---
title: "mod podge brushes — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/mod-podge-brushes"
last_updated: "2026-07-13T21:35:34.645Z"
locale: en
meta:
  description: "prices mostly outside the sweet spot ($4.03–$13.81) — mod podge brushes doesn't clear our bar today."
  "og:description": "prices mostly outside the sweet spot ($4.03–$13.81) — mod podge brushes doesn't clear our bar today."
  "og:title": "mod podge brushes — Niche Verdict: Skip it (39/100) | Amazon United States - Flapen"
---

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# **mod podge brushes**

**Skip it**

Prices mostly outside the sweet spot ($4.03–$13.81) — this niche doesn't clear our bar today.

Market size 27Growth 23Conversion 97Competition 29Returns 95Price range 0Avg price 21Brand share 31Review moat 23Quality gap 27

**Conversion**

**Incredible****15.5%**

search→purchase rate — share of searches ending in a sale

**Returns**

**Incredible****1.0%**

return rate — above 6% kills the launch gate

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****67%**

top-5 click share — leaders hold, buyers still browse

**Market size**

**Okay****$113K**

$113K/yr · 97K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-4.2%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****7,675.19**

avg incumbent reviews — the moat a new listing must climb

**Avg price**

**Bad****$7.49**

avg listing price — sweet spot $15–$100

**Price range**

**Bad****$4.03–$13.81**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## **Competition**

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**10 **▼falling

**Sellers**

**57**

**Top-5 brand share**

**87%**

**Open market**

**9%**

- Mod Podge59% - MOIKKA-GC9% - Bates Choice7% - TRANSON6% - DMSVK6% - Mister Rui5% - Open — no brand owns it (4 brands, 9%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$23K30%$34K40%$45K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mod Podge 10615 3 Piece Short Handle Brush Set](https://m.media-amazon.com/images/I/51cqJJhLu9L.jpg)**Mod Podge 10615 3 Piece Short Handle Brush Set**Mod Podge**$9.94**4.5★2,184 rev](https://www.amazon.com/dp/B0714G7Q42) [2![Mod Podge Paint Brush Applicator 24960 2.25-Inch](https://m.media-amazon.com/images/I/31dWcdA0-TL.jpg)**Mod Podge Paint Brush Applicator 24960 2.25-Inch**Mod Podge**$6.51**4.6★8,855 rev](https://www.amazon.com/dp/B00CHQ7IBO) [3![12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge](https://m.media-amazon.com/images/I/41wUIPivP4L.jpg)**12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge**MOIKKA-GC**$5.05**4.7★149 rev](https://www.amazon.com/dp/B0FPWRLLG1) [4![Bates- Foam Paint Brushes 2 Inch 16 Pack Wooden Handle](https://m.media-amazon.com/images/I/41vmAsiuBgL.jpg)**Bates- Foam Paint Brushes 2 Inch 16 Pack Wooden Handle**Bates Choice**$6.01**4.6★13,144 rev](https://www.amazon.com/dp/B086JDDS32) [5![Mod Podge Brush Set Small Multicolor 2 Count](https://m.media-amazon.com/images/I/41VamO52MVL.jpg)**Mod Podge Brush Set Small Multicolor 2 Count**Mod Podge**$13.64**4.7★801 rev](https://www.amazon.com/dp/B071ZBRV1X)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge](https://m.media-amazon.com/images/I/41wUIPivP4L.jpg)**12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge**MOIKKA-GC**$5.05**149 rev10mo ago](https://www.amazon.com/dp/B0FPWRLLG1) [![ZUFECY Foam Brushes Set 14-Pack (1 & 2 Inch) - Wood Handle Sponge Brushes for Painting Craft Mod Podge & Staining](https://m.media-amazon.com/images/I/41wnsGGt91L.jpg)**ZUFECY Foam Brushes Set 14-Pack (1 & 2 Inch) - Wood Handle Sponge Brushes for Painting Craft Mod Podge & Staining**ZUFECY**$5.82**23 rev1y ago](https://www.amazon.com/dp/B0FDQN2SCH) [![Transon Flat Paint Brush Set 3pcs for Acrylic Watercolor Gouache Oil and Body Painting](https://m.media-amazon.com/images/I/41ybvzsclcL.jpg)**Transon Flat Paint Brush Set 3pcs for Acrylic Watercolor Gouache Oil and Body Painting**TRANSON**$5.47**1,862 rev1y ago](https://www.amazon.com/dp/B0DGT8N3R2) [![DMSVK 20 Pcs Foam Paint Brushes 1 Sponge Paint Brush Foam Brushes for Painting Craft Staining Varnish Touch Up](https://m.media-amazon.com/images/I/41homffx8UL.jpg)**DMSVK 20 Pcs Foam Paint Brushes 1 Sponge Paint Brush Foam Brushes for Painting Craft Staining Varnish Touch Up**DMSVK**$4.99**863 rev1y ago](https://www.amazon.com/dp/B0DDQGJ48R) [![Set of 3 Chip Paint Brushes with Synthetic Bristles for Priming Painting Varnishing Wood Walls Painting](https://m.media-amazon.com/images/I/31OsNsWazEL.jpg)**Set of 3 Chip Paint Brushes with Synthetic Bristles for Priming Painting Varnishing Wood Walls Painting**Newkita**$4.04**1,369 rev2y ago](https://www.amazon.com/dp/B0CMX77DHK)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge](https://m.media-amazon.com/images/I/41wUIPivP4L.jpg)**12Pcs Foam Paint Brushes Set: 1 Inch & 1.5 Inch Sponge Paint Brushes with Wooden Handle Lightweight & Durable for Painting Staining Crafts DIY Art Acrylic Painting & Mod Podge**MOIKKA-GC**$5.05**4.7★**▲ 205%**](https://www.amazon.com/dp/B0FPWRLLG1) [![ZUFECY Foam Brushes Set 14-Pack (1 & 2 Inch) - Wood Handle Sponge Brushes for Painting Craft Mod Podge & Staining](https://m.media-amazon.com/images/I/41wnsGGt91L.jpg)**ZUFECY Foam Brushes Set 14-Pack (1 & 2 Inch) - Wood Handle Sponge Brushes for Painting Craft Mod Podge & Staining**ZUFECY**$5.82**4.2★**▲ 160%**](https://www.amazon.com/dp/B0FDQN2SCH) [![DMSVK 20 Pcs Foam Paint Brushes 1 Sponge Paint Brush Foam Brushes for Painting Craft Staining Varnish Touch Up](https://m.media-amazon.com/images/I/41homffx8UL.jpg)**DMSVK 20 Pcs Foam Paint Brushes 1 Sponge Paint Brush Foam Brushes for Painting Craft Staining Varnish Touch Up**DMSVK**$4.99**4.6★**▲ 57%**](https://www.amazon.com/dp/B0DDQGJ48R) [![Set of 3 Chip Paint Brushes with Synthetic Bristles for Priming Painting Varnishing Wood Walls Painting](https://m.media-amazon.com/images/I/31OsNsWazEL.jpg)**Set of 3 Chip Paint Brushes with Synthetic Bristles for Priming Painting Varnishing Wood Walls Painting**Newkita**$4.04**4.5★**▲ 22%**](https://www.amazon.com/dp/B0CMX77DHK) [![Mod Podge Gloss Sealer Glue & Finish: All-in-One Craft Solution- Quick Dry Easy Clean for Wood Paper Fabric & More. Non-Toxic - Craft with Confidence Made in USA 16 oz. Pack of 1](https://m.media-amazon.com/images/I/41zs6k410RL.jpg)**Mod Podge Gloss Sealer Glue & Finish: All-in-One Craft Solution- Quick Dry Easy Clean for Wood Paper Fabric & More. Non-Toxic - Craft with Confidence Made in USA 16 oz. Pack of 1**Mod Podge**$7.37**4.8★**▲ 16%**](https://www.amazon.com/dp/B00178QQJ8)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 83 weeks — -4.2% search growth over the last 90 days.

