---
title: "rainbow yarn — Niche Verdict: Skip it (51/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/rainbow-yarn"
last_updated: "2026-07-09T23:49:02.139Z"
locale: en
meta:
  description: "a small market ($91K/yr) — rainbow yarn doesn't clear our bar today."
  "og:description": "a small market ($91K/yr) — rainbow yarn doesn't clear our bar today."
  "og:title": "rainbow yarn — Niche Verdict: Skip it (51/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **rainbow yarn**

**Skip it****51/100 **

a small market ($91K/yr) — rainbow yarn doesn't clear our bar today.

**Market/yr**

**$91K**

**Growth (1y)**

**+250.3%**

**Products**

**33**

**Brands**

**12**

was 14 a year ago

**Sellers**

**57**

**Price range**

**$4.72–$20.78**

**Returns**

**1.3%**

**Rating**

**4.6★**

**Skip it**

Scored 51/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns

Market size

**5**

 ×0.30

Growth

**82**

 ×0.30

Competition

**66**

 ×0.20

Quality gap

**27**

 ×0.10

Returns

**90**

 ×0.10

## **Demand**

Weekly Amazon search volume, last 104 weeks — +250.3% year over year.

7K4KSpike '24Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

## **Seasonality**

Monthly demand index across the year — 1.00 is average.

JFMAMJJASOND

Peak months: Jun · busiest ÷ quietest = 2.0×

## **Competition**

- Red Heart75% - Lion Brand Yarn5% - DAERBOF4% - NICEEC3% - HEJIN3% - seremel2% - Other (6 brands)8%

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 57 sellers compete here.

**Brands**

**12 **▼falling

was 14 a year ago

**Sellers**

**57**

**Top 5 brand share**

**90%**

#ProductBrandPriceRatingReviewsClick shareTrend

1
![Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/512DuD8HfBL.jpg) [**Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B0F67FK28V)

Red Heart$17.264.7★2,05720%▲rising

2
![Red Heart Super Saver Bitty Stripes Crayon Box Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51p+VGf9brL.jpg) [**Red Heart Super Saver Bitty Stripes Crayon Box Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B0DF6V1893)

Red Heart$18.474.7★2,05710%▼falling

3
![Red Heart Super Saver Yarn 3 Pack Favorite Stripe 3 Count](https://m.media-amazon.com/images/I/417KDlGuHcL.jpg) [**Red Heart Super Saver Yarn 3 Pack Favorite Stripe 3 Count**](https://www.amazon.com/dp/B09W1KRS3R)

Red Heart$12.294.7★41,2816%▼falling

4
![Lion Brand Yarn Mandala Baby Yarn Rainbow Falls 1 Skein](https://m.media-amazon.com/images/I/51dMLDWEz-L.jpg) [**Lion Brand Yarn Mandala Baby Yarn Rainbow Falls 1 Skein**](https://www.amazon.com/dp/B07B9NVT7Y)

Lion Brand Yarn$8.074.7★3,5235%—flat

5
![Red Heart Rh Super Saver Stripes Favorite Stripe](https://m.media-amazon.com/images/I/41+GxukMx9L.jpg) [**Red Heart Rh Super Saver Stripes Favorite Stripe**](https://www.amazon.com/dp/B071WQHTGC)

Red Heart$6.864.7★2,2784%▲rising

6
![Red Heart Super Saver Bitty Stripes Rainbow Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51iKfHYc1LL.jpg) [**Red Heart Super Saver Bitty Stripes Rainbow Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B0DF6TQFLF)

Red Heart$16.484.7★2,0574%▼falling

7
![Red Heart Super Saver Bitty Stripes Yarn](https://m.media-amazon.com/images/I/41JVXZVOY6L.jpg) [**Red Heart Super Saver Bitty Stripes Yarn**](https://www.amazon.com/dp/B0DQ8QZV39)

Red Heart$12.674.8★174%—flat

8
![Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)](https://m.media-amazon.com/images/I/516bhDtapyL.jpg) [**Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)**](https://www.amazon.com/dp/B0DMSY76XK)

