---
title: "valentines beads — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/valentines-beads"
last_updated: "2026-07-10T02:39:10.436Z"
locale: en
meta:
  description: "a small market ($23K/yr) — valentines beads doesn't clear our bar today."
  "og:description": "a small market ($23K/yr) — valentines beads doesn't clear our bar today."
  "og:title": "valentines beads — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **valentines beads**

**Skip it****38/100 **

a small market ($23K/yr) — valentines beads doesn't clear our bar today.

**Market/yr**

**$23K**

**Growth (1y)**

**+354.5%**

**Products**

**6**

**Brands**

**5**

was 3 a year ago

**Sellers**

**7**

**Price range**

**$3.91–$15.93**

**Returns**

**2.9%**

**Rating**

**4.7★**

**Skip it**

Scored 38/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**1**

 ×0.30

Growth

**89**

 ×0.30

Competition

**6**

 ×0.20

Quality gap

**23**

 ×0.10

Returns

**77**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 101 weeks — +354.5% year over year.

26K13KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jan, Feb · busiest ÷ quietest = 160.3×

## **Competition**

- WIMIVI34% - Sistenia19% - Taybonds18% - Looconi15% - Goldwise14%

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 7 sellers compete here.

**Brands**

**5 **▲rising

was 3 a year ago

**Sellers**

**7**

**Top 5 brand share**

**100%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Red and White Pony Beads (1200pcs) Valentines Day Pony Beads Bulk for Bracelets Necklace Jewelry Making Party Decoration Arts & Crafts Beading Supplies for Jewelry Making Hair Beading](https://m.media-amazon.com/images/I/51JJmLo7UiL.jpg) [**Red and White Pony Beads (1200pcs) Valentines Day Pony Beads Bulk for Bracelets Necklace Jewelry Making Party Decoration Arts & Crafts Beading Supplies for Jewelry Making Hair Beading**](https://www.amazon.com/dp/B0D12ZZZ7J)

WIMIVI$10.574.7★24319%▼falling

2
![1200PCS 6mm Pink Glass Beads for Bracelets 24 Colors Red and Pink Series Crystal Beads Bracelet Making Kit and Jewelry Making Bracelet Beads for Necklace Earring Crafts DIY](https://m.media-amazon.com/images/I/61bN76JqvHL.jpg) [**1200PCS 6mm Pink Glass Beads for Bracelets 24 Colors Red and Pink Series Crystal Beads Bracelet Making Kit and Jewelry Making Bracelet Beads for Necklace Earring Crafts DIY**](https://www.amazon.com/dp/B0FJFJFZKP)

Sistenia$10.554.7★25719%▲rising

3
![Taybonds 1000+ Pcs Valentines Day Pony Beads 5 Pink-Red-White Colors Plastic Kandi Beads for Bracelet Making Hair Braids Necklaces Key Chains Jewelry and DIY Crafts Party](https://m.media-amazon.com/images/I/51Rfejn+12L.jpg) [**Taybonds 1000+ Pcs Valentines Day Pony Beads 5 Pink-Red-White Colors Plastic Kandi Beads for Bracelet Making Hair Braids Necklaces Key Chains Jewelry and DIY Crafts Party**](https://www.amazon.com/dp/B0DZ5S8QBL)

Taybonds$7.594.6★22918%▼falling

4
![Valentines Day Pony Beads 1200Pcs Glitter Red Pink Plastic Pony Beads for Jewelry Making Hair Beading Craft Beading for Home Decor Party DIY Crafts (7 Colors)](https://m.media-amazon.com/images/I/51VnKUKlTQL.jpg) [**Valentines Day Pony Beads 1200Pcs Glitter Red Pink Plastic Pony Beads for Jewelry Making Hair Beading Craft Beading for Home Decor Party DIY Crafts (7 Colors)**](https://www.amazon.com/dp/B0FYPK43VM)

WIMIVI$9.934.6★4415%▲rising

5
![Looconi 200pcs Valentines Day Clay Beads for Valentines Day Jewelry Making DIY Crafts Bracelet](https://m.media-amazon.com/images/I/513O0xjoM-L.jpg) [**Looconi 200pcs Valentines Day Clay Beads for Valentines Day Jewelry Making DIY Crafts Bracelet**](https://www.amazon.com/dp/B0FM7R45D2)

Looconi$3.914.5★2015%▲rising

6
![Goldwise Valentines Day Beads Kit for Bracelet Making Love Theme Jewelry Making Supplies with Letter Beads Heart Charms Clay Beads & Findings DIY Gift Set for Couples & Friends](https://m.media-amazon.com/images/I/51kNNI4lwaL.jpg) [**Goldwise Valentines Day Beads Kit for Bracelet Making Love Theme Jewelry Making Supplies with Letter Beads Heart Charms Clay Beads & Findings DIY Gift Set for Couples & Friends**](https://www.amazon.com/dp/B0FXWYL18B)

Goldwise$15.934.9★1414%▲rising

## **Product shelf**

All 6 tracked products in this niche.

