--- title: "necklace string — Niche Verdict: Skip it (51/100) | Amazon United States - Flapen" canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/necklace-string" last_updated: "2026-07-09T22:50:45.808Z" locale: en meta: description: "a small market ($133K/yr) — necklace string doesn't clear our bar today." "og:description": "a small market ($133K/yr) — necklace string doesn't clear our bar today." "og:title": "necklace string — Niche Verdict: Skip it (51/100) | Amazon United States - Flapen" --- Back to Flapen home # **necklace string** **Skip it****51/100 ** a small market ($133K/yr) — necklace string doesn't clear our bar today. **Market/yr** **$133K** **Growth (1y)** **+225.5%** **Products** **31** **Brands** **21** was 33 a year ago **Sellers** **25** **Price range** **$3.95–$28.23** **Returns** **2.3%** **Rating** **4.4★** **Skip it** Scored 51/100 across market size, growth, competition, quality gap, and returns. Market sizeGrowthCompetitionQuality gapReturns Market size **7** ×0.30 Growth **80** ×0.30 Competition **62** ×0.20 Quality gap **49** ×0.10 Returns **82** ×0.10 ## **Demand** Weekly Amazon search volume, last 104 weeks — +225.5% year over year. 14K7KSpike '25Jul '24Nov '24Mar '25Jun '25Oct '25Feb '26 ## **Seasonality** Monthly demand index across the year — 1.00 is average. JFMAMJJASOND Peak months: May, Jun · busiest ÷ quietest = 1.8× ## **Competition** - Embolden Jewelry21% - ChainsHouse11% - Tondiamo9% - SKQIR7% - FaithHeart7% - DHOOZ6% - Other (15 brands)38% The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them. 21 brands and 25 sellers compete here. **Brands** **21 **▼falling was 33 a year ago **Sellers** **25** **Top 5 brand share** **56%** #ProductBrandPriceRatingReviewsClick shareTrend 1 ![Black Silk Satin Cord | 18 Inch | Hypoallergnic Rope Necklace | Jewelry Gift for Any Age](https://m.media-amazon.com/images/I/31DfdGGVKRL.jpg) [**Black Silk Satin Cord | 18 Inch | Hypoallergnic Rope Necklace | Jewelry Gift for Any Age**](https://www.amazon.com/dp/B00D5GZF10) Embolden Jewelry$11.274.4★1,26519%▲rising 2 ![ChainsHouse Leather Necklace Cord for Men 16 Inches 2MM Black Waterproof Leather Chain Necklace with Clasp Rope Choker for Women Men](https://m.media-amazon.com/images/I/31e+IEtS-RL.jpg) [**ChainsHouse Leather Necklace Cord for Men 16 Inches 2MM Black Waterproof Leather Chain Necklace with Clasp Rope Choker for Women Men**](https://www.amazon.com/dp/B07R23DQFN) ChainsHouse$14.344.4★3,3419%▲rising 3 ![Tondiamo 12 Pcs Rope Necklace for Men Vintage Necklace Cord Rope Adjustable Double Knotted Handmade Craft Men Choker with Metal Ring for Hanging Pendants 14-26 Inches(Black Thick 2 mm)](https://m.media-amazon.com/images/I/41gwSXFAo2L.jpg) [**Tondiamo 12 Pcs Rope Necklace for Men Vintage Necklace Cord Rope Adjustable Double Knotted Handmade Craft Men Choker with Metal Ring for Hanging Pendants 14-26 Inches(Black Thick 2 mm)**](https://www.amazon.com/dp/B0CT4HP8KL) Tondiamo$10.004.6★1798%—flat 4 ![SKQIR 3mm Black Waterproof Braided Leather Cord Necklace with Durable Stainless Steel Snap Clasp Men Women