---
title: "white butcher paper roll 36 inch wide — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/white-butcher-paper-roll-36-inch-wide"
last_updated: "2026-07-14T03:52:12.314Z"
locale: en
meta:
  description: "a small market ($68K/yr) — white butcher paper roll 36 inch wide doesn't clear our bar today."
  "og:description": "a small market ($68K/yr) — white butcher paper roll 36 inch wide doesn't clear our bar today."
  "og:title": "white butcher paper roll 36 inch wide — Niche Verdict: Skip it (48/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **white butcher paper roll 36 inch wide**

**Skip it**

A small market ($68K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 27Conversion 89Competition 42Returns 84Price range 81Avg price 95Brand share 56Review moat 25Quality gap 24

**Avg price**

**Incredible****$35.47**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****10.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Great****1.6%**

return rate — above 6% kills the launch gate

**Price range**

**Great****$9.20–$112.61**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Good****72%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****60%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+1.7%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****4,355.73**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$68K**

$68K/yr · 18K searches

## **Competition**

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▲rising

**Sellers**

**83**

**Top-5 brand share**

**72%**

**Open market**

**24%**

- Bryco Goods34% - PH PERKHOMY23% - Donyang5% - TapeManBlue5% - Vanhench4% - Lock Cowboy4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$14K30%$20K40%$27K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Bryco Goods White Kraft Paper Roll - 36 x 100 (1200) - Made in USA - Banner Paper for Painting Easel Use Bulletin Boards Wall Dcor Gift Wrapping and Childrens Projects](https://m.media-amazon.com/images/I/319C2MzpLlL.jpg)**Bryco Goods White Kraft Paper Roll - 36 x 100 (1200) - Made in USA - Banner Paper for Painting Easel Use Bulletin Boards Wall Dcor Gift Wrapping and Childrens Projects**Bryco Goods**$26.98**4.7★33,466 rev](https://www.amazon.com/dp/B07VPXHL83) [2![PerkHomy 36 x 1 440 (120) White Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 80GSM 55LB (White 36 x 120)](https://m.media-amazon.com/images/I/41+1LTO0VKL.jpg)**PerkHomy 36 x 1 440 (120) White Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 80GSM 55LB (White 36 x 120)**PH PERKHOMY**$35.56**4.7★1,167 rev](https://www.amazon.com/dp/B0D8ZK12J8) [3![Donyang White Wrapping Paper Kraft Paper Craft Paper Roll 36 x 2400 (200) for Gift Wrapping Bouquet Flower Art Painting Craft Bulletin Board Paper Packing Shipping Moving Art Supplies 80GSM 55LB](https://m.media-amazon.com/images/I/41L2kpWnTWL.jpg)**Donyang White Wrapping Paper Kraft Paper Craft Paper Roll 36 x 2400 (200) for Gift Wrapping Bouquet Flower Art Painting Craft Bulletin Board Paper Packing Shipping Moving Art Supplies 80GSM 55LB**Donyang**$29.99**4.6★924 rev](https://www.amazon.com/dp/B0FVLXDZLX) [4![Bryco Goods 36 x 2400 (200) White Kraft Paper Roll - Made in USA - Craft Paper for Bulletin Board Art Table Covering Drawing Gift Wrapping Bouquet Packing Parcel 80GSM](https://m.media-amazon.com/images/I/31g-2cIkK3L.jpg)**Bryco Goods 36 x 2400 (200) White Kraft Paper Roll - Made in USA - Craft Paper for Bulletin Board Art Table Covering Drawing Gift Wrapping Bouquet Packing Parcel 80GSM**Bryco Goods**$37.72**4.7★33,466 rev](https://www.amazon.com/dp/B0FY78261B) [5![PerkHomy White Kraft Paper Roll 36 x 1 800 (150) for Gift Wrapping Bouquet Flower Art Painting Craft Writing Packaging Shipping 80GSM 55LB (White 36 x 150)](https://m.media-amazon.com/images/I/41ibfRx+W1L.jpg)**PerkHomy White Kraft Paper Roll 36 x 1 800 (150) for Gift Wrapping Bouquet Flower Art Painting Craft Writing Packaging Shipping 80GSM 55LB (White 36 x 150)**PH PERKHOMY**$37.72**4.7★5,280 rev](https://www.amazon.com/dp/B0DCG95MV1)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![GUTAG 36 x 1200 (100) Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 70GSM 50LB (White 36x1200)](https://m.media-amazon.com/images/I/417WA-by8vL.jpg)**GUTAG 36 x 1200 (100) Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 70GSM 50LB (White 36x1200)**GUTAG**$25.11**27 rev3mo ago](https://www.amazon.com/dp/B0GWPXDWRZ) [![ReePlan 36 x 1200 (100) White