DAERBOF$6.314.2★4994%▲rising

9
![Red Heart Super Saver Bitty Stripes Sunset Beach Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51FzjavPbFL.jpg) [**Red Heart Super Saver Bitty Stripes Sunset Beach Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B0DF6TMF3W)

Red Heart$16.184.7★2,0573%▼falling

10

![Red Heart Super Saver Jumbo Favorite Stripe Yarn - 2 Pack of 283g/14oz - Acrylic - 4 Medium (Worsted) - 482 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51gJcGs+iCL.jpg) [**Red Heart Super Saver Jumbo Favorite Stripe Yarn - 2 Pack of 283g/14oz - Acrylic - 4 Medium (Worsted) - 482 Yards - Knitting/Crochet**](https://www.amazon.com/dp/B09W1KM5ZD)

Red Heart$15.704.7★32,9583%▼falling

11

![2 Skeins Rainbow Soft Yarn 100% Wool Gradient Multi Color Yarn for Crocheting Knit Total Length 180m2(196yds2 50g2)-11](https://m.media-amazon.com/images/I/51IV7s6jDpL.jpg) [**2 Skeins Rainbow Soft Yarn 100% Wool Gradient Multi Color Yarn for Crocheting Knit Total Length 180m2(196yds2 50g2)-11**](https://www.amazon.com/dp/B078N56KDV)

NICEEC$11.884.0★1,9853%▼falling

12

![Red Heart Super Saver Yarn 3 Pack Retro Stripe 3 Count](https://m.media-amazon.com/images/I/41NcW14SeDL.jpg) [**Red Heart Super Saver Yarn 3 Pack Retro Stripe 3 Count**](https://www.amazon.com/dp/B09W1LH6R1)

Red Heart$11.334.7★41,2813%▼falling

13

![120g Rainbow Color Yarn for Crocheting and Knitting; Rainbow Yarn for Beginners with Easy-to-See Stitches;Worsted-Weight Medium #4;Yarn for Beginners Crochet Kit Making](https://m.media-amazon.com/images/I/515xz91966L.jpg) [**120g Rainbow Color Yarn for Crocheting and Knitting; Rainbow Yarn for Beginners with Easy-to-See Stitches;Worsted-Weight Medium #4;Yarn for Beginners Crochet Kit Making**](https://www.amazon.com/dp/B0C4KTKMV4)

HEJIN$8.034.7★4973%—flat

14

![RED Heart Super Saver Yarn-Retro Stripe](https://m.media-amazon.com/images/I/41NRULqLh2L.jpg) [**RED Heart Super Saver Yarn-Retro Stripe**](https://www.amazon.com/dp/B0722TM9LW)

Red Heart$4.724.7★8392%▲rising

15

![2 Packs (2*48g/2*142 Yards) Crochet/Knitting Rainbow Acrylic Yarn - Soft Multicolor Variegated Yarn for Beginners Crochet Projects and Blankets](https://m.media-amazon.com/images/I/51fu2YYmeLL.jpg) [**2 Packs (2*48g/2*142 Yards) Crochet/Knitting Rainbow Acrylic Yarn - Soft Multicolor Variegated Yarn for Beginners Crochet Projects and Blankets**](https://www.amazon.com/dp/B0D17NM5WC)

seremel$9.074.2★1012%—flat

**~~Showing 15 of 33 — show all ~~**

## **Product shelf**

All 33 tracked products in this niche.

