---
title: "palm oil for soap making — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/palm-oil-for-soap-making"
last_updated: "2026-07-14T03:30:58.574Z"
locale: en
meta:
  description: "brand-locked demand (top 5 brands take 92% of clicks) — palm oil for soap making doesn't clear our bar today."
  "og:description": "brand-locked demand (top 5 brands take 92% of clicks) — palm oil for soap making doesn't clear our bar today."
  "og:title": "palm oil for soap making — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **palm oil for soap making**

**Skip it**

Brand-locked demand (top 5 brands take 92% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 25Conversion 83Competition 22Returns 99Price range 86Avg price 95Brand share 20Review moat 72Quality gap 23

**Returns**

**Incredible****0.2%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$27.07**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$10.53–$49.16**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****9.0%**

search→purchase rate — share of searches ending in a sale

**Review moat**

**Good****614**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-0.0%**

90-day search growth — must beat 0% to launch

**Market size**

**Bad****$98K**

$98K/yr · 40K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****74%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****92%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**8 **▲rising

**Sellers**

**9**

**Top-5 brand share**

**92%**

**Open market**

**3%**

- Traverse Bay Bath and Body41% - Soapeauty20% - Essential Depot17% - MD.LIFE8% - OKONATUR6% - Healthy Harvest Productions5% - Open — no brand owns it (2 brands, 3%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$10K20%$20K30%$29K40%$39K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Traverse Bay Bath and Body Palm oil Soap making supplies. Organic Sustainable Kosher 32 fl oz. DIY projects.](https://m.media-amazon.com/images/I/41a9ZaziHHL.jpg)**Traverse Bay Bath and Body Palm oil Soap making supplies. Organic Sustainable Kosher 32 fl oz. DIY projects.**Traverse Bay Bath and Body**$19.89**4.7★1,364 rev](https://www.amazon.com/dp/B07L71BL2C) [2![Soapeauty Palm Oil RBD 100% Pure Cold-Pressed Non-Hydrogenated & Sustainable for DIY Soap Creams & Lotions Rich in Vitamin E 32 fl oz](https://m.media-amazon.com/images/I/31uLdOg0WEL.jpg)**Soapeauty Palm Oil RBD 100% Pure Cold-Pressed Non-Hydrogenated & Sustainable for DIY Soap Creams & Lotions Rich in Vitamin E 32 fl oz**Soapeauty**$22.26**4.6★224 rev](https://www.amazon.com/dp/B077TTNF7X) [3![Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Not Hydrogenated - 7 lbs in a 1 Gallon Pail - HDPE Microwavable Container with Resealable Lid and Removable Handle](https://m.media-amazon.com/images/I/41Ox2DVm42L.jpg)**Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Not Hydrogenated - 7 lbs in a 1 Gallon Pail - HDPE Microwavable Container with Resealable Lid and Removable Handle**Essential Depot**$41.73**4.7★1,076 rev](https://www.amazon.com/dp/B07FR4B2HN) [4![Traverse Bay Bath and Body Palm oil Soap Making Supplies. Organic Sustainable Kosher 112 oz Gallon Pail with Resealable Gasket Lid](https://m.media-amazon.com/images/I/41M5HwOnI7L.jpg)**Traverse Bay Bath and Body Palm oil Soap Making Supplies. Organic Sustainable Kosher 112 oz Gallon Pail with Resealable Gasket Lid**Traverse Bay Bath and Body**$40.04**4.7★1,364 rev](https://www.amazon.com/dp/B0GPM8NS6Q) [5![100% Sustainable Palm Oil | RSPO Certified |Food Grade | Not Hydrogenated | For cooking baking and soap making -14 Fl Oz](https://m.media-amazon.com/images/I/41a8MAoCnsL.jpg)**100% Sustainable Palm Oil | RSPO Certified |Food Grade | Not Hydrogenated | For cooking baking and soap making -14 Fl Oz**OKONATUR**$10.53**4.6★1,350 rev](https://www.amazon.com/dp/B00GO5MEZY)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Healthy Harvest 100% Pure Palm Oil Non-GMO Seedless Cooking Oil for Frying Baking & Sauting Rich in Natural Nutrients 1 Gallon](https://m.media-amazon.com/images/I/31It1Wnpz5L.jpg)**Healthy Harvest 100% Pure Palm Oil Non-GMO Seedless Cooking Oil for Frying Baking & Sauting Rich in Natural Nutrients 1 Gallon**Healthy Harvest Productions**$37.28**46 rev1y ago](https://www.amazon.com/dp/B0F8P8TKJ4) [![ORGANIC PALM KERNEL OIL FLAKES (2 lbs / 32 oz) Non-GMO; Premium Cosmetic Grade Palm Kernel Oil Flakes for Soap Making Creams Lotions & Candle Making | 2 POUND](https://m.media-amazon.com/images/I/512qLd10YWL.jpg)**ORGANIC PALM KERNEL OIL FLAKES (2 lbs / 32 oz) Non-GMO; Premium Cosmetic Grade Palm Kernel Oil Flakes for Soap Making Creams Lotions & Candle Making | 2 POUND**33RD PARALLEL SOAP CO.**$20.59**199 rev4y ago](https://www.amazon.com/dp/B09QPPX7G1) [![Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Safe - 7 lb - Greener Life Club Box](https://m.media-amazon.com/images/I/41TcYpUaCSL.jpg)**Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Safe - 7 lb - Greener Life Club Box**Essential Depot**$40.05**248 rev4y ago](https://www.amazon.com/dp/B09P45G5LK) [![Soapeauty Palm Oil RBD 100% Pure Cold-Pressed Non-Hydrogenated & Sustainable for DIY Soap Creams & Lotions Rich in Vitamin E 32 fl oz](https://m.media-amazon.com/images/I/31uLdOg0WEL.jpg)**Soapeauty Palm Oil RBD 100% Pure Cold-Pressed Non-Hydrogenated & Sustainable for DIY Soap Creams & Lotions Rich in Vitamin E 32 fl oz**Soapeauty**$22.26**224 rev6y ago](https://www.amazon.com/dp/B077TTNF7X) [![Palm Kernel Oil Flakes 32- oz. / 2LB Soap Making supplys in Stand-up Barrier Pouch All Natural.](https://m.media-amazon.com/images/I/417WfKIjlML.jpg)**Palm Kernel Oil Flakes 32- oz. / 2LB Soap Making supplys in Stand-up Barrier Pouch All Natural.**Traverse Bay Bath and Body**$18.64**212 rev7y ago](https://www.amazon.com/dp/B076FCZ9R7)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Traverse Bay Bath and Body Palm oil Soap Making Supplies. Organic Sustainable Kosher 112 oz Gallon Pail with Resealable Gasket Lid](https://m.media-amazon.com/images/I/41M5HwOnI7L.jpg)**Traverse Bay Bath and Body Palm oil Soap Making Supplies. Organic Sustainable Kosher 112 oz Gallon Pail with Resealable Gasket Lid**Traverse Bay Bath and Body**$40.04**4.7★**▲ 307%**](https://www.amazon.com/dp/B0GPM8NS6Q) [![Palm Kernel Oil Flakes 32- oz. / 2LB Soap Making supplys in Stand-up Barrier Pouch All Natural.](https://m.media-amazon.com/images/I/417WfKIjlML.jpg)**Palm Kernel Oil Flakes 32- oz. / 2LB Soap Making supplys in Stand-up Barrier Pouch All Natural.**Traverse Bay Bath and Body**$18.64**4.8★**▲ 50%**](https://www.amazon.com/dp/B076FCZ9R7) [![Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Not Hydrogenated - 7 lbs in a 1 Gallon Pail - HDPE Microwavable Container with Resealable Lid and Removable Handle](https://m.media-amazon.com/images/I/41Ox2DVm42L.jpg)**Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Not Hydrogenated - 7 lbs in a 1 Gallon Pail - HDPE Microwavable Container with Resealable Lid and Removable Handle**Essential Depot**$41.73**4.7★**▲ 23%**](https://www.amazon.com/dp/B07FR4B2HN) [![Palm Kernel oil Soap making supplies. Organic Sustainable 32 fl oz.certified sustainable by IP RSPO and Rainforest Alliance.](https://m.media-amazon.com/images/I/31HOJ7929yL.jpg)**Palm Kernel oil Soap making supplies. Organic Sustainable 32 fl oz.certified sustainable by IP RSPO and Rainforest Alliance.**Traverse Bay Bath and Body**$22.41**4.7★**▲ 22%**](https://www.amazon.com/dp/B07MHFWYLJ) [![Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Kosher - Not Hydrogenated - 1 Gallon - Safety Sealed HDPE Container with Resealable Cap](https://m.media-amazon.com/images/I/41AOkx5At0L.jpg)**Essential Depot Palm Oil - RSPO Certified - Sustainable - Food Grade - Kosher - Not Hydrogenated - 1 Gallon - Safety Sealed HDPE Container with Resealable Cap**Essential Depot**$49.16**4.7★**▲ 17%**](https://www.amazon.com/dp/B06XDTPPK2)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -0.0% search growth over the last 90 days.

