---
title: "sashiko needles — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/sashiko-needles"
last_updated: "2026-07-14T02:42:25.115Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($4.99–$14.00) — sashiko needles doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($4.99–$14.00) — sashiko needles doesn't clear our bar today."
  "og:title": "sashiko needles — Niche Verdict: Skip it (38/100) | Amazon United States - Flapen"
---

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# **sashiko needles**

**Skip it**

Prices mostly outside the sweet spot ($4.99–$14.00) — this niche doesn't clear our bar today.

Market size 18Growth 20Conversion 97Competition 14Returns 97Price range 0Avg price 22Brand share 32Review moat 60Quality gap 30

**Conversion**

**Incredible****15.2%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.6%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,080.82**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****86%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Bad****$8.04**

avg listing price — sweet spot $15–$100

**Growth**

**Bad****-9.2%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$72K**

$72K/yr · 59K searches

**Competition**

**Bad****84%**

top-5 click share — a locked-up shelf

**Price range**

**Bad****$4.99–$14.00**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**10 **▼falling

**Sellers**

**68**

**Top-5 brand share**

**86%**

**Open market**

**10%**

- JimysCo45% - Sewline20% - Clover8% - Emma Creations7% - Shibori Dragon5% - Asrnten4% - Open — no brand owns it (4 brands, 10%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$11K30%$22K45%$32K60%$43K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sashiko Needles - by Lecien Japan](https://m.media-amazon.com/images/I/41x2Rx4zMlL.jpg)**Sashiko Needles - by Lecien Japan**JimysCo**$6.18**4.7★1,044 rev](https://www.amazon.com/dp/B08BXHB6K7) [2![Tulip Long Sashiko Needles Assorted Tube of 6](https://m.media-amazon.com/images/I/41vFMLrggPL.jpg)**Tulip Long Sashiko Needles Assorted Tube of 6**Sewline**$11.00**4.8★1,144 rev](https://www.amazon.com/dp/B00OY1BV9K) [3![Olympus Sashiko Needles-2/Pkg](https://m.media-amazon.com/images/I/4123mfXRlCL.jpg)**Olympus Sashiko Needles-2/Pkg**Emma Creations**$4.99**4.7★152 rev](https://www.amazon.com/dp/B002PI4ZIS) [4![Clover Sashico Needles 134 Model:Q2007](https://m.media-amazon.com/images/I/41MyQr9XIcL.jpg)**Clover Sashico Needles 134 Model:Q2007**Clover**$6.24**4.8★1,365 rev](https://www.amazon.com/dp/B001HZWGGS) [5![Sashiko Notions - Hidamari Sashiko Needles with Needle Threader](https://m.media-amazon.com/images/I/412X8Y5LyvL.jpg)**Sashiko Notions - Hidamari Sashiko Needles with Needle Threader**Shibori Dragon**$6.21**4.6★126 rev](https://www.amazon.com/dp/B07WQYJKQP)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Jnenery 35Pcs Large Eye Sewing Needles 7 Sizes Stainless Steel Needles for Hand Sewing Leather Embroidery Repair Quilting- Easy Threading with Threader Thimble for Crafters Seniors Travelers](https://m.media-amazon.com/images/I/41zkVJemODL.jpg)**Jnenery 35Pcs Large Eye Sewing Needles 7 Sizes Stainless Steel Needles for Hand Sewing Leather Embroidery Repair Quilting- Easy Threading with Threader Thimble for Crafters Seniors Travelers**JNENERY**$5.60**2,578 rev1y ago](https://www.amazon.com/dp/B0F2T9HY2Q) [![FREEBLOSS 50 Pcs Sashiko Needles Sashiko Hand Sewing Needles Embroidery Needles Embroidery Hand Sewing Needles Quilting Needles with Plastic Needle Case](https://m.media-amazon.com/images/I/41+8lk37ikL.jpg)**FREEBLOSS 50 Pcs Sashiko Needles Sashiko Hand Sewing Needles Embroidery Needles Embroidery Hand Sewing Needles Quilting Needles with Plastic Needle Case**FREEBLOSS**$9.64**13 rev1y ago](https://www.amazon.com/dp/B0DMJW6HDL) [![2 Set- Hidamari Sashiko Needles - by Lecien Japan](https://m.media-amazon.com/images/I/41x2Rx4zMlL.jpg)**2 Set- Hidamari Sashiko Needles - by Lecien Japan**Asrnten**$9.91**80 rev4y ago](https://www.amazon.com/dp/B0B64G2ZYN) [![50 Pack Premium Large Eye Needles for Hand Sewing with Needle Threaders Assorted Sizes Embroidery Needles for Hand Sewing Sewing Needles Large Eye Big Eye Needle](https://m.media-amazon.com/images/I/51Q4SlDeopL.jpg)**50 Pack Premium Large Eye Needles for Hand Sewing with Needle Threaders Assorted Sizes Embroidery Needles for Hand Sewing Sewing Needles Large Eye Big Eye Needle**JollMono**$8.15**4,716 rev5y ago](https://www.amazon.com/dp/B097LQ1JY5) [![Sashiko Needles - by Lecien Japan](https://m.media-amazon.com/images/I/41x2Rx4zMlL.jpg)**Sashiko Needles - by Lecien Japan**JimysCo**$6.18**1,044 rev6y ago](https://www.amazon.com/dp/B08BXHB6K7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Tulip Sashiko Needles | Big Eye Straight Thin Size](https://m.media-amazon.com/images/I/31n8EPhNzOL.jpg)**Tulip Sashiko Needles | Big Eye Straight Thin Size**TULIP**$14.00**4.3★**▲ 11%**](https://www.amazon.com/dp/B074JD7N64) [![Olympus Sashiko Needles-2/Pkg](https://m.media-amazon.com/images/I/4123mfXRlCL.jpg)**Olympus Sashiko Needles-2/Pkg**Emma Creations**$4.99**4.7★**▲ 11%**](https://www.amazon.com/dp/B002PI4ZIS) [![50 Pack Premium Large Eye Needles for Hand Sewing with Needle Threaders Assorted Sizes Embroidery Needles for Hand Sewing Sewing Needles Large Eye Big Eye Needle](https://m.media-amazon.com/images/I/51Q4SlDeopL.jpg)**50 Pack Premium Large Eye Needles for Hand Sewing with Needle Threaders Assorted Sizes Embroidery Needles for Hand Sewing Sewing Needles Large Eye Big Eye Needle**JollMono**$8.15**4.6★**▲ 11%**](https://www.amazon.com/dp/B097LQ1JY5) [![Sashiko Needles - by Lecien Japan](https://m.media-amazon.com/images/I/41x2Rx4zMlL.jpg)**Sashiko Needles - by Lecien Japan**JimysCo**$6.18**4.7★**— 6%**](https://www.amazon.com/dp/B08BXHB6K7) [![Tulip Long Sashiko Needles Assorted Tube of 6](https://m.media-amazon.com/images/I/41vFMLrggPL.jpg)**Tulip Long Sashiko Needles Assorted Tube of 6**Sewline**$11.00**4.8★**— 6%**](https://www.amazon.com/dp/B00OY1BV9K)

