---
title: "tempera cakes — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/tempera-cakes"
last_updated: "2026-07-14T01:39:39.104Z"
locale: en
meta:
  description: "tempera cakes shows low returns (0.9%), but a small market ($37K/yr) keeps it on the watch list."
  "og:description": "tempera cakes shows low returns (0.9%), but a small market ($37K/yr) keeps it on the watch list."
  "og:title": "tempera cakes — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

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# **tempera cakes**

**Worth a look**

Shows low returns (0.9%), but a small market ($37K/yr) keeps it on the watch list.

Market size 9Growth 56Conversion 16Competition 77Returns 95Price range 38Avg price 94Brand share 26Review moat 87Quality gap 40

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$46.69**

avg listing price — sweet spot $15–$100

**Review moat**

**Great****266.77**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Great****38%**

top-5 click share — an open shelf

**Growth**

**Good****+30.2%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Price range**

**Okay****$7.32–$232.11**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Brand share**

**Okay****90%**

top-5 brand share — brands hold most of the demand

**Conversion**

**Bad****1.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Bad****$37K**

$37K/yr · 61K searches

## **Competition**

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

**Brands**

**13 **—flat

**Sellers**

**48**

**Top-5 brand share**

**90%**

**Open market**

**8%**

- Jack Richeson33% - Nuanchu26% - Colorations22% - Heigble6% - First Impressions3% - Sax3% - Open — no brand owns it (7 brands, 8%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$4K15%$6K20%$7K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 35 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Colorations Tropical Tempera Paint Cakes 8 Colors in Tray](https://m.media-amazon.com/images/I/41WekwUEy9L.jpg)**Colorations Tropical Tempera Paint Cakes 8 Colors in Tray**Colorations**$13.73**4.5★62 rev](https://www.amazon.com/dp/B01HZMQMQG) [2![Sax Non-Toxic Giant Tempera Paint Cakes with Tray - 2 1/4 x 3/4 inch - Set of 9 - Assorted Colors - 402321](https://m.media-amazon.com/images/I/31W6gTeqvoL.jpg)**Sax Non-Toxic Giant Tempera Paint Cakes with Tray - 2 1/4 x 3/4 inch - Set of 9 - Assorted Colors - 402321**Jack Richeson**$22.64**4.7★697 rev](https://www.amazon.com/dp/B003V1DJH6) [3![Jack Richeson - 101260 Giant Tempera Cakes in Tray Assorted Opaque Colors Set of 6 - 288628](https://m.media-amazon.com/images/I/31G7O+MKp9L.jpg)**Jack Richeson - 101260 Giant Tempera Cakes in Tray Assorted Opaque Colors Set of 6 - 288628**Jack Richeson**$14.43**4.6★187 rev](https://www.amazon.com/dp/B0044S5JLO) [4![Nuanchu 15 Pcs Tempera Paint Cakes 15 Colors Tempera Paint Washable Art Supplies for Painting Drawing Crafts Activities](https://m.media-amazon.com/images/I/41ffx0Nq-IL.jpg)**Nuanchu 15 Pcs Tempera Paint Cakes 15 Colors Tempera Paint Washable Art Supplies for Painting Drawing Crafts Activities**Nuanchu**$27.50**4.7★19 rev](https://www.amazon.com/dp/B0DRVKNHWD) [5![Sax Non-Toxic Giant Tempera Paint Cakes with Tray - 2 1/4 x 3/4inch - Set of 6 - Assorted Colors - 401192](https://m.media-amazon.com/images/I/31gAba-TyeL.jpg)**Sax Non-Toxic Giant Tempera Paint Cakes with Tray - 2 1/4 x 3/4inch - Set of 6 - Assorted Colors - 401192**Jack Richeson**$14.15**4.4★55 rev](https://www.amazon.com/dp/B003V1AGWM)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Nuanchu 54 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Adults Art Supplies Crafts Drawing Artists](https://m.media-amazon.com/images/I/51DoXq3734L.jpg)**Nuanchu 54 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Adults Art Supplies Crafts Drawing Artists**Nuanchu**$62.26**2 rev4mo ago](https://www.amazon.com/dp/B0GQ4GF6C6) [![Nuanchu 36 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Blocks Adults Art Supplies Crafts Drawing Artists](https://m.media-amazon.com/images/I/51V5R1bwOML.jpg)**Nuanchu 36 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Blocks Adults Art Supplies Crafts Drawing Artists**Nuanchu**$48.87**2 rev8mo ago](https://www.amazon.com/dp/B0FXLZC7LN) [![Nuanchu 1 Sets 18 Pcs Tempera Paint Cakes with Tray 18 Colors 2.24 x 0.71inch Large Washable Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners](https://m.media-amazon.com/images/I/51ZpBu2yyqL.jpg)**Nuanchu 1 Sets 18 Pcs Tempera Paint Cakes with Tray 18 Colors 2.24 x 0.71inch Large Washable Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners**Nuanchu**$25.98**3 rev8mo ago](https://www.amazon.com/dp/B0FX9BZGRB) [![Nuanchu 4 Set 48 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners](https://m.media-amazon.com/images/I/51JcN1Xuv+L.jpg)**Nuanchu 4 Set 48 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners**Nuanchu**$59.65**5 rev8mo ago](https://www.amazon.com/dp/B0FX992ZZ2) [![Nuanchu Tempera Paint Cakes 9 Assorted Colors Tempera Paint Set with Tray Brush Washable Draw Tray Palette Non Toxic Art Supplies for Painting Crafts Projects Back to Home Creative Party Favor](https://m.media-amazon.com/images/I/41UFZb4i3hL.jpg)**Nuanchu Tempera Paint Cakes 9 Assorted Colors Tempera Paint Set with Tray Brush Washable Draw Tray Palette Non Toxic Art Supplies for Painting Crafts Projects Back to Home Creative Party Favor**Nuanchu**$19.34**2 rev8mo ago](https://www.amazon.com/dp/B0FX9RWPY2)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Nuanchu 54 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Adults Art Supplies Crafts Drawing Artists](https://m.media-amazon.com/images/I/51DoXq3734L.jpg)**Nuanchu 54 Pcs Tempera Paint Cakes with Tray 9 Colors 2.24 x 0.71 Inch Giant Tempera Paint Set Painting Cakes Tray Palette with Paintbrush Paints Adults Art Supplies Crafts Drawing Artists**Nuanchu**$62.26**5.0★**▲ 255%**](https://www.amazon.com/dp/B0GQ4GF6C6) [![Nuanchu 18 Pcs Tempera Paint Cakes 18 Colors Large Washable Cake Paint 2.24 x 0.71inch Paints Blocks Art Supplies for Classroom Art Painting Drawing](https://m.media-amazon.com/images/I/41Jqg2zifaL.jpg)**Nuanchu 18 Pcs Tempera Paint Cakes 18 Colors Large Washable Cake Paint 2.24 x 0.71inch Paints Blocks Art Supplies for Classroom Art Painting Drawing**Nuanchu**$24.53**5.0★**▲ 121%**](https://www.amazon.com/dp/B0FT2SR35N) [![Nuanchu 1 Sets 18 Pcs Tempera Paint Cakes with Tray 18 Colors 2.24 x 0.71inch Large Washable Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners](https://m.media-amazon.com/images/I/51ZpBu2yyqL.jpg)**Nuanchu 1 Sets 18 Pcs Tempera Paint Cakes with Tray 18 Colors 2.24 x 0.71inch Large Washable Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners**Nuanchu**$25.98**3.6★**▲ 114%**](https://www.amazon.com/dp/B0FX9BZGRB) [![Nuanchu 8 Set 96 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners](https://m.media-amazon.com/images/I/51x9uJ9FVEL.jpg)**Nuanchu 8 Set 96 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners**Nuanchu**$105.55**4.7★**▲ 86%**](https://www.amazon.com/dp/B0FX4SWB4S) [![Nuanchu 4 Set 48 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners](https://m.media-amazon.com/images/I/51JcN1Xuv+L.jpg)**Nuanchu 4 Set 48 Pcs Tempera Paint Cakes with Tray 12 Colors 2.24 x 0.71 Inch Painting Cakes with Paintbrush Paints Blocks Art Supplies for Art Sessions Drawing Artists Beginners**Nuanchu**$59.65**3.7★**▲ 73%**](https://www.amazon.com/dp/B0FX992ZZ2)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 56 weeks — +30.2% search growth over the last 90 days.