Wrapping Paper Kraft Craft Paper Roll 80 GSM Bulletin Board Paper for Drawing Painting Gift Wrapping Kids Art Banner Paper Packing Paper and Table Covering](https://m.media-amazon.com/images/I/31IoY3wdFIL.jpg)**ReePlan 36 x 1200 (100) White Wrapping Paper Kraft Craft Paper Roll 80 GSM Bulletin Board Paper for Drawing Painting Gift Wrapping Kids Art Banner Paper Packing Paper and Table Covering**ReePlan**$22.25**9 rev4mo ago](https://www.amazon.com/dp/B0GRV37Z6G) [![SMART&CASUAL 36 x 1 500 (125) White Kraft Craft Paper Roll for Gift Wrapping Bulletin Board Bouquet Flower Kids Art Packing Parcel Table Covering 80GSM 55LB (White 36 x 125)](https://m.media-amazon.com/images/I/3162gDzoOJL.jpg)**SMART&CASUAL 36 x 1 500 (125) White Kraft Craft Paper Roll for Gift Wrapping Bulletin Board Bouquet Flower Kids Art Packing Parcel Table Covering 80GSM 55LB (White 36 x 125)**SMART&CASUAL**$38.62**1,614 rev6mo ago](https://www.amazon.com/dp/B0GCS9FDVN) [![Bryco Goods 36 x 2400 (200) White Kraft Paper Roll - Made in USA - Craft Paper for Bulletin Board Art Table Covering Drawing Gift Wrapping Bouquet Packing Parcel 80GSM](https://m.media-amazon.com/images/I/31g-2cIkK3L.jpg)**Bryco Goods 36 x 2400 (200) White Kraft Paper Roll - Made in USA - Craft Paper for Bulletin Board Art Table Covering Drawing Gift Wrapping Bouquet Packing Parcel 80GSM**Bryco Goods**$37.72**33,466 rev8mo ago](https://www.amazon.com/dp/B0FY78261B) [![White Butcher Paper Roll 36 inch x 2160 (180) Made in USA 40 lb. Food Grade Roll of Butcher Paper for Smoker Wrapping or Storing Meats BBQ Accessories Unwaxed and Uncoated](https://m.media-amazon.com/images/I/41x5U8YC0rL.jpg)**White Butcher Paper Roll 36 inch x 2160 (180) Made in USA 40 lb. Food Grade Roll of Butcher Paper for Smoker Wrapping or Storing Meats BBQ Accessories Unwaxed and Uncoated**TapeManBlue**$38.58**80 rev8mo ago](https://www.amazon.com/dp/B0FY3ZC8BY)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![GUTAG 36 x 1200 (100) Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 70GSM 50LB (White 36x1200)](https://m.media-amazon.com/images/I/417WA-by8vL.jpg)**GUTAG 36 x 1200 (100) Kraft Paper Roll for Craft Bulletin Board Paper Art Table Covering Crafting Gift Wrapping Bouquet Packing Parcel 70GSM 50LB (White 36x1200)**GUTAG**$25.11**4.3★**▲ 242%**](https://www.amazon.com/dp/B0GWPXDWRZ) [![SMART&CASUAL 36 x 1 500 (125) White Kraft Craft Paper Roll for Gift Wrapping Bulletin Board Bouquet Flower Kids Art Packing Parcel Table Covering 80GSM 55LB (White 36 x 125)](https://m.media-amazon.com/images/I/3162gDzoOJL.jpg)**SMART&CASUAL 36 x 1 500 (125) White Kraft Craft Paper Roll for Gift Wrapping Bulletin Board Bouquet Flower Kids Art Packing Parcel Table Covering 80GSM 55LB (White 36 x 125)**SMART&CASUAL**$38.62**4.6★**▲ 242%**](https://www.amazon.com/dp/B0GCS9FDVN) [![ReePlan 36 x 1200 (100) White Wrapping Paper Kraft Craft Paper Roll 80 GSM Bulletin Board Paper for Drawing Painting Gift Wrapping Kids Art Banner Paper Packing Paper and Table Covering](https://m.media-amazon.com/images/I/31IoY3wdFIL.jpg)**ReePlan 36 x 1200 (100) White Wrapping Paper Kraft Craft Paper Roll 80 GSM Bulletin Board Paper for Drawing Painting Gift Wrapping Kids Art Banner Paper Packing Paper and Table Covering**ReePlan**$22.25**5.0★**▲ 242%**](https://www.amazon.com/dp/B0GRV37Z6G) [![Donyang White Wrapping Paper Kraft Paper Craft Paper Roll 36 x 2400 (200) for Gift Wrapping Bouquet Flower Art Painting Craft Bulletin Board Paper Packing Shipping Moving Art Supplies 80GSM 55LB](https://m.media-amazon.com/images/I/41L2kpWnTWL.jpg)**Donyang White Wrapping Paper Kraft Paper Craft Paper Roll 36 x 2400 (200) for Gift Wrapping Bouquet Flower Art Painting Craft Bulletin Board Paper Packing Shipping Moving Art Supplies 80GSM 55LB**Donyang**$29.99**4.6★**▲ 186%**](https://www.amazon.com/dp/B0FVLXDZLX) [![White Butcher Paper Roll 36 inch x 2160 (180) Made in USA 40 lb. Food Grade Roll of Butcher Paper for Smoker Wrapping or Storing Meats BBQ Accessories Unwaxed and Uncoated](https://m.media-amazon.com/images/I/41x5U8YC0rL.jpg)**White Butcher Paper Roll 36 inch x 2160 (180) Made in USA 40 lb. Food Grade Roll of Butcher Paper for Smoker Wrapping or Storing Meats BBQ Accessories Unwaxed and Uncoated**TapeManBlue**$38.58**4.7★**▲ 174%**](https://www.amazon.com/dp/B0FY3ZC8BY)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 101 weeks — +1.7% search growth over the last 90 days.

