---
title: "mica powder — Niche Verdict: Skip it (49&#x2F;100) | Amazon United States - Flapen"
canonical_url: "https://flapen.com/amazon/research/us/arts-crafts-sewing/mica-powder"
last_updated: "2026-07-14T02:43:23.060Z"
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meta:
  description: "strong incumbent ratings (4.7★) — mica powder doesn't clear our bar today."
  "og:description": "strong incumbent ratings (4.7★) — mica powder doesn't clear our bar today."
  "og:title": "mica powder — Niche Verdict: Skip it (49/100) | Amazon United States - Flapen"
---

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# **mica powder**

**Skip it**

Strong incumbent ratings (4.7★) — this niche doesn't clear our bar today.

Market size 73Growth 33Conversion 52Competition 31Returns 94Price range 61Avg price 72Brand share 45Review moat 24Quality gap 19

**Returns**

**Great****1.1%**

return rate — above 6% kills the launch gate

**Market size**

**Good****$799K**

$799K/yr · 1.3M searches

**Avg price**

**Good****$14.64**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$6.41–$28.58**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Conversion**

**Good****4.3%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+6.3%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****66%**

top-5 click share — leaders hold, buyers still browse

**Review moat**

**Bad****6,626.83**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## **Competition**

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▼falling

**Sellers**

**14**

**Top-5 brand share**

**78%**

**Open market**

**16%**

- CHANGTIKEJI31% - Smalltongue20% - Luckymica12% - Soap Shop7% - NTWJNJY7% - Rolio6% - Open — no brand owns it (6 brands, 16%)

