---
title: "vintage stickers — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/vintage-stickers"
last_updated: "2026-07-13T18:46:30.341Z"
locale: en
meta:
  description: "vintage stickers shows no brand lock-in (top 5 brands take 25% of clicks), but soft demand (-15.1% this quarter) keeps it on the watch list."
  "og:description": "vintage stickers shows no brand lock-in (top 5 brands take 25% of clicks), but soft demand (-15.1% this quarter) keeps it on the watch list."
  "og:title": "vintage stickers — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **vintage stickers**

**Worth a look**

Shows no brand lock-in (top 5 brands take 25% of clicks), but soft demand (-15.1% this quarter) keeps it on the watch list.

Market size 35Growth 17Conversion 23Competition 96Returns 96Price range 53Avg price 24Brand share 97Review moat 61Quality gap 33

**Brand share**

**Incredible****25%**

top-5 brand share — no brand owns this niche

**Competition**

**Incredible****16%**

top-5 click share — an open shelf

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,077.42**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Good****$3.15–$28.26**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$170K**

$170K/yr · 1.1M searches

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.66**

avg listing price — sweet spot $15–$100

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Bad****-15.1%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

**Brands**

**114 **▲rising

**Sellers**

**133**

**Top-5 brand share**

**25%**

**Open market**

**72%**

- Callist9% - slapaflife5% - Koolstuffs4% - emmoolife4% - BarrelTree4% - PRSTINCOL3%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$2K2%$3K3%$5K4%$7K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 151 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![120 PCS Vintage Aesthetic Stickers for Journaling Scrapbook Supplies Junk Journal Stickers Botanical Waterproof Vinyl Sticker Pack for Planner Diary Water Bottles Gifts for Teen Girls Women](https://m.media-amazon.com/images/I/61icopfgtyL.jpg)**120 PCS Vintage Aesthetic Stickers for Journaling Scrapbook Supplies Junk Journal Stickers Botanical Waterproof Vinyl Sticker Pack for Planner Diary Water Bottles Gifts for Teen Girls Women**Koolstuffs**$5.46**4.6★1,843 rev](https://www.amazon.com/dp/B0C8T7G5PX) [2![Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Pink](https://m.media-amazon.com/images/I/41MfQmJJgdL.jpg)**Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Pink**Callist**$8.99**4.7★256 rev](https://www.amazon.com/dp/B0GJZTH9NW) [3![Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Blue](https://m.media-amazon.com/images/I/51LbIjdr0-L.jpg)**Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Blue**Callist**$8.88**4.7★256 rev](https://www.amazon.com/dp/B0GJZDCH9J) [4![160Pcs Natural Flower Stickers for Scrapbooking Self-Adhesive Transparent Flower Stickers Scrapbook Supplies Journaling Supplies for Adult Card Making Letters DIY Water Bottle Cards Decoration (160)](https://m.media-amazon.com/images/I/51qrlZ8nBwL.jpg)**160Pcs Natural Flower Stickers for Scrapbooking Self-Adhesive Transparent Flower Stickers Scrapbook Supplies Journaling Supplies for Adult Card Making Letters DIY Water Bottle Cards Decoration (160)**Weenkilly**$5.99**4.4★991 rev](https://www.amazon.com/dp/B0D1FZKZ8K) [5![300 Pcs Vintage Stickers Junk Journal Supplies Cute Stickers for Journaling Supplies Junk Journal Supplies DIY Paper Crafts Water Bottle Laptop Computer](https://m.media-amazon.com/images/I/61X8Kax4NgL.jpg)**300 Pcs Vintage Stickers Junk Journal Supplies Cute Stickers for Journaling Supplies Junk Journal Supplies DIY Paper Crafts Water Bottle Laptop Computer**slapaflife**$5.18**4.6★177 rev](https://www.amazon.com/dp/B0FFZ5WCSC)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![300PCS Vintage Retro Stickers Whimsical Aesthetic Vinyl Sticker Pack for Scrapbooking & Journaling Kindle & Laptop](https://m.media-amazon.com/images/I/61aOOKvY4GL.jpg)**300PCS Vintage Retro Stickers Whimsical Aesthetic Vinyl Sticker Pack for Scrapbooking & Journaling Kindle & Laptop**underbartliv**$4.00**10 rev2mo ago](https://www.amazon.com/dp/B0GW2ZTXZY) [![50 Pcs Vintage Stickers Scrapbooking Supplies Pack Dark Academia Transparent Retro Decals for Scrapbook Laptop Planner Journal Phone Water Bottle Skateboard (Vintage Aesthetic)](https://m.media-amazon.com/images/I/51mQ3Xm01XL.jpg)**50 Pcs Vintage Stickers Scrapbooking Supplies Pack Dark Academia Transparent Retro Decals for Scrapbook Laptop Planner Journal Phone Water Bottle Skateboard (Vintage Aesthetic)**Tisaindor**$4.84**15 rev2mo ago](https://www.amazon.com/dp/B0GWZTZC5S) [![Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Cute](https://m.media-amazon.com/images/I/41G3Ou9rf0L.jpg)**Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Cute**Callist**$9.07**256 rev3mo ago](https://www.amazon.com/dp/B0GSTNYQLZ) [![Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Vintage](https://m.media-amazon.com/images/I/515x1HZfcnL.jpg)**Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Vintage**Callist**$9.01**256 rev3mo ago](https://www.amazon.com/dp/B0GSTSK492) [![Habett 160+ PCS Natural Flower Stickers for Scrapbooking Transparent Stickers for Journaling DIY Crafts Planners Bullet Journals Water Bottle Adult Card Making Letters Scrapbook Supplies](https://m.media-amazon.com/images/I/515NNtcF1+L.jpg)**Habett 160+ PCS Natural Flower Stickers for Scrapbooking Transparent Stickers for Journaling DIY Crafts Planners Bullet Journals Water Bottle Adult Card Making Letters Scrapbook Supplies**Habett**$5.95**31 rev3mo ago](https://www.amazon.com/dp/B0GTZFNQSN)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Cute](https://m.media-amazon.com/images/I/41G3Ou9rf0L.jpg)**Girls Korean Sticker Book Food and Daily Life Theme - 1300+ Cute Dream Style Foodie Stickers for DIY Scrapbooking Journaling Handbook Decoration Cute**Callist**$9.07**4.7★**▲ 276%**](https://www.amazon.com/dp/B0GSTNYQLZ) [![Vintage Aesthetic Stickers 120Pcs Cute Retro Journaling Scrapbooking Stickers Pack for Adult Women Teen Grils Waterproof Vinyl Decals for Water Bottle Laptop Computer Phone Case](https://m.media-amazon.com/images/I/61GJYqQ0BjL.jpg)**Vintage Aesthetic Stickers 120Pcs Cute Retro Journaling Scrapbooking Stickers Pack for Adult Women Teen Grils Waterproof Vinyl Decals for Water Bottle Laptop Computer Phone Case**Generic**$6.03**0.0★**▲ 275%**](https://www.amazon.com/dp/B0GS923S5P) [![300PCS Vintage Retro Stickers Whimsical Aesthetic Vinyl Sticker Pack for Scrapbooking & Journaling Kindle & Laptop](https://m.media-amazon.com/images/I/61aOOKvY4GL.jpg)**300PCS Vintage Retro Stickers Whimsical Aesthetic Vinyl Sticker Pack for Scrapbooking & Journaling Kindle & Laptop**underbartliv**$4.00**4.4★**▲ 275%**](https://www.amazon.com/dp/B0GW2ZTXZY) [![Eccloraff 2 Sets 400+ PCS Stickers for Scrapbooking Self-Adhesive Scrapbook Stickers Supplies Journal Plants Vintage Aesthetic Sticker Art Diary Card Craft Gifts Planner Notebook Spring&Flower](https://m.media-amazon.com/images/I/512QXQVkywL.jpg)**Eccloraff 2 Sets 400+ PCS Stickers for Scrapbooking Self-Adhesive Scrapbook Stickers Supplies Journal Plants Vintage Aesthetic Sticker Art Diary Card Craft Gifts Planner Notebook Spring&Flower**Eccloraff**$9.31**4.8★**▲ 273%**](https://www.amazon.com/dp/B0GTQDZSV7) [![4 Books of Scrapbook StickersJunk Journal Stickers Aesthetic Journal Scrapbook Supplies for Adults Four Season Style (Girly Courtyard Scenery Garden)](https://m.media-amazon.com/images/I/51igr2RO2nL.jpg)**4 Books of Scrapbook StickersJunk Journal Stickers Aesthetic Journal Scrapbook Supplies for Adults Four Season Style (Girly Courtyard Scenery Garden)**TIOEUSIV**$18.05**4.5★**▲ 273%**](https://www.amazon.com/dp/B0GTQTY775)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -15.1% search growth over the last 90 days.

