---
title: "paint kit — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/paint-kit"
last_updated: "2026-07-14T02:40:16.037Z"
locale: en
meta:
  description: "paint kit shows a sweet-spot price point ($34.85 avg), but soft demand (-23.2% this quarter) keeps it on the watch list."
  "og:description": "paint kit shows a sweet-spot price point ($34.85 avg), but soft demand (-23.2% this quarter) keeps it on the watch list."
  "og:title": "paint kit — Niche Verdict: Worth a look (54/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **paint kit**

**Worth a look**

Shows a sweet-spot price point ($34.85 avg), but soft demand (-23.2% this quarter) keeps it on the watch list.

Market size 49Growth 13Conversion 33Competition 85Returns 84Price range 63Avg price 95Brand share 80Review moat 45Quality gap 21

**Avg price**

**Incredible****$34.85**

avg listing price — sweet spot $15–$100

**Competition**

**Great****30%**

top-5 click share — an open shelf

**Returns**

**Great****1.6%**

return rate — above 6% kills the launch gate

**Brand share**

**Great****55%**

top-5 brand share — no brand owns this niche

**Price range**

**Good****$7.02–$141.92**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Okay****$271K**

$271K/yr · 295K searches

**Review moat**

**Okay****2,019.38**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****2.6%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-23.2%**