## **Product shelf**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$80K20%$160K30%$240K40%$320K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![CHANGTIKEJI Mica Powder24 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Lip Gloss Car Freshies Dye Nail Polish Bath Bombs](https://m.media-amazon.com/images/I/51ftg1evSuL.jpg)**CHANGTIKEJI Mica Powder24 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Lip Gloss Car Freshies Dye Nail Polish Bath Bombs**CHANGTIKEJI**$12.40**4.7★6,527 rev](https://www.amazon.com/dp/B0CM5NX74G) [2![Smalltongue Mica Powder for Epoxy Resin 36 Colors 0.35 oz(10g) Bottles Mica Glitter Pigment for Lip Gloss Soap Making Bath Bomb Art Crafts Resin Dye Nails](https://m.media-amazon.com/images/I/51NPbZBEN+L.jpg)**Smalltongue Mica Powder for Epoxy Resin 36 Colors 0.35 oz(10g) Bottles Mica Glitter Pigment for Lip Gloss Soap Making Bath Bomb Art Crafts Resin Dye Nails**Smalltongue**$14.35**4.7★7,543 rev](https://www.amazon.com/dp/B08F5G9WYS) [3![Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye](https://m.media-amazon.com/images/I/51NkiW0JiyL.jpg)**Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye**Luckymica**$10.06**4.7★466 rev](https://www.amazon.com/dp/B0F8C2WGPN) [4![Mica Powder for Resin Coloring 24 Colors Set - Pigment Powder for Nails Cosmetic Grade Mica Powder for Skin - Epoxy Resin Color Pigment Powder Resin Dye Mica Powder for Soap](https://m.media-amazon.com/images/I/61iKZRbeiML.jpg)**Mica Powder for Resin Coloring 24 Colors Set - Pigment Powder for Nails Cosmetic Grade Mica Powder for Skin - Epoxy Resin Color Pigment Powder Resin Dye Mica Powder for Soap**Soap Shop**$7.70**4.7★27,464 rev](https://www.amazon.com/dp/B0759DH4ZG) [5![Mica Powder 30 Color Pigment Natural Cosmetic Grade Shimmer Mica Powder for Epoxy Resin/Bath Bombs/Candle/Soap/Lip Gloss/Slime.Soap Making Dye (30 Bag)](https://m.media-amazon.com/images/I/51UuBmyO47S.jpg)**Mica Powder 30 Color Pigment Natural Cosmetic Grade Shimmer Mica Powder for Epoxy Resin/Bath Bombs/Candle/Soap/Lip Gloss/Slime.Soap Making Dye (30 Bag)**NTWJNJY**$8.31**4.6★4,158 rev](https://www.amazon.com/dp/B0912STDK6)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye](https://m.media-amazon.com/images/I/51NkiW0JiyL.jpg)**Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye**Luckymica**$10.06**466 rev11mo ago](https://www.amazon.com/dp/B0F8C2WGPN) [![Mica Powder 12 Colors Pearlescent Pigment - for Resin Epoxy Soap Making Nail Polish Lip Gloss Eye Shadow Bath Bomb Slime & Candle - 10g Each Bottle (Basic Color Series)](https://m.media-amazon.com/images/I/51U9Kn6ok2L.jpg)**Mica Powder 12 Colors Pearlescent Pigment - for Resin Epoxy Soap Making Nail Polish Lip Gloss Eye Shadow Bath Bomb Slime & Candle - 10g Each Bottle (Basic Color Series)**CHANGTIKEJI**$8.67**2,979 rev1y ago](https://www.amazon.com/dp/B0DXF1ZQ7Y) [![MTBJZJ Mica Powder for Epoxy Resin 28 Colors Pigment Powder - Metallic Mica Powder for Candle Dye Lip Gloss Pigment Soap Making Slime Colorant Paint Bath Bombs Lip Gloss](https://m.media-amazon.com/images/I/514P4kllD+L.jpg)**MTBJZJ Mica Powder for Epoxy Resin 28 Colors Pigment Powder - Metallic Mica Powder for Candle Dye Lip Gloss Pigment Soap Making Slime Colorant Paint Bath Bombs Lip Gloss**MTBJZJ**$10.96**205 rev2y ago](https://www.amazon.com/dp/B0D7CNP9K5) [![LETS RESIN 60 Colors Mica Powder Natural Pearlescent Pigment Powder for Epoxy Resin/UV Resin for Candle Making Color Pigment Dye Painting Bath Bombs Art Crafts](https://m.media-amazon.com/images/I/51LMRnjIWOL.jpg)**LETS RESIN 60 Colors Mica Powder Natural Pearlescent Pigment Powder for Epoxy Resin/UV Resin for Candle Making Color Pigment Dye Painting Bath Bombs Art Crafts**LET'S RESIN**$24.63**1,948 rev2y ago](https://www.amazon.com/dp/B0CS2ZRXQC) [![CHANGTIKEJI Mica Powder24 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Lip Gloss Car Freshies Dye Nail Polish Bath Bombs](https://m.media-amazon.com/images/I/51ftg1evSuL.jpg)**CHANGTIKEJI Mica Powder24 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Lip Gloss Car Freshies Dye Nail Polish Bath Bombs**CHANGTIKEJI**$12.40**6,527 rev2y ago](https://www.amazon.com/dp/B0CM5NX74G)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye](https://m.media-amazon.com/images/I/51NkiW0JiyL.jpg)**Luckymica Mica Powder 24 Colors Pearlescent Pigment Powder for Epoxy Resin 240g Pearl Pigment Set for Soap Making Bath Bomb Candle Making Art Crafts Lip Gloss Nail Polish Dye**Luckymica**$10.06**4.7★**▲ 98%**](https://www.amazon.com/dp/B0F8C2WGPN) [![MTBJZJ Mica Powder for Epoxy Resin 28 Colors Pigment Powder - Metallic Mica Powder for Candle Dye Lip Gloss Pigment Soap Making Slime Colorant Paint Bath Bombs Lip Gloss](https://m.media-amazon.com/images/I/514P4kllD+L.jpg)**MTBJZJ Mica Powder for Epoxy Resin 28 Colors Pigment Powder - Metallic Mica Powder for Candle Dye Lip Gloss Pigment Soap Making Slime Colorant Paint Bath Bombs Lip Gloss**MTBJZJ**$10.96**4.7★**▲ 66%**](https://www.amazon.com/dp/B0D7CNP9K5) [![Mica Powder 12 Colors Pearlescent Pigment - for Resin Epoxy Soap Making Nail Polish Lip Gloss Eye Shadow Bath Bomb Slime & Candle - 10g Each Bottle (Basic Color Series)](https://m.media-amazon.com/images/I/51U9Kn6ok2L.jpg)**Mica Powder 12 Colors Pearlescent Pigment - for Resin Epoxy Soap Making Nail Polish Lip Gloss Eye Shadow Bath Bomb Slime & Candle - 10g Each Bottle (Basic Color Series)**CHANGTIKEJI**$8.67**4.7★**▲ 55%**](https://www.amazon.com/dp/B0DXF1ZQ7Y) [![CHANGTIKEJI Mica Powder - 81 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Car Freshies Dye Nail Polish Bath Bombs](https://m.media-amazon.com/images/I/61DtxGGZSVL.jpg)**CHANGTIKEJI Mica Powder - 81 Colors - 10g/Bottle of Natural Pigment Powder for Epoxy ResinSoap MakingCandle Making Car Freshies Dye Nail Polish Bath Bombs**CHANGTIKEJI**$28.58**4.7★**▲ 37%**](https://www.amazon.com/dp/B0C9GB7W7N) [![12 Colors Mica Powder Pigments Soap Dye for Soap Coloring - Soap Making Colorants Set - 0.18oz 12 Bags - Skin Safe for DIY Soaps Bath Bombs Candle Making Nail Polishes Resin Makeup Dye.](https://m.media-amazon.com/images/I/515DYwL7I2L.jpg)**12 Colors Mica Powder Pigments Soap Dye for Soap Coloring - Soap Making Colorants Set - 0.18oz 12 Bags - Skin Safe for DIY Soaps Bath Bombs Candle Making Nail Polishes Resin Makeup Dye.**Erosom**$6.41**4.5★**▲ 27%**](https://www.amazon.com/dp/B07CH9S1DS)