Woven Wax String Rope Chain for DIY Pendant Length 22](https://m.media-amazon.com/images/I/312O6dsf-nL.jpg) [**SKQIR 3mm Black Waterproof Braided Leather Cord Necklace with Durable Stainless Steel Snap Clasp Men Women Woven Wax String Rope Chain for DIY Pendant Length 22**](https://www.amazon.com/dp/B0F1T4QJ7B) SKQIR$9.374.3★1157%▲rising 5 ![ELLITE Wide Alloy Black Rubber Cord Rope Necklace Chain(18 Inch) with Stainless Steel Lobster Clasp](https://m.media-amazon.com/images/I/41vc0HT9oyL.jpg) [**ELLITE Wide Alloy Black Rubber Cord Rope Necklace Chain(18 Inch) with Stainless Steel Lobster Clasp**](https://www.amazon.com/dp/B017XFKT00) ELLITE Styles$5.824.0★1475%▲rising 6 ![100Pcs Premium Leather Necklace Chains Bracelet Cord with Clasps for Pendants Bulk Waxed Rope Necklace String Black 18 for Jewelry Making Supplies 1.5mm DHOOZ](https://m.media-amazon.com/images/I/51wJetlUQ5L.jpg) [**100Pcs Premium Leather Necklace Chains Bracelet Cord with Clasps for Pendants Bulk Waxed Rope Necklace String Black 18 for Jewelry Making Supplies 1.5mm DHOOZ**](https://www.amazon.com/dp/B0B2PMS67N) DHOOZ$6.984.6★4,5474%▼falling 7 ![IOYYIO Durable 2/3/4/5MM Comfortable Braided Leather Chain Cord Necklace with Stainless Steel Clasp Versatile String Rope Necklace for Men/Women Waterproof Classic Black Chains Necklace for Pendants](https://m.media-amazon.com/images/I/41a58QaL-XL.jpg) [**IOYYIO Durable 2/3/4/5MM Comfortable Braided Leather Chain Cord Necklace with Stainless Steel Clasp Versatile String Rope Necklace for Men/Women Waterproof Classic Black Chains Necklace for Pendants**](https://www.amazon.com/dp/B095W7J7D7) IOYYIO$15.404.6★3,2743%▲rising 8 ![Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant](https://m.media-amazon.com/images/I/41aZp49kf7L.jpg) [**Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant**](https://www.amazon.com/dp/B0FBW9G843) Bgfhna$5.744.0★783%▲rising 9 ![FaithHeart Genuine Leather Necklace Cord for Men Unique Solid String Wax Rope Neck Chains for Dad 16-30inch Black Chains](https://m.media-amazon.com/images/I/41Bocot7hqL.jpg) [**FaithHeart Genuine Leather Necklace Cord for Men Unique Solid String Wax Rope Neck Chains for Dad 16-30inch Black Chains**](https://www.amazon.com/dp/B0CCXCKYG1) FaithHeart$16.804.4★6,0093%—flat 10 ![iJewelry2 Black Silk Satin Silver Clasp Cord Chain Necklace 14 16 18 20 22 24 30 36 40-16](https://m.media-amazon.com/images/I/21mx1iqXgTL.jpg) [**iJewelry2 Black Silk Satin Silver Clasp Cord Chain Necklace 14 16 18 20 22 24 30 36 40-16**](https://www.amazon.com/dp/B004PQWGM0) iJewelry2$8.654.1★7393%▼falling 11 ![Bling Jewelry Black Satin Silk Necklace Pendant Cord For Women For Men Teen .925 Sterling Silver Lobster Claw Clasp 20 Inch](https://m.media-amazon.com/images/I/41Cgt9+UZgL.jpg) [**Bling Jewelry Black Satin Silk Necklace Pendant Cord For Women For Men Teen .925 Sterling Silver Lobster Claw Clasp 20 Inch**](https://www.amazon.com/dp/B003OCY0YI) Bling Jewelry$17.654.0★2,1803%▲rising 12 ![Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace](https://m.media-amazon.com/images/I/41MbKjoZIeL.jpg) [**Willtok