2K1KPrime Day '25Spike '26 seasonJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 2.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**54%

*“Vivid brightcolor”*

**Quality-Overall**9%

*“Great quality for the price point”*

**Value For Money**7%

*“Good value”*

**Ease Of Cleaning**3%

*“Set up and clean up are super easy”*

**Durability**3%

*“Theyre durable and crack-resistant, so my kids can work on their projects without worrying about the paint messing up”*

**Advertised Vs Actual Product**2%

*“Received as advertised”*

**Engraving/Paint/Sublimation**2%

*“I love to paint”*

**Paint Quality**2%

*“This Tempera Paint Cakes Set is perfect for my kids' art time”*

**Ease Of Use**2%

*“Easy to use, great colors”*

**Creativity**1%

*“Perfect for art projects with my daughter”*

### **What buyers complain about **

**Value For Money**18%

*“They are so expensive”*

**Color**14%

*“I dont even buy the little trays of water color anymore”*

**Product Condition**9%

*“Item was not new”*

**Quality-Overall**9%

*“These really are not good quality”*

**Gifting Purpose**9%

*“it was a gift so its unfortunate the case that holds the colors arrived in damaged condition”*

**Ease Of Use**5%

*“Hard to pick up pigment”*

**Durability**5%

*“It breaks”*

**Material Quality**3%

*“Why struggle with using cheap materials”*

**Smudge Resistance**2%

*“kind of turns into a mess”*

**Paint Quality**2%

*“The paint dries very chalky on paper”*

### **Top return reasons **

**Color**28%

**Paint Quality**21%

**Size-Overall**14%

**Defective Material/Parts**12%

**Value For Money**7%

**Advertised Vs Actual Product**5%

**Quality-Overall**3%

**Gifting Purpose**2%

**Material Quality**1%

**Functionality-Overall**1%