3K2KPrime Day '25Spike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 1.6×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Quality-Overall**20%

*“Best quality”*

**Value For Money**15%

*“Good deal”*

**Advertised Vs Actual Product**9%

*“As advertised”*

**Ease Of Use**7%

*“Easy to use”*

**Ease Of Cleaning**5%

*“Easy to clean”*

**Efficiency**5%

*“It works good”*

**Paint Quality**4%

*“These may work well for certain types of paint”*

**Durability**3%

*“They are durable”*

**Size-Overall**3%

*“Good size”*

**Design-Overall**3%

*“Well Made”*

### **What buyers complain about **

**Durability**19%

*“Just not made to last in any way”*

**Quality-Overall**11%

*“Very low quality so dont be fooled by the deal”*

**Adhesion/Stickiness**9%

*“it wasn't the best glue for magazine cutouts”*

**Paint Quality**7%

*“Black spots”*

**Moist/Dry**5%

*“It dried clear”*

**Strength**4%

*“very fragile - will break”*

**Functionality-Overall**3%

*“Did not work for me”*

**Value For Money**3%

*“Not worth the price”*

**Size-Overall**3%

*“Worse yet - it's so small I've lost it”*

**Ease Of Cleaning**3%

*“Brushes hard to clean”*

### **Top return reasons **

**Value For Money**23%

**Size-Overall**22%

**Adhesion/Stickiness**7%

**Quality-Overall**7%

**Functionality-Overall**7%

**Leak-Proof**6%

**Advertised Vs Actual Product**5%

**Paint Quality**4%

**Defective Material/Parts**2%

**Product Condition**2%