---
title: "oil based pen — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/oil-based-pen"
last_updated: "2026-07-13T23:57:57.795Z"
locale: en
meta:
  description: "oil based pen shows low returns (0.9%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:description": "oil based pen shows low returns (0.9%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list."
  "og:title": "oil based pen — Niche Verdict: Worth a look (50/100) | Amazon United States - Flapen"
---

Back to Flapen home

# **oil based pen**

**Worth a look**

Shows low returns (0.9%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 78Growth 27Conversion 53Competition 44Returns 95Price range 91Avg price 95Brand share 0Review moat 40Quality gap 17

**Returns**

**Incredible****0.9%**

return rate — above 6% kills the launch gate

**Avg price**

**Incredible****$24.75**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.45–$42.22**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$1.0M**

$1.0M/yr · 937K searches

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Okay****2,520.67**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Okay****+1.9%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Competition**

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**2 **▼falling

**Sellers**

**54**

**Top-5 brand share**

**100%**

**Open market**

**0%**

- Sharpie71% - JusArt29%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$100K20%$201K30%$301K40%$402K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 21 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Sharpie Creative Markers Water-Based Acrylic Brush Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas](https://m.media-amazon.com/images/I/51b+xy2wuHL.jpg)**Sharpie Creative Markers Water-Based Acrylic Brush Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas**Sharpie**$13.86**4.8★7,863 rev](https://www.amazon.com/dp/B0CPMTDYVB) [2![Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Assorted Tips and Colors 36 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas](https://m.media-amazon.com/images/I/51oDamh0tXL.jpg)**Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Assorted Tips and Colors 36 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas**Sharpie**$42.00**4.8★421 rev](https://www.amazon.com/dp/B0F5QWHLDL) [3![JusArt 48 Colors Acrylic Paint Markers with Canvas Bag Water-Based No-Bleed Paint Pens with Automatic Ink Control Waterproof Brush Tip Markers for DIY Art & Crafts -Fabric Rock Wood Glass Metal](https://m.media-amazon.com/images/I/51-MKqz-cbL.jpg)**JusArt 48 Colors Acrylic Paint Markers with Canvas Bag Water-Based No-Bleed Paint Pens with Automatic Ink Control Waterproof Brush Tip Markers for DIY Art & Crafts -Fabric Rock Wood Glass Metal**JusArt**$27.80**4.8★2,775 rev](https://www.amazon.com/dp/B0DXYRHSQM) [4![Sharpie Creative Markers Water-Based Acrylic Bullet Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas](https://m.media-amazon.com/images/I/51mdvmPPTaL.jpg)**Sharpie Creative Markers Water-Based Acrylic Bullet Tip Assorted Colors 12 Count Arts & Crafts Kids Activity School Classroom; Works on Paper Metal Wood Ceramic Glass Rock Canvas**Sharpie**$16.22**4.8★7,863 rev](https://www.amazon.com/dp/B0CPMFV2ZF) [5![Sharpie Creative Markers Combo Pack Water-Based Acrylic Bullet & Brush Tips Assorted Colors Including Earth Tones 24 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas](https://m.media-amazon.com/images/I/51qmqoXA9tL.jpg)**Sharpie Creative Markers Combo Pack Water-Based Acrylic Bullet & Brush Tips Assorted Colors Including Earth Tones 24 Count - Works on Paper Metal Wood Ceramic Glass Rock Canvas**Sharpie**$29.76**4.8★1,108 rev](https://www.amazon.com/dp/B0DLD1SHP9)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts](https://m.media-amazon.com/images/I/51tpcLnImiL.jpg)**JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts**JusArt**$31.13**89 rev5mo ago](https://www.amazon.com/dp/B0FH1WVJ3J) [![JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts](https://m.media-amazon.com/images/I/51JA27y-bjL.jpg)**JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts**JusArt**$17.59**89 rev5mo ago](https://www.amazon.com/dp/B0FGXP91PH) [![Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count](https://m.media-amazon.com/images/I/51-JZjFhCPL.jpg)**Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count**Sharpie**$38.31**32 rev6mo ago](https://www.amazon.com/dp/B0G5T8LYYB) [![Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count](https://m.media-amazon.com/images/I/51d1ZPlZxnL.jpg)**Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count**Sharpie**$42.05**33 rev6mo ago](https://www.amazon.com/dp/B0G5SLQFN6) [![Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count](https://m.media-amazon.com/images/I/51jbNl7tY0L.jpg)**Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count**Sharpie**$13.45**153 rev6mo ago](https://www.amazon.com/dp/B0G4MQMSWB)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count](https://m.media-amazon.com/images/I/51-JZjFhCPL.jpg)**Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Bullet Tip Assorted 36 Count**Sharpie**$38.31**4.6★**▲ 392%**](https://www.amazon.com/dp/B0G5T8LYYB) [![JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts](https://m.media-amazon.com/images/I/51JA27y-bjL.jpg)**JusArt Acrylic Brush Markers 48 Colors Brush Tip Acrylic Marker Set 24 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts**JusArt**$17.59**4.8★**▲ 336%**](https://www.amazon.com/dp/B0FGXP91PH) [![Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count](https://m.media-amazon.com/images/I/51d1ZPlZxnL.jpg)**Sharpie Creative Markers Variety Pack Water-Based Acrylic Paint Markers Brush Tip Assorted 36 Count**Sharpie**$42.05**4.4★**▲ 297%**](https://www.amazon.com/dp/B0G5SLQFN6) [![JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts](https://m.media-amazon.com/images/I/51tpcLnImiL.jpg)**JusArt Acrylic Brush Markers 96 Colors Brush Tip Acrylic Marker Set 48 Dual-Tip Water Based No Bleed Markers with Automatic Ink Control for Wood Rock Fabric Canvas Glass Eggs & DIY Crafts**JusArt**$31.13**4.8★**▲ 296%**](https://www.amazon.com/dp/B0FH1WVJ3J) [![Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count](https://m.media-amazon.com/images/I/51jbNl7tY0L.jpg)**Sharpie Creative Markers Warm Tones Water-Based Acrylic Markers Brush Tip 12 Count**Sharpie**$13.45**4.8★**▲ 218%**](https://www.amazon.com/dp/B0G4MQMSWB)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.

