--- title: "pen knife — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/pen-knife" last_updated: "2026-07-10T01:43:12.749Z" locale: en meta: description: "pen knife shows low returns (1.0%), but a small market ($72K/yr) keeps it on the watch list." "og:description": "pen knife shows low returns (1.0%), but a small market ($72K/yr) keeps it on the watch list." "og:title": "pen knife — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen" --- Back to Flapen home # **pen knife** **Worth a look****54/100 ** pen knife shows low returns (1.0%), but a small market ($72K/yr) keeps it on the watch list. **Market/yr** **$72K** **Growth (1y)** **+167.8%** **Products** **60** **Brands** **46** was 41 a year ago **Sellers** **112** **Price range** **$4.70–$63.47** **Returns** **1.0%** **Rating** **4.3★** **Worth a look** Scored 54/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **4** ×0.30 Growth **73** ×0.30 Competition **82** ×0.20 Quality gap **55** ×0.10 Returns **92** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +167.8% year over year. 109K54KPrime Day '24Spike '24Holiday '24Prime Day '25Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Nov, Dec · busiest ÷ quietest = 15.0× ## **Competition** - FUNBRO10% - Fiskars10% - Grand Way8% - Westcott8% - AMEND25% - ANKAKA5% - Other (40 brands)54% Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen. 46 brands and 112 sellers compete here. **Brands** **46 **▲rising was 41 a year ago **Sellers** **112** **Top 5 brand share** **41%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![FUNBRO EDC Pocket Knife - 7CR13Mov Steel Tanto Blade Slim Survival Knife with Clip and Liner Lock Window Breaker for Outdoor Camping- Stocking stuffer Gifts for Men Women](https://m.media-amazon.com/images/I/31-EgpF8asL.jpg) [**FUNBRO EDC Pocket Knife - 7CR13Mov Steel Tanto Blade Slim Survival Knife with Clip and Liner Lock Window Breaker for Outdoor Camping- Stocking stuffer Gifts for Men Women**](https://www.amazon.com/dp/B0B824PKTF) FUNBRO$9.444.4★3,7069%▼falling 2 ![Grand Way 5.5 Knife - Small Black Knife - Japanese Utility - Sharp Knives - Letter and Envelope Opener - Pocket Knife for Men and Women - Multifunction Bike Tools Best Gift Idea 130129-1](https://m.media-amazon.com/images/I/41VtKObKcXL.jpg) [**Grand Way 5.5 Knife - Small Black Knife - Japanese Utility - Sharp Knives - Letter and Envelope Opener - Pocket Knife for Men and Women - Multifunction Bike Tools Best Gift Idea 130129-1**](https://www.amazon.com/dp/B0D1HQ848T) Grand Way$8.604.5★3,0258%▲rising 3 ![Fiskars 6 Detail Craft Knife for Precision Cutting & Detail Work Arts & Crafts Exacto Hobby Knife for Scrapbooking Cutter Ideal for Cardstock Thin Plastic Photos Vinyl & Canvas Durable Aluminum](https://m.media-amazon.com/images/I/31TCUhFH40L.jpg) [**Fiskars 6 Detail Craft Knife for Precision Cutting & Detail Work Arts & Crafts Exacto Hobby Knife for Scrapbooking Cutter Ideal for Cardstock Thin Plastic Photos Vinyl & Canvas Durable Aluminum**](https://www.amazon.com/dp/B001A42CTW) Fiskars$6.234.5★10,7145%▼falling 4 ![Westcott 17314 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Gold](https://m.media-amazon.com/images/I/21DC7h8xXZL.jpg) [**Westcott 