---
title: "outline markers — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/outline-markers"
last_updated: "2026-07-14T01:39:51.342Z"
locale: en
meta:
  description: "soft demand (-67.2% this quarter) — outline markers doesn't clear our bar today."
  "og:description": "soft demand (-67.2% this quarter) — outline markers doesn't clear our bar today."
  "og:title": "outline markers — Niche Verdict: Skip it (46/100) | Amazon United States - Flapen"
---

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# **outline markers**

**Skip it**

Soft demand (-67.2% this quarter) — this niche doesn't clear our bar today.

Market size 51Growth 0Conversion 60Competition 45Returns 92Price range 41Avg price 40Brand share 48Review moat 39Quality gap 58

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Conversion**

**Good****5.2%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Market size**

**Good****$292K**

$292K/yr · 517K searches

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$4.61–$22.29**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Okay****$10.80**

avg listing price — sweet spot $15–$100

**Review moat**

**Okay****2,562.36**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-67.2%**

90-day search growth — must beat 0% to launch

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**22**

**Top-5 brand share**

**76%**

**Open market**

**17%**

- OUNIY21% - YITHINC21% - DUULEMANG14% - PTAZSCTC12% - KOUSICOO9% - Aen Art7% - Open — no brand owns it (10 brands, 17%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$12K8%$23K12%$35K16%$47K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 28 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Outline Markers 12 Metallic Shimmer Glitter Gel Pens Tween Teen Girl Gifts Trendy Stuff Cool Cute Art Craft School Drawing Supplies Birthday Fun Kits for Kids Girls Ages 4 6 8 10 12 Year Old](https://m.media-amazon.com/images/I/61FDHpoV1aL.jpg)**Outline Markers 12 Metallic Shimmer Glitter Gel Pens Tween Teen Girl Gifts Trendy Stuff Cool Cute Art Craft School Drawing Supplies Birthday Fun Kits for Kids Girls Ages 4 6 8 10 12 Year Old**YITHINC**$6.86**4.5★8,953 rev](https://www.amazon.com/dp/B07ZF9J4MY) [2![24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts](https://m.media-amazon.com/images/I/51JRhHEXViL.jpg)**24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts**DUULEMANG**$12.71**4.4★86 rev](https://www.amazon.com/dp/B0FM7HVNW9) [3![Double Line Outline Markers 24 Colors Super Squiggles Glitter Markers Self Outline Metallic Marker Teen Girl Gifts Trendy Stuff Doodle Shimmer Marker for Christmas Gift Birthday DIY Art Crafts](https://m.media-amazon.com/images/I/51AJDYxnS4L.jpg)**Double Line Outline Markers 24 Colors Super Squiggles Glitter Markers Self Outline Metallic Marker Teen Girl Gifts Trendy Stuff Doodle Shimmer Marker for Christmas Gift Birthday DIY Art Crafts**OUNIY**$15.13**4.4★347 rev](https://www.amazon.com/dp/B0CLPGYKJ4) [4![PTAZSCTC Outline Shimmer Markers 12 Colors Glitter Markers Outline Glitter Pens Gel Pens for Coloring Metallic Marker Pen for Gifts Birthday Trendy Stuff for Art Supplies Painting](https://m.media-amazon.com/images/I/51V1qInKSyL.jpg)**PTAZSCTC Outline Shimmer Markers 12 Colors Glitter Markers Outline Glitter Pens Gel Pens for Coloring Metallic Marker Pen for Gifts Birthday Trendy Stuff for Art Supplies Painting**PTAZSCTC**$6.35**4.0★111 rev](https://www.amazon.com/dp/B0FKSSRT8G) [5![Outline Marker Self-outline Metallic Markers 12 Colors Squiggles Shimmer Outline Markers Pen Set for Drawing Art School Supplies Glitter Pen Set for Cards Lettering Gift for 4-12 Year Old Girl](https://m.media-amazon.com/images/I/51rB4j2WnqL.jpg)**Outline Marker Self-outline Metallic Markers 12 Colors Squiggles Shimmer Outline Markers Pen Set for Drawing Art School Supplies Glitter Pen Set for Cards Lettering Gift for 4-12 Year Old Girl**OUNIY**$9.04**4.4★688 rev](https://www.amazon.com/dp/B0D1MZ4JW5)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![24 Colors Outline Glitter Markers Self Outline Pens Metallic Marker Shimmer Outline Pen Metallic Glitter Gel Pens for Coloring Outline Shimmer Markers Gift Kids Arts Crafts Scrapbook Drawing](https://m.media-amazon.com/images/I/51ET9osmGkL.jpg)**24 Colors Outline Glitter Markers Self Outline Pens Metallic Marker Shimmer Outline Pen Metallic Glitter Gel Pens for Coloring Outline Shimmer Markers Gift Kids Arts Crafts Scrapbook Drawing**Anelueeoo**$9.71**48 rev7mo ago](https://www.amazon.com/dp/B0G6CRGCX8) [![24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts](https://m.media-amazon.com/images/I/51JRhHEXViL.jpg)**24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts**DUULEMANG**$12.71**86 rev11mo ago](https://www.amazon.com/dp/B0FM7HVNW9) [![DUULEMANG 12 Colors Outline Shimmer Markers Double Line Glitter Markers Pens for Christmas Greeting Cards Outline Glitter Pens Art Supplies for Coloring Metallic Marker Pen for Scrapbook Art Crafts](https://m.media-amazon.com/images/I/51x3Rl8nL5L.jpg)**DUULEMANG 12 Colors Outline Shimmer Markers Double Line Glitter Markers Pens for Christmas Greeting Cards Outline Glitter Pens Art Supplies for Coloring Metallic Marker Pen for Scrapbook Art Crafts**DUULEMANG**$7.07**86 rev11mo ago](https://www.amazon.com/dp/B0FM755187) [![Aen Art 24 Colors Outline Glitter Markers Shimmer Metallic Pens Christmas Stocking Stuffer for Teen Girl Great Gift for Artists and Craft Lovers](https://m.media-amazon.com/images/I/51KdKUGQPOL.jpg)**Aen Art 24 Colors Outline Glitter Markers Shimmer Metallic Pens Christmas Stocking Stuffer for Teen Girl Great Gift for Artists and Craft Lovers**Aen Art**$8.47**890 rev11mo ago](https://www.amazon.com/dp/B0FLD2Y1DQ) [![Aen Art 12 Colors Outline Shimmer Markers Glitter Metallic Pens Drawing Art Supplies Gift Trendy Stuff for Kids Girls Ages 4 6 8 10 12 Year Old](https://m.media-amazon.com/images/I/51bc9Ooz1ML.jpg)**Aen Art 12 Colors Outline Shimmer Markers Glitter Metallic Pens Drawing Art Supplies Gift Trendy Stuff for Kids Girls Ages 4 6 8 10 12 Year Old**Aen Art**$5.71**11,023 rev11mo ago](https://www.amazon.com/dp/B0FLC6WXK3)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![24 Colors Outline Glitter Markers Self Outline Pens Metallic Marker Shimmer Outline Pen Metallic Glitter Gel Pens for Coloring Outline Shimmer Markers Gift Kids Arts Crafts Scrapbook Drawing](https://m.media-amazon.com/images/I/51ET9osmGkL.jpg)**24 Colors Outline Glitter Markers Self Outline Pens Metallic Marker Shimmer Outline Pen Metallic Glitter Gel Pens for Coloring Outline Shimmer Markers Gift Kids Arts Crafts Scrapbook Drawing**Anelueeoo**$9.71**4.2★**▲ 971%**](https://www.amazon.com/dp/B0G6CRGCX8) [![36 Colors Glitter Markers Outline Glitter Pens Shimmer Metallic Markers for Painting Coloring Waterproof Glitter Gel Pens for Art Supplies Arts and Crafts for Gift Kids Journaling Writing Card Making](https://m.media-amazon.com/images/I/51J6Sff5x3L.jpg)**36 Colors Glitter Markers Outline Glitter Pens Shimmer Metallic Markers for Painting Coloring Waterproof Glitter Gel Pens for Art Supplies Arts and Crafts for Gift Kids Journaling Writing Card Making**PTAZSCTC**$16.18**4.0★**▲ 872%**](https://www.amazon.com/dp/B0FKSMLCSK) [![24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts](https://m.media-amazon.com/images/I/51JRhHEXViL.jpg)**24 Colors Outline Glitter Markers Double Line Shimmer Marker Pens for Christmas Greeting Cards Outline Pens for Art Supplies for Scrapbook Crafts DIY Art Crafts**DUULEMANG**$12.71**4.4★**▲ 693%**](https://www.amazon.com/dp/B0FM7HVNW9) [![Glitter Markers Outline Pens Metallic: 24 Double Line Outline Markers Self Outlining Glitter Pens Adult Coloring Gel Sparkle Outliner Shimmer Teen Gifts Drawing Art Supplies Craft Cool Fun Magic Stuff](https://m.media-amazon.com/images/I/61Wg15XoTmL.jpg)**Glitter Markers Outline Pens Metallic: 24 Double Line Outline Markers Self Outlining Glitter Pens Adult Coloring Gel Sparkle Outliner Shimmer Teen Gifts Drawing Art Supplies Craft Cool Fun Magic Stuff**KOUSICOO**$10.68**4.6★**▲ 690%**](https://www.amazon.com/dp/B0CGD95XVF) [![ARTISTRO 24 Metallic Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies](https://m.media-amazon.com/images/I/51UqnzQPg2L.jpg)**ARTISTRO 24 Metallic Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies**ARTISTRO**$16.36**4.5★**▲ 433%**](https://www.amazon.com/dp/B0CZ14KD68)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 100 weeks — -67.2% search growth over the last 90 days.

