---
title: "mulberry paper — Niche Verdict: Worth a look (51&#x2F;100) | Amazon United States - Flapen"
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last_updated: "2026-07-13T18:58:07.528Z"
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meta:
  description: "mulberry paper shows a thin review moat (176 avg reviews), but a small market ($98K/yr) keeps it on the watch list."
  "og:description": "mulberry paper shows a thin review moat (176 avg reviews), but a small market ($98K/yr) keeps it on the watch list."
  "og:title": "mulberry paper — Niche Verdict: Worth a look (51/100) | Amazon United States - Flapen"
---

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# **mulberry paper**

**Worth a look**

Shows a thin review moat (176 avg reviews), but a small market ($98K/yr) keeps it on the watch list.

Market size 25Growth 31Conversion 51Competition 58Returns 91Price range 74Avg price 79Brand share 48Review moat 91Quality gap 30

**Review moat**

**Great****175.93**

avg incumbent reviews — the moat a new listing must climb

**Returns**

**Great****1.2%**

return rate — above 6% kills the launch gate

**Avg price**

**Great****$16.75**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$5.96–$40.08**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Good****50%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Good****4.1%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****76%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+4.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$98K**

$98K/yr · 144K searches

## **Competition**

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**16 **▼falling

**Sellers**

**21**

**Top-5 brand share**

**76%**

**Open market**

**20%**

- Kozo Studio30% - FIVEIZERO24% - DUONGJAIS BRAND11% - RATREE 8886% - Prudiut5% - NaRaOn HanJi4%

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$10K20%$20K30%$29K40%$39K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 30 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![50/100 Sheets FIVEIZERO A4 Mulberry Paper Sheets Natural Fiber Rice Papers 8.3x11.7in Natural Decoupage Tissue Paper for Writing Painting Decorative &Card Making Papers DIY Craft](https://m.media-amazon.com/images/I/41yOd+I8g8L.jpg)**50/100 Sheets FIVEIZERO A4 Mulberry Paper Sheets Natural Fiber Rice Papers 8.3x11.7in Natural Decoupage Tissue Paper for Writing Painting Decorative &Card Making Papers DIY Craft**FIVEIZERO**$8.95**4.6★1,310 rev](https://www.amazon.com/dp/B0CBRKYF99) [2![A5 50 Sheets Natural Fiber Mulberry Tree Mulberry Paper Sheets Art Tissue Washi Paper Design Craft Art Origami Suppliers Card Making 8.3 x 5.8. (Mixed 50 Color A5)](https://m.media-amazon.com/images/I/51wLwsoPMAL.jpg)**A5 50 Sheets Natural Fiber Mulberry Tree Mulberry Paper Sheets Art Tissue Washi Paper Design Craft Art Origami Suppliers Card Making 8.3 x 5.8. (Mixed 50 Color A5)**DUONGJAIS BRAND**$13.56**4.6★99 rev](https://www.amazon.com/dp/B0CPC2M9BF) [3![A4 Texture Treasure Kozo Paper Pack](https://m.media-amazon.com/images/I/511FQFMFHuL.jpg)**A4 Texture Treasure Kozo Paper Pack**Kozo Studio**$20.02**4.8★70 rev](https://www.amazon.com/dp/B0FK9QX6JP) [4![60 Sheets Mulberry Paper 8.5 x 11 Rice Paper Handmade Decoupage Sheets for Writing Drawing Scrapbooking and DIY Art Craft Cream](https://m.media-amazon.com/images/I/31OXiPe49GL.jpg)**60 Sheets Mulberry Paper 8.5 x 11 Rice Paper Handmade Decoupage Sheets for Writing Drawing Scrapbooking and DIY Art Craft Cream**Prudiut**$8.03**4.6★374 rev](https://www.amazon.com/dp/B09MRN8R1D) [5![Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)](https://m.media-amazon.com/images/I/41PLfvREHJL.jpg)**Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)**Kozo Studio**$17.77**4.9★15 rev](https://www.amazon.com/dp/B0FP26MKMG)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![KOVIEDE 18 Sheets 8.511 in Mulberry Paper Sheets Letter Size Printable & Paintable Embossed Paper Collage Art Journaling Card Making Scrapbooking & DIY Embossed Cardstock](https://m.media-amazon.com/images/I/512p3f59W1L.jpg)**KOVIEDE 18 Sheets 8.511 in Mulberry Paper Sheets Letter Size Printable & Paintable Embossed Paper Collage Art Journaling Card Making Scrapbooking & DIY Embossed Cardstock**KOVIEDE**$19.74**9 rev5mo ago](https://www.amazon.com/dp/B0GKLHWNJQ) [![13.8 x 984 Artist Teabag Paper Roll - Wet Strength Mulberry Paper for Gelli Plate Printing Cyanotype Mixed Media Collage Origami Craft Projects - Semi-Transparent Art Supplies](https://m.media-amazon.com/images/I/41De4LjBCzL.jpg)**13.8 x 984 Artist Teabag Paper Roll - Wet Strength Mulberry Paper for Gelli Plate Printing Cyanotype Mixed Media Collage Origami Craft Projects - Semi-Transparent Art Supplies**Reelartisy**$23.04**19 rev5mo ago](https://www.amazon.com/dp/B0GJ5TZHX9) [![Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)](https://m.media-amazon.com/images/I/41PLfvREHJL.jpg)**Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)**Kozo Studio**$17.77**15 rev10mo ago](https://www.amazon.com/dp/B0FP26MKMG) [![A4 Texture Treasure Kozo Paper Pack](https://m.media-amazon.com/images/I/511FQFMFHuL.jpg)**A4 Texture Treasure Kozo Paper Pack**Kozo Studio**$20.02**70 rev11mo ago](https://www.amazon.com/dp/B0FK9QX6JP) [![Kozo Studio - Flexi Mulberry Bark Pack | Premium Decorative Paper for Scrapbooking Card Making Collage Mixed Media Crafts and DIY](https://m.media-amazon.com/images/I/61fMIqoFrLL.jpg)**Kozo Studio - Flexi Mulberry Bark Pack | Premium Decorative Paper for Scrapbooking Card Making Collage Mixed Media Crafts and DIY**Kozo Studio**$15.78**24 rev11mo ago](https://www.amazon.com/dp/B0FK9ZGRCS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![KOVIEDE 18 Sheets 8.511 in Mulberry Paper Sheets Letter Size Printable & Paintable Embossed Paper Collage Art Journaling Card Making Scrapbooking & DIY Embossed Cardstock](https://m.media-amazon.com/images/I/512p3f59W1L.jpg)**KOVIEDE 18 Sheets 8.511 in Mulberry Paper Sheets Letter Size Printable & Paintable Embossed Paper Collage Art Journaling Card Making Scrapbooking & DIY Embossed Cardstock**KOVIEDE**$19.74**4.7★**▲ 218%**](https://www.amazon.com/dp/B0GKLHWNJQ) [![13.8 x 984 Artist Teabag Paper Roll - Wet Strength Mulberry Paper for Gelli Plate Printing Cyanotype Mixed Media Collage Origami Craft Projects - Semi-Transparent Art Supplies](https://m.media-amazon.com/images/I/41De4LjBCzL.jpg)**13.8 x 984 Artist Teabag Paper Roll - Wet Strength Mulberry Paper for Gelli Plate Printing Cyanotype Mixed Media Collage Origami Craft Projects - Semi-Transparent Art Supplies**Reelartisy**$23.04**4.6★**▲ 176%**](https://www.amazon.com/dp/B0GJ5TZHX9) [![Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)](https://m.media-amazon.com/images/I/41PLfvREHJL.jpg)**Kozo Studio - 15 x Archival Mulberry Paper for Conservation and Restoration (Natural)**Kozo Studio**$17.77**4.9★**▲ 95%**](https://www.amazon.com/dp/B0FP26MKMG) [![50 Sheets 6 x 6 Inches Natural Fiber Mulberry paper Sheets Square Origami Paper Arts Folding Craft Decoration Paper for DIY Crafts (Mixed Colors Rice Straw etc.  6 x 6)](https://m.media-amazon.com/images/I/51vipU2n9vL.jpg)**50 Sheets 6 x 6 Inches Natural Fiber Mulberry paper Sheets Square Origami Paper Arts Folding Craft Decoration Paper for DIY Crafts (Mixed Colors Rice Straw etc. 6 x 6)**RATREE 888**$13.32**4.5★**▲ 42%**](https://www.amazon.com/dp/B0B7DTZJ1C) [![50 Colors 50 Sheets 4 x 4 Inches Natural Fiber Mulberry paper Sheets Square Origami Paper Arts Craft Decoration Paper Square Paper for DIY Crafts (Mixed Colors)](https://m.media-amazon.com/images/I/41zrcVXo08L.jpg)**50 Colors 50 Sheets 4 x 4 Inches Natural Fiber Mulberry paper Sheets Square Origami Paper Arts Craft Decoration Paper Square Paper for DIY Crafts (Mixed Colors)**RATREE 888**$6.94**4.3★**▲ 29%**](https://www.amazon.com/dp/B0DF46SKZF)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +4.4% search growth over the last 90 days.

