---
title: "paint markers for kids — Niche Verdict: Skip it (40/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/paint-markers-for-kids"
last_updated: "2026-07-14T05:13:23.418Z"
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meta:
  description: "a small market ($68K/yr) — paint markers for kids doesn't clear our bar today."
  "og:description": "a small market ($68K/yr) — paint markers for kids doesn't clear our bar today."
  "og:title": "paint markers for kids — Niche Verdict: Skip it (40/100) | Amazon United States - Flapen"
---

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# **paint markers for kids**

**Skip it**

A small market ($68K/yr) — this niche doesn't clear our bar today.

Market size 17Growth 22Conversion 76Competition 29Returns 81Price range 77Avg price 64Brand share 28Review moat 33Quality gap 21

**Returns**

**Great****1.7%**

return rate — above 6% kills the launch gate

**Price range**

**Great****$6.01–$46.96**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Great****7.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Good****$13.70**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****3,241.78**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****88%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-5.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$68K**

$68K/yr · 70K searches

## **Competition**

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**9 **▲rising

**Sellers**

**69**

**Top-5 brand share**

**88%**

**Open market**

**8%**

- Crayola51% - SYNCFUN16% - TBC The Best Crafts9% - The Pencil Grip7% - ARTISTRO5% - Betem4% - Open — no brand owns it (3 brands, 8%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$14K30%$20K40%$27K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Crayola Quick Dry Paint Sticks (12ct) Washable Paint Set for Kids Arts & Crafts Supplies Multi-Surface Assorted Colors Kids Gifts](https://m.media-amazon.com/images/I/41J1YWLZBFL.jpg)**Crayola Quick Dry Paint Sticks (12ct) Washable Paint Set for Kids Arts & Crafts Supplies Multi-Surface Assorted Colors Kids Gifts**Crayola**$8.19**4.5★827 rev](https://www.amazon.com/dp/B09XX1DG74) [2![SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids](https://m.media-amazon.com/images/I/51MCBpRUesL.jpg)**SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids**SYNCFUN**$14.36**4.7★58 rev](https://www.amazon.com/dp/B0FMKDZMQX) [3![Crayola No-Drip Paint Brush Pens Assorted Colors Set 40 Count Creative Gift for Kids and Teens](https://m.media-amazon.com/images/I/41M3SvHjuyL.jpg)**Crayola No-Drip Paint Brush Pens Assorted Colors Set 40 Count Creative Gift for Kids and Teens**Crayola**$31.27**4.7★1,016 rev](https://www.amazon.com/dp/B003H8W866) [4![TBC The Best Crafts Paint Sticks for Kids Ages 2-8 12 Classic Colors Washable Non-toxic Tempera Paint Sticks for Crafts Art Supplies and Birthday Gifts](https://m.media-amazon.com/images/I/51VvUjbpfzL.jpg)**TBC The Best Crafts Paint Sticks for Kids Ages 2-8 12 Classic Colors Washable Non-toxic Tempera Paint Sticks for Crafts Art Supplies and Birthday Gifts**TBC The Best Crafts**$8.43**4.8★6,870 rev](https://www.amazon.com/dp/B08BFYBTKY) [5![Washable Paint Sticks No Water Required Paint Set for Kids Art Supplies 6 Count](https://m.media-amazon.com/images/I/51-EjPWnI9L.jpg)**Washable Paint Sticks No Water Required Paint Set for Kids Art Supplies 6 Count**Crayola**$6.01**4.4★1,209 rev](https://www.amazon.com/dp/B08GSST4ZW)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Crayola Brush Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts](https://m.media-amazon.com/images/I/41guIXxWuZL.jpg)**Crayola Brush Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts**Crayola**$11.10**23 rev2mo ago](https://www.amazon.com/dp/B0GM1TMGHS) [![Crayola Bullet Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts](https://m.media-amazon.com/images/I/41SWQ4gCDwL.jpg)**Crayola Bullet Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts**Crayola**$11.41**4 rev2mo ago](https://www.amazon.com/dp/B0GM24DNFD) [![24 Colors Tempera Paint Sticks Washable Paint Sticks for Kids Non-Toxic 90s Quick Drying Allergen Free and High Coverage Solid Tempera Paint Stick Ideal Gifts for Kids and Toddlers](https://m.media-amazon.com/images/I/51JmfRrzUlL.jpg)**24 Colors Tempera Paint Sticks Washable Paint Sticks for Kids Non-Toxic 90s Quick Drying Allergen Free and High Coverage Solid Tempera Paint Stick Ideal Gifts for Kids and Toddlers**DAWNIGO**$9.86**44 rev5mo ago](https://www.amazon.com/dp/B0GM7FJJXN) [![SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids](https://m.media-amazon.com/images/I/51MCBpRUesL.jpg)**SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids**SYNCFUN**$14.36**58 rev10mo ago](https://www.amazon.com/dp/B0FMKDZMQX) [![Coogert 24 Paint Pens for Rock Fabric Wood Glass Craft Dual Tip Acrylic Paint Markers With Fine-Dot Tip for Canvas Ceramic Plastic Art Painting Supplies Kit](https://m.media-amazon.com/images/I/51Cr9GHEmOL.jpg)**Coogert 24 Paint Pens for Rock Fabric Wood Glass Craft Dual Tip Acrylic Paint Markers With Fine-Dot Tip for Canvas Ceramic Plastic Art Painting Supplies Kit**Coogert**$9.06**2,706 rev1y ago](https://www.amazon.com/dp/B0F5WMP62Z)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![24 Colors Tempera Paint Sticks Washable Paint Sticks for Kids Non-Toxic 90s Quick Drying Allergen Free and High Coverage Solid Tempera Paint Stick Ideal Gifts for Kids and Toddlers](https://m.media-amazon.com/images/I/51JmfRrzUlL.jpg)**24 Colors Tempera Paint Sticks Washable Paint Sticks for Kids Non-Toxic 90s Quick Drying Allergen Free and High Coverage Solid Tempera Paint Stick Ideal Gifts for Kids and Toddlers**DAWNIGO**$9.86**4.4★**▲ 420%**](https://www.amazon.com/dp/B0GM7FJJXN) [![Crayola Bullet Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts](https://m.media-amazon.com/images/I/41SWQ4gCDwL.jpg)**Crayola Bullet Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts**Crayola**$11.41**5.0★**▲ 338%**](https://www.amazon.com/dp/B0GM24DNFD) [![Crayola Brush Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts](https://m.media-amazon.com/images/I/41guIXxWuZL.jpg)**Crayola Brush Tip Acrylic Paint Markers (10ct) Adult Coloring Marker Set Coloring Book Art Supplies For Drawing Journaling & Construction Paper Crafts**Crayola**$11.10**4.7★**▲ 323%**](https://www.amazon.com/dp/B0GM1TMGHS) [![SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids](https://m.media-amazon.com/images/I/51MCBpRUesL.jpg)**SYNCFUN 24 PCS Washable Acrylic Paint Markers Dual Tip Acrylic Paint Pens for Paper Window Fabric Canvas Rock Wood Glass Mirror Plastic Metal Birthday Valentine Easter Gifts for Kids**SYNCFUN**$14.36**4.7★**▲ 157%**](https://www.amazon.com/dp/B0FMKDZMQX) [![ARTISTRO 24 Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies](https://m.media-amazon.com/images/I/61NdUbz-W6L.jpg)**ARTISTRO 24 Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies**ARTISTRO**$8.76**4.5★**▲ 139%**](https://www.amazon.com/dp/B0CXJ1TNV1)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -5.4% search growth over the last 90 days.