Premium 18inch Baseball Necklace Sports Fan Necklaces Baseball Rope Tornado Necklace**](https://www.amazon.com/dp/B0CXHRHH71) Willtok$9.284.7★1,0452%▲rising 13 ![100Pcs Leather Necklace Cord with Clasps Rope Necklace String 25Color Necklace Cords for Pendants 19.7 Premium Necklace Chains for Jewelry Making Supplies 1.5mm Waxed Necklace Bracelet Cord DHOOZ](https://m.media-amazon.com/images/I/61Zj6ulyRAL.jpg) [**100Pcs Leather Necklace Cord with Clasps Rope Necklace String 25Color Necklace Cords for Pendants 19.7 Premium Necklace Chains for Jewelry Making Supplies 1.5mm Waxed Necklace Bracelet Cord DHOOZ**](https://www.amazon.com/dp/B0BD5GHXF7) DHOOZ$7.294.6★4,5472%▼falling 14 ![Silk Satin Necklace Cord | 24 Inch | Black Hypoallergnic Rope | Jewelry Gift for Any Age](https://m.media-amazon.com/images/I/31etFFjNxOL.jpg) [**Silk Satin Necklace Cord | 24 Inch | Black Hypoallergnic Rope | Jewelry Gift for Any Age**](https://www.amazon.com/dp/B00D5GZEWK) Embolden Jewelry$12.634.4★1,2652%—flat 15 ![Paxcoo 50Pcs Black Waxed Cotton Cord 24 Inch Necklace String Rope with Clasp Bulk for Charms Pendants Bracelets Jewelry Making Supplies and Beading Supplies](https://m.media-amazon.com/images/I/51DYSViQh-L.jpg) [**Paxcoo 50Pcs Black Waxed Cotton Cord 24 Inch Necklace String Rope with Clasp Bulk for Charms Pendants Bracelets Jewelry Making Supplies and Beading Supplies**](https://www.amazon.com/dp/B09TW2X6S1) PAXCOO$8.954.6★5,0652%▼falling **~~Showing 15 of 31 — show all ~~** ## **Product shelf** All 31 tracked products in this niche. Top sellersNewestTrending [![Black Silk Satin Cord | 18 Inch | Hypoallergnic Rope Necklace | Jewelry Gift for Any Age](https://m.media-amazon.com/images/I/31DfdGGVKRL.jpg)**Black Silk Satin Cord | 18 Inch | Hypoallergnic Rope Necklace | Jewelry Gift for Any Age** Embolden Jewelry**$11.27**4.4★1,265 reviews](https://www.amazon.com/dp/B00D5GZF10) [![ChainsHouse Leather Necklace Cord for Men 16 Inches 2MM Black Waterproof Leather Chain Necklace with Clasp Rope Choker for Women Men](https://m.media-amazon.com/images/I/31e+IEtS-RL.jpg)**ChainsHouse Leather Necklace Cord for Men 16 Inches 2MM Black Waterproof Leather Chain Necklace with Clasp Rope Choker for Women Men** ChainsHouse**$14.34**4.4★3,341 reviews](https://www.amazon.com/dp/B07R23DQFN) [![Tondiamo 12 Pcs Rope Necklace for Men Vintage Necklace Cord Rope Adjustable Double Knotted Handmade Craft Men Choker with Metal Ring for Hanging Pendants 14-26 Inches(Black Thick 2 mm)](https://m.media-amazon.com/images/I/41gwSXFAo2L.jpg)**Tondiamo 12 Pcs Rope Necklace for Men Vintage Necklace Cord Rope Adjustable Double Knotted Handmade Craft Men Choker with Metal Ring for Hanging Pendants 14-26 Inches(Black Thick 2 mm)** Tondiamo**$10.00**4.6★179 reviews](https://www.amazon.com/dp/B0CT4HP8KL) [![SKQIR 3mm Black Waterproof Braided Leather Cord Necklace with Durable Stainless Steel Snap Clasp Men Women Woven Wax String Rope Chain for DIY Pendant Length 22](https://m.media-amazon.com/images/I/312O6dsf-nL.jpg)**SKQIR 3mm Black Waterproof Braided Leather Cord Necklace