17314 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Gold**](https://www.amazon.com/dp/B07THFJ2QB) Westcott$10.944.7★1645%▼falling 5 ![AMEND2 Self-Defense Pen V3 G10 Core Full-Length SDTOOL](https://m.media-amazon.com/images/I/21s47ptUcEL.jpg) [**AMEND2 Self-Defense Pen V3 G10 Core Full-Length SDTOOL**](https://www.amazon.com/dp/B0FQDN89LF) AMEND2$12.784.3★245%▲rising 6 ![The Most Loaded 6-in-1 Tactical Pen: Solves Other Brands Weaknesses Self Defense Tip + Flashlight + Ballpoint + Bottle Opener + Screw Driver + Hexagonal Wrench 5 Ink Refills + 6 Batteries + Gift Box](https://m.media-amazon.com/images/I/51jH5YUkrvL.jpg) [**The Most Loaded 6-in-1 Tactical Pen: Solves Other Brands Weaknesses Self Defense Tip + Flashlight + Ballpoint + Bottle Opener + Screw Driver + Hexagonal Wrench 5 Ink Refills + 6 Batteries + Gift Box**](https://www.amazon.com/dp/B07RDGN4HD) ANKAKA$9.974.4★15,8955%▲rising 7 ![Roczipeng 4.13 All-steel Fruit Knife with Sheath Fixed Blade Flatware Knife with Cover Multipurpose Stainless Steel Dinner Knife for Home Kitchen BBQ Outdoor Cooking (Stick Shaped Sliver)](https://m.media-amazon.com/images/I/41vrTsWrTiL.jpg) [**Roczipeng 4.13 All-steel Fruit Knife with Sheath Fixed Blade Flatware Knife with Cover Multipurpose Stainless Steel Dinner Knife for Home Kitchen BBQ Outdoor Cooking (Stick Shaped Sliver)**](https://www.amazon.com/dp/B0DDJRHS96) Roczipeng$6.954.1★973%▲rising 8 ![Lanties 6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Crafting Utility Precision Paper Cutting Tool](https://m.media-amazon.com/images/I/51UICrqEKiL.jpg) [**Lanties 6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Crafting Utility Precision Paper Cutting Tool**](https://www.amazon.com/dp/B09YYGCDBB) Lanties$5.994.0★1,0353%▲rising 9 ![SEPGLITTER Craft Cutting Tools 25 Pcs Knife Pen with Mini Sharpener Tungsten Steel and Ceramic Cutter Head Refills Retractable Utility Precision Paper Cutting Carving for Scrapbook Drawing DIY Craft](https://m.media-amazon.com/images/I/41kMtq3zhpL.jpg) [**SEPGLITTER Craft Cutting Tools 25 Pcs Knife Pen with Mini Sharpener Tungsten Steel and Ceramic Cutter Head Refills Retractable Utility Precision Paper Cutting Carving for Scrapbook Drawing DIY Craft**](https://www.amazon.com/dp/B0C232R2V2) SEPGLITTER$8.594.0★2353%▲rising 10 ![6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Paper Crafting Utility Precision Paper Cutting Tool](https://m.media-amazon.com/images/I/41keiLemT0L.jpg) [**6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Paper Crafting Utility Precision Paper Cutting Tool**](https://www.amazon.com/dp/B0DSW7WN4R) Fancypost$6.033.9★433%▲rising 11 ![Westcott 16963 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Silver](https://m.media-amazon.com/images/I/214KM5YuX-L.jpg) [**Westcott 16963 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Silver**](https://www.amazon.com/dp/B07TGG1MDY) Westcott$9.564.4★1252%▲rising 12 ![DIYSELF Exacto Knife 12 Pcs Exacto Knife Set with Case Craft Hobby Precision Knife with 11 Blades for Crafting Paper Scrapbooking Models 3D Printing Clay Rubber Stamps Gifts for Women Adults Her Men](https://m.media-amazon.com/images/I/41ZJIV0q91L.jpg) [**DIYSELF Exacto Knife 12 