90-day search growth — must beat 0% to launch

## **Competition**

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

**Brands**

**36 **▲rising

**Sellers**

**43**

**Top-5 brand share**

**55%**

**Open market**

**41%**

- ESRICH25% - Nicpro8% - Shuttle Art8% - koseibal8% - TMOL6% - Whalsure4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$5K4%$11K6%$16K8%$22K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 58 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![ESRICH 26 PCS Acrylic Paint Set with 12 Colors Acrylic Paints (12ml 0.4 oz) 10 Paint Brushes 2 Canvas 1 Wood Easel 1 Plate Painting Supplies Kits for Kids Adults Artists and Beginners](https://m.media-amazon.com/images/I/517kLCjbdDL.jpg)**ESRICH 26 PCS Acrylic Paint Set with 12 Colors Acrylic Paints (12ml 0.4 oz) 10 Paint Brushes 2 Canvas 1 Wood Easel 1 Plate Painting Supplies Kits for Kids Adults Artists and Beginners**ESRICH**$10.21**4.6★1,096 rev](https://www.amazon.com/dp/B0CVX4WJV3) [2![Nicpro 68PCS Acrylic Paint Canvas Set for Adults Art Painting Supplies Kit with 24 Acrylic Paints Table Easel 8 Canvas Panels 12 Brushes Paper Pad Cleaning Cup Sponge Palette for Beginner Artist](https://m.media-amazon.com/images/I/51jHkx3RTBL.jpg)**Nicpro 68PCS Acrylic Paint Canvas Set for Adults Art Painting Supplies Kit with 24 Acrylic Paints Table Easel 8 Canvas Panels 12 Brushes Paper Pad Cleaning Cup Sponge Palette for Beginner Artist**Nicpro**$28.36**4.6★468 rev](https://www.amazon.com/dp/B0CQX9Y828) [3![ESRICH Acrylic Paint Canvas Set 52 Piece Professional Painting Supplies Kit with 2 Wood Easel 2 * 12Colors 2 * 10 Brushes Circular Canvas Etc Premium Paint Kit for Kids Students Artists and Beginner](https://m.media-amazon.com/images/I/51V9XiEOy5L.jpg)**ESRICH Acrylic Paint Canvas Set 52 Piece Professional Painting Supplies Kit with 2 Wood Easel 2 * 12Colors 2 * 10 Brushes Circular Canvas Etc Premium Paint Kit for Kids Students Artists and Beginner**ESRICH**$23.89**4.6★1,076 rev](https://www.amazon.com/dp/B0BZZ2MF9L) [4![TMOL Acrylic Paint Set 24 Colors (2 oz/Bottle) with 12 Art Brushes Art Supplies for Painting Canvas Wood Ceramic & Fabric Rich Pigments Lasting Quality for Beginners Students & Professional Artist](https://m.media-amazon.com/images/I/51yzF95gzFL.jpg)**TMOL Acrylic Paint Set 24 Colors (2 oz/Bottle) with 12 Art Brushes Art Supplies for Painting Canvas Wood Ceramic & Fabric Rich Pigments Lasting Quality for Beginners Students & Professional Artist**TMOL**$15.10**4.4★6,697 rev](https://www.amazon.com/dp/B0DD3R847F) [5![Shuttle Art Acrylic Paint 36 Colors Acrylic Paint Set with Brushes & Palette 2oz/60ml Bottles Rich Pigments Non-toxic for Artists Kids & Adults Painting on Canvas Rocks Ceramic Wood](https://m.media-amazon.com/images/I/51idXe+8kTL.jpg)**Shuttle Art Acrylic Paint 36 Colors Acrylic Paint Set with Brushes & Palette 2oz/60ml Bottles Rich Pigments Non-toxic for Artists Kids & Adults Painting on Canvas Rocks Ceramic Wood**Shuttle Art**$25.11**4.7★10,847 rev](https://www.amazon.com/dp/B07Z93LQDB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![MISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens](https://m.media-amazon.com/images/I/51ouBmZxFZL.jpg)**MISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens**MISUMISO**$22.16**30 rev5mo ago](https://www.amazon.com/dp/B0GGHFZ4WZ) [![MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set](https://m.media-amazon.com/images/I/51CK1hQQkiL.jpg)**MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set**MISUMISO**$28.13**31 rev6mo ago](https://www.amazon.com/dp/B0GCR28318) [![ESRICH 12 Pack 8x10 Canvas and Easel Set Mini Acrylic Paint Paint Brushes Palettes Aprons Painting Kits for Adults Couples Friends Date Night Sip and Paint Party Supplies](https://m.media-amazon.com/images/I/51NEUjBkZIL.jpg)**ESRICH 12 Pack 8x10 Canvas and Easel Set Mini Acrylic Paint Paint Brushes Palettes Aprons Painting Kits for Adults Couples Friends Date Night Sip and Paint Party Supplies**ESRICH**$35.45**54 rev6mo ago](https://www.amazon.com/dp/B0G28MPS7Z) [![Whalsure Paint Set Acrylic Paint Set for Kids & Adults - Painting Supplies with 18 Acrylic Paints 8 Painting Brushes 5 Canvas Panels etc](https://m.media-amazon.com/images/I/51S2F03fcjL.jpg)**Whalsure Paint Set Acrylic Paint Set for Kids & Adults - Painting Supplies with 18 Acrylic Paints 8 Painting Brushes 5 Canvas Panels etc**Whalsure**$25.52**117 rev1y ago](https://www.amazon.com/dp/B0F8NLY2SW) [![12 Pack Mini Acrylic Paint Set 12 Colors Washable Acrylic Paint Strips with 24Pcs Painting Brushes for Kids&Adults Paint 168 PCS Kids Painting Kit for Birthday Party Favor Classroom Art Gift](https://m.media-amazon.com/images/I/51tLuo2npLL.jpg)**12 Pack Mini Acrylic Paint Set 12 Colors Washable Acrylic Paint Strips with 24Pcs Painting Brushes for Kids&Adults Paint 168 PCS Kids Painting Kit for Birthday Party Favor Classroom Art Gift**Celepen**$15.46**155 rev1y ago](https://www.amazon.com/dp/B0FGV3XS7W)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![MISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens](https://m.media-amazon.com/images/I/51ouBmZxFZL.jpg)**MISUMISO Acrylic Paint Kit for Beginners 24 Colors Complete Painting Set with 4 Canvas Panels 10 Brushes Wooden Easel Palette & Art Supplies All-in-One Paint Set for Adults & Teens**MISUMISO**$22.16**4.3★**▲ 395%**](https://www.amazon.com/dp/B0GGHFZ4WZ) [![MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set](https://m.media-amazon.com/images/I/51CK1hQQkiL.jpg)**MISUMISO Acrylic Paint Set for Beginners - 24 Colors Painting Kit with Canvas Panels Easel 10 Brushes Apron Palette & Accessories - Art Kit Painting Supplies for Adults Kids Teens Gift Set**MISUMISO**$28.13**4.5★**▲ 381%**](https://www.amazon.com/dp/B0GCR28318) [![ESRICH 166 Pcs Painting Set Painting Supplies with 96 Paint(Oil WatercolorGouache & Acrylic Paint) Metal and Wooden Easels Canvas Paper Pads 45 Paintbrushes etc. for Adults Kids Artists](https://m.media-amazon.com/images/I/51aNijuYHJL.jpg)**ESRICH 166 Pcs Painting Set Painting Supplies with 96 Paint(Oil WatercolorGouache & Acrylic Paint) Metal and Wooden Easels Canvas Paper Pads 45 Paintbrushes etc. for Adults Kids Artists**ESRICH**$100.25**4.6★**▲ 305%**](https://www.amazon.com/dp/B0CFTZN9ZP) [![Rhibak Paint Roller Kit with Extension Pole 27 Piece Set 2 to 4 Ft Pole 49 Paint Rollers Paint Brushes Set for Professional Painting House Paint Roller for All Latex and Oil Paints & Stains](https://m.media-amazon.com/images/I/41G96QvNyML.jpg)**Rhibak Paint Roller Kit with Extension Pole 27 Piece Set 2 to 4 Ft Pole 49 Paint Rollers Paint Brushes Set for Professional Painting House Paint Roller for All Latex and Oil Paints & Stains**Rhibak**$36.89**4.5★**▲ 290%**](https://www.amazon.com/dp/B0DPM66VSM) [![Artbreezing Mixed Media Art Set 55 Pack Painting Supplies Kit with Tabletop Sketch Box Easel and Various Accessories Complete Painting Set for Students Artists Beginners](https://m.media-amazon.com/images/I/61dNs1dtUgL.jpg)**Artbreezing Mixed Media Art Set 55 Pack Painting Supplies Kit with Tabletop Sketch Box Easel and Various Accessories Complete Painting Set for Students Artists Beginners**Artbreezing**$48.78**4.9★**▲ 240%**](https://www.amazon.com/dp/B0DYTRW474)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — -23.2% search growth over the last 90 days.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25 seasonSepDecMarJunAugNovMarMay

Peak months: Oct, Dec · busiest ÷ quietest = 2.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**24%

*“Beautiful colors”*

**Quality-Overall**13%

*“Great quality set”*

**Value For Money**12%

*“Great deal”*

**Paint Quality**11%

*“paint works well”*

**Gifting Purpose**6%

*“Awesome gift”*

**Advertised Vs Actual Product**5%

*“As described”*

**Fun/Entertainment Experience**5%

*“Absolutely fun”*

**Ease Of Use**4%

*“easy to travel with”*

**Engraving/Paint/Sublimation**2%

*“I was able to paint my room really easy with it”*

**Size-Overall**2%

*“the size is great”*

### **What buyers complain about **

**Paint Quality**20%

*“the paint itself feels low quality”*

**Quality-Overall**10%

*“Awful quality”*

**Size-Overall**10%

*“Not standard size”*

**Color**7%

*“not very colorful”*

**Thickness**5%

*“It's THICK”*

**Ease Of Use**3%

*“a little difficult to work with”*

**Advertised Vs Actual Product**3%

*“Inaccurate description”*

**Value For Money**2%

*“I do think it is just slightly overpriced”*

**Durability**2%

*“they break when you squeeze”*

**Strength**1%

*“not very sturdy”*

### **Top return reasons **

**Paint Quality**26%

**Size-Overall**18%

**Value For Money**15%

**Color**9%

**Advertised Vs Actual Product**7%

**Defective Material/Parts**5%

**Quality-Overall**4%

**Functionality-Overall**2%

**Material Quality**2%

**Product Condition**2%