---
title: "red and green construction paper — Niche Verdict: Skip it (39&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/red-and-green-construction-paper"
last_updated: "2026-07-13T23:59:20.592Z"
locale: en
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  description: "brand-locked demand (top 5 brands take 98% of clicks) — red and green construction paper doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 98% of clicks) — red and green construction paper doesn't clear our bar today."
  "og:title": "red and green construction paper — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **red and green construction paper**

**Skip it**

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 43Growth 11Conversion 98Competition 25Returns 97Price range 12Avg price 22Brand share 5Review moat 62Quality gap 21

**Conversion**

**Incredible****17.0%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****0.5%**

return rate — above 6% kills the launch gate

**Review moat**

**Good****1,024**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$225K**

$225K/yr · 171K searches

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Avg price**

**Bad****$7.75**

avg listing price — sweet spot $15–$100

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$3.31–$16.65**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-28.6%**

90-day search growth — must beat 0% to launch

**Brand share**

**Bad****98%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 71% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**6 **—flat

**Sellers**

**67**

**Top-5 brand share**

**98%**

**Open market**

**0%**

- Prang61% - TUXIYA14% - Tru-Ray11% - Colorations10% - Vishoitty3% - BIGNC2% - Open — no brand owns it (0%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$22K20%$45K30%$67K40%$90K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Prang (Formerly SunWorks) Construction Paper Holiday Green 9 x 12 100 Sheets](https://m.media-amazon.com/images/I/31hI6ElN8WL.jpg)**Prang (Formerly SunWorks) Construction Paper Holiday Green 9 x 12 100 Sheets**Prang**$5.85**4.7★1,862 rev](https://www.amazon.com/dp/B001C5TW42) [2![Prang (Formerly SunWorks) Construction Paper Holiday Green 9 x 12 50 Sheets](https://m.media-amazon.com/images/I/51bupACrDhL.jpg)**Prang (Formerly SunWorks) Construction Paper Holiday Green 9 x 12 50 Sheets**Prang**$3.35**4.7★4,676 rev](https://www.amazon.com/dp/B00290OH26) [3![100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations](https://m.media-amazon.com/images/I/419pGoiqVjL.jpg)**100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations**TUXIYA**$15.28**4.8★141 rev](https://www.amazon.com/dp/B0FYPCD3KW) [4![Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 100 Sheets](https://m.media-amazon.com/images/I/31199b+8rRL.jpg)**Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 100 Sheets**Prang**$5.45**4.8★488 rev](https://www.amazon.com/dp/B01ELJIEQ2) [5![Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 50 Sheets](https://m.media-amazon.com/images/I/31KokZjemcL.jpg)**Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 50 Sheets**Prang**$3.31**4.6★831 rev](https://www.amazon.com/dp/B0017D9IQG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![40 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Printing Card Making DIY Crafts Party Decorations](https://m.media-amazon.com/images/I/41baK7ACZBL.jpg)**40 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Printing Card Making DIY Crafts Party Decorations**TUXIYA**$7.84**53 rev2mo ago](https://www.amazon.com/dp/B0GSJQH8F4) [![100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations](https://m.media-amazon.com/images/I/419pGoiqVjL.jpg)**100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations**TUXIYA**$15.28**141 rev7mo ago](https://www.amazon.com/dp/B0FYPCD3KW) [![BIGNC 24 Sheets Green Cardstock 8.5 x 11 inches Green Construction Paper Thick Paper Cover Card Stock for DIY Crafts](https://m.media-amazon.com/images/I/41WIIOSbSaL.jpg)**BIGNC 24 Sheets Green Cardstock 8.5 x 11 inches Green Construction Paper Thick Paper Cover Card Stock for DIY Crafts**BIGNC**$7.36**5 rev7mo ago](https://www.amazon.com/dp/B0G48R9SZC) [![Green Cardstock 8.5 x 11 Green Construction Paper 40 Sheets Card Stock Paper for Invitations Art Drawing Menus DIY Cards Tags Cards Making Craft Certificate Printing](https://m.media-amazon.com/images/I/314Dla-qGfL.jpg)**Green Cardstock 8.5 x 11 Green Construction Paper 40 Sheets Card Stock Paper for Invitations Art Drawing Menus DIY Cards Tags Cards Making Craft Certificate Printing**Vishoitty**$7.97**24 rev9mo ago](https://www.amazon.com/dp/B0FSZ8FJS1) [![Colorations Lightweight Construction Paper - 300 Sheets](https://m.media-amazon.com/images/I/41YjCpK6trL.jpg)**Colorations Lightweight Construction Paper - 300 Sheets**Colorations**$10.28**645 rev1y ago](https://www.amazon.com/dp/B0DSGDM7MP)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![40 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Printing Card Making DIY Crafts Party Decorations](https://m.media-amazon.com/images/I/41baK7ACZBL.jpg)**40 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Printing Card Making DIY Crafts Party Decorations**TUXIYA**$7.84**4.8★**▲ 335%**](https://www.amazon.com/dp/B0GSJQH8F4) [![Colorations 9 x 12 Mediumweight Holiday Green Construction Paper - 200 Sheets Bulk Pack Art Paper Arts and Crafts School Supplies Drawing Coloring Painting 3D Art](https://m.media-amazon.com/images/I/31rw7OBaXIL.jpg)**Colorations 9 x 12 Mediumweight Holiday Green Construction Paper - 200 Sheets Bulk Pack Art Paper Arts and Crafts School Supplies Drawing Coloring Painting 3D Art**Colorations**$7.87**4.7★**▲ 217%**](https://www.amazon.com/dp/B092367YG3) [![Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 50 Sheets](https://m.media-amazon.com/images/I/31KokZjemcL.jpg)**Prang (Formerly SunWorks) Construction Paper Bright Green 9 x 12 50 Sheets**Prang**$3.31**4.6★**▲ 171%**](https://www.amazon.com/dp/B0017D9IQG) [![100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations](https://m.media-amazon.com/images/I/419pGoiqVjL.jpg)**100 Sheets 8.5 x 11 Colored Cardstock 5 Assorted Green Shades of 180GSM/65LB Construction Paper Green Cardstock Printer Paper for Card Making DIY Crafts School Supplies Party Decorations**TUXIYA**$15.28**4.8★**▲ 134%**](https://www.amazon.com/dp/B0FYPCD3KW) [![BIGNC 24 Sheets Green Cardstock 8.5 x 11 inches Green Construction Paper Thick Paper Cover Card Stock for DIY Crafts](https://m.media-amazon.com/images/I/41WIIOSbSaL.jpg)**BIGNC 24 Sheets Green Cardstock 8.5 x 11 inches Green Construction Paper Thick Paper Cover Card Stock for DIY Crafts**BIGNC**$7.36**4.8★**▲ 130%**](https://www.amazon.com/dp/B0G48R9SZC)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -28.6% search growth over the last 90 days.