with Durable Stainless Steel Snap Clasp Men Women Woven Wax String Rope Chain for DIY Pendant Length 22** SKQIR**$9.37**4.3★115 reviews](https://www.amazon.com/dp/B0F1T4QJ7B) [![ELLITE Wide Alloy Black Rubber Cord Rope Necklace Chain(18 Inch) with Stainless Steel Lobster Clasp](https://m.media-amazon.com/images/I/41vc0HT9oyL.jpg)**ELLITE Wide Alloy Black Rubber Cord Rope Necklace Chain(18 Inch) with Stainless Steel Lobster Clasp** ELLITE Styles**$5.82**4.0★147 reviews](https://www.amazon.com/dp/B017XFKT00) [![100Pcs Premium Leather Necklace Chains Bracelet Cord with Clasps for Pendants Bulk Waxed Rope Necklace String Black 18 for Jewelry Making Supplies 1.5mm DHOOZ](https://m.media-amazon.com/images/I/51wJetlUQ5L.jpg)**100Pcs Premium Leather Necklace Chains Bracelet Cord with Clasps for Pendants Bulk Waxed Rope Necklace String Black 18 for Jewelry Making Supplies 1.5mm DHOOZ** DHOOZ**$6.98**4.6★4,547 reviews](https://www.amazon.com/dp/B0B2PMS67N) [![IOYYIO Durable 2/3/4/5MM Comfortable Braided Leather Chain Cord Necklace with Stainless Steel Clasp Versatile String Rope Necklace for Men/Women Waterproof Classic Black Chains Necklace for Pendants](https://m.media-amazon.com/images/I/41a58QaL-XL.jpg)**IOYYIO Durable 2/3/4/5MM Comfortable Braided Leather Chain Cord Necklace with Stainless Steel Clasp Versatile String Rope Necklace for Men/Women Waterproof Classic Black Chains Necklace for Pendants** IOYYIO**$15.40**4.6★3,274 reviews](https://www.amazon.com/dp/B095W7J7D7) [![Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant](https://m.media-amazon.com/images/I/41aZp49kf7L.jpg)**Bgfhna Black Leather Necklace Cord with Clasp Braided Wax Rope Chain for Men Women with Stainless Steel Clasp 2mm Leather Cord Necklace for Pendant** Bgfhna**$5.74**4.0★78 reviews](https://www.amazon.com/dp/B0FBW9G843) ## **Reviews** What buyers praise and complain about, mined from review topics. ### **What buyers love ** **Quality-Overall**25% *“Good quality”* **Advertised Vs Actual Product**14% *“As advertised”* **Value For Money**12% *“Good value for the money”* **Color**9% *“Beautiful Colors”* **Strength**5% *“Sturdy construction”* **Size-Overall**4% *“Easy fit”* **Durability**3% *“Durable product”* **Ease Of Use**3% *“Easy use”* **Leather Quality**3% *“Super smooth leather”* **Thickness**3% *“Thick and durable”* ### **What buyers complain about ** **Quality-Overall**12% *“Cheap”* **Durability**10% *“Broke very quick”* **Thickness**10% *“Too thick for many necklaces”* **Size-Overall**8% *“Too small”* **Advertised Vs Actual Product**7% *“The product description is not accurate”* **Value For Money**5% *“Not worth the price”* **Material Quality**4% *“Cheap material”* **Color**4% *“I wish they had more grays”* **Ease Of Use**4% *“Not only was this incredibly difficult to get open”* **Strength**3% *“Too Fragile”* #### **Top return reasons**- Size-Overall41% - Thin9% - Advertised Vs Actual Product8% - Quality-Overall4% - Stretchability/Expandability/Elasticity4% - Color4% - Functionality-Overall3% - Neck Fit3% - Defective Material/Parts3% - Material Quality3%