Top sellersNewestTrending

[![Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/512DuD8HfBL.jpg)**Red Heart Super Saver Bitty Stripes Unicorn Mane Yarn - 2 Pack of 283g/10oz - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet** Red Heart**$17.26**4.7★2,057 reviews](https://www.amazon.com/dp/B0F67FK28V) [![Red Heart Super Saver Bitty Stripes Crayon Box Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51p+VGf9brL.jpg)**Red Heart Super Saver Bitty Stripes Crayon Box Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet** Red Heart**$18.47**4.7★2,057 reviews](https://www.amazon.com/dp/B0DF6V1893) [![Red Heart Super Saver Yarn 3 Pack Favorite Stripe 3 Count](https://m.media-amazon.com/images/I/417KDlGuHcL.jpg)**Red Heart Super Saver Yarn 3 Pack Favorite Stripe 3 Count** Red Heart**$12.29**4.7★41,281 reviews](https://www.amazon.com/dp/B09W1KRS3R) [![Lion Brand Yarn Mandala Baby Yarn Rainbow Falls 1 Skein](https://m.media-amazon.com/images/I/51dMLDWEz-L.jpg)**Lion Brand Yarn Mandala Baby Yarn Rainbow Falls 1 Skein** Lion Brand Yarn**$8.07**4.7★3,523 reviews](https://www.amazon.com/dp/B07B9NVT7Y) [![Red Heart Rh Super Saver Stripes Favorite Stripe](https://m.media-amazon.com/images/I/41+GxukMx9L.jpg)**Red Heart Rh Super Saver Stripes Favorite Stripe** Red Heart**$6.86**4.7★2,278 reviews](https://www.amazon.com/dp/B071WQHTGC) [![Red Heart Super Saver Bitty Stripes Rainbow Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet](https://m.media-amazon.com/images/I/51iKfHYc1LL.jpg)**Red Heart Super Saver Bitty Stripes Rainbow Yarn - 2 Pack of 10oz/283g - 100% Acrylic - #4 Worsted (Medium) - 515 Yards - Knitting/Crochet** Red Heart**$16.48**4.7★2,057 reviews](https://www.amazon.com/dp/B0DF6TQFLF) [![Red Heart Super Saver Bitty Stripes Yarn](https://m.media-amazon.com/images/I/41JVXZVOY6L.jpg)**Red Heart Super Saver Bitty Stripes Yarn** Red Heart**$12.67**4.8★17 reviews](https://www.amazon.com/dp/B0DQ8QZV39) [![Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)](https://m.media-amazon.com/images/I/516bhDtapyL.jpg)**Plush Chunky Chenille Yarn Fluffy Velvet Yarn for Crocheting Soft Thick Bulky Yarn for Knitting and Making Clothes Hats Scarves Blankets Cushions(3.5oz 196.8yds Each (Rainbow Color)** DAERBOF**$6.31**4.2★499 reviews](https://www.amazon.com/dp/B0DMSY76XK)

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**38%

*“Beautiful color”*

**Quality-Overall**10%

*“Good quality and easy to work with”*

**Value For Money**8%

*“Great value”*

**Soft Feel**6%

*“Soft, easy to work with”*

**Ease Of Use**5%

*“easy to use”*

**Upholstery/Fabric Quality**4%

*“Great Yarn”*

**Material Quality**4%

*“oh so soft and vibrant, pure cotton for sure”*

**Advertised Vs Actual Product**3%

*“It was just what I wanted”*

**Stitch/Finish/Polish**2%

*“Makes a really nice finished item”*

**Fun/Entertainment Experience**1%

*“Inspiring and cheerful”*

### **What buyers complain about **

**Color**21%

*“Colors in person are not like the picture”*

**Size-Overall**14%

*“Very loose”*

**Hard Feel**8%

*“it is not generally soft”*

**Quality-Overall**5%

*“It is low quality”*

**Value For Money**5%

*“A little pricey”*

**Material Quality**4%

*“Very disappointed in this yarn”*

**Advertised Vs Actual Product**4%

*“Doesn't Look Like the Photo”*

**Thickness**3%

*“Thickness is a little bit uneven”*

**Smell**3%

*“They smelled bad like moldy storage”*

**Ease Of Use**3%

*“It is not easy to work”*

#### **Top return reasons**- Color35% - Size-Overall13% - Advertised Vs Actual Product10% - Material Quality9% - Display Colors8% - Thin6% - Value For Money3% - Quality-Overall3% - Hard Feel3% - Thickness2%