5K4KSpike '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**24%

*“Really great assortment”*

**Color**10%

*“I love the colors”*

**Value For Money**7%

*“Great price”*

**Paper Quality**7%

*“Beautiful Paper”*

**Texture/Consistency-Overall**7%

*“Beautiful semi-transparent texture”*

**Advertised Vs Actual Product**5%

*“As described”*

**Design-Overall**5%

*“These designs really spark the creative juices in their wonderful designs”*

**Thickness**3%

*“This is the perfect thickness”*

**Size-Overall**3%

*“its nearly a perfect fit”*

**Print Quality**3%

*“You can print on them”*

### **What buyers complain about **

**Thickness**16%

*“thicker than expected”*

**Size-Overall**8%

*“The sheets are also on the smaller side”*

**Quality-Overall**8%

*“Garbage”*

**Strength**7%

*“Delicate”*

**Color**5%

*“I was expecting to receive more color choices, like on the product picture. white, beige and brown.”*

**Adhesion/Stickiness**4%

*“wont let the gold leave stick without serious finessing”*

**Advertised Vs Actual Product**3%

*“One thing I was hoping for was duplicates of each design”*

**Value For Money**3%

*“not enough for the Price”*

**Paint Quality**2%

*“bad for painting”*

**Moist/Dry**2%

*“pieces were put in not fully dry”*

### **Top return reasons **

**Size-Overall**19%

**Advertised Vs Actual Product**10%

**Paper Quality**10%

**Thin**9%

**Color**8%

**Thickness**5%

**Quality-Overall**5%

**Functionality-Overall**4%

**Material Quality**4%

**Value For Money**4%