--- title: "wax for wax melts — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/wax-for-wax-melts" last_updated: "2026-07-10T02:29:48.271Z" locale: en meta: description: "a small market ($79K/yr) — wax for wax melts doesn't clear our bar today." "og:description": "a small market ($79K/yr) — wax for wax melts doesn't clear our bar today." "og:title": "wax for wax melts — Niche Verdict: Skip it (41/100) | Amazon United States - Flapen" --- Back to Flapen home # **wax for wax melts** **Skip it****41/100 ** a small market ($79K/yr) — wax for wax melts doesn't clear our bar today. **Market/yr** **$79K** **Growth (1y)** **+150.1%** **Products** **19** **Brands** **8** was 9 a year ago **Sellers** **14** **Price range** **$11.94–$96.28** **Returns** **1.1%** **Rating** **4.7★** **Skip it** Scored 41/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **4** ×0.30 Growth **71** ×0.30 Competition **35** ×0.20 Quality gap **23** ×0.10 Returns **91** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +150.1% year over year. 1K680.5Spike '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Nov · busiest ÷ quietest = 1.9× ## **Competition** - American Soy Organics70% - Direct Candle Supply19% - BW Blended Waxes, Inc.3% - Hearth & Harbor2% - Etienne Alair1% - Golden Wax1% - Other (2 brands)2% The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them. 8 brands and 14 sellers compete here. **Brands** **8 **▼falling was 9 a year ago **Sellers** **14** **Top 5 brand share** **96%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Wax for Votives Pillars Tarts Tealights and Melts 5 lb](https://m.media-amazon.com/images/I/41uqOoV-GQL.jpg) [**American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Wax for Votives Pillars Tarts Tealights and Melts 5 lb**](https://www.amazon.com/dp/B09VC9Q8B5) American Soy Organics$25.984.8★1,24524%▲rising 2 ![American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Melts 10lbs](https://m.media-amazon.com/images/I/51lBtrEBj9L.jpg) [**American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Melts 10lbs**](https://www.amazon.com/dp/B09VC8S65L) American Soy Organics$41.914.8★1,24520%▼falling 3 ![American Soy Organics- 1 lb of Freedom Soy Pillar Wax Beads for Candle Making Microwavable Soybeads Premium Pillar Wax - Candle Making Supplies](https://m.media-amazon.com/images/I/318RVbbrzQL.jpg) [**American Soy Organics- 1 lb of Freedom Soy Pillar Wax Beads for Candle Making Microwavable Soybeads Premium Pillar Wax - Candle Making Supplies**](https://www.amazon.com/dp/B0B92XLQB2) American Soy Organics$11.944.8★1,24510%▲rising 4 ![Direct Candle Supply Soy Wax Beads for Candle Making 10lb Granulated Candle Wax Low Melt Soy Blend Soy Wax Beads for Crafts Candle Making Pillars and Votives](https://m.media-amazon.com/images/I/4128Xk+QyIL.jpg) [**Direct Candle Supply Soy Wax Beads for Candle Making 10lb Granulated Candle Wax Low Melt Soy Blend Soy Wax Beads for Crafts Candle Making Pillars and Votives**](https://www.amazon.com/dp/B0FGQYMCCD) Direct Candle Supply$38.214.5★147%▲rising 5 ![American Soy Organics Freedom Soy Beads for Melt Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 5 lbs](https://m.media-amazon.com/images/I/41QgqUuaw7L.jpg) [**American Soy Organics Freedom Soy Beads for Melt Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 5 lbs**](https://www.amazon.com/dp/B09VCB9G3J) American Soy Organics$23.934.8★5156%▲rising 6 ![American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs](https://m.media-amazon.com/images/I/41jMhyBg84L.jpg) [**American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs**](https://www.amazon.com/dp/B0855LRHQ7) American Soy Organics$22.984.8★20,9674%—flat 7 ![Direct Candle Supply 5lb Melt Slab Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!](https://m.media-amazon.com/images/I/41DVog1EKhL.jpg) [**Direct Candle Supply 5lb Melt Slab Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!