---
title: "skin tone acrylic paint — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/skin-tone-acrylic-paint"
last_updated: "2026-07-14T01:42:11.970Z"
locale: en
meta:
  description: "a small market ($54K/yr) — skin tone acrylic paint doesn't clear our bar today."
  "og:description": "a small market ($54K/yr) — skin tone acrylic paint doesn't clear our bar today."
  "og:title": "skin tone acrylic paint — Niche Verdict: Skip it (43/100) | Amazon United States - Flapen"
---

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# **skin tone acrylic paint**

**Skip it**

A small market ($54K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 21Conversion 74Competition 55Returns 95Price range 48Avg price 41Brand share 52Review moat 22Quality gap 22

**Returns**

**Incredible****1.0%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****6.8%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****52%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****74%**

top-5 brand share — brands hold most of the demand

**Price range**

**Okay****$0.60–$28.53**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$10.91**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****9,393.26**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-8.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$54K**

$54K/yr · 72K searches

## **Competition**

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**13 **▼falling

**Sellers**

**99**

**Top-5 brand share**

**74%**

**Open market**

**19%**

- Delta Creative23% - PHOENIX15% - Apple Barrel15% - FolkArt14% - GOTIDEAL7% - ARTISTRO6%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$2K8%$4K12%$6K16%$9K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 27 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting](https://m.media-amazon.com/images/I/51m8vZVk5WL.jpg)**PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting**PHOENIX**$16.50**4.6★117 rev](https://www.amazon.com/dp/B0DPLZ28S5) [2![Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2019 Fleshtone](https://m.media-amazon.com/images/I/41Rwvj2DwqL.jpg)**Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2019 Fleshtone**Delta Creative**$4.48**4.7★6,800 rev](https://www.amazon.com/dp/B000XZTH8I) [3![Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2126 Medium Flesh](https://m.media-amazon.com/images/I/41wJQq0bz7L.jpg)**Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2126 Medium Flesh**Delta Creative**$2.76**4.7★6,800 rev](https://www.amazon.com/dp/B000XZZWFA) [4![GOTIDEAL Acrylic Paint Champagne Flesh Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Champagne)](https://m.media-amazon.com/images/I/3190TcZGU0L.jpg)**GOTIDEAL Acrylic Paint Champagne Flesh Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Champagne)**GOTIDEAL**$7.79**4.7★8,795 rev](https://www.amazon.com/dp/B08CXNMTLS) [5![Dark Flesh Tone Acrylic Paint Set](https://m.media-amazon.com/images/I/41FXgppQnsL.jpg)**Dark Flesh Tone Acrylic Paint Set**Apple Barrel**$13.97**4.6★1,179 rev](https://www.amazon.com/dp/B07BQ84QNV)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner](https://m.media-amazon.com/images/I/51HhFpCpZLL.jpg)**Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner**Nicpro**$19.99**127 rev8mo ago](https://www.amazon.com/dp/B0G1YMZXKX) [![ARTISTRO 12 Skin Tone Paint Pens for Glass Marking Rock Painting Ceramic Wood Fabric Scrapbooking DIY Craft Making Coloring - Acrylic Paint Markers Extra-Fine Tip 0.7mm](https://m.media-amazon.com/images/I/51HwEm606UL.jpg)**ARTISTRO 12 Skin Tone Paint Pens for Glass Marking Rock Painting Ceramic Wood Fabric Scrapbooking DIY Craft Making Coloring - Acrylic Paint Markers Extra-Fine Tip 0.7mm**ARTISTRO**$12.96**31,757 rev1y ago](https://www.amazon.com/dp/B0DYYKFJRR) [![ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies](https://m.media-amazon.com/images/I/51p-XjC-CLL.jpg)**ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies**ARTISTRO**$16.46**7,479 rev1y ago](https://www.amazon.com/dp/B0DYYJRWSX) [![PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting](https://m.media-amazon.com/images/I/51m8vZVk5WL.jpg)**PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting**PHOENIX**$16.50**117 rev1y ago](https://www.amazon.com/dp/B0DPLZ28S5) [![Colorations Colors Like Me Washable Tempera Paint 8 oz. Each Bottle - Set of 8 Colors - Non-Toxic Classroom Essentials Arts and Crafts Supplies for Kids and Adults](https://m.media-amazon.com/images/I/51iSNuNuLLL.jpg)**Colorations Colors Like Me Washable Tempera Paint 8 oz. Each Bottle - Set of 8 Colors - Non-Toxic Classroom Essentials Arts and Crafts Supplies for Kids and Adults**Colorations**$28.53**105 rev1y ago](https://www.amazon.com/dp/B0DBRM3ZSG)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20505 Antique White](https://m.media-amazon.com/images/I/31W6mmrT3LL.jpg)**Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20505 Antique White**Apple Barrel**$0.62**4.7★**▲ 309%**](https://www.amazon.com/dp/B00889Z3UC) [![Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner](https://m.media-amazon.com/images/I/51HhFpCpZLL.jpg)**Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner**Nicpro**$19.99**4.5★**▲ 216%**](https://www.amazon.com/dp/B0G1YMZXKX) [![FolkArt Multi-Surface Paint in Assorted Colors (2 oz) 2906 Coffee Latte](https://m.media-amazon.com/images/I/31bHc6jEB3L.jpg)**FolkArt Multi-Surface Paint in Assorted Colors (2 oz) 2906 Coffee Latte**FolkArt**$1.70**4.7★**▲ 121%**](https://www.amazon.com/dp/B00CIW3L54) [![ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies](https://m.media-amazon.com/images/I/51p-XjC-CLL.jpg)**ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies**ARTISTRO**$16.46**4.5★**▲ 113%**](https://www.amazon.com/dp/B0DYYJRWSX) [![Vallejo - Tanned Skin Color Set | Game Color | Contains 4 Bottles x 18 ml (0.60 fl.oz.)](https://m.media-amazon.com/images/I/41wEdLMSqWL.jpg)**Vallejo - Tanned Skin Color Set | Game Color | Contains 4 Bottles x 18 ml (0.60 fl.oz.)**Vallejo**$17.19**4.9★**▲ 75%**](https://www.amazon.com/dp/B0CLYBD2PK)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 37 weeks — -8.2% search growth over the last 90 days.