Pcs Exacto Knife Set with Case Craft Hobby Precision Knife with 11 Blades for Crafting Paper Scrapbooking Models 3D Printing Clay Rubber Stamps Gifts for Women Adults Her Men**](https://www.amazon.com/dp/B0D4DKYL2C) DIYSELF$6.984.6★5,2552%▲rising 13 ![QZL Pocket Knife for Men Folding Knife with Clip with D2 Steel Blade Safety Liner Lock Sharp Knife for Outdoor Tactical Survival Camping Hunting Fishing Cool Knifes for Dad](https://m.media-amazon.com/images/I/41jb6ZMsfEL.jpg) [**QZL Pocket Knife for Men Folding Knife with Clip with D2 Steel Blade Safety Liner Lock Sharp Knife for Outdoor Tactical Survival Camping Hunting Fishing Cool Knifes for Dad**](https://www.amazon.com/dp/B083QYHSN3) QZL$8.194.1★1772%▲rising 14 ![6PCS Craft Knife Pen Retractable Utility Knife Paper Cutter Pen Art Cutting Tool Utility Precision Carving Tools for DIY Scrapbooking Drawing Sticker Stuff - 6 Colors](https://m.media-amazon.com/images/I/41eTvPgC+mL.jpg) [**6PCS Craft Knife Pen Retractable Utility Knife Paper Cutter Pen Art Cutting Tool Utility Precision Carving Tools for DIY Scrapbooking Drawing Sticker Stuff - 6 Colors**](https://www.amazon.com/dp/B0GFVT3RW8) Apojgitn$4.703.3★32%▲rising 15 ![Victorinox Classic SD Swiss Army Knife Compact 7 Functions Swiss Made Pocket Knife with Small Blade Screwdriver and Key Ring - Style Icon (Red)](https://m.media-amazon.com/images/I/416Vs4dOluL.jpg) [**Victorinox Classic SD Swiss Army Knife Compact 7 Functions Swiss Made Pocket Knife with Small Blade Screwdriver and Key Ring - Style Icon (Red)**](https://www.amazon.com/dp/B092DZCM42) Victorinox$24.104.8★9,4822%—flat **~~Showing 15 of 60 — show all ~~** ## **Product shelf** All 60 tracked products in this niche. Top sellersNewestTrending [![FUNBRO EDC Pocket Knife - 7CR13Mov Steel Tanto Blade Slim Survival Knife with Clip and Liner Lock Window Breaker for Outdoor Camping- Stocking stuffer Gifts for Men Women](https://m.media-amazon.com/images/I/31-EgpF8asL.jpg)**FUNBRO EDC Pocket Knife - 7CR13Mov Steel Tanto Blade Slim Survival Knife with Clip and Liner Lock Window Breaker for Outdoor Camping- Stocking stuffer Gifts for Men Women** FUNBRO**$9.44**4.4★3,706 reviews](https://www.amazon.com/dp/B0B824PKTF) [![Grand Way 5.5 Knife - Small Black Knife - Japanese Utility - Sharp Knives - Letter and Envelope Opener - Pocket Knife for Men and Women - Multifunction Bike Tools Best Gift Idea 130129-1](https://m.media-amazon.com/images/I/41VtKObKcXL.jpg)**Grand Way 5.5 Knife - Small Black Knife - Japanese Utility - Sharp Knives - Letter and Envelope Opener - Pocket Knife for Men and Women - Multifunction Bike Tools Best Gift Idea 130129-1** Grand Way**$8.60**4.5★3,025 reviews](https://www.amazon.com/dp/B0D1HQ848T) [![Fiskars 6 Detail Craft Knife for Precision Cutting & Detail Work Arts & Crafts Exacto Hobby Knife for Scrapbooking Cutter Ideal for Cardstock Thin Plastic Photos Vinyl & Canvas Durable Aluminum](https://m.media-amazon.com/images/I/31TCUhFH40L.jpg)**Fiskars 6 Detail Craft Knife for Precision Cutting & Detail Work Arts & Crafts Exacto Hobby Knife for Scrapbooking Cutter Ideal for Cardstock Thin Plastic Photos Vinyl & Canvas Durable Aluminum** Fiskars**$6.23**4.5★10,714 