9K7KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.1×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**26%

*“Amazing colors”*

**Quality-Overall**10%

*“Excellent product”*

**Value For Money**9%

*“reasonable price”*

**Pen/Pencil Quality**7%

*“Great set of markers”*

**Ease Of Use**7%

*“easy to handle”*

**Paint Quality**5%

*“These are great paints”*

**Advertised Vs Actual Product**3%

*“As described”*

**Fun/Entertainment Experience**2%

*“Fun to Use”*

**Nib/Tip Quality**2%

*“Great Dual-Tip Versatility”*

**Drawing Experience**2%

*“She loves to draw”*

### **What buyers complain about **

**Color**14%

*“Not colorful”*

**Advertised Vs Actual Product**9%

*“False advertising”*

**Quality-Overall**7%

*“Bad quality”*

**Drying Time**5%

*“They start off a little bit dry”*

**Dry/Empty Ink**5%

*“Markers are dry”*

**Paint Quality**4%

*“difficult to paint with”*

**Nib/Tip Quality**3%

*“Not fine tip”*

**Material Quality**3%

*“Careful with fabric”*

**Display Colors**3%

*“Not colorful”*

**Durability**2%

*“Not long lasting”*

### **Top return reasons **

**Advertised Vs Actual Product**18%

**Paint Quality**14%

**Color**12%

**Dry/Empty Ink**7%

**Value For Money**7%

**Functionality-Overall**6%

**Ink Refill**5%

**Display Colors**5%

**Size-Overall**4%

**Material Quality**4%