**](https://www.amazon.com/dp/B0C2QSHQDY) Direct Candle Supply$23.934.6★1854%▼falling 8 ![American Soy Organics Freedom Soy Wax Beads for Wax Melts Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 10 lbs](https://m.media-amazon.com/images/I/41eV2AXlT9L.jpg) [**American Soy Organics Freedom Soy Wax Beads for Wax Melts Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 10 lbs**](https://www.amazon.com/dp/B09VC9L89B) American Soy Organics$38.444.8★5153%▼falling 9 ![Blended Waxes Inc. All-Purpose Soy Wax for Candles 10lb Pack](https://m.media-amazon.com/images/I/41r19ivAAfL.jpg) [**Blended Waxes Inc. All-Purpose Soy Wax for Candles 10lb Pack**](https://www.amazon.com/dp/B0CHBNBRLJ) BW Blended Waxes, Inc.$38.514.6★1233%▼falling 10 ![Direct Candle Supply 10lb Melt Pellets Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!](https://m.media-amazon.com/images/I/412hnFxHs8L.jpg) [**Direct Candle Supply 10lb Melt Pellets Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!**](https://www.amazon.com/dp/B0DW699ZMR) Direct Candle Supply$37.074.6★353%▲rising 11 ![American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Wax Melts 25lbs](https://m.media-amazon.com/images/I/41INKmf4MgL.jpg) [**American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Wax Melts 25lbs**](https://www.amazon.com/dp/B09VCBTN5Z) American Soy Organics$96.284.8★1,2453%▲rising 12 ![Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts](https://m.media-amazon.com/images/I/51yb4L1ccPL.jpg) [**Hearth & Harbor Organic Soy Candle Wax for Candle Making 10 lbs Natural Candles Making Supplies Beeswax-Free Paraffin-Free Pure Soy Wax Flakes Perfect for Candles Tealights and Melts**](https://www.amazon.com/dp/B09ZG8P7ZB) Hearth & Harbor$33.264.6★6,5032%▲rising 13 ![Direct Candle Supply 5lb Melt Pellets Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!](https://m.media-amazon.com/images/I/412hnFxHs8L.jpg) [**Direct Candle Supply 5lb Melt Pellets Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!**](https://www.amazon.com/dp/B0DW5V6NB9) Direct Candle Supply$24.824.6★352%—flat 14 ![Direct Candle Supply Paraffin Wax for Candle Making 5lb Granulated Candle Wax High Melt Paraffin Blend Paraffin Wax Beads for Crafts Candle Making Pillars and Votives](https://m.media-amazon.com/images/I/41vAM3IpgdL.jpg) [**Direct Candle Supply Paraffin Wax for Candle Making 5lb Granulated Candle Wax High Melt Paraffin Blend Paraffin Wax Beads for Crafts Candle Making Pillars and Votives**](https://www.amazon.com/dp/B09VW3V2NH) Direct Candle Supply$28.614.5★1922%▼falling 15 ![Direct Candle Supply Paraffin Wax for Candle Making 10lb Granulated Candle Wax High Melt Paraffin Blend Paraffin Wax Beads for Crafts Candle Making Pillars and Votives](https://m.media-amazon.com/images/I/41NyjKM0tML.jpg) [**Direct Candle Supply Paraffin Wax for Candle Making 10lb Granulated Candle Wax High Melt Paraffin Blend Paraffin Wax Beads for Crafts Candle Making Pillars and Votives**](https://www.amazon.com/dp/B0B4PXJ987) Direct Candle Supply$42.694.5★1922%▼falling **~~Showing 15 of 19 — show all ~~** ## **Product shelf** All 19 tracked products in this niche. Top sellersNewestTrending [![American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Wax for Votives Pillars Tarts Tealights and Melts 5 lb](https://m.media-amazon.com/images/I/41uqOoV-GQL.jpg)**American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Wax for Votives Pillars Tarts Tealights and Melts 5 lb** American Soy Organics**$25.98**4.8★1,245 reviews](https://www.amazon.com/dp/B09VC9Q8B5) [![American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Melts 10lbs](https://m.media-amazon.com/images/I/51lBtrEBj9L.jpg)**American Soy Organics Freedom Soy Wax Beads for Pillar Candle Making - Natural Supplies - Paraffin-Free Beeswax-Free Candle Wax for Votives Pillars Tarts Tealights and Melts 10lbs** American Soy