--- title: "paper glue — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/paper-glue" last_updated: "2026-07-09T23:52:53.693Z" locale: en meta: description: "a small market ($310K/yr) — paper glue doesn't clear our bar today." "og:description": "a small market ($310K/yr) — paper glue doesn't clear our bar today." "og:title": "paper glue — Niche Verdict: Skip it (50/100) | Amazon United States - Flapen" --- Back to Flapen home # **paper glue** **Skip it****50/100 ** a small market ($310K/yr) — paper glue doesn't clear our bar today. **Market/yr** **$310K** **Growth (1y)** **+170.3%** **Products** **25** **Brands** **12** was 17 a year ago **Sellers** **224** **Price range** **$1.16–$55.71** **Returns** **0.5%** **Rating** **4.7★** **Skip it** Scored 50/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **15** ×0.30 Growth **73** ×0.30 Competition **55** ×0.20 Quality gap **24** ×0.10 Returns **96** ×0.10 ## **Demand** Weekly Amazon search volume, last 103 weeks — +170.3% year over year. 6K3KPrime Day '24Spike '24Prime Day '25Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: Mar, May · busiest ÷ quietest = 1.9× ## **Competition** - Tombow56% - Bearly Art10% - Scotch10% - Elmer's9% - Aleene's4% - MARCADORUS3% - Other (6 brands)9% The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 224 sellers compete here. **Brands** **12 **▼falling was 17 a year ago **Sellers** **224** **Top 5 brand share** **88%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Tombow Mono Multi Liquid Glue (3 Pack) - Clear Low Viscosity Dries Clear](https://m.media-amazon.com/images/I/41yD3C2pWFL.jpg) [**Tombow Mono Multi Liquid Glue (3 Pack) - Clear Low Viscosity Dries Clear**](https://www.amazon.com/dp/B01K8IS2I0) Tombow$14.364.8★1,53817%▼falling 2 ![Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear.](https://m.media-amazon.com/images/I/31gmJ6rnNeL.jpg) [**Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear.**](https://www.amazon.com/dp/B001B0EXNI) Tombow$6.064.7★3,64513%—flat 3 ![Scotch Wrinkle-Free Glue Sticks 2 Pack .27 oz Each](https://m.media-amazon.com/images/I/314ncpz6eRL.jpg) [**Scotch Wrinkle-Free Glue Sticks 2 Pack .27 oz Each**](https://www.amazon.com/dp/B0088RL2QI) Scotch$3.304.6★1,59610%▲rising 4 ![Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear. (3-Pack)](https://m.media-amazon.com/images/I/41iFtC8rGNL.jpg) [**Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear. (3-Pack)**](https://www.amazon.com/dp/B07PGSPFQD) Tombow$13.264.8★2747%—flat 5 ![Bearly Art Precision Craft Glue - The Mini - 2fl oz with Tip Kit - Acid Free Archival - Strong Hold Adhesive - Ideal for Fine Paper Crafting Scrapbooking and Card Making - Made in USA](https://m.media-amazon.com/images/I/41yosrJmzhL.jpg) [**Bearly Art Precision Craft Glue - The Mini - 2fl oz with Tip Kit - Acid Free Archival - Strong Hold Adhesive - Ideal for Fine Paper Crafting Scrapbooking and Card Making - Made in USA**](https://www.amazon.com/dp/B088NN5GD8) Bearly Art$14.624.8★9,2236%▼falling 6 ![Elmers Disappearing Purple School Glue Sticks Washable 22 Grams 3 Count - Poster Vision Board Back to School Supplies #1 Teacher Brand](https://m.media-amazon.com/images/I/51s6R61qJeL.jpg) [**Elmers Disappearing Purple School Glue Sticks Washable 22 Grams 3 Count - Poster Vision Board Back to School Supplies #1 Teacher Brand**](https://www.amazon.com/dp/B00143SNPG) Elmer's$3.274.8★17,7885%▲rising 7 ![Aleenes AR6-2 Clear Gel Tacky Glue 4 oz. 4 oz. Multicolor](https://m.media-amazon.com/images/I/41V5j4q0+EL.jpg) [**Aleenes AR6-2 Clear Gel Tacky Glue 4 oz. 4 