20K15KBlack Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 5.2×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**26%

*“Bright color”*

**Paper Quality**23%

*“Good quality construction paper”*

**Quality-Overall**12%

*“Good quality”*

**Durability**4%

*“they held up very nicely”*

**Advertised Vs Actual Product**4%

*“it does the job as expected”*

**Thickness**3%

*“Paper was thick”*

**Paper Brightness**3%

*“Color is richer”*

**Fun/Entertainment Experience**2%

*“Kids enjoyed”*

**Print Quality**2%

*“Suitable for Laser Printer Copying”*

**Weight Light**1%

*“It is much lighter”*

### **What buyers complain about **

**Color**42%

*“Green Not as Expected”*

**Thickness**9%

*“It wasnt really thick”*

**Paper Quality**7%

*“The paper got stuck in 3 different printers I tried to use”*

**Value For Money**6%

*“they cost more”*

**Advertised Vs Actual Product**3%

*“but not what is pictured nor what I wanted”*

**Jamming/Clogging**3%

*“Jams everytime”*

### **Top return reasons **

**Color**47%

**Paper Quality**9%

**Display Colors**8%

**Size-Overall**7%

**Paper Brightness**6%

**Advertised Vs Actual Product**6%

**Value For Money**5%

**Quality-Overall**3%

**Material Quality**2%

**Thickness**2%