Top sellersNewestTrending

[![Red and White Pony Beads (1200pcs) Valentines Day Pony Beads Bulk for Bracelets Necklace Jewelry Making Party Decoration Arts & Crafts Beading Supplies for Jewelry Making Hair Beading](https://m.media-amazon.com/images/I/51JJmLo7UiL.jpg)**Red and White Pony Beads (1200pcs) Valentines Day Pony Beads Bulk for Bracelets Necklace Jewelry Making Party Decoration Arts & Crafts Beading Supplies for Jewelry Making Hair Beading** WIMIVI**$10.57**4.7★243 reviews](https://www.amazon.com/dp/B0D12ZZZ7J) [![1200PCS 6mm Pink Glass Beads for Bracelets 24 Colors Red and Pink Series Crystal Beads Bracelet Making Kit and Jewelry Making Bracelet Beads for Necklace Earring Crafts DIY](https://m.media-amazon.com/images/I/61bN76JqvHL.jpg)**1200PCS 6mm Pink Glass Beads for Bracelets 24 Colors Red and Pink Series Crystal Beads Bracelet Making Kit and Jewelry Making Bracelet Beads for Necklace Earring Crafts DIY** Sistenia**$10.55**4.7★257 reviews](https://www.amazon.com/dp/B0FJFJFZKP) [![Taybonds 1000+ Pcs Valentines Day Pony Beads 5 Pink-Red-White Colors Plastic Kandi Beads for Bracelet Making Hair Braids Necklaces Key Chains Jewelry and DIY Crafts Party](https://m.media-amazon.com/images/I/51Rfejn+12L.jpg)**Taybonds 1000+ Pcs Valentines Day Pony Beads 5 Pink-Red-White Colors Plastic Kandi Beads for Bracelet Making Hair Braids Necklaces Key Chains Jewelry and DIY Crafts Party** Taybonds**$7.59**4.6★229 reviews](https://www.amazon.com/dp/B0DZ5S8QBL) [![Valentines Day Pony Beads 1200Pcs Glitter Red Pink Plastic Pony Beads for Jewelry Making Hair Beading Craft Beading for Home Decor Party DIY Crafts (7 Colors)](https://m.media-amazon.com/images/I/51VnKUKlTQL.jpg)**Valentines Day Pony Beads 1200Pcs Glitter Red Pink Plastic Pony Beads for Jewelry Making Hair Beading Craft Beading for Home Decor Party DIY Crafts (7 Colors)** WIMIVI**$9.93**4.6★44 reviews](https://www.amazon.com/dp/B0FYPK43VM) [![Looconi 200pcs Valentines Day Clay Beads for Valentines Day Jewelry Making DIY Crafts Bracelet](https://m.media-amazon.com/images/I/513O0xjoM-L.jpg)**Looconi 200pcs Valentines Day Clay Beads for Valentines Day Jewelry Making DIY Crafts Bracelet** Looconi**$3.91**4.5★20 reviews](https://www.amazon.com/dp/B0FM7R45D2) [![Goldwise Valentines Day Beads Kit for Bracelet Making Love Theme Jewelry Making Supplies with Letter Beads Heart Charms Clay Beads & Findings DIY Gift Set for Couples & Friends](https://m.media-amazon.com/images/I/51kNNI4lwaL.jpg)**Goldwise Valentines Day Beads Kit for Bracelet Making Love Theme Jewelry Making Supplies with Letter Beads Heart Charms Clay Beads & Findings DIY Gift Set for Couples & Friends** Goldwise**$15.93**4.9★14 reviews](https://www.amazon.com/dp/B0FXWYL18B)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**31%

*“The quality of the beads is amazing”*

**Value For Money**19%

*“The price is very affordable for what you get”*

**Color**14%

*“Really cool and there are alot of colors to choose from”*

**Advertised Vs Actual Product**12%

*“Nice and just as described”*

**Stretchability/Expandability/Elasticity**7%

*“The kit even comes with stretchy string~ very pleased with my purchase”*

**Embellishment/Embroidery Quality**7%

*“They make various stylish and tasteful bracelets and necklaces”*

**Gifting Purpose**2%

*“Fun valentines day craft kit for those crushin teeny boppers”*

**Ease Of Use**2%

*“No worries of it popping open”*

**Fun/Entertainment Experience**2%

*“has fun making them for her friends”*

**Durability**2%

*“the little closure seems like it'll last”*

### **What buyers complain about **

#### **Top return reasons**- Size-Overall61% - Value For Money17% - Defective Material/Parts10% - Advertised Vs Actual Product5% - Functionality-Overall4% - Product Condition2% - Quality-Overall1%