1K600Black Friday '24Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**22%

*“Excellent quality”*

**Cooking Instructions**9%

*“Worked wonderful for recipe”*

**Ease Of Use**9%

*“Easy to use”*

**Advertised Vs Actual Product**7%

*“as advertised”*

**Soft Feel**7%

*“It's soft and so creamy”*

**Taste-Overall**6%

*“The taste is fine”*

**Texture/Consistency-Overall**4%

*“The texture is perfect, and you can tell its pure and high quality”*

**Vegan/Organic**3%

*“The product appears to be of good quality and sustainable and GMO”*

**Heating**3%

*“Works great and melts easily”*

**Dispensing Mechanism**3%

*“Works as it should for making different types of soap”*

### **What buyers complain about **

**Ease Of Use**13%

*“Very difficult to get out of container”*

**Oily/Greasy**10%

*“The jar came a bit greasy on the outside”*

**Animal Testing/Cruelty Free**8%

*“Palm oil is harmful to animals”*

**Leak-Proof**8%

*“I wasnt able to control spillage when the oil had so many options of where it wanted to move”*

**Allergies**8%

*“I am allergic to every lotion and cream on the planet, as well as virtually all seed and nut oils, so I use this mixed with pomegranate seed oil. the one and only seed oild I've been able to tolerate”*

**Taste-Overall**8%

*“Those products usually taste like trash anyway so why not buy the palm oil”*

**Smell**8%

*“it already smells rancid”*

**Product Condition**8%

*“it looked to me to have been used”*

**Ease Of Cleaning**4%

*“I was afraid the flakes would be prone to making a mess”*

**Flavor**3%

*“Does not have the flavor of red palm oil”*

### **Top return reasons **

**Size-Overall**22%

**Value For Money**17%

**Advertised Vs Actual Product**14%

**Smell**11%

**Texture/Consistency-Overall**8%

**Ingredients-Overall**6%

**Eco Friendliness**6%

**Leak-Proof**6%

**Oily/Greasy**6%

**Ease Of Use**2%