reviews](https://www.amazon.com/dp/B001A42CTW) [![Westcott 17314 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Gold](https://m.media-amazon.com/images/I/21DC7h8xXZL.jpg)**Westcott 17314 Pen-Style Retractable CarboTitanium Bonded Hobby Knife Gold** Westcott**$10.94**4.7★164 reviews](https://www.amazon.com/dp/B07THFJ2QB) [![AMEND2 Self-Defense Pen V3 G10 Core Full-Length SDTOOL](https://m.media-amazon.com/images/I/21s47ptUcEL.jpg)**AMEND2 Self-Defense Pen V3 G10 Core Full-Length SDTOOL** AMEND2**$12.78**4.3★24 reviews](https://www.amazon.com/dp/B0FQDN89LF) [![The Most Loaded 6-in-1 Tactical Pen: Solves Other Brands Weaknesses Self Defense Tip + Flashlight + Ballpoint + Bottle Opener + Screw Driver + Hexagonal Wrench 5 Ink Refills + 6 Batteries + Gift Box](https://m.media-amazon.com/images/I/51jH5YUkrvL.jpg)**The Most Loaded 6-in-1 Tactical Pen: Solves Other Brands Weaknesses Self Defense Tip + Flashlight + Ballpoint + Bottle Opener + Screw Driver + Hexagonal Wrench 5 Ink Refills + 6 Batteries + Gift Box** ANKAKA**$9.97**4.4★15,895 reviews](https://www.amazon.com/dp/B07RDGN4HD) [![Roczipeng 4.13 All-steel Fruit Knife with Sheath Fixed Blade Flatware Knife with Cover Multipurpose Stainless Steel Dinner Knife for Home Kitchen BBQ Outdoor Cooking (Stick Shaped Sliver)](https://m.media-amazon.com/images/I/41vrTsWrTiL.jpg)**Roczipeng 4.13 All-steel Fruit Knife with Sheath Fixed Blade Flatware Knife with Cover Multipurpose Stainless Steel Dinner Knife for Home Kitchen BBQ Outdoor Cooking (Stick Shaped Sliver)** Roczipeng**$6.95**4.1★97 reviews](https://www.amazon.com/dp/B0DDJRHS96) [![Lanties 6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Crafting Utility Precision Paper Cutting Tool](https://m.media-amazon.com/images/I/51UICrqEKiL.jpg)**Lanties 6 Pieces Art Cutting Tools Knife Pen Craft Paper Cutter Pen Carving Tools for DIY Kit Scrapbooking Drawing and Crafting Utility Precision Paper Cutting Tool** Lanties**$5.99**4.0★1,035 reviews](https://www.amazon.com/dp/B09YYGCDBB) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Sharpness**15% *“Blade is sharp”* **Quality-Overall**15% *“Great Quality Knife”* **Ease Of Use**10% *“Easy to carry”* **Value For Money**10% *“Excellent Value”* **Advertised Vs Actual Product**9% *“As pictured”* **Size-Overall**5% *“Love the size and usefulness”* **Grip**3% *“Solid grip”* **Design-Overall**3% *“Its well built”* **Strength**2% *“Base is sturdy”* **Weight Light**2% *“The knives feel lightweight”* ### **What buyers complain about ** **Size-Overall**14% *“Too short”* **Durability**10% *“Broke after a month”* **Ease Of Use**9% *“Very difficult to close”* **Sharpness**8% *“doesnt stay sharp”* **Quality-Overall**7% *“Complete garbage”* **Functionality-Overall**4% *“not as functional as I thought it would be”* **Strength**3% *“They break easily”* **Value For Money**3% *“After receiving product I felt was a little over priced”* **Grip**3% *“hard to grip”* **Advertised Vs Actual Product**1% *“Not as pictured”* #### **Top return reasons**- Size-Overall36% - Functionality-Overall10% - Advertised Vs Actual Product9% - Sharpness7% - Defective Material/Parts5% - Quality-Overall4% - Value For Money4% - Ease Of Use4% - Mechanism Issues3% - Strength2%