30K20KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 1.8×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**22%

*“the quality is solid”*

**Adhesion/Stickiness**14%

*“easy to stick”*

**Value For Money**10%

*“Great purchase for the price”*

**Color**9%

*“Bright colors”*

**Design-Overall**6%

*“Variety of designs”*

**Advertised Vs Actual Product**5%

*“As described”*

**Ease Of Use**5%

*“Easy to use”*

**Fun/Entertainment Experience**4%

*“Fun for Kids and Adults”*

**Size-Overall**4%

*“the size is perfect for my needs”*

**Gifting Purpose**2%

*“Great gift”*

### **What buyers complain about **

**Adhesion/Stickiness**17%

*“Do not stick”*

**Size-Overall**12%

*“HUGE”*

**Ease Of Use**12%

*“hard to peel”*

**Quality-Overall**6%

*“Disappointing selection and quality”*

**Advertised Vs Actual Product**5%

*“False advertising”*

**Color**5%

*“bad color”*

**Value For Money**3%

*“not for that price”*

**Thickness**2%

*“This sticker paper is very thick”*

**Durability**2%

*“one still tore in half pretty easily”*

**Water Resistance**2%

*“Not water resistant”*

### **Top return reasons **

**Size-Overall**29%

**Advertised Vs Actual Product**17%

**Adhesion/Stickiness**16%

**Value For Money**8%

**Quality-Overall**4%

**Color**3%

**Design-Overall**3%

**Print Quality**2%

**Functionality-Overall**2%

**Defective Material/Parts**2%