Creamy Pastels Blending Graffiti for Painting Drawing Sketching**ForraFun**$29.91**4.5★**▲ 367%**](https://www.amazon.com/dp/B0GXKSGMHG) [![ForraFun 96 Pcs White Soft Oil Pastels Bulk Artists White Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending Graffiti Gallery](https://m.media-amazon.com/images/I/51Mina5BOIL.jpg)**ForraFun 96 Pcs White Soft Oil Pastels Bulk Artists White Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending Graffiti Gallery**ForraFun**$23.17**5.0★**▲ 363%**](https://www.amazon.com/dp/B0GKMR1YVB) [![ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending](https://m.media-amazon.com/images/I/51TZKQK-sDL.jpg)**ForraFun 48 Pcs White Soft Oil Pastels Bulk Artists Oil Crayons Single Color Hexagonal Creamy Pastel for Artists Beginners Painting Drawing Relaxing Blending**ForraFun**$14.71**3.5★**▲ 107%**](https://www.amazon.com/dp/B0G3NXDTQ9) [![Mont Marte Extra Soft Oil Pastels White Premium 6pc Assorted Natural Oil Pastel Colors Vibrant Buttery Versatile Art Pastels for Blending layering & Shading Coloring and Sketching](https://m.media-amazon.com/images/I/519Wz-aadsL.jpg)**Mont Marte Extra Soft Oil Pastels White Premium 6pc Assorted Natural Oil Pastel Colors Vibrant Buttery Versatile Art Pastels for Blending layering & Shading Coloring and Sketching**Mont Marte**$6.93**4.7★**▲ 68%**](https://www.amazon.com/dp/B0D2VXZ9BX) [![Paul Rubens White Oil Pastels (8 Pack) - Ultra-Creamy & Blendable Bullet Tip for Precision - Premium Art Supplies for Drawing Sketching & Painting - Ideal for Artists Students & Beginners](https://m.media-amazon.com/images/I/41wxnGgCyDL.jpg)**Paul Rubens White Oil Pastels (8 Pack) - Ultra-Creamy & Blendable Bullet Tip for Precision - Premium Art Supplies for Drawing Sketching & Painting - Ideal for Artists Students & Beginners**Paul Rubens**$9.46**4.7★**▲ 26%**](https://www.amazon.com/dp/B0D91R1CVL)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 32 weeks — -24.6% search growth over the last 90 days.

1K750Holiday '25Nov '25Jan '26Feb '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**36%

*“Nice and soft”*

**Color**19%

*“rich colour”*

**Quality-Overall**14%

*“Good quality for class”*

**Value For Money**7%

*“Good value for the cost”*

**Size-Overall**6%

*“The crayons are a good size”*

**Ease Of Use**6%

*“Easy to use”*

**Texture/Consistency-Overall**6%

*“Creamy texture, opaque white”*

### **What buyers complain about **

**Adhesion/Stickiness**20%

*“sticky”*

**Color**15%

*“Color wasnt as great other brands”*

**Paper Quality**10%

*“lift the previous color from the paper”*

**Paint Quality**10%

*“The paint doesn't flow properly”*

**Product Condition**10%

*“This item was used”*

**Soft Feel**10%

*“Too soft”*

**Strength**5%

*“Broke easy”*

**Drying Time**3%

*“Dos not dry”*

**Residue**3%

*“still leaving residue on finger”*

**Shape/Style**3%

*“they lost their shape pretty much immediately”*

### **Top return reasons **

**Size-Overall**16%

**Value For Money**13%

**Color**11%

**Hard Feel**9%

**Quality-Overall**8%

**Defective Material/Parts**8%

**Functionality-Overall**5%

**Advertised Vs Actual Product**5%

**Compatibility-Overall**4%

**Shape/Style**3%