Organics**$41.91**4.8★1,245 reviews](https://www.amazon.com/dp/B09VC8S65L) [![American Soy Organics- 1 lb of Freedom Soy Pillar Wax Beads for Candle Making Microwavable Soybeads Premium Pillar Wax - Candle Making Supplies](https://m.media-amazon.com/images/I/318RVbbrzQL.jpg)**American Soy Organics- 1 lb of Freedom Soy Pillar Wax Beads for Candle Making Microwavable Soybeads Premium Pillar Wax - Candle Making Supplies** American Soy Organics**$11.94**4.8★1,245 reviews](https://www.amazon.com/dp/B0B92XLQB2) [![Direct Candle Supply Soy Wax Beads for Candle Making 10lb Granulated Candle Wax Low Melt Soy Blend Soy Wax Beads for Crafts Candle Making Pillars and Votives](https://m.media-amazon.com/images/I/4128Xk+QyIL.jpg)**Direct Candle Supply Soy Wax Beads for Candle Making 10lb Granulated Candle Wax Low Melt Soy Blend Soy Wax Beads for Crafts Candle Making Pillars and Votives** Direct Candle Supply**$38.21**4.5★14 reviews](https://www.amazon.com/dp/B0FGQYMCCD) [![American Soy Organics Freedom Soy Beads for Melt Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 5 lbs](https://m.media-amazon.com/images/I/41QgqUuaw7L.jpg)**American Soy Organics Freedom Soy Beads for Melt Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 5 lbs** American Soy Organics**$23.93**4.8★515 reviews](https://www.amazon.com/dp/B09VCB9G3J) [![American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs](https://m.media-amazon.com/images/I/41jMhyBg84L.jpg)**American Soy Organics Freedom Soy Wax Beads for Candle Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Container Candles Tealights and Wax Melts 5 lbs** American Soy Organics**$22.98**4.8★20,967 reviews](https://www.amazon.com/dp/B0855LRHQ7) [![Direct Candle Supply 5lb Melt Slab Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!](https://m.media-amazon.com/images/I/41DVog1EKhL.jpg)**Direct Candle Supply 5lb Melt Slab Soy Wax for Candle Making Soy Wax for Melts Candle Making Wax Bulk Paraffin Wax for Candle Making Great for Melts Tarts Pillars and More!** Direct Candle Supply**$23.93**4.6★185 reviews](https://www.amazon.com/dp/B0C2QSHQDY) [![American Soy Organics Freedom Soy Wax Beads for Wax Melts Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 10 lbs](https://m.media-amazon.com/images/I/41eV2AXlT9L.jpg)**American Soy Organics Freedom Soy Wax Beads for Wax Melts Making - Natural Candle Making Supplies - Paraffin-Free Beeswax-Free Candle Wax for Tarts Tealights Wax Melts and Cubes 10 lbs** American Soy Organics**$38.44**4.8★515 reviews](https://www.amazon.com/dp/B09VC9L89B) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**30% *“Excellent Product”* **Ease Of Use**20% *“Easy to use”* **Value For Money**8% *“Good price”* **Smell**8% *“It even has its own nice little unique smell to it”* **Advertised Vs Actual Product**4% *“Just as described”* **Ease Of Cleaning**3% *“Easy to clean up”* **Color**2% *“Vibrant Colors and Incredible Scent Throw”* **Heating**2% *“Easy to melt”* **Durability**2% *“they don't break”* **Functionality-Overall**2% *“Pillar Wax does what it is intended for”* ### **What buyers complain about ** **Color**14% *“I don't like the color”* **Smell**10% *“Doesnt absorb scent too well”* **Value For Money**9% *“I wish you could get more for your $”* **Flammable**8% *“It burn only in the middle even with very small glass container very bad product very disappointed never buy again”* **Quality-Overall**7% *“not as good as other brands”* **Functionality-Overall**5% *“doesn't work”* **Hard Feel**4% *“Too soft”* **Heating**3% *“I couldnt even fix them with a heat gun”* **Adhesion/Stickiness**3% *“It was very sticky”* **Natural Resource Wastage**2% *“This caused a lot of waste”* #### **Top return reasons**- Value For Money25% - Advertised Vs Actual Product19% - Smell10% - Size-Overall9% - Functionality-Overall7% - Quality-Overall4% - Color4% - Heating4% - Defective Material/Parts3% - Leak-Proof1%