**~~View all trending →~~**

## **Demand**

Weekly Amazon search volume, last 27 weeks — -9.2% search growth over the last 90 days.

3K2KSpike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**23%

*“Good quality”*

**Ease Of Use**12%

*“Easy to use”*

**Stitch/Finish/Polish**12%

*“Really happy with this sewing needle set”*

**Value For Money**10%

*“Good Value”*

**Strength**8%

*“These are sturdy”*

**Advertised Vs Actual Product**7%

*“As advertised”*

**Size-Overall**5%

*“The size of them was good”*

**Storage Capacity**4%

*“Handy storage tin”*

**Durability**2%

*“Durable”*

**Gifting Purpose**2%

*“This will be a gift”*

### **What buyers complain about **

**Thickness**26%

*“I needed to get through thick material”*

**Size-Overall**20%

*“Too large”*

**Durability**11%

*“Bent on first use”*

**Quality-Overall**10%

*“the quality of needles wasn't great”*

**Functionality-Overall**5%

*“None worked”*

**Advertised Vs Actual Product**4%

*“I was fooled by the advertising pitch”*

**Stitch/Finish/Polish**3%

*“Needle broke on first stitch”*

**Rusts/Corrodes**3%

*“Like they were rusted”*

**Strength**3%

*“No, they aren't strong and sturdy”*

**Ease Of Use**1%

*“did not go through easily”*

### **Top return reasons **

**Size-Overall**53%

**Advertised Vs Actual Product**10%

**Thickness**9%

**Value For Money**6%

**Stitch/Finish/Polish**5%

**Material Quality**3%

**Quality-Overall**3%

**Defective Material/Parts**3%

**Functionality-Overall**2%

**Thin**2%