**~~View all trending →~~**

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +6.3% search growth over the last 90 days.

35K25KPrime Day '25 seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

## **Reviews**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Color**56%

*“Amazing colors”*

**Quality-Overall**13%

*“Great product just as described”*

**Value For Money**7%

*“less expensive”*

**Ease Of Use**4%

*“Easy to Use”*

**Advertised Vs Actual Product**4%

*“As advertised”*

**Brightness/Shine/Glow**2%

*“Bright”*

**Paint Quality**2%

*“Loved what it did over paint”*

**Fun/Entertainment Experience**1%

*“This was a fun craft”*

**Efficiency**1%

*“does the job very well”*

**Size-Overall**1%

*“Fit my needs perfectly”*

### **What buyers complain about **

**Color**36%

*“NO color”*

**Size-Overall**8%

*“The bags of powder were smaller than expected though”*

**Leak-Proof**5%

*“spills all over the place”*

**Functionality-Overall**4%

*“It did not mix uniformly for me for resin projects but that could also be user error in part as I am new to it.”*

**Quality-Overall**3%

*“Low quality”*

**Display Colors**3%

*“Poor selection of colors”*

**Product Condition**3%

*“OR I GOT A USED BOX”*

**Instructions/User Manual/Troubleshooting**3%

*“No instructions whatsoever”*

**Advertised Vs Actual Product**2%

*“That is a 23% deviation from what is advertised”*

**Ease Of Cleaning**2%

*“This arrived a complete mess”*

### **Top return reasons **

**Color**29%

**Advertised Vs Actual Product**14%

**Value For Money**10%

**Functionality-Overall**8%

**Leak-Proof**6%

**Display Colors**6%

**Size-Overall**6%

**Product Condition**3%

**Brightness/Shine/Glow**3%

**Quality-Overall**2%