800600Holiday '24Spike '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“Excellent quality”*

**Value For Money**11%

*“Great value”*

**Size-Overall**10%

*“Perfect fit”*

**Thickness**6%

*“thicker than most other rolls of craft paper that I've worked with which gives me peace of mind that whatever I use it for it will hold up over time”*

**Ease Of Use**6%

*“easy to use”*

**Durability**5%

*“Good quality and durability”*

**Advertised Vs Actual Product**5%

*“As advertised”*

**Weight Heavy**4%

*“Heavy duty”*

**Color**4%

*“It comes in a ton of colors also”*

**Drawing Experience**3%

*“Great as drawing paper for kids”*

### **What buyers complain about **

**Thickness**39%

*“Definitely not thick as I had hoped”*

**Adhesion/Stickiness**13%

*“Cheap tape doesn't like to stick to it”*

**Color**10%

*“Shade of brown is yellowish/lighter in person”*

**Advertised Vs Actual Product**4%

*“Should have read the description better”*

**Quality-Overall**4%

*“Low quality”*

**Size-Overall**4%

*“It is an awkward size. I should have paid attention”*

**Value For Money**2%

*“Absolute waste of money”*

**Ease Of Cleaning**1%

*“started shredding”*

**Durability**1%

*“after 2 years, the rubber (?) started shredding, spilling onto my kitchen floor, so decided I didnt wanted that”*

**Paper Quality**1%

*“Paper is a little thin”*

### **Top return reasons **

**Size-Overall**47%

**Value For Money**10%

**Advertised Vs Actual Product**9%

**Thin**7%

**Color**7%

**Functionality-Overall**3%

**Thickness**3%

**Quality-Overall**1%

**Material Quality**1%

**Weight Heavy**1%