oz. Multicolor**](https://www.amazon.com/dp/B000BY6THS) Aleene's$2.764.5★5,2574%▲rising 8 ![Bearly Art Precision Craft Glue - The Original - 4fl oz - Tip Kit Included - Dries Clear - Metal Tip - Wrinkle Resistant - Flexible and Crack Resistant - Strong Hold Adhesive - Made in USA](https://m.media-amazon.com/images/I/41B6C8VaOWL.jpg) [**Bearly Art Precision Craft Glue - The Original - 4fl oz - Tip Kit Included - Dries Clear - Metal Tip - Wrinkle Resistant - Flexible and Crack Resistant - Strong Hold Adhesive - Made in USA**](https://www.amazon.com/dp/B07Y6RWHP1) Bearly Art$19.874.8★11,5664%▼falling 9 ![Tombow 62195 Mono Multi XL Liquid Glue 1-Pack 1.76 Ounces](https://m.media-amazon.com/images/I/51DOP6aj-PL.jpg) [**Tombow 62195 Mono Multi XL Liquid Glue 1-Pack 1.76 Ounces**](https://www.amazon.com/dp/B01M1YNAYX) Tombow$9.214.8★1,1064%▲rising 10 ![Tombow Mono Multi Liquid Glue 0.88 Ounce Single](https://m.media-amazon.com/images/I/31W7M3J6thL.jpg) [**Tombow Mono Multi Liquid Glue 0.88 Ounce Single**](https://www.amazon.com/dp/B00135M3OC) Tombow$5.424.6★5693%—flat 11 ![Glue Tape for Scrapbooking Scrapbook Tape 4 Pcs Double Sided Tape Roller for Crafts 26 Ft x 0.31 In Tape Runner Junk Journal Supplies Scrapbook Supplies & Craft Photo Card Making Supplies.](https://m.media-amazon.com/images/I/51HXr4B1-qL.jpg) [**Glue Tape for Scrapbooking Scrapbook Tape 4 Pcs Double Sided Tape Roller for Crafts 26 Ft x 0.31 In Tape Runner Junk Journal Supplies Scrapbook Supplies & Craft Photo Card Making Supplies.**](https://www.amazon.com/dp/B0D1NSZT5S) MARCADORUS$8.024.5★2,5333%—flat 12 ![Mod Podge Matte Sealer Glue & Finish: All-in-One Craft Solution- Quick Dry Easy Clean for Wood Paper Fabric & More. Non-Toxic - Craft with Confidence Made in USA 8 oz. Pack of 1](https://m.media-amazon.com/images/I/41-SNkQTUaL.jpg) [**Mod Podge Matte Sealer Glue & Finish: All-in-One Craft Solution- Quick Dry Easy Clean for Wood Paper Fabric & More. Non-Toxic - Craft with Confidence Made in USA 8 oz. Pack of 1**](https://www.amazon.com/dp/B000HWY6EM) Mod Podge$4.034.8★24,5353%—flat 13 ![Tombow 62191 MONO Multi Liquid Glue 0.88 Ounce 1-Pack. Multi-Purpose Glue with Dual Tip Dispenser for Precise to Full Coverage Application](https://m.media-amazon.com/images/I/41ykD7PkOnL.jpg) [**Tombow 62191 MONO Multi Liquid Glue 0.88 Ounce 1-Pack. Multi-Purpose Glue with Dual Tip Dispenser for Precise to Full Coverage Application**](https://www.amazon.com/dp/B000XAOSHS) Tombow$7.454.7★6,5173%▼falling 14 ![Tombow 52195 MONO Multi XL Liquid Glue 1.76 Ounce Each 10-Pack. Value Size Multi-Purpose Glue with Dual Tip Dispenser.](https://m.media-amazon.com/images/I/51Z9pBA5+RL.jpg) [**Tombow 52195 MONO Multi XL Liquid Glue 1.76 Ounce Each 10-Pack. Value Size Multi-Purpose Glue with Dual Tip Dispenser.**](https://www.amazon.com/dp/B01LZEJ596) Tombow$55.714.8★1,1063%▼falling 15 ![Tombow PT-MTC-10P Liquid Mono Multi with Dual Tip (Pack of 10)](https://m.media-amazon.com/images/I/41KsLWf+5mL.jpg) [**Tombow PT-MTC-10P Liquid Mono Multi with Dual Tip (Pack of 10)**](https://www.amazon.com/dp/B01GVGJNDG) Tombow$42.584.7★1,3102%▼falling **~~Showing 15 of 25 — show all ~~** ## **Product shelf** All 25 tracked products in this niche. Top sellersNewestTrending [![Tombow Mono Multi Liquid Glue (3 Pack) - Clear Low Viscosity Dries Clear](https://m.media-amazon.com/images/I/41yD3C2pWFL.jpg)**Tombow Mono Multi Liquid Glue (3 Pack) - Clear Low Viscosity Dries Clear** Tombow**$14.36**4.8★1,538 reviews](https://www.amazon.com/dp/B01K8IS2I0) [![Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear.](https://m.media-amazon.com/images/I/31gmJ6rnNeL.jpg)**Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear.** Tombow**$6.06**4.7★3,645 reviews](https://www.amazon.com/dp/B001B0EXNI) [![Scotch Wrinkle-Free Glue Sticks 2 Pack .27 oz Each](https://m.media-amazon.com/images/I/314ncpz6eRL.jpg)**Scotch Wrinkle-Free Glue Sticks 2 Pack .27 oz Each** Scotch**$3.30**4.6★1,596 reviews](https://www.amazon.com/dp/B0088RL2QI) [![Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear. (3-Pack)](https://m.media-amazon.com/images/I/41iFtC8rGNL.jpg)**Tombow 52180 MONO Aqua Liquid Glue 1.69 Ounce 1-Pack. Dual Tip Dispenser for Precise to Full Coverage Application that Dries Clear. (3-Pack)** Tombow**$13.26**4.8★274 reviews](https://www.amazon.com/dp/B07PGSPFQD) [![Bearly Art Precision Craft Glue - The Mini - 2fl oz with Tip Kit - Acid Free Archival - Strong Hold Adhesive - Ideal for Fine Paper Crafting Scrapbooking and Card Making - Made in USA](https://m.media-amazon.com/images/I/41yosrJmzhL.jpg)**Bearly Art Precision Craft Glue - The Mini - 2fl oz with Tip Kit - Acid Free Archival - Strong Hold Adhesive - Ideal for Fine Paper Crafting Scrapbooking and Card Making - Made in USA** Bearly Art**$14.62**4.8★9,223 reviews](https://www.amazon.com/dp/B088NN5GD8) [![Elmers Disappearing Purple School Glue Sticks Washable 22 Grams 3 Count - Poster Vision Board Back to School Supplies #1 Teacher Brand](https://m.media-amazon.com/images/I/51s6R61qJeL.jpg)**Elmers Disappearing Purple School Glue Sticks Washable 22 Grams 3 Count - Poster Vision Board Back to School Supplies #1 Teacher Brand** Elmer's**$3.27**4.8★17,788 reviews](https://www.amazon.com/dp/B00143SNPG) [![Aleenes AR6-2 Clear Gel Tacky Glue 4 oz. 4 oz. Multicolor](https://m.media-amazon.com/images/I/41V5j4q0+EL.jpg)**Aleenes AR6-2 Clear Gel Tacky Glue 4 oz. 4 oz. Multicolor** Aleene's**$2.76**4.5★5,257 reviews](https://www.amazon.com/dp/B000BY6THS) [![Bearly Art Precision Craft Glue - The Original - 4fl oz - Tip Kit Included - Dries Clear - Metal Tip - Wrinkle Resistant - Flexible and Crack Resistant - Strong Hold Adhesive - Made in USA](https://m.media-amazon.com/images/I/41B6C8VaOWL.jpg)**Bearly Art Precision Craft Glue - The Original - 4fl oz - Tip Kit Included - Dries Clear - Metal Tip - Wrinkle Resistant - Flexible and Crack Resistant - Strong Hold Adhesive - Made in USA** Bearly Art**$19.87**4.8★11,566 reviews](https://www.amazon.com/dp/B07Y6RWHP1) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Adhesion/Stickiness**40% *“Really good adhesives”* **Ease Of Use**13% *“Ease of use”* **Quality-Overall**10% *“Excellent product that we have used for years”* **Value For Money**6% *“Good deal”* **Advertised Vs Actual Product**5% *“As Advertised”* **Efficiency**3% *“Very efficient”* **Durability**2% *“Very durable”* **Ease Of Cleaning**2% *“Easy clean up”* **Size-Overall**1% *“Great size and good value”* **Strength**1% *“holds well”* ### **What buyers complain about ** **Adhesion/Stickiness**36% *“bad adhesive”* **Durability**9% *“Does not last”* **Value For Money**6% *“It seems a bit pricey to me”* **Quality-Overall**6% *“Poor quality”* **Functionality-Overall**5% *“Does not work well”* **Ease Of Use**4% *“it was extremely difficult to open”* **Size-Overall**4% *“is a small bottle”* **Moist/Dry**2% *“Too wet”* **Strength**1% *“Very fragile and breakable”* **Defective Material/Parts**1% *“Just peels right off”* #### **Top return reasons**- Adhesion/Stickiness54% - Value For Money13% - Functionality-Overall9% - Defective Material/Parts5% - Size-Overall4% - Advertised Vs Actual Product4% - Leak-Proof2% - Quality-Overall1% - Moist/Dry1% - Product Condition1%