2K1KOct '25Dec '25Jan '26Mar '26Apr '26May '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**26%

*“Colors are accurate”*

**Quality-Overall**15%

*“Excellent quality”*

**Paint Quality**15%

*“Great Paint”*

**Value For Money**12%

*“Great Deal”*

**Advertised Vs Actual Product**6%

*“As advertised”*

**Ease Of Use**3%

*“Easy to use”*

**Efficiency**2%

*“it works great”*

**Soft Feel**2%

*“was very creamy”*

**Thickness**1%

*“Awesome product item arrived just as described works very well for my hobby needs it thins very well for my air brush I like really like this product a little goes a long way also the price cost is a good value for this product”*

**Engraving/Paint/Sublimation**1%

*“Great paint”*

### **What buyers complain about **

**Color**33%

*“not enough darker colors”*

**Paint Quality**10%

*“The paint is too thin”*

**Advertised Vs Actual Product**6%

*“Not as described”*

**Dry/Empty Ink**6%

*“Some of the markers are dry”*

**Leak-Proof**5%

*“leaked around the inside of sealed cap”*

**Display Colors**3%

*“The colors can end up showing dull depending on the color layering”*

**Thickness**3%

*“Seemed thin”*

**Ease Of Use**3%

*“hard to use”*

**Value For Money**2%

*“Not worth the money”*

**Durability**2%

*“No idea how durable it will be”*

### **Top return reasons **

**Color**38%

**Paint Quality**21%

**Advertised Vs Actual Product**8%

**Value For Money**7%

**Functionality-Overall**3%

**Display Colors**3%

**Product Condition**3%

**Quality-Overall**3%

**Ink Refill**2%

**Material Quality**2%