25K15KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**32%

*“Beautiful colors”*

**Quality-Overall**12%

*“Quality is nice and clear”*

**Value For Money**7%

*“GOOD FOR THE PRICE”*

**Ease Of Use**5%

*“Theyre SO easy to work with”*

**Paint Quality**5%

*“Good, bright paint”*

**Drawing Experience**3%

*“LOVEEEE perfect for drawing”*

**Pen/Pencil Quality**3%

*“It blends good between markers”*

**Soft Feel**3%

*“Smooth”*

**Sharpness**2%

*“Great markers by sharpie”*

**Advertised Vs Actual Product**2%

*“Works as intended”*

### **What buyers complain about **

**Color**25%

*“the colors are somewhat muted”*

**Quality-Overall**6%

*“Not as good of quality as I expected”*

**Moist/Dry**5%

*“Some are dry”*

**Value For Money**4%

*“cost more”*

**Display Colors**4%

*“again, the assortment of colors incomplete to stand on its own”*

**Paint Quality**3%

*“it ran out of paint”*

**Dry/Empty Ink**3%

*“Dried out markers”*

**Durability**2%

*“Lids fall apart and crack”*

**Functionality-Overall**2%

*“Most dont work”*

**Advertised Vs Actual Product**2%

*“False advertising”*

### **Top return reasons **

**Color**18%

**Value For Money**11%

**Advertised Vs Actual Product**9%

**Paint Quality**8%

**Functionality-Overall**7%

**Size-Overall**6%

**Display Colors**5%

**Product Condition**5%

**Dry/Empty Ink**5%

**Ink Refill**3%