50K30KBlack Friday '24Holiday '24Spike '25Holiday '25Spike '26 seasonDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 14.3×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**21%

*“Fun colors”*

**Quality-Overall**13%

*“High quality, smooth with a lot of potential”*

**Fun/Entertainment Experience**9%

*“Fun for everyone”*

**Pen/Pencil Quality**7%

*“Excellent markers”*

**Value For Money**7%

*“Great value”*

**Advertised Vs Actual Product**5%

*“As Advertised”*

**Drawing Experience**5%

*“Great for drawing”*

**Writing Experience**4%

*“I love how smooth they write”*

**Ease Of Use**3%

*“Ease of use”*

**Brightness/Shine/Glow**2%

*“Very bright and magical”*

### **What buyers complain about **

**Color**19%

*“Very muted colors”*

**Advertised Vs Actual Product**8%

*“Looks nothing like the photo”*

**Paper Quality**6%

*“bleed through paper very easily”*

**Dry/Empty Ink**5%

*“Arrived Dried Out”*

**Ink Leakage**4%

*“Ink came gushing out”*

**Moist/Dry**4%

*“they are all dry”*

**Leak-Proof**4%

*“Leaks”*

**Quality-Overall**3%

*“Substandard quality”*

**Functionality-Overall**3%

*“Not one worked”*

**Display Colors**3%

*“Does not show colors”*

### **Top return reasons **

**Advertised Vs Actual Product**17%

**Color**14%

**Functionality-Overall**10%

**Display Colors**7%

**Dry/Empty Ink**7%

**Leak-Proof**6%

**Ink Refill**6%

**Value For Money**5